

Amplify AI - Integrating Intelligence, Preserving Humanity
Ronsley Seriojo Vaz
Integrating Artificial Intelligence into core business strategies is not just an advantage; it's a necessity.
Each episode is a masterclass in the practical application of AI, designed to help you, the business leader, leverage this transformative technology to drive growth, enhance decision-making, and maintain a competitive edge.
Join Host Ronsley Vaz, a computer scientist, software engineer & entrepreneur, who demystifies the complexities of AI, delivering actionable insights to adopt AI with your brand's unique identity while reducing the cognitive load of your teams.
Subscribe now.
Each episode is a masterclass in the practical application of AI, designed to help you, the business leader, leverage this transformative technology to drive growth, enhance decision-making, and maintain a competitive edge.
Join Host Ronsley Vaz, a computer scientist, software engineer & entrepreneur, who demystifies the complexities of AI, delivering actionable insights to adopt AI with your brand's unique identity while reducing the cognitive load of your teams.
Subscribe now.
Episodes
Mentioned books

Mar 31, 2025 • 12min
ChatGPT Pro vs Plus: Why $200 is an ABSOLUTE BARGAIN (+ Sora's Game-Changing Video AI) | Episode 124
Hey! This is Ep#124 of Amplify Ai - Integrating Intelligence, Preserving Identity presented by Ronsley Vaz.Hey, AI geeks. It's Ronsley!The AI landscape is shifting beneath our feet, and OpenAI's 12 Days of announcements are sending shockwaves through the industry. While everyone's debating the $200 price tag of ChatGPT Pro, I'm astounded at how drastically people are undervaluing what's on offer.Think about it - you're getting a PhD-level AI that outperforms human experts (78% vs 69.7% accuracy), advanced video generation with Sora, and tools that would cost you $2,200+ monthly if you hired humans. And some are still quibbling over $200?🔍 In this episode, I break down:👉🏻 Why O1 models' "thinking before responding" changes everything👉🏻 The staggering comparison between PhD experts and £20 AI models👉🏻 My hands-on experiments with Sora (including what works and what doesn't)👉🏻 The prompt manipulation problem plaguing OpenAI tools👉🏻 The seismic developments happening OUTSIDE OpenAI (Gemini 2.0 agents!)The quantum leap in technology isn't just impressive - it's mind-blowing. We're witnessing calculations that would take supercomputers 10 septillion years (older than the universe!) completed in five minutes.Join the conversation at amplifyais.com and share this episode with another potential AI geek in your network.See you at work.#amplifyai #AITechnology #ChatGPTPro #O1AI #SoraAI #OpenAI #AIGeeksTIMESTAMP LIST:00:00 - Introduction to OpenAI's 12 Days announcements00:58 - Breaking down O1 and ChatGPT Pro differences01:48 - Why $200 is a bargain for PhD-level AI capabilities02:37 - Comparing human expert vs AI performance (69.7% vs 78%)03:28 - Day 2: Reinforcement fine tuning research explained04:17 - Sora video generation capabilities and pricing tiers04:54 - Current limitations of Sora and OpenAI's prompt manipulation05:38 - Comparing Mid Journey prompting vs OpenAI's approach06:16 - Experiments with Sora: exploded views and graffiti generation07:37 - Testing image-to-video and people recognition limitations08:20 - Canvas introduction (Day 4) and coding environment parallels09:08 - Apple Intelligence integration and ChatGPT developments09:58 - Gemini 2.0's agent capabilities while OpenAI takes spotlight10:47 - Google's quantum computing breakthrough (10^25 faster calculations)11:43 - Invitation to join the AI geeks communityFind out more at:- https://amplifyais.com/academy- https://wearepodcast.com/- https://amplifyais.com/podcastMuch love,Ronsley

Mar 24, 2025 • 21min
ChatGPT 4 vs Claude: The AI Tools Showdown for Business Clarity | Episode 123
Hey! This is Ep#123 of Amplify Ai - Integrating Intelligence, Preserving Identity presented by Ronsley Vaz.Hey, AI geeks. It's Ronsley!Ever found yourself staring at your business introduction, struggling to explain what you actually do? You're not alone. In this episode, we tackle one of the most common challenges business owners face - articulating their unique value proposition with clarity and impact.📊 Watch as we help Mei, an NLP practitioner and leadership coach, transform her complex 20 years of expertise into a clear, compelling pitch using AI tools. This isn't just about better marketing—it's about truly understanding what makes your business special.🔍 Key takeaways:- How to use AI as your "thinking partner" to refine your business messaging- Why falling in love with your customer (not your product) changes everything- The recursive method of improvement that works for both AI prompting and business clarity- Real-world examples of transforming technical expertise into language that resonatesThis episode demonstrates how AI tools can serve as powerful brainstorming partners, helping business owners evolve their thinking and messaging through iterative prompting.Most importantly, you'll learn why putting your ideas out for feedback—rather than keeping them in your head—is the crucial first step to business clarity.See you at work.#AIforBusiness #BusinessClarity #AIPrompting #BrandMessaging #AmplifyAITIMESTAMP LIST:00:00 - Introduction and AI tool comparisons02:09 - Mei's challenge: defining her brand and unique selling point04:16 - Understanding Mei's business: NLP and leadership coaching05:31 - Using ChatGPT to create an initial business description07:01 - Refining the messaging with customer-focused language08:01 - The importance of starting with "version 0.1" of your pitch09:19 - Ronsley's story of pitching evolution with podcasting10:48 - "Fall in love with the customer, not the product"12:06 - The value of exploring different approaches to messaging13:43 - Using customer testimonials to improve your messaging15:09 - Introduction to Key Person of Influence pitching framework17:23 - How AI serves as a thinking partner for deeper insights18:51 - Applying agile methods to iterative prompting and business improvementFind out more at:- https://amplifyais.com/academy- https://wearepodcast.com/- https://amplifyais.com/podcastMuch love,Ronsley

Mar 17, 2025 • 16min
ChatGPT Prompt Engineering MASTERCLASS: Stop Copying and Start CREATING Killer Prompts | EP 122
Hey! This is Ep#122 of Amplify Ai - Integrating Intelligence, Preserving Identity presented by Ronsley Vaz.Hey, it’s Ronsley!Have you felt like AI isn’t quite doing what you want? You’re not alone. This episode is all about getting better results from AI by learning how to write clear, effective prompts. Whether you’re using AI for marketing, content creation, or building courses, knowing how to guide it makes all the difference.Are we overcomplicating things? Are we expecting AI to read our minds? Let’s figure it out.Here’s what we cover:🔹 What “engineering” actually means in prompt engineering (hint: it’s not as complicated as it sounds)🔹 The biggest mistakes people make when writing prompts—and how to fix them🔹 How to write a good Instagram post using AI (we break it down live)🔹 Why AI sometimes forgets what you told it** and what you can do about it🔹 A smarter way to organize big projects using AI—from course creation to everyday tasksI also go through a live workshop helping Janine craft an AI-generated Instagram post that actually sounds like her. And if you’ve ever tried using AI for a big project (like writing a course) and it got lost halfway through, we talk about why that happens and what to do instead.Timestamps:[00:52] What prompt engineering really is and why it matters[02:45] Common mistakes that ruin AI responses[04:30] Live workshop: Writing a great Instagram post with AI[10:49] AI’s memory issues and how to work around them[15:06] Using AI to organize and structure big projects[22:00] Is your AI input really private? What you should knowFind out more at:- https://amplifyais.com/academy- https://wearepodcast.com/- https://amplifyais.com/podcastMuch love,Ronsley

Mar 10, 2025 • 13min
Sora AI: Create ANY Video In Seconds (No Filming Required) | Amplify AI #121
This is Ep#121 of Amplify Ai - Integrating Intelligence, Preserving Identity presented by Ronsley Vaz.Hey AI geeks. It's Ronsley!OpenAI just dropped something massive with Sora, and it's not just another AI video tool. While everyone's focused on simple text-to-video, this is about understanding and creating reality in ways we've never seen before.→ Want to know why Sora is different from every other video AI?→ Curious about what you actually get with ChatGPT Plus vs Pro when it comes to Sora?→ Ready to see real examples of what this thing can do?In this episode, I break down Day 3 of OpenAI's 12 Days of Announcements, showing you exactly how Sora works, what it means for content creators, and why it's worth getting excited about.Timestamps:00:00 - Introduction & Why Sora is Different00:56 - Understanding O1 Models vs Other AI01:45 - Getting Started with Sora02:22 - ChatGPT Plus vs Pro Features03:04 - Pricing and Value Breakdown05:15 - Real Examples & Test Cases06:38 - MidJourney Integration Tests08:00 - Advanced Features & Prompting10:28 - Practical Use Cases11:15 - Future Implications & Day 2 RecapFind out more at: https://amplifyais.com/academy https://wearepodcast.com/ https://amplifyais.com/podcastMuch love,Ronsley

Mar 3, 2025 • 18min
OpenAI O1 Model BEATS Human Experts - What This Actually Means For Business | Amplify AI #120
Discover the groundbreaking insights from OpenAI's recent announcement about the O1 model. Learn why O1 excels in PhD-level questions and outperforms human experts. The discussion highlights the importance of computational power and the future of AI favoring smaller, specialized models. Real-life performance comparisons showcase O1’s capabilities against GPT-4, revealing why selecting the right AI tool matters for specific use cases. Tune in to understand the real-world impact of these advancements and the potential cost of O1 Pro.

6 snips
Feb 24, 2025 • 14min
Master Any Skill with AI: The Learn Any Skill Framework Revealed (Part 2)
Discover a powerful AI framework for mastering skills quickly, inspired by Tim Ferriss's DISS-CAFE method. Learn how to break down complex skills into manageable parts using the 80/20 principle. Dive into real-life examples like selling webinars and learning Spanish, showcasing how custom AI tools can transform your learning journey. The discussion also emphasizes focusing on revenue-generating skills and seizing opportunities for growth, especially during the holiday season.

Feb 17, 2025 • 22min
The Hidden Truth About AI Adoption: Why Most Business Owners Fail (Part 1)
Hey! This is Ep#118of Amplify Ai - Integrating Intelligence, Preserving Identity presented by Ronsley Vaz.Hey, it's Ronsley!Here's something we need to talk about - there are two types of business owners: Those great at marketing but weak on delivery, and those obsessed with delivery but rubbish at marketing. And guess what? Even with AI, we're still making the same excuses!In this powerful episode (Part 1 of 2), we dive deep into:🔹 Why most business owners struggle with AI adoption🔹 The real reason behind the "overwhelmed by AI" excuse🔹 How to break free from the delivery-focused mindset🔹 Why technical expertise alone isn't enough anymorePlus, I hear real conversations with business owners about their AI challenges and my unfiltered thoughts on why most "AI experts" aren't really experts at all.Want to level up your AI game? Get our free prompt codebook atamplifyais.comTimestamps:00:00 The two types of entrepreneurs00:48 Scott's early AI journey02:34 Challenges with AI implementation04:13 Understanding the gap in AI adoption05:10 The shift in research and literature review07:25 The truth about AI excuses10:06 Breaking through marketing barriers15:30 The importance of fundamentals first17:25 Real-world example: Corporate workshops19:44 Strategic approach to AI implementationFind out more at:- https://amplifyais.com/academy- https://wearepodcast.com/- https://amplifyais.com/podcastMuch love,Ronsley

Feb 10, 2025 • 22min
3 Power Prompts That Will Transform Your AI Game | Advanced Prompting Masterclass
Hey! This is Ep117 of Amplify Ai - Integrating Intelligence, Preserving Identity presented by Ronsley Vaz.Hey, it's Ronsley! Most AI users struggle to get the results they want. They copy-paste prompts, cross their fingers, and hope for the best. But here's the thing - there's so much more to prompting than that.In this advanced prompting masterclass, I'm sharing three game-changing prompt techniques that will revolutionise how you use AI:🔹 Chain of Thought Prompting - Get AI to show its work🔹 Assumption Verification - Prevent misaligned recommendations🔹 Reasoning Walkthrough - Understand the logic behind suggestionsPlus, I'll show you my personal AI automation system that creates content from news articles - complete with TLDR summaries, social posts, and even AI-generated images!If you're serious about using AI effectively, efficiently and ethically in your business, these advanced prompting techniques are essential tools in your arsenal.Want all 10 power prompts? Get them free at amplifyais.comTimestamps:00:00 Why most AI users fail to get results00:41 Introduction to power prompting techniques01:39 Chain of thought prompting explained03:11 Real example: Article creation comparison05:28 The importance of assumption verification08:07 Key assumptions in AI interactions13:13 Walking through reasoning step-by-step16:23 Demo: AI news automation system19:32 AI-generated content showcaseFind out more at:- https://amplifyais.com/academy- https://wearepodcast.com/- https://amplifyais.com/podcastMuch love,Ronsley

Feb 3, 2025 • 16min
O1 vs GPT4: The Hidden Truth About AI Reasoning (and why it matters for your business)
Hey, AI geeks! It's Ronsley!Ever wondered why sometimes AI gets you perfectly, and other times it's like it's speaking a different language? Today, I'm breaking down the real difference between OpenAI's new O1 models and GPT-4 - and what this means for your business.Here's the thing: While everyone's obsessing over which model is "better," they're missing the bigger picture. It's not about which one is smarter - it's about understanding when to use each one for maximum impact.
🎯 What you'll discover at these timestamps:
00:00 - Why your AI responses might be less effective than you think (and what to do about it)
02:47 - The game-changing difference between old and new AI models (this will save you hours)
06:05 - A real-world comparison that shows exactly when to use each model
09:25 - The trillion-dollar shift happening in AI (and what it means for your business)
11:53 - Why AI agents are about to change everything (and how to prepare)Want more AI insights that actually work?
Check out amplifyais.com for 10 super prompts that will transform how you use AI in your business.
#ArtificialIntelligence #BusinessStrategy #AITechnology #OpenAI #ChatGPT #TechInnovation #BusinessGrowth #AIImplementation #DigitalTransformation #TechTrends #BusinessAutomation #FutureOfWork #AIStrategy #BusinessInnovation #technologyinnovation
Find out more at:
- https://amplifyais.com/academy
- https://wearepodcast.com/
- https://amplifyais.com/podcast
Much love,
Ronsley

Jan 27, 2025 • 18min
Why Most AI Content Will Fail in 2025 | The Voice Automation Secret OpenAI Won't Tell You
Hey! This is Ep#115 of Amplify Ai - Integrating Intelligence, Preserving Identity presented by Ronsley Vaz.
Hey AI geeks! It's Ronsley.
Ever feel overwhelmed trying to keep up with AI news while running your business? Today, I'm pulling back the curtain on my personal automation system that does the heavy lifting for me. Not just finding content, but actually writing it in my voice.
You'll discover:
🎯 A behind-the-scenes look at intelligent automation that actually works
🎯 How to make AI sound authentically human (without the cringe)
🎯 Why Claude might be your secret weapon for content creation
🎯 The simple framework for building your own AI research assistant
🎯 Real examples of AI-powered content that doesn't feel robotic
Key Moments You Won't Want to Miss:
00:52 - The exact automation setup that finds, filters, and formats AI news for you
02:30 - Watch AI transform complex articles into bite-sized insights (while keeping your unique voice)
04:57 - A fascinating real-world example that shows you what's possible with AI content creation
09:43 - Inside look at how AI personalises content for different platforms
12:47 - The game-changing Claude feature that most people are sleeping on
P.S. If you're tired of generic AI content and want to create something that actually sounds like you, this episode is your blueprint.
Find out more at:
- https://amplifyais.com/academy
- https://wearepodcast.com/
- https://amplifyais.com/podcast
Much love,
Ronsley