
UX Research Geeks
UX Research Geeks is unsurprisingly a podcast all about User Experience, Design, Research, and everything that goes along with it. It is hosted by a senior UX researcher and overall a badass human Tina Ličková, brought to you by UXtweak (www.uxtweak.com), an all-in-one UX research tool. Join us in geeking out over research with senior researchers, designers, speakers, CEOs, startup founders, and many many more.
See what's Tina – UX Reasearch Geeks host up to:
https://www.linkedin.com/in/lickova/
If you have any inquiries about the podcast, write to us at geekspodcast@uxtweak.com
Latest episodes

Jun 18, 2025 • 30min
Tadeas Adamjak | UX research resistance insights | #58
Tadeas Adamjak discusses the most common objections to UX research and how to overcome them using understanding, communication, and persistence. He stresses the importance of building alliances and maintaining regular conversations with stakeholders. 👉Note: This conversation is based on our Dealing with Resistance in UX Research report. 👉 If you have any tips on fantastic speakers from across the globe, feedback, or any questions, we’d love to hear from you too. Reach out to geekspodcast@uxtweak.com🔎 Do you want to know more? Check out this episode at:Episode highlights00:01:36 – Meet the Head of Growth at UXtweak 00:01:48 – Challenges in UX research 00:04:52 – Common objections and their impact 00:07:55 – Top objections to UX research00:10:16 – Best strategies to overcome objections 00:14:43 – Tips for effective UX research 00:28:51 – Leveraging AI in UX research About our guest Tadeas AdamjakTadeas Adamjak is a CX/UX consultant and Head of Growth at UXtweak, a UX research platform that supports hundreds of research, product, and design teams worldwide. He is also one of the team members behind industry initiatives, including the 'Dealing with Resistance to UX Research' report, 'AI in UX Research' report, and Research Recruities: Award for the Best Recruiting Stories.🔎 Where to follow TadeasLinkedIn 👉 Did you know that UXtweak also offers a series of webinars packed with practical knowledge for UX professionals? Check out the episode with Kevin Liang, where he talks about driving strategy in reactive environments. About this podcast:Welcome to UX Research Geeks, where Tina Ličková, a researcher and strategist, talks with researchers from around the globe about topics that matter to them. 🐝 Brought to you by UXtweak, an all-in-one UX research software. Start your research for free at: https://www.uxtweak.com/ 👈🐝 Where to follow UXtweak:LinkedIn / Instagram / YouTube / Facebook / Twitter

May 26, 2025 • 30min
Bansi Mehta | Legacy systems, users, and enterprise realities| #57
Bansi discusses her journey working with legacy systems, especially in healthcare and B2B. She dives into the tricky parts of updating old software, balancing the needs of users and businesses, and how to make things better without breaking what’s already working. 👉 If you have any tips on fantastic speakers from across the globe, feedback, or any questions, we’d love to hear from you too. Reach out to geekspodcast@uxtweak.com🔎 Do you want to know more? Check out this episode at:https://www.uxtweak.com/guides/podcast/bansi-mehta-legacy-systems/Episode highlights00:07:32 – Key traits of legacy systems00:09:56 – Balancing Big Picture and Deep Research00:17:21 – Aligning business and research goals00:21:50 – The importance of edge cases00:24:36 – Managing power users vs. novices00:28:08 – Connect with Bansi on LinkedInAbout our guest Bansi MehtaBansi Mehta is a seasoned UX design leader with over 15 years of experience, having worked at Aims Digital, 3D PLM, and Cybage. In 2011, she founded Koru Technologies (rebranded as Koru UX Design LLP in 2017), aiming to bring consumer-grade UX to B2B and enterprise applications. What began as a vision to improve workplace UX has since evolved into a leading design agency specializing in B2B products and healthcare software solutions for North America. Bansi has led successful projects for clients such as eClinicalWorks, Redwood Software, and EasyHealth, using user-centered design to drive business success. Her mission is to craft meaningful user experiences that address complex business needs while improving daily user interactions.🔎 Where to follow BasiLinkedIn 👉 Did you know that UXtweak also offers a series of webinars packed with practical knowledge for UX professionals? Check out the episode with Kevin Liang, where he talks about driving strategy in reactive environments: https://www.youtube.com/watch?v=HZVm112Io4k&list=PLHN9Xnxn7kezRonCw0uACirsurAYEGhNA&index=9&ab_channel=UXtweak About this podcast:Welcome to UX Research Geeks, where Tina Ličková, a researcher and strategist, talks with researchers from around the globe about topics that matter to them. 🐝 Brought to you by UXtweak, an all-in-one UX research software. Start your research for free at: https://www.uxtweak.com/ 👈🐝 Where to follow UXtweak:LinkedIn / Instagram / YouTube / Facebook / Twitter

May 5, 2025 • 35min
Su Milazzo | Building effective operations in design and research | #56
Su Milazzo talks about the role of operations in UX, especially where design and research operations overlap. She explains that operations work to reduce friction and improve workflows for internal teams, using empathy and change management to help them succeed.👉 Note: We apologize for the recording quality, which has been affected by technical difficulties. 👉 If you have any tips on fantastic speakers from across the globe, feedback, or any questions, we’d love to hear from you too. Reach out to geekspodcast@uxtweak.com🔎 Do you want to know more? Check out this episode at:https://www.uxtweak.com/podcast/su-milazzo-building-effective-operations/Episode highlights00:03:02 - Defining Operations00:12:17 - Empathy and Observability in Research Ops00:21:01 - The Benefits of Ops00:27:10 - The Need for Specialized Ops Roles00:30:20 - What Makes a Good Design Ops Practitioner?00:33:32 - Closing ThoughtsAbout our guest Su MilazzoSu Milazzo is a design and product operations leader with over 10 years of experience driving change in UX and cross-functional operations. She has a proven track record leading global teams to create user-centered solutions for both internal and external clients. Su specializes in blending design, strategy, and operations with a strong focus on empathy, inclusive practices, and collaboration across all levels of an organization.🔎 Where to follow SuLinkedIn 👉 Did you know that UXtweak also offers a series of webinars packed with practical knowledge for UX professionals? Check out the episode with Kevin Liang, where he talks about driving strategy in reactive environments: https://www.youtube.com/watch?v=HZVm112Io4k&list=PLHN9Xnxn7kezRonCw0uACirsurAYEGhNA&index=9&ab_channel=UXtweak About this podcast:Welcome to UX Research Geeks, where Tina Ličková, a researcher and strategist, talks with researchers from around the globe about topics that matter to them. 🐝 Brought to you by UXtweak, an all-in-one UX research software. Start your research for free at: https://www.uxtweak.com/ 👈🐝 Where to follow UXtweak:LinkedIn / Instagram / YouTube / Facebook / Twitter

Apr 16, 2025 • 47min
SPECIAL: Learnings from interviewing 50 researchers w/Tina Lickova
The episode features Marek Štrba interviewing Tina Ličková about what she's learned through the 50 episodes of UX Research Geeks. The conversation highlights key takeaways from past guests, such as trust in research, structuring reports, and the role of research ops in building sustainable practices. Tina also shares her personal growth and how the podcast has influenced her work. 👉 Link to the webinar with Vitaly Friedman.👉 If you have any tips on fantastic speakers from across the globe, feedback, or any questions, we’d love to hear from you too. Reach out to geekspodcast@uxtweak.com🔎 Do you want to know more? Check out this episode at:https://www.uxtweak.com/podcast/tina-lickova-special/You can find the entire webinar here: https://www.youtube.com/watch?v=q91P9TqDq-c&ab_channel=UXtweakEpisode highlights00:03:06 – Tina’s journey from advertising to UX research00:09:37 – The evolution of the UX Research Geeks podcast 00:13:05 – Interviewing, Listening, and Learning00:15:09 – Earning Trust in B2B Research00:17:58 – Structuring Research Findings00:21:00 – The Power of Aha Moments00:24:44 - Structuring Knowledge00:26:53 - Start with Research Ops00:29:52 - Cooks vs. Restaurant Managers00:37:52 - Adapting Existing Research Infrastructure00:44:52 - Finding the Right Problem: It Takes Time (and a Bit of Annoyance)About Tina ličková Tina Lickova is a digital product expert specializing in research and product strategy. She helps clients to discover new business opportunities as well optimize existing products. She is also a host of UXR Geeks podcast and an aspiring product manager.🔎 Where to follow Tina and MarekTina Ličková/ Marek ŠtrbaAbout this podcast:Welcome to UX Research Geeks, where Tina Ličková, a researcher and strategist, talks with researchers from around the globe about topics that matter to them. 🐝 Brought to you by UXtweak, an all-in-one UX research software. Start your research for free at: https://www.uxtweak.com/ 👈🐝 Where to follow UXtweak:LinkedIn / Instagram / YouTube / Facebook / Twitter

Mar 24, 2025 • 34min
Glenn Stevens | Why not to ask why | #55
In this episode, Glenn, a UX research consultant, shares his insights on why asking "why" in user research can sometimes be a terrible idea. He explains how psychology plays a role in people’s ability to truthfully answer "why" questions and how asking them can lead to rationalization, giving us responses that may not reflect true motivations.👉 If you have any tips on fantastic speakers from across the globe, feedback, or any questions, we’d love to hear from you too. Reach out to geekspodcast@uxtweak.com🔎 Do you want to know more? Check out this episode at:https://www.uxtweak.com/podcast/glenn-stevens-why-not-to-ask-why/Episode highlights00:03:30 – Why asking "why" in user research can be problematic00:05:43 – The psychology behind people's inability to explain why truthfully00:12:28 – Using storytelling as a more effective method for gathering insights00:17:18 – The dangers of rationalization in interviews and how to avoid it00:29:59 – Why asking "why" in surveys can be more acceptable00:32:03 – Where to follow Glenn for more insightsAbout our guest Glenn StevensGlenn, a research strategist based in Belgium, helps organisations advance their research practice and de-risk their decisions by gaining evidence about what their customers need and want. He mixes qualitative and quantitative methods to observe what people need, ask them about it or measure it. Driven to enhance the effectiveness and validity of insights, he's passionate about optimising research design and finetuning questions and tasks.Over nearly a decade as a UX contractor, he's partnered with clients like Ahold Delhaize, Novartis, Accountable, Belfius, Auth0 and Red Cross. Currently, he helps ING expand their research methodologies, influence and reach.🔎 Where to follow Glenn LinkedIn 👉 Did you know that UXtweak also offers a series of webinars packed with practical knowledge for UX professionals? Check out the episode with Kevin Liang, where he talks about driving strategy in reactive environments.About this podcast:Welcome to UX Research Geeks, where Tina Ličková, a researcher and strategist, talks with researchers from around the globe about topics that matter to them. 🐝 Brought to you by UXtweak, an all-in-one UX research software. Start your research for free at: https://www.uxtweak.com/ 👈🐝 Where to follow UXtweak:LinkedIn / Instagram / YouTube / Facebook / Twitter

Mar 3, 2025 • 27min
SPECIAL: Oghenetejiri Agbodoroba | Women in Design | #54
In this special International Women’s Day episode, we talk with Tejiri Agbodoroba, a Nigerian UX designer, about her journey into tech, the challenges women face, and the impact of mentorship. She shares how community support shaped her career and why empathy from men matters. 👉 If you have any tips on fantastic speakers from across the globe, feedback, or any questions, we’d love to hear from you too. Reach out to geekspodcast@uxtweak.com🔎 Do you want to know more? Check out this episode at:https://www.uxtweak.com/podcast/oghenetejiri-agbodoroba-women-in-design/Episode highlights 00:04:42 – Challenges of being a female designer in Nigeria 00:07:09 – The importance of mentors and role models 00:15:39 – Barriers women face in tech 00:24:03 – Empathy as the key for men to support women in tech 00:25:25 – Where to follow Tejiri About our guest TejiriTejiri is a product designer using research and user experience design to build products at scale. Her background is in computer engineering and she transitioned into design after taking up a graphic design role at a non-profit organization. Her overarching goal is to consistently gain depth in interactive technology and explore how interactive components can enhance relationships with people, products, and services in an increasingly digital future.She thrives in fostering and nurturing developer communities. Currently, she serves as a Google Developer Group Warri Organizer and the Ambassador for the Women TechMakers in Warri, Delta State, Nigeria. These developer communities are inspiring as many people as possible to embrace technology as the new literacy. Her goal is to be in the forefront of advancing tech talents in Africa, empowering communities and driving transformational change in the tech sector through mentoring and workshop facilitation.🔎 Where to follow TejiriLinkedIn / Instagram 👉 Did you know that UXtweak also offers a series of webinars packed with practical knowledge for UX professionals? Check out the episode with Kevin Liang, where he talks about driving strategy in reactive environments.About this podcast:Welcome to UX Research Geeks, where Tina Ličková, a researcher and strategist, talks with researchers from around the globe about topics that matter to them. 🐝 Brought to you by UXtweak, an all-in-one UX research software. Start your research for free at: https://www.uxtweak.com/ 👈🐝 Where to follow UXtweak:LinkedIn / Instagram / YouTube / Facebook / Twitter

Feb 12, 2025 • 34min
Gloria Osardu | Turning research into impact | #53
Gloria discusses the role of UX research in organizations, emphasizing how researchers communicate their impact. She shares insights on aligning research with business goals, collaborating with stakeholders, and scaling research efforts. She also touches on the challenges researchers face, from proving their value to navigating company structures, and offers practical advice on making research a key part of decision-making.👉If you have any tips on fantastic speakers from across the globe, feedback, or any questions, we’d love to hear from you too. Reach out togeekspodcast@uxtweak.com🔎 Do you want to know more? Check out this episode at:https://www.uxtweak.com/podcast/gloria-osardu-turning-research-into-impact/Episode highlights00:01:40 - 4 moments that shaped Gloria’s perspective on research00:09:40 - Measuring UX research impact00:19:27 - The role of researchers in decision-making00:24:23 - Communicating research impact as a team of one 00:30:18 - Book recommendations for researchers and leaders 00:32:27 - Where to follow Gloria OsarduAbout our guest GloriaGloria Osardu, Ph.D., is a research and insights business executive who started out as a computer scientist before diving into the world of research and insights; how people interact with technology. Today, she heads Global UX Research at Yahoo Inc., guiding Product, Design, and Brand/Marketing teams to turn insights into action. Before Yahoo, she led global research teams across Gen AI, SaaS, Education, Supply Chain, Finance/Fintech, Payroll, and Federal Government Contracting. She focuses on ethical, accessible research and believes durable insights in a world of big data and AI are key to de-risking business and customer experience decisions.🔎 Where to follow Gloria LinkedIn /Instagram /X👉Did you know thatUXtweak also offers a series of webinars packed with practical knowledge for UX professionals? Check out theepisode with Kevin Liang, where he talks about driving strategy in reactive environments:https://www.youtube.com/watch?v=HZVm112Io4k&list=PLHN9Xnxn7kezRonCw0uACirsurAYEGhNA&index=9&ab_channel=UXtweak About this podcast:Welcome to UX Research Geeks, where Tina Ličková, a researcher and strategist, talks with researchers from around the globe about topics that matter to them. 🐝 Brought to you by UXtweak, an all-in-one UX research software. Start your research for free at:https://www.uxtweak.com/ 👈🐝 Where to follow UXtweak:LinkedIn /Instagram /YouTube /Facebook /Twitter🐝 Where to Follow UXtweak:LinkedIn - https://www.linkedin.com/company/uxtweak/Instagram - https://www.instagram.com/uxtweak/YouTube - https://www.youtube.com/@uxtweakFacebook - https://www.facebook.com/uxtweak/Twitter - https://twitter.com/UXtweak

Jan 29, 2025 • 30min
Satyam Kantamneni | Bringing research to the C-suite | #52
Satyam talks about the role of research in organizations, focusing on its connection to leadership and business goals. He explains how researchers can align their work with business needs, share findings effectively, and position research as a key part of decision-making.
👉 Join Tina on February 5th for a live webinar where she shares her biggest takeaways from interviewing 50 researchers around the globe. She’ll reveal behind-the-scenes stories about how the podcast started, how guests and topics are selected, and give a sneak peek into what’s coming in 2025.
👉 Don’t miss it - sign up now! https://www.meetup.com/ux-research-meetups/events/305513708/?eventOrigin=group_upcoming_events
Episode highlights
00:01:12 – Satyam’s journey into design and research
00:04:12 – Who owns research in companies?
00:07:10 – Why research belongs near leadership
00:13:31 – Explaining the need for research to clients
00:20:19 – Connecting research to business goals
00:27:26 – Insights from Satyam’s book
About our guest
Satyam is a leader in experience design, co-founder of UXReactor, and creator of the PragmaticUX framework.
Before founding UXReactor, Satyam led design teams at Citrix and PayPal, focusing on making design part of business strategy. An alumnus of Harvard Business School and Stanford’s Design Thinking program, he is dedicated to showing that great UX isn’t just about better products - it drives innovation across organizations.
🔎 Where to follow Satyam
👉 If you have any tips on fantastic speakers from across the globe, feedback, or any questions, we’d love to hear from you too. Reach out to geekspodcast@uxtweak.com
👉 Did you know that UXtweak also offers a series of webinars packed with practical knowledge for UX professionals? Check out the episode with Kevin Liang, where he talks about driving strategy in reactive environments: https://www.youtube.com/watch?v=HZVm112Io4k&list=PLHN9Xnxn7kezRonCw0uACirsurAYEGhNA&index=9&ab_channel=UXtweak
About this podcast:
Welcome to UX Research Geeks, where Tina Ličková, a researcher and strategist, talks with researchers from around the globe about topics that matter to them.
🐝 Brought to you by UXtweak, an all-in-one UX research software. Start your research for free at: https://www.uxtweak.com/ 👈
🐝 Where to follow UXtweak:
LinkedIn / Instagram / YouTube / Facebook / Twitter

Jan 13, 2025 • 35min
Stefan Barac | Making accessibility a standard | #51
Stefan shares personal stories and practical approaches to accessibility, discussing how inclusive design can create better products and experiences for everyone.
👉 If you have any tips on fantastic speakers from across the globe, feedback, or any questions, we’d love to hear from you too. Reach out to geekspodcast@uxtweak.com.
🔎 Do you want to know more? Check out this episode at:
https://www.uxtweak.com/podcast/stefan-barac-accessibility/
Episode highlights
00:02:07 – Stefan’s personal journey with accessibility
00:19:28 – Examples of accessibility challenges in manufacturing
00:28:20 – Medication and temporary disabilities in accessibility
00:32:14 – Testing as the key to accessible design
00:33:46 – Where to follow Stefan’s journey
About our guest
Stefan is an expert in designing accessible technology and creating ergonomic products that are both practical and usable for diverse audiences. He leads large-scale projects across various industries, including transportation, city planning, medical technology, and manufacturing.
As the cofounder of incluthon.com, Stefan focuses on connecting accessibility experts with businesses, helping them understand accessibility needs and empowering them to create inclusive solutions.
He emphasizes the importance of involving the audience in the creation process, stating: "Include people with disabilities in your product teams!"
Stefan’s vision is to use accessibility as a jump-off point for product innovations beyond the visual level.
🔎 Where to follow Stefan
LinkedIn
👉 Did you know that UXtweak also offers a series of webinars packed with practical knowledge for UX professionals? Check out the episode with Kevin Liang, where he talks about driving strategy in reactive environments.
About this podcast:
Welcome to UX Research Geeks, where Tina Ličková, a researcher and strategist, talks with researchers from around the globe about topics that matter to them.
🐝 Brought to you by UXtweak, an all-in-one UX research software. Start your research for free at: https://www.uxtweak.com/ 👈
🐝 Where to follow UXtweak:
LinkedIn / Instagram / YouTube / Facebook / Twitter

Dec 18, 2024 • 33min
Mariana Salgado | Value of a designer in designing for participation | #50
Mariana discusses her work in participatory design, focusing on immigration policies and public services in Finland. She shares how designers can improve public policy creation, support inclusive dialogues, and turn data into practical outcomes.
👉 If you have any tips on fantastic speakers from across the globe, feedback, or any questions, we’d love to hear from you too. Reach out to geekspodcast@uxtweak.com
🔎 Do you want to know more? Check out this episode at:
https://www.uxtweak.com/podcast/mariana-salgado-designing-for-participation/
Episode highlights
00:02:30 – Mariana’s move to Finland
00:05:11 – Using participatory design in Helsinki’s urban development
00:10:45 – Designers’ role in shaping public policies
00:20:28 – Participatory design in public services
About our guest Mariana Salgado
Mariana Salgado is a senior designer and researcher specializing in service and interaction design with a focus on participatory methods. She produces and hosts Diseño y Diáspora, a podcast on design for social change in Spanish, Portuguese, and English, with 570 episodes and 6,000 monthly listeners, making it the most popular design podcast in Latin America. Currently, Mariana works as a service designer at ICOS ERIC, contributing to the EU project IRISCC.
Her career includes leading Inland Design, a Finnish innovation lab for immigration services, and collaborating on cultural heritage, global health, and participatory projects with diverse communities. Mariana has also worked as a researcher, lecturer, and co-founder of a design studio.
🔎 Where to follow Mariana
LinkedIn / Podcast
👉 Did you know that UXtweak also offers a series of webinars packed with practical knowledge for UX professionals? Check out the episode with Kevin Liang, where he talks about driving strategy in reactive environments.
About this podcast:
Welcome to UX Research Geeks, where Tina Ličková, a researcher and strategist, talks with researchers from around the globe about topics that matter to them.
🐝 Brought to you by UXtweak, an all-in-one UX research software. Start your research for free at: https://www.uxtweak.com/ 👈
🐝 Where to follow UXtweak:
LinkedIn / Instagram / YouTube / Facebook / Twitter