On the Record by Leadpages
Leadpages
Welcome to "On the Record," the podcast that blends the best of business and music. Join us as we dive into timely, topical happenings in the business world. Our guests offer thought-provoking opinions and insights to help you scale your ideas, and our hard-hitting subject matter doesn't shy away from taking an unpopular stance. We’re disruptors and we don't apologize for it. Along the way, we'll sprinkle in discussions about our personal music interests, relating them back to the topic at hand and exploring the marketing lessons hidden inside the music.
Episodes
Mentioned books
Jan 17, 2016 • 14min
How to Get 43% of Cold Traffic To Opt-In For A Free Book
Jan 17, 2016 • 13min
How OnlineChessLessons.net Got an 80-90% Opt-In Rate on Their Free Giveaway Page
Jan 17, 2016 • 12min
How Chris Luck Got 68% of Cold Traffic to Opt-in for His Email List
Chris Luck, Founder of The Luck League, shares his expertise in internet marketing and converting cold traffic. He reveals the tactics that led to a staggering 68% email opt-in rate for his site. Chris discusses innovative strategies for optimizing user engagement through design and psychological triggers. He emphasizes the importance of a seamless user experience during the buying journey and the need for continuous testing to refine opt-in processes. With his wealth of knowledge, Chris educates fellow entrepreneurs on building successful membership sites.
Jan 17, 2016 • 21min
Booking 70 Speaking Engagements Per Year with Grant Baldwin
Jan 17, 2016 • 12min
This One Word Got AWeber a 12% Boost in Trial Signups
Jan 17, 2016 • 12min
How Casper Used Creative Testing To Get A Huge Increase In Clickthrough Rates
Jan 17, 2016 • 21min
144% Increase In Lifetime Value Of A Customer By Building A Relationship
Jan 17, 2016 • 20min
How Patti Keating Converted 30% of Leads Generated From A Live Event
Jan 17, 2016 • 16min
This Pop-Up Resulted In A 15% Boost In Webinar Registrations for Jason Brubaker
Jan 17, 2016 • 23min
