

eCommerce Scaling Secrets by Alex Fedotoff
Alex Fedotoff
Alex Fedotoff is a founder of D2C brands- 8 figure D2C Brands portfolio and e-learning company eCommerce Scaling Secrets.
On this podcast, you will find top-notch media buying advice, eCommerce strategies, and the newest techniques to start and scale eCommerce business.
On this podcast, you will find top-notch media buying advice, eCommerce strategies, and the newest techniques to start and scale eCommerce business.
Episodes
Mentioned books

Sep 23, 2019 • 10min
1: How to Scale eCommerce Business to $6.5MM in 3 Years (with Chris Erthel)
In this interview, we connected with Chris Erther, Co-Founder & CMO of Meller. In just 3 short years he scaled the brand to $6.5MM/Year in 3 years with performance marketing (mostly Facebook ads) at a profit.
We discuss the best scaling strategies for Facebook ads, how the marketing is changing, the best-performing ad format right now, why Chris learns from his competition and a lot more.
Chris has done quite impressive stuff in a very short timeframe:
- Co-Founder & CMO @meller
- Scaled the Brand From Zero to $6.5MM/Year in 3 years
- Runs 800 ads/ day PROFITABLY
- Works Closely with Facebook HQ


