

Social Media Marketing Podcast
Michael Stelzner, Social Media Examiner
Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/
Episodes
Mentioned books

Feb 11, 2021 • 46min
Using Facebook Ads to Move Leads Into Sales
Do you use Facebook ads to acquire leads? Wondering how to follow up with and engage your Facebook leads? To explore a process for using Facebook ads to turn leads into paying customers I interview Allie Bloyd. Sponsor: Visit iconosquare.com/sme | Guest: Allie Bloyd | Show Notes: socialmediaexaminer.com/445 | Get your ticket for the Social Media Marketing Workshops at marketingworkshops.live | Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Feb 4, 2021 • 51min
Clubhouse App for Business: What Marketers Need to Know
Are you curious about the Clubhouse App? Wondering if Clubhouse works for marketing? To explore how to use Clubhouse App for business, I interview Ed Nusbaum and Nicky Saunders. Sponsor: Visit iconosquare.com/sme | Guests: Ed Nusbaum and Nicky Saunders | Show Notes: socialmediaexaminer.com/444 | Get your ticket for the Social Media Marketing Workshops at marketingworkshops.live | Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jan 28, 2021 • 42min
LinkedIn Ad Retargeting: What Marketers Need to Know
Want to reach warmer prospects on LinkedIn? Are you using LinkedIn retargeting to its fullest potential? To explore LinkedIn ad retargeting, in this episode I interview AJ Wilcox. AJ is the world’s leading expert on LinkedIn ads and founder of B2Linked, a LinkedIn ad agency that helps businesses drive high-quality leads at scale. USEFUL INFORMATION: Get your ticket for the Social Media Marketing Workshops at marketingworkshops.live Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jan 21, 2021 • 45min
Snapchat Ads: How to Get Started
Wondering if Snapchat ads are right for your business? Need to diversify your advertising? To explore Snapchat ads, in this episode I interview Savannah Sanchez. Savannah is a Snapchat ads pro and founder of The Social Savannah, a consultancy that helps eCommerce brands with paid social media. USEFUL INFORMATION: Get your ticket for the Social Media Marketing Workshops at marketingworkshops.live Download the Social Media Marketing Industry Report. We'd love you to review our show on Apple Podcasts.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jan 15, 2021 • 44min
What to Do When Your Facebook Ads Fail
Are your Facebook ads not working for you? Wondering how to make changes that deliver better results? To explore what to do when your Facebook ads fail, in this episode I interview Tara Zirker. Tara is a Facebook ads expert and founder of the Successful Ads Club, a membership site designed to help marketers improve their Facebook and Instagram ads results. USEFUL INFORMATION: Get your ticket for the Social Media Marketing Workshops at marketingworkshops.live Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jan 8, 2021 • 45min
Organic LinkedIn Marketing: Proven Techniques for Marketers
Want to improve organic engagement on LinkedIn? Wondering if LinkedIn Stories and Live could work for you? To explore organic LinkedIn marketing strategies that work today, in this episode I interview Michaela Alexis. Michaela is a LinkedIn expert and an official LinkedIn Learning trainer, coach, and consultant who helps businesses master their LinkedIn organic presence. USEFUL INFORMATION: Get your ticket for the Social Media Marketing Workshops at marketingworkshops.live Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jan 1, 2021 • 48min
How to Get More Views on YouTube: Strategy From a Top Creator
Wondering how to get more people to watch your YouTube videos? Looking for a strategy you can model? To explore how to get more views on your YouTube videos, in this episode I interview Justin Brown. Justin is a YouTube expert and video strategist who helps businesses grow an audience and scale their revenue with online video. USEFUL INFORMATION: Get your ticket for the Social Media Marketing Workshops at marketingworkshops.live Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Dec 25, 2020 • 43min
Social Media Video Made Simple: How to Easily Make Great Videos
Want to use more video in your social marketing? Wondering how to get started? To explore how to easily make organic video you can share on social media, in this episode I interview Pelpina Trip. Pelpina is a video expert who helps businesses grow their visibility with online video. USEFUL INFORMATION: Get your ticket for the Social Media Marketing Workshops at marketingworkshops.live Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Dec 18, 2020 • 51min
How to Create YouTube Video Ads That Convert
How to Create YouTube Video Ads That Convert Want to advertise on YouTube? Wondering how to create YouTube ads that work? To explore how to create YouTube ads that convert, in this episode I interview Tom Breeze. Tom is a YouTube ads expert and CEO of Viewability, a YouTube ads agency that helps direct response B2C companies scale their businesses. USEFUL INFORMATION: Get your ticket for the Social Media Marketing Workshops at marketingworkshops.live Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Dec 11, 2020 • 45min
Influencer Marketing Strategy: How to Scale a Business
Wondering if influencers can help you grow your business? Wondering how to work with influencers? To explore influencer marketing, in this episode I interview Adi Arezzini. Adi is an influencer marketing expert, and the CEO and co-founder of Teami Blends—a lifestyle brand that creates products inspired by the natural benefits of tea. USEFUL INFORMATION: Register for the Google Analytics for Marketers Course: GASuccess.live Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.