

Benefits Influencer
Dennis Carlson
Benefits Influencer highlights the strategists, thought leaders, and operatives who are impacting, innovating, and elevating go-to-market strategies in the Employee Benefits and HR industry.
Hosted by employee benefits GTM expert Dennis Carlson, each episode delivers actionable insights and tactics on go-to-market strategies for anyone selling employee benefits, total rewards, HR, work-tech, and digital health products and services through the benefits broker channel.
Hosted by employee benefits GTM expert Dennis Carlson, each episode delivers actionable insights and tactics on go-to-market strategies for anyone selling employee benefits, total rewards, HR, work-tech, and digital health products and services through the benefits broker channel.
Episodes
Mentioned books

Mar 30, 2022 • 28min
Discover Your Secret Sauce w/ Becky Patel
Ned talks with Becky Patel, CEO at Amwins Connect, about mentorship. Becky has over 35 years of experience in this business and shares the importance of both having a mentor and being a mentor. During the conversation they focus on the need to be authentic and know your secret sauce in the business. ---------------------------------------------- Hunter! Is the Automated Sales Assistant for Benefits Brokers. Go to agencyleverage.com/pipeline to see how Hunter can work for you.

Mar 23, 2022 • 30min
Employers Hold The Key To Fixing Healthcare In America w/ Josh Butler
Ned interviews Josh Butler, President of Butler Benefits in Amarillo Texas. Josh has been in the industry for 15 years solving increasingly complex problems for clients. Josh shares his passion to help solve the America’s healthcare cost crisis. ---------------------------------------------- Hunter! Is the Automated Sales Assistant for Benefits Brokers. Go to agencyleverage.com/pipeline to see how Hunter can work for you.

4 snips
Mar 9, 2022 • 31min
Hyper Focused With A Niche w/ Cory Friedman
Ned and Cory discuss the massive success and recognition Cory has experienced through focusing his efforts on a very specific niche. Cory shares how to have a niche and how to provide a depth of value to ensure you become a needed resource. Cory is passionate about what he does and believes other Benefits Consultants can find success by focussing on a niche as well. ---------------------------------------------- Hunter! Is the Automated Sales Assistant for Benefits Brokers. Go to agencyleverage.com/pipeline to see how Hunter can work for you.

Feb 16, 2022 • 32min
2022 Benefits Trends w/ Alex Frommeyer
Ned talks with Alex Frommeyer, CEO of Beam Dental about benefit trends for 2022. They discuss employees' increased desire for holistic benefits, the growing demand for a quality digital user experience, and the big shift from office-centric benefits to person-centric benefits. ---------------------------------------------- Hunter! Is the Automated Sales Assistant for Benefits Brokers. Go to agencyleverage.com/pipeline to see how Hunter can work for you.

Feb 2, 2022 • 37min
Creating Freedom In Your Agency w/ Hoy Kim
Ned brings on Hoy Kim, the operations guru from Ned’s very own employee benefits agency. Eight years ago Ned found himself working way more hours than he wanted and going home worn out for his family. He went on a journey to find a solution. Over the past 7 years Hoy has created systems and processes that have helped their team become more effective, efficient, and energized both in and out of the business. ---------------------------------------------- Hunter! Is the Automated Sales Assistant for Benefits Brokers. Go to agencyleverage.com/pipeline to see how Hunter can work for you.

Jan 19, 2022 • 22min
7 Nuggets For 2022
Ned reflects on what he learned from 2021 and how he will implement it in 2022. Helpful links: The One Thing - https://the1thing.com/ Atomic Habits - https://jamesclear.com/ The 15 Commitments of Conscious Leadership - https://conscious.is/ EOS and Traction - https://www.eosworldwide.com/ The Core Value Equation - https://therealdarius.com/book/ ---------------------------------------------- Hunter! Is the Automated Sales Assistant for Benefits Brokers. Go to agencyleverage.com/pipeline to see how Hunter can work for you.

Jan 5, 2022 • 28min
Creating A Marketing Strategy w/ Jessica Du Bois
Ned interviews benefits leader Jessica Du Bois as she shares how any agency can build a successful marketing strategy. She emphasizes building solid connections with clients based on relationship, expertise, and technology. ---------------------------------------------- Hunter! Is the Automated Sales Assistant for Benefits Brokers. Go to agencyleverage.com/pipeline to see how Hunter can work for you.

Dec 22, 2021 • 28min
Online Marketing Basics w/ Jeff Grocky
Ned talks with Jeff Grocky about basic marketing every benefits broker should be doing. Jeff works with many benefits brokers and consults/supports them in having an online presence. In this conversation you will discover some helpful hacks to simplify your marketing process. ----------------------------------------------
Hunter! Is the Automated Sales Assistant for Benefits Brokers. Go to agencyleverage.com/pipeline to see how Hunter can work for you.

Dec 8, 2021 • 25min
The ROI of Offering Childcare Benefits w/ Jessica Chang
Ned and Jessica discuss the importance of employers supporting their employees who are parents. Employers are impacted when employees can't come into work due to lack of childcare. Jessica is CEO and Co-Founder of WeeCare which provides concierge service to help employees find childcare that meets their needs. ----------------------------------------------
Hunter! Is the Automated Sales Assistant for Benefits Brokers. Go to agencyleverage.com/pipeline to see how Hunter can work for you.

Nov 24, 2021 • 39min
How To Close Deals With Tech w/ David Bryant
Ned talks with BenTech leader David Bryant. David shares how he and his small team utilized technology to quickly grow his benefits agency. David built many of the tech tools he needed and eventually started MonarkHQ to make these tools available to other benefits brokers. ---------------------------------------------- Hunter! Is the Automated Sales Assistant for Benefits Brokers. Go to agencyleverage.com/pipeline to see how Hunter can work for you.