The European Startup Show

Anita Moorthy
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May 27, 2020 • 45min

Hjalmar Gislason CEO of Grid, ex-VP of Product of Qlik on: Selling his Company to Qlik; 3 Experiments to do Before Starting Your Company; Why Iceland

[1.11] -  How I became a serial entrepreneur.[5.0] - Entrepreneurial nature of Icelandic people[5.54] - Why did you move from Boston to Iceland for starting your latest venture[7.52] - Story of Data Market (data-as-a-service): from a startup in Iceland to IPO in the US[15:02] - what stage of the company was Data Market in when they moved to the US and why Boston[18:40] - How did you get acquired by Qlik[20:09] - What we didn't do right (looking back at the Data Market story[20:56] - Advice for startups on thinking about commercialization early[22:33] - Backstory on the inspiration for starting Grid[25.36] - 3 experiments Hjalmar did before he started Grid[31:19] - What is Grid?[35:12] - How to take a product to market[37.24] - How to determine price pointsCompanies mentioned:GridQlik Books mentioned:Oh, the places you you'll go by Dr SeussHistory of Everything by Bill BryceThievery Corporation 
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May 27, 2020 • 44min

Carto CSO Javier de la Torre on Building a Global Brand; Managing Privacy; How and When to Build vs Buy

[1:53] - the personal journey from conservation scientist to founding Carto[4:50] - what did you have when you went for VC funding[6:24] - How Carto is helping governments map the spread of the coronavirus[9:45] - Privacy and location data mapping. How do you deal with it?[14:42] - How Carto built its brand and the importance of making your product accessible[20:05] - Go-to-market - which channels have been most successful for Carto[23:22] - How did Carto influence analysts like Gartner/Forrester and the importance of product marketing[27:17] - When and how did you expand globally?[32:24] - Should you go broad or should you go deep (remain a horizontal software or verticalize)[35:03] - When did you open up your platform so others can build on top of it?[36:41] - When to buy (acquire a company) vs build in houseLinks mentioned:Books: Crossing the Chasm
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May 20, 2020 • 2min

Introducing The European Startup Show

Hey and welcome to the European Startup Show. This show is dedicated to helping you to become a better entrepreneur. Each week I will interview different startups from different regions in different stages of growth to understand the challenges they face and strategies that have helped them to grow and scale quickly.  You will hear from CEOs, founders, heads of sales, and heads of marketing on how to create successful global businesses from Europe. 

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