Cash Flow Positive

Do macro trends in the short-term rental industry really matter? In this solo episode of Cash Flow Positive, Kenny breaks down why focusing on broad industry statistics could be misleading for individual investors. With revenue per property declining across many markets, Kenny explains why properties with unique "moats" consistently outperform, regardless of overall market conditions. He emphasizes the importance of studying specific markets, understanding barriers to entry, and building properties that stand out.Kenneth challenges listeners to shift their focus from average data to actionable insights that lead to success. He provides practical advice on evaluating properties, balancing occupancy and ADR, and why understanding your property's unique value proposition can insulate you from industry-wide downturns. If you're ready to rise above the average and thrive in today’s competitive landscape, this episode is for you.In This Episode You'll Learn:Why properties with "moats" are less impacted by macro trends Understanding the barriers to entry in a specific market is crucial before investingFocusing on occupancy balance and ADR optimization maximizes revenue potentialAvoid relying on average market data; instead, study individual market attributesRevenue can still increase for top-performing properties, even when market averages declineAnd much more…Resources:Connect with Kenny on LinkedInFollow Kenny on Instagram

Ever wondered how to spot the hidden gems in the real estate market that others miss? In part 2 of this week’s series, Kenny dives deeper into his proven strategies for finding short-term rental deals that truly stand out. With a focus on making data-driven decisions, he explains why relying solely on advice from realtors or gurus won’t cut it in today’s market. He shares how understanding the unique characteristics of successful properties and leveraging overlooked opportunities can make all the difference. Kenny also  breaks down how to evaluate properties that have the potential but need the right touch to turn into high-yield investments. He emphasizes the importance of emotional intelligence in decision-making and explains why recognizing your comfort zone before investing is crucial. This episode provides listeners with actionable insights on how to navigate seller credits, concessions, and how interest rates affect cash flow, ensuring that your next property is a smart investment. Enjoy!In This Episode You Will Learn:The importance of making data-driven decisions over relying on gut feeling or generic adviceHow studying the characteristics of successful properties in your target market leads to smarter investmentsThe value of finding properties that have strong fundamentals but need improvements to reach their potentialUnderstanding emotional factors in investments and aligning them with your comfort zoneLeveraging seller credits and concessions to optimize your investment strategyHow interest rates directly impact monthly cash flow and overall investment successAnd much more…Resources:Connect with Kenny on LinkedInFollow Kenny on InstagramRegister and reserve your seat for the FREE workshop of Finding Wildly Profitable STR's at this link

In this episode, Kenny shares his proven strategy for uncovering profitable short-term rental properties. Centered around the "moat" principle, Kenny emphasizes finding unique features that make a property stand out and protect it from competition. He identifies four key moat categories—location, property quality, design/decor, and amenities—and advises on stacking multiple moats to create a truly resilient investment.Through practical examples, Kenny shows how overlooked properties can have hidden cash flow potential. He also shares specific tips for identifying these high-potential deals and stresses the importance of looking beyond obvious attributes.Explore Kenny’s “moat”-focused strategy today and reach out to him for guidance on finding valuable deals in your target markets.If you've enjoyed this episode of the Cashflow Positive podcast, be sure to leave a review and subscribe today!What You'll Learn in this Show:The importance of understanding the "moat" principle for short-term rental successThe four key moat categories and how to identify themWhy design and decor alone are not enough to create a sustainable competitive advantageSpecific property attributes that correlate with the ability to gross $200,000+ annuallyHow to spot hidden gems that have been overlooked by the marketKenny's personal approach to finding and evaluating high-potential dealsAnd so much more…Resources:Kenny’s LinkedInKenny’s Instagram

This episode of the Cashflow Positive podcast is part two of "The Beginner's Luck Trap." This time out, Kenny sits down with Ryan Bakke, host of the Learn Like a CPA podcast to discuss the hidden dynamics of investment success. You'll hear about the allure of different asset classes along with insights on how initial wins can lead to false confidence. Through relatable analogies and real-world examples, Kenny and Ryan highlight how unpredictable events can disrupt even the best-laid plans, making a strong case for caution, adaptability, and the value of building a financial safety net.Discover the power of strategic diversification, as the hosts illustrate how this approach can create unexpected vulnerabilities, especially in specific sectors or regions prone to market shifts and environmental impacts. Kenny and Ryan reveal how diversifying across different markets and types of investments helps to buffer against risk and maximize returns. With a blend of humor and expertise, the episode offers deeper strategies that investors can apply, whether you're just starting out or already managing a diverse portfolio.If you've enjoyed this episode of the Cashflow Positive podcast, be sure to leave a review and subscribe today!Enjoy!In This Episode You'll Learn:The importance of balancing risk and safety in investments, particularly in real estate, and the pitfalls of putting too much net worth into a single property.The concept of a "Buy Box" for properties that meet specific net income criteria, similar to commercial real estate trading.Why having multiple scenarios in pro forma analysis helps account for potential risks and ensure financial stability.The value of understanding the political and economic climate of the areas where investments are made, to aid in risk mitigation.And much more...Resources:Learn Like a CPA podcastRyan's LinkedInKenny’s LinkedInKenny’s Instagram

What’s the secret to sustainable success in short-term rentals? In this solo episode of Cash Flow Positive, Kenny takes listeners through the pitfalls of what he calls the “beginner’s luck trap” and offers insights on how to achieve steady, long-term growth in today’s shifting market. Kenny explains why strategies that worked for short-term rental investors a few years ago may no longer be effective and why the market now demands a more nuanced approach.He also introduces concepts like “fast,” “medium,” and “slow” money, helping listeners understand which type of investment return might be right for their goals and financial situation. This episode is packed with practical advice for both new and seasoned investors on how to evaluate properties effectively, navigate a maturing market, and avoid common mistakes. If you’re ready to adopt a strategy for long-term success, this episode is a must-listen. Enjoy!In This Episode You'll Learn:Understanding the “beginner’s luck trap” and why past strategies may not work todayHow to categorize investment returns as “fast,” “medium,” or “slow” moneyWhy adapting to a maturing industry is essential for staying competitiveThe importance of evaluating properties based on current market conditionsWhy “slow money” investments offer tax benefits and wealth-building opportunities over timePractical advice on choosing the right investment strategy based on market trends and personal goalsAnd much more…Resources:Connect with Kenny on LinkedInFollow Kenny on Instagram

In today's episode of the Cashflow Positive podcast, Kenny is joined by Emily Lethgo, Social Media Manager and Coach at Match Point Socials and The Profitable Host.Throughout the conversation, Emily and Kenny explore fresh strategies for boosting success in a competitive field through savvy use of tools that can turn a side hustle into a profitable venture. Emily shares a wealth of knowledge, offering insights into behind-the-scenes tactics that add a personal touch and make an impact.You'll discover creative approaches to content creation that work even when managing from afar. With a focus on consistency and analytics, the conversation emphasizes how to track what works, adjust tactics, and stay committed to long-term goals.This episode shows why steady efforts, grounded in realistic goals, are the foundation for sustained growth.If you've enjoyed this episode of the Cashflow Positive podcast, be sure to leave a review and subscribe today!Enjoy!In This Episode You'll Learn:How Emily started using social media to brand her property and build an email list before opening it for bookings. The benefits of showing behind-the-scenes content and engaging with local businesses to grow the audience.Emily's strategy of sending monthly newsletters with valuable information about the location and property.  The various property management software options available and when it makes sense to invest in one.And much more...Guest Bio:Emily Lethco is a Social Media Manager and Coach at Match Point Socials and The Profitable Host, with five years of experience in social media marketing. She holds a bachelor's degree in psychology from East Tennessee State University and an MBA from Tennessee Tech, focusing on entrepreneurship and marketing. Emily's expertise in understanding human behavior and building brands has driven her success, particularly in the short-term rental industry. After purchasing a cabin in the Smoky Mountains, she applied her skills to grow the property's brand and increase bookings through strategic content creation. Emily now extends her services to other rental owners and hospitality brands, helping them enhance their online presence and build strong connections with their audiences.Resources:Emily's LinkedInEmily's websiteEmily's InstagramThe Profitable HostDisclaimer:The views, information, or opinions expressed during this podcast are solely those of the individuals involved and do not necessarily represent those of the Cashflow Positive podcast or its affiliates. The content provided is for informational and entertainment purposes only and is not intended to be a substitute for professional advice. We make no representations as to the accuracy, completeness, suitability, or validity of any information on this podcast and will not be liable for any errors, omissions, or delays in this information or any losses, injuries, or damages arising from its display or use. Listeners should consult with a professional for specific advice tailored to their situation. By accessing this podcast, you acknowledge that any reliance on the content is at your own risk.

How can social media be used effectively to drive more bookings for your short-term rentals? In this solo episode of Cashflow Positive, Kenny dives deep into the strategies for leveraging social media to grow your business. Whether you're managing one property or multiple, understanding the power of social media marketing is essential to scaling without relying entirely on OTAs like Airbnb and VRBO. Kenny shares personal experiences, lessons learned, and practical tips on creating a presence that drives direct bookings, builds a brand, and attracts your target guests.Kenny walks listeners through the importance of having a direct booking site, how to vet social media marketers, and why simply posting your Airbnb link won’t cut it. He explains how to shift the focus from just marketing your property to promoting the location, offering insights on building content that appeals to cold leads and warms them up into future guests. If you're ready to step up your social media game, this episode is packed with actionable advice to get you started. Enjoy!What You'll Learn In This Episode:You don’t need to be fake on social media to be successfulAs short-term rental hosts, it's critical to look for exposure outside of OTAsInvesting in social media marketing is a must for insulating your business from platform risksBefore diving into social media marketing, ensure you have a direct booking site in placeThe importance of tracking the performance of your social media efforts by monitoring clicks and conversionsPeople book based on the location experience, not just your property, so target your content accordinglyHow to focus your marketing on the right audience to drive bookingsAnd much more…Resources:Connect with Kenny on LinkedIn https://www.linkedin.com/in/kenneth-bedwell-9680a8113/Follow Kenny on Instagram https://www.instagram.com/kenny_bedwell/Episode mentioned: Does ranking on Airbnb actually matter? (Part 2) https://podcasts.apple.com/ca/podcast/does-ranking-on-airbnb-actually-matter-part-2/id1742644291?i=1000667002580

How do you generate over $500,000 with just one short-term rental? In this episode of Cashflow Positive, Kenny sits down with Jeff Usner, CEO of STR Digital, to uncover the secrets behind his luxury short-term rental properties. Jeff has built a portfolio of STRs across Pennsylvania, including a standout property that has grossed over $500,000 in revenue this year alone. He shares the insights, strategies, and mistakes learned over his 11 years in the business, offering actionable advice for anyone looking to scale their short-term rental portfolio.Jeff emphasizes the importance of understanding your target market and designing properties that cater to specific demographics, like families. From swimming pools to home theaters, Jeff's properties deliver a luxury experience that guests return for time and time again. This episode dives deep into the high-end amenities and exceptional hospitality that have set his properties apart, and how Jeff built a brand around this model.Curious about how you can work less and make more in the STR space? Jeff shares his strategies for maximizing revenue, creating memorable guest experiences, and why automating tasks is essential for growing a sustainable and profitable business. Listen now and enjoy!Key takeaways:The importance of catering to a specific demographic for luxury short-term rentalsHow to differentiate your property from competitors by offering unique, high-end amenitiesWhy hospitality and guest experience are more important than just having a beautiful propertyThe benefits of building a brand around your STRs for repeat guests and long-term successAutomating guest communication and operations to save time and reduce stress while scalingHow Jeff generates $500,000 in gross income from one property by working smarter, not harderAnd much more…Resources:Jeff’s LinkedInLuxuryRentals.com  STRdigital.com Connect with Kenny on LinkedInFollow Kenny on Instagram

In this episode Kenny explores how to generate over $500,000 in revenue from a single short-term rental property. He discusses the unique features and strategies used by high-earning property owners, including large properties with six or more bedrooms, unique amenities like lazy rivers and wedding venues, and the importance of space, privacy, and hospitality. He emphasizes the impact of direct bookings and repeat guests on revenue. Stay tuned for part two, where Kenny interviews one of these successful property owners.Connect with Kenny on LinkedIn!Follow Kenny on IG

In today’s episode of the Cashflow Positive podcast, Kenny returns with Part 2 of his deep dive into the Future Trends of the STR (Short-Term Rental) Industry together with Natalie Palmer.You’ll explore the evolving dynamics that are shaping the future of the STR landscape, focusing on upcoming trends that could redefine the way investors and hosts approach the market. Kenny breaks down how technological advancements, shifting traveler preferences, and regulatory changes are playing a significant role in the industry's direction.The episode highlights the importance of staying ahead of these trends and adapting to future market realities before they become mainstream. As new opportunities emerge, Kenny emphasizes the need to remain agile, while also preparing for potential challenges that could impact profitability and long-term growth.If you want to future-proof your STR investments, this episode is a must-listen. Kenny shares actionable insights on what to expect in the coming years, ensuring you stay competitive in an industry that’s constantly evolving.If you’ve enjoyed this episode of the Cashflow Positive podcast, don’t forget to subscribe and leave a review!Enjoy!In This Episode You’ll Learn:How emerging technologies are changing the STR industry and what you can do to leverage them.Why understanding upcoming regulations is crucial for long-term success in the STR space.The impact of shifting traveler demographics and preferences on STR profitability.Strategies to future-proof your STR investments in an increasingly competitive market.And much more...