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The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

Latest episodes

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Sep 11, 2023 • 18min

Why Email Marketing Is The Most Effective Marketing Strategy for Business Owners [Ep 136]

Text Kylie a question to be featured on a future episode!Today's episode is all about the power of email marketing. Now, I know what you're thinking - "Email marketing, really? Why should I focus on that when there are so many shiny social media platforms out there?" Well, I'm here to tell you that email marketing is the real game-changer for your business. So sit back, grab your favourite beverage, and get ready to dive into the world of email marketing. I've got some practical tips and insights that will change the way you grow your business. Let’s do this! I CHAT ABOUT:The four immediate benefits of email marketing:- Direct communication with your audience & ideal clients on your list- Higher visibility and open rates compared to social media (20% - 50% vs 2% - 5%!)- Your email list becomes a valuable asset in your business that you OWN!- Higher engagement and interaction compared to social media - because more of your audience are actually seeing your content and offers! My own experience in growing my email list from zero to almost 5,000 subscribers in less than 18 months and what that has done for my business - and life in general as an entrepreneur and busy mama to two young boys.For a limited time, grab a Business Breakthrough for $44: http://kyliekelly.com/breakthroughReady to grow your audience with less hustle? START WITH THE QUIZ: Not sure where to focus your visibility efforts? Take my free 2-minute quiz to discover the visibility strategy that matches your business personality: ⚡️ kyliekelly.com/quiz NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here JOIN THE MEMBERSHIP: Inside The Email Growth Club, you’ll learn how to grow your email list (and make it convert) with bite-sized trainings, live coaching, and a visibility-first strategy. ⚡️ $77/month - Join here READY FOR HIGH TOUCH SUPPORT? Apply to join Headliner, my mastermind for women ready to show up boldly and build their audience with clarity and strategy. ⚡️ $550/month - Click here for details p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
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Sep 7, 2023 • 38min

Live Strategy Call - How Can I Make Money In My Business Quickly [Ep 135]

Text Kylie a question to be featured on a future episode!Today, I have a special treat for you - an exclusive replay of a 1:1 strategy call between me and one of my members of The Spotlight Club. Together, we dive deep into the question on every entrepreneurs mind: How can I make money in my business quickly? We also talk about the importance of scalability, building a supportive community, and finding the perfect membership model to ensure sustainable growth in the long term. Let’s go! For a limited time, grab a Business Breakthrough for $44: http://kyliekelly.com/breakthroughReady to grow your audience with less hustle? START WITH THE QUIZ: Not sure where to focus your visibility efforts? Take my free 2-minute quiz to discover the visibility strategy that matches your business personality: ⚡️ kyliekelly.com/quiz NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here JOIN THE MEMBERSHIP: Inside The Email Growth Club, you’ll learn how to grow your email list (and make it convert) with bite-sized trainings, live coaching, and a visibility-first strategy. ⚡️ $77/month - Join here READY FOR HIGH TOUCH SUPPORT? Apply to join Headliner, my mastermind for women ready to show up boldly and build their audience with clarity and strategy. ⚡️ $550/month - Click here for details p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
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Sep 5, 2023 • 12min

How To Effectively Sell To Your Email List (& When Should You Start Selling) [Ep 134]

Text Kylie a question to be featured on a future episode!In today's episode, I wanted to specifically talk about how we can effectively sell through our email list and when we should start selling. Why? Because I know for many of you that the idea of selling makes us pretty uncomfortable. But here’s a comforting thought: what if you started to think of selling - as serving - and as a new skill you just need to learn. Let’s dive in and break that down in today’s episode!I CHAT ABOUT:Selling is all about practice! It’s not about having the perfect product, the right price or a bigger email list. It’s a skill and just like any skill, it requires practice. Analogy Time: Think about learning to ride a bike. Imagine you spend days watching videos and attending courses on it. But, does that mean you can jump right on a bike and not fall? Nope! It's about getting on the bike, wobbling, falling, and trying again. The same goes for selling.So when do you start selling and how? From the start, your email list needs to understand one thing clearly: You’re a business. And what do businesses do? They sell. You can do this in a few ways - both directly and indirectly. Each email you send is an opportunity. Whether it's directly pitching a product, guiding them to a free resource, or sharing valuable content, you're selling them an idea or concept related to your business and what you do. It's about building trust, one email at a time.LINKS MENTIONED:The Spotlight Club - waitlistFor a limited time, grab a Business Breakthrough for $44: http://kyliekelly.com/breakthroughReady to grow your audience with less hustle? START WITH THE QUIZ: Not sure where to focus your visibility efforts? Take my free 2-minute quiz to discover the visibility strategy that matches your business personality: ⚡️ kyliekelly.com/quiz NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here JOIN THE MEMBERSHIP: Inside The Email Growth Club, you’ll learn how to grow your email list (and make it convert) with bite-sized trainings, live coaching, and a visibility-first strategy. ⚡️ $77/month - Join here READY FOR HIGH TOUCH SUPPORT? Apply to join Headliner, my mastermind for women ready to show up boldly and build their audience with clarity and strategy. ⚡️ $550/month - Click here for details p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
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Aug 11, 2023 • 15min

Answering Questions from Spotlight Club Members [Ep 133]

Text Kylie a question to be featured on a future episode!Welcome back to "This Mama Means Business". Today's episode is all about giving voice to the pressing questions that often play on our minds as female entrepreneurs, especially while we're juggling family and business. I delve deep into questions that have surfaced in my visibility membership, The Spotlight Club, to shed light on concerns that many of you might resonate with. Let’s go! I CHAT ABOUT:When is enough really enough? I’ll explore the concept of "enough" and the never-ending cycle of setting goals. How do we balance our ambition with contentment and not let our dreams determine our self-worth?Quieting External Voices: With an overwhelming amount of experts and strategies flooding the online space, how do we filter through the noise and trust our gut? I'll share why intuition is the secret ingredient and how it became my game-changer.Navigating the 'Big U': Unsubscribes can be daunting. I chat about how we can change our perspective and see them as an evolution of our email list - a positive and not a negative.LINKS MENTIONED:The Spotlight Club, my proudest creation, is a supportive membership for ambitious women entrepreneurs focused on relationship-based growth strategies. The doors will be reopening soon, so don't miss out! Head over to kyliekelly.com/spotlightclub to join the waitlist.For a limited time, grab a Business Breakthrough for $44: http://kyliekelly.com/breakthroughReady to grow your audience with less hustle? START WITH THE QUIZ: Not sure where to focus your visibility efforts? Take my free 2-minute quiz to discover the visibility strategy that matches your business personality: ⚡️ kyliekelly.com/quiz NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here JOIN THE MEMBERSHIP: Inside The Email Growth Club, you’ll learn how to grow your email list (and make it convert) with bite-sized trainings, live coaching, and a visibility-first strategy. ⚡️ $77/month - Join here READY FOR HIGH TOUCH SUPPORT? Apply to join Headliner, my mastermind for women ready to show up boldly and build their audience with clarity and strategy. ⚡️ $550/month - Click here for details p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
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Aug 8, 2023 • 13min

Why Relationship Based Marketing is Every Female Entrepreneur's Secret Weapon for Growth [Ep 132]

Text Kylie a question to be featured on a future episode!In today's episode, we're diving deep into a topic that I truly believe is the secret sauce to sustainable and authentic business growth: Relationship - Based Marketing Strategies. You've heard the saying, 'It's not what you know, but who you know.' Let's explore how harnessing the power of collaboration, from bundles to summits, can skyrocket your growth. I hope you’re ready! I CHAT ABOUT:What is relationship based marketing and why do we need it as a female entrepreneur? The four different relationship based marketing strategies that I love most and a secret tip that you might not realise with all four of them:- bundles, hosting and participating in summits, freebie swaps & podcast guesting.Why relationship based marketing is not only effective as an entrepreneur but will also change your life as a woman - and mother. LINKS MENTIONED:Kickstart Your Email ChallengeFor a limited time, grab a Business Breakthrough for $44: http://kyliekelly.com/breakthroughReady to grow your audience with less hustle? START WITH THE QUIZ: Not sure where to focus your visibility efforts? Take my free 2-minute quiz to discover the visibility strategy that matches your business personality: ⚡️ kyliekelly.com/quiz NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here JOIN THE MEMBERSHIP: Inside The Email Growth Club, you’ll learn how to grow your email list (and make it convert) with bite-sized trainings, live coaching, and a visibility-first strategy. ⚡️ $77/month - Join here READY FOR HIGH TOUCH SUPPORT? Apply to join Headliner, my mastermind for women ready to show up boldly and build their audience with clarity and strategy. ⚡️ $550/month - Click here for details p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
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Aug 4, 2023 • 24min

3 Things I Do To Cope With Anxiety as a Business Owner & Mother [Ep 131]

Text Kylie a question to be featured on a future episode!Welcome back to this weeks solo episode with yours truly. Let me just say that as a business owner and a mother, I know firsthand the struggles and challenges that come with wearing both of these hats. In today's episode I want to dive deep into the topic of managing anxiety as a business owner and as a mother and three things I do to cope with it. Let’s go!I CHAT ABOUT:My experience with anxiety and why I’m so passionate about sharing these three ways to cope when you’re feeling anxious about motherhood or about business.Why you need to make self-care non-negotiable… and not in a day spa each week kind of way. In more of a small daily habits that make you feel cared for kinda way. How you can reduce over-stimulation and why I swear all mothers know about parenting earplugs. Why we need to embrace uncertainty and the fact that parenting and entrepreneurship is filled with unpredictability… the only way through is to learn to let go of control.How I determine what my needle moving tasks are and how you can use this approach to prioritise the right things in life for you! For a limited time, grab a Business Breakthrough for $44: http://kyliekelly.com/breakthroughReady to grow your audience with less hustle? START WITH THE QUIZ: Not sure where to focus your visibility efforts? Take my free 2-minute quiz to discover the visibility strategy that matches your business personality: ⚡️ kyliekelly.com/quiz NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here JOIN THE MEMBERSHIP: Inside The Email Growth Club, you’ll learn how to grow your email list (and make it convert) with bite-sized trainings, live coaching, and a visibility-first strategy. ⚡️ $77/month - Join here READY FOR HIGH TOUCH SUPPORT? Apply to join Headliner, my mastermind for women ready to show up boldly and build their audience with clarity and strategy. ⚡️ $550/month - Click here for details p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
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Aug 1, 2023 • 27min

Why Community Fuels Growth for Business Mamas with Janita Falschlunger [Ep 130]

Text Kylie a question to be featured on a future episode!This week I’m so excited to introduce you to my new friend Janita - Janita is building an incredible online community of business mama’s and so we just had to bring this conversation to the podcast - and talk about all things community! WE CHAT ABOUT:Janita’s own business journey and what inspired her to create the community she is now building. The importance of showing up as your authentic self when you’re joining a new community and really investing time to be a part of it. The value of shared knowledge and wisdom in a community with diverse members and experiences. What Janita recommends when it comes to finding the right community for you! ABOUT JANITA: Janita has been in business since 2017 and she openly admits that she has found it one of the absolute loneliest places to be. As a mother, she also believes that it brings along its own set of individual challenges. She’s on a mission to bring together mamas in business so they don't have to do it alone. She wants to help them find business besties, sounding boards, collaborate and just build real relationships. CONNECT WITH JANITA: FB Group: Business Mamas Community - Support Group - Empower - Grow - Support!For a limited time, grab a Business Breakthrough for $44: http://kyliekelly.com/breakthroughReady to grow your audience with less hustle? START WITH THE QUIZ: Not sure where to focus your visibility efforts? Take my free 2-minute quiz to discover the visibility strategy that matches your business personality: ⚡️ kyliekelly.com/quiz NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here JOIN THE MEMBERSHIP: Inside The Email Growth Club, you’ll learn how to grow your email list (and make it convert) with bite-sized trainings, live coaching, and a visibility-first strategy. ⚡️ $77/month - Join here READY FOR HIGH TOUCH SUPPORT? Apply to join Headliner, my mastermind for women ready to show up boldly and build their audience with clarity and strategy. ⚡️ $550/month - Click here for details p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
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Jul 28, 2023 • 19min

Why You Need More Than Just Visibility (And What Other Coaches Fail To Tell You) [Ep 129]

Text Kylie a question to be featured on a future episode!I feel like the term ‘visibility’ is becoming a buzz word of late - and I’m here for it. I want business owners to be thinking of ways they can become more visible and get comfortable putting themselves out there while they grow their audience. BUT, there is more to it than just being ‘visible’ - and today, we’re diving into that together! I CHAT ABOUT:Quality Over Quantity: Why visibility itself isn’t enough to focus on. Instead, we need to be getting in front of the right audiences, even if they’re smaller.The entire aim of being more visible is about attracting an audience that’s actually interested in what we’re doing, the mission that we are on. An audience of thousands who don't engage with your content or buy your products is not as valuable as a few hundred who do.Visibility vs Conversions: There is a common misconception that visibility automatically translates into sales - that’s not the case at all. Visibility is purely the first step in the customer journey, from there you need to nurture them and build a genuine relationship with them, before you start selling. How you can nurture your new audience so that they can build the know, like and trust factors with you - so they will buy from you. Why it’s important to realise that business is a game of fucking around until something lands - you can’t expect to launch once and for that to instantly work, it rarely does. For a limited time, grab a Business Breakthrough for $44: http://kyliekelly.com/breakthroughReady to grow your audience with less hustle? START WITH THE QUIZ: Not sure where to focus your visibility efforts? Take my free 2-minute quiz to discover the visibility strategy that matches your business personality: ⚡️ kyliekelly.com/quiz NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here JOIN THE MEMBERSHIP: Inside The Email Growth Club, you’ll learn how to grow your email list (and make it convert) with bite-sized trainings, live coaching, and a visibility-first strategy. ⚡️ $77/month - Join here READY FOR HIGH TOUCH SUPPORT? Apply to join Headliner, my mastermind for women ready to show up boldly and build their audience with clarity and strategy. ⚡️ $550/month - Click here for details p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
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Jul 24, 2023 • 27min

How To Track The ROI of a Your Podcast Guest Appearances with Christina Lenkowski [Ep 128]

Text Kylie a question to be featured on a future episode! ▶️ TUNE IN WHEREVER YOU LISTEN TO PODCASTS   Welcome back to another episode of "This Mama Means Business!" I’m so excited to share today’s interview with you! Today we’re chatting with the incredible Christina Lenkowski,  a PR expert with 15+ years of experience and she is spilling all the secrets to successfully measuring the ROI of your podcast appearances. Get ready to take notes, because this episode is packed with valuable insights and practical tips that will skyrocket your visibility and ultimately grow your business. So, let's dive right in! WE CHAT ABOUT:The importance of getting in front of the right audiences and how we can do that as a podcast guestWhy we need to focus on the ideal audience of each podcast episode, rather than the size or amount of downloads it has. How we can use content from our podcast interviews to showcase our expertise long after the interview goes live!ABOUT CHRISTINA: Christina Lenkowksi is a mom, publicity strategist and seasoned online entrepreneur with longtime PR agency experience. At her agency Publicity by Christina, she helps authors, thought-leaders and business coaches add credibility, expand their audience reach and consistently generate service-selling opportunities through aligned podcast appearances on shows like Enneagram and Coffee, The Online Business Show with Tyler McCall, Her Empire Builder, and many others. CONNECT WITH CHRISTINA: Website: www.publicityxchristina.comInstagram: @publicityxchristinaPodcast Quiz: CLICK HEREFor a limited time, grab a Business Breakthrough for $44: http://kyliekelly.com/breakthroughReady to grow your audience with less hustle? START WITH THE QUIZ: Not sure where to focus your visibility efforts? Take my free 2-minute quiz to discover the visibility strategy that matches your business personality: ⚡️ kyliekelly.com/quiz NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here JOIN THE MEMBERSHIP: Inside The Email Growth Club, you’ll learn how to grow your email list (and make it convert) with bite-sized trainings, live coaching, and a visibility-first strategy. ⚡️ $77/month - Join here READY FOR HIGH TOUCH SUPPORT? Apply to join Headliner, my mastermind for women ready to show up boldly and build their audience with clarity and strategy. ⚡️ $550/month - Click here for details p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
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Jul 22, 2023 • 16min

Podcast Guesting Series: Introducing My New Intensive - Pitch Like A Pro Podcast Guesting Edition [Ep 127]

Text Kylie a question to be featured on a future episode! ▶️ TUNE IN WHEREVER YOU LISTEN TO PODCASTS   Grab a spot in the upcoming Pitch Like A Pro Podcast Guesting Intensive: CLICK HEREPitch Like A Pro Mini Series - #5 of #5Over the last 4 episodes I’ve shared with you the juiciest tips I could about this entire podcast guesting strategy and why I would encourage you to pursue it OVER so many other shiny objects (ahem, social media) Today, I want to wrap it all up and let you know about a new program I’m launching called Pitch Like A Pro, Podcast Guesting Edition. Let’s dig in!I CHAT ABOUT:Why I created this program and what I’ll be covering over the 4 weeks with you! The most frequently asked questions - including the money back guarantee - because yes, I put my money where my mouth is. I’m all about getting you REAL results.Why I believe this is the best time for you to invest in this… no bullshit, just my strong opinion because I know how this could help you! LINKS MENTIONED: Pitch Like A Pro - Podcast Guesting EditionFor a limited time, grab a Business Breakthrough for $44: http://kyliekelly.com/breakthroughReady to grow your audience with less hustle? START WITH THE QUIZ: Not sure where to focus your visibility efforts? Take my free 2-minute quiz to discover the visibility strategy that matches your business personality: ⚡️ kyliekelly.com/quiz NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here JOIN THE MEMBERSHIP: Inside The Email Growth Club, you’ll learn how to grow your email list (and make it convert) with bite-sized trainings, live coaching, and a visibility-first strategy. ⚡️ $77/month - Join here READY FOR HIGH TOUCH SUPPORT? Apply to join Headliner, my mastermind for women ready to show up boldly and build their audience with clarity and strategy. ⚡️ $550/month - Click here for details p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

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