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Social Media Marketing Podcast

Latest episodes

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Nov 1, 2012 • 31min

Pinterest Marketing: What Marketers Need to Know to Succeed

Are you wondering if Pinterest can help your business? Do you want to get more traffic from your Pinterest account? In this episode, I interview Beth Hayden, author of the new book Pinfluence: The Complete Guide to Marketing Your Business on Pinterest. Beth shares her insights into how Pinterest can drive more traffic to your website or blog. Show Notes: https://www.socialmediaexaminer.com/14See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Oct 22, 2012 • 36min

LinkedIn Marketing: New Features to Enhance Your LinkedIn Results

Do you use LinkedIn for your business? Are you wondering how LinkedIn can help your online marketing? In this episode, I interview Viveka von Rosen, founder of Linked Into Business and author of the new book, LinkedIn Marketing: An Hour a Day. Viveka shares insights into what’s new with LinkedIn and how marketers can cash in on all that LinkedIn is doing. Show Notes: https://www.socialmediaexaminer.com/13See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Oct 17, 2012 • 31min

Blogs, Books and Social: How the World Has Changed

Do you think the world of publishing is evolving? Have you ever thought of self-publishing? In this episode, I interview Guy Kawasaki, former chief evangelist for Apple and author of many books including Enchantment and What the Plus! Google+ for the Rest of Us. Guy shares his experience of publishing his first book in 1987 and how publishing has changed since then. Show Notes: https://www.socialmediaexaminer.com/12See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Oct 11, 2012 • 36min

Establishing Trust: How to Build Relationships With Social Media

Are you wondering how to best build a platform with social media? Do you want to learn how to build trusted relationships online? In this episode, I interview Chris Brogan, CEO of Human Business Works and author of several books including The Impact Equation. Chris shares the importance of having a blog if you want to grow the reach and exposure of your business. Show Notes: https://www.socialmediaexaminer.com/11  See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Oct 3, 2012 • 33min

Community Building: How to Grow With the Power of People

Does your business have an active community? Would you like to build a community to support your business? In this episode, I interview John Jantsch, founder of Duct Tape Marketing and author of several books including The Commitment Engine. John shares insights into how content and community connect. Show Notes: https://www.socialmediaexaminer.com/10See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Sep 28, 2012 • 33min

Social Persuasion: How to Move People to Action

Want more of your readers to take action? Are you looking to increase the persuasion of your content? In this episode, I interview Derek Halpern, founder of Social Triggers. Derek shares the tactics he uses to get people to take action and turn them into loyal readers. Show Notes: https://www.socialmediaexaminer.com/8  See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Sep 26, 2012 • 34min

Podcasting Renaissance: Is Podcasting Making a Comeback?

Are you thinking of starting a podcast? Do you believe podcasts are making a comeback? Do you find yourself listening to more podcasts lately? In this episode, I interview Mitch Joel, author of Six Pixels of Separation and founder of the Six Pixels of Separation podcast. Mitch shares his experiences from when he first started podcasting in 2006 to now. Show Notes: https://www.socialmediaexaminer.com/9See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Sep 21, 2012 • 31min

Blogging for Business: How Content Can Improve Your Sales

Are you wondering how a blog can help your business? Are you trying to figure out how content can improve your sales? In this episode, I interview Marcus Sheridan, founder of The Sales Lion and author of the ebook Inbound and Content Marketing Made Easy. Marcus shares insights into the struggles marketers have to get results from business blogging. Show Notes: https://www.socialmediaexaminer.com/7See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Sep 14, 2012 • 34min

Google+ Marketing: Why Marketers Should Not Overlook Google+

Have you given up on Google+? Are you wondering whether it is worth managing yet another social network? In this episode, I interview Jesse Stay, author of several books including Google+ for Dummies and Google+ Marketing for Dummies. Jesse shares insights into Google’s strategy and what this means for your business. Show Notes: https://www.socialmediaexaminer.com/6See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Sep 7, 2012 • 27min

Social Media Science: How Behavior Impacts Social Media Marketing

Want to understand the psychology behind why people interact via social networks? During this fascinating interview I explore these very concepts. In this episode, I interview Ric Dragon, author of Social Marketology and CEO of DragonSearch. Ric shares tips on how businesses can build relationships on social media. Show Notes: https://www.socialmediaexaminer.com/5See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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