

eCommerce Scaling Secrets by Alex Fedotoff
Alex Fedotoff
Alex Fedotoff is a founder of D2C brands- 8 figure D2C Brands portfolio and e-learning company eCommerce Scaling Secrets.
On this podcast, you will find top-notch media buying advice, eCommerce strategies, and the newest techniques to start and scale eCommerce business.
On this podcast, you will find top-notch media buying advice, eCommerce strategies, and the newest techniques to start and scale eCommerce business.
Episodes
Mentioned books

Apr 10, 2021 • 16min
116: What I’ve learned from 8-9 figure exits
Welcome to eCommerce Scaling Secrets! Here I, Alex Fedotoff, share with you valuable knowledge I’ve gained throughout spending millions of $$ on online advertising.
You can find this podcast on Apple Podcasts, CastBox, Deezer, iHeart, Google Podcasts, Podchaser, RadioPublic, RSS, Spotify, Stitcher, and TuneIn!
Hey guys,
So the goal of 99.99% of successful entrepreneurs is to build a brand and MAKE A SUCCESSFUL EXIT
In the past, I’ve taken part in a number of exits - as a buyer, seller, or facilitator…
AAND the lessons I’ve learned from those experiences are in the vid:
why repeat purchase ratios MATTER A LOT
how GREAT customer experience helped the owner of Chewy.com exit for $3 bil.
how Drunk Elephant got sold for 845 mil. - what channel they used and why
what’s differentiation points and WHY you should KNOW YOURS
These and MORE secrets you want to know in my new YT video…
Come and check it right now
➡ Grab your Facebook CBO Blueprint right here: https://www.ecommercescalingsecrets.c...
➡ Book FREE strategy session for my personal help in scaling your eCom bizz/FB ads: https://www.ecommercescalingsecrets.c...

12 snips
Apr 8, 2021 • 1h 1min
116: How he is using mindset shifts for $60k eCom days (Student interview)
Marek Bednar, a thriving eCommerce entrepreneur, shares how he skyrocketed to making over $55k/day using Facebook ads within just 2.5 years. He discusses the critical mindset shifts that transformed his approach and the importance of building a strong team for scaling. Marek reveals his strategies for effective product testing, hiring key personnel, and navigating challenges, including his aspirations to reach nine figures soon. Expect valuable insights on leveraging influencer marketing and the relentless commitment needed for long-term success.

Apr 6, 2021 • 38min
116: Infrastructure for 15 mil. dropshipping business
Welcome to eCommerce Scaling Secrets! Here I, Alex Fedotoff, share with you valuable knowledge I’ve gained throughout spending millions of $$ on online advertising.
You can find this podcast on Apple Podcasts, CastBox, Deezer, iHeart, Google Podcasts, Podchaser, RadioPublic, RSS, Spotify, Stitcher, and TuneIn!
Hey guys,
Those of you STUCK at one level...Do you know what the problem is in 99.999% of cases?
INFRASTRUCTURE! You might have not created necessary infrastructure around your business…
In this video, I’ll LAY OUT a FULL infrastructure that’ll help you get to the NEXT LEVEL:
Payment processors - how many you need, which ones to use and where to get those
Ad accountS - not just one, but a BULLETPROOF framework of ad accounts and BMs that will protect you from Fb bans
Fb business pages - what to do with customer feedback score, how to get a page with NO feedback score, how to warm them up to avoid bans
Copywriting (templates) - how to streamline the writing of landing pages, ad copies, creatives, etc
Product research - what products to test, how long, how much $$$ to spend, copy competitors or not
This and other VITAL things that helped me CONSISTENTLY spend $15 mil. on 1 product
➡ Grab your Facebook CBO Blueprint right here: https://www.ecommercescalingsecrets.c...
➡ Book FREE strategy session for my personal help in scaling your eCom bizz/FB ads: https://www.ecommercescalingsecrets.c...

Apr 3, 2021 • 17min
115: How to become laser focused entrepreneur
Welcome to eCommerce Scaling Secrets! Here I, Alex Fedotoff, share with you valuable knowledge I’ve gained throughout spending millions of $$ on online advertising.
You can find this podcast on Apple Podcasts, CastBox, Deezer, iHeart, Google Podcasts, Podchaser, RadioPublic, RSS, Spotify, Stitcher, and TuneIn!
Hey guys,
How many distractions do you face on a daily basis?
How many times/day do you get irritated or annoyed?
How much time/day do you spend on USELESS stuff?
Ask yourself a question:
“Why is my business/life not where I want it to be?”
In this video, I will BREAK DOWN my way of staying organized, dedicated, and LASER FOCUSED on grinding UP
Basically, I’m laying out my personal development story for you
Let me know what you think and how you do it yourself!
➡ Grab your Facebook CBO Blueprint right here: https://www.ecommercescalingsecrets.c...
➡ Book FREE strategy session for my personal help in scaling your eCom bizz/FB ads: https://www.ecommercescalingsecrets.c...

Apr 1, 2021 • 45min
114: How he did 500k in 4 months with 1 funnel (Student Interview)
Welcome to eCommerce Scaling Secrets! Here I, Alex Fedotoff, share with you valuable knowledge I’ve gained throughout spending millions of $$ on online advertising.
You can find this podcast on Apple Podcasts, CastBox, Deezer, iHeart, Google Podcasts, Podchaser, RadioPublic, RSS, Spotify, Stitcher, and TuneIn!
Hey guys,
Your fav type of content incoming - my student’s CASE STUDY…
Meet Brandon Bardwell - a guy who made HALF A MIL (US $) in 4! MONTHS with Pinterest!
Brandon is such a cool and open guy - he’ll share with you EVERYTHING that helped him succeed:
the EXACT KPIs Brandon was looking at when testing ads on Pinterest
the FUNNEL STRUCTURE tweak that MADE A DIFFERENCE for Brandon
How to build a HIGH CONVERTING landing page for Pinterest
LESSONS LEARNED from making $500k in 4 months on Pinterest
➡ Grab your Facebook CBO Blueprint right here: https://www.ecommercescalingsecrets.c...
➡ Book FREE strategy session for my personal help in scaling your eCom bizz/FB ads: https://www.ecommercescalingsecrets.c...

Mar 31, 2021 • 57min
113: Get 5%+ LP Conversion Rate with Oliver Kenyon [Promo]
Welcome to eCommerce Scaling Secrets! Here I, Alex Fedotoff, share with you valuable knowledge I’ve gained throughout spending millions of $$ on online advertising.
You can find this podcast on Apple Podcasts, CastBox, Deezer, iHeart, Google Podcasts, Podchaser, RadioPublic, RSS, Spotify, Stitcher, and TuneIn!
Hey guys,
Alex here….Just finished an AMAZING call with Oliver Kenyon from Landing Page Guys (see the HUGE VALUE video below), and got some great news for you.
We’ve teamed up with Oliver and the Landing Page Guys to offer my audience an amazing opportunity.
Sooo, now, for the first 5 people who fill in the form in the comments, Landing Page Guys are offering my members a huge $2000 discount off their new Ecommerce package.
What’s included:
• Full store design, development and integration so that you can plug and play
• Pre purchase flow including "suggestions wall" and "shipping bumps" for increased AOVs and conversion rates
• Fully responsive for optimal performance across all devices
• Clean, lightweight W3C validated code
• Cross browser compatible to display seamlessly across major browsers
• Load speed optimised for lighting quick access
• PSD and artwork included
• Design revisions until you’re 100% happy (unlimited)
• Ongoing Support
• Basic Copywriting Included
• Dedicated account manager
• Priority turnaround times
All of this for only $5000, but remember it’s limited to 5 of my members so act quick! Simply click on the link below now to get in touch with Oliver and Landing Page Guys and take action on this amazing deal!
https://landingpageguys.com/fedotoff
Alex
link in YT video : https://youtu.be/fFHJj7zkp88
➡ Grab your Facebook CBO Blueprint right here: https://www.ecommercescalingsecrets.c...
➡ Book FREE strategy session for my personal help in scaling your eCom bizz/FB ads: https://www.ecommercescalingsecrets.c...

Mar 30, 2021 • 11min
112: How I made $9.3 mil WITHOUT getting banned on Facebook
Welcome to eCommerce Scaling Secrets! Here I, Alex Fedotoff, share with you valuable knowledge I’ve gained throughout spending millions of $$ on online advertising.
You can find this podcast on Apple Podcasts, CastBox, Deezer, iHeart, Google Podcasts, Podchaser, RadioPublic, RSS, Spotify, Stitcher, and TuneIn!
Hey guys,
Are you STUCK with your online store and cannot level up?
OR maybe you were doing GREAT and then got BANNED?
Then, this is 100% for you! My new video, where I BREAK DOWN the framework we used to scale up to $9.3 mil. with Fb advertising without getting banned…
So I’ll talk about:
The profiles/BMs/ ad accounts infrastructure you ABSOLUTELY need to set up
HOW and WHY we use VPS to avoid Fb bans
Safeguard your PIXEL and your data
This and NOT ONLY - the set up that’ll help you advertise without interruptions, which is the MOST IMPORTANT thing at the end of the day…
➡ Grab your Facebook CBO Blueprint right here: https://www.ecommercescalingsecrets.c...
➡ Book FREE strategy session for my personal help in scaling your eCom bizz/FB ads: https://www.ecommercescalingsecrets.c...

Mar 27, 2021 • 19min
111: The truth about scaling from 7 to 8 figures
Welcome to eCommerce Scaling Secrets! Here I, Alex Fedotoff, share with you valuable knowledge I’ve gained throughout spending millions of $$ on online advertising.
You can find this podcast on Apple Podcasts, CastBox, Deezer, iHeart, Google Podcasts, Podchaser, RadioPublic, RSS, Spotify, Stitcher, and TuneIn!
Hey guys,
Those of you who enjoy my entrepreneurial MINDSET videos - WATCH THIS…
Because today, I’m gonna talk about the way of going from 7 to 8 figures through building a STRONG TEAM
In particular, I will talk about these CRUCIAL parts of business making:
How to TRAIN a perfect media buyer to not manage ads yourself...AND delegating tasks to team members SUCCESSFULLY
Why you shouldn’t concentrate JUST on Fb ads - the other crucial parts of scaling an online business
Why ENVIRONMENT - people you are around - matters BIG TIME
The RIGHT hiring strategy and building SOPs
What you ACTUALLY need to do to go from 7 to 8 fig
➡ Grab your Facebook CBO Blueprint right here: https://www.ecommercescalingsecrets.c...
➡ Book FREE strategy session for my personal help in scaling your eCom bizz/FB ads: https://www.ecommercescalingsecrets.c...

Mar 25, 2021 • 42min
110: He does $50k/ month with the hybrid ecom brand model [ Student Case Study]
Welcome to eCommerce Scaling Secrets! Here I, Alex Fedotoff, share with you valuable knowledge I’ve gained throughout spending millions of $$ on online advertising.
You can find this podcast on Apple Podcasts, CastBox, Deezer, iHeart, Google Podcasts, Podchaser, RadioPublic, RSS, Spotify, Stitcher, and TuneIn!
Hey guys,
Got something SPECIAL for you...Another CASE STUDY with my student - Simon Gillmester is here for you this time
Simon created a UNIQUE strategy where he combines BOTH PHYSICAL & INFO PRODUCT into a system giving him stable $50k/mo in revenue highly profitably
We will DIVE DEEP into this strategy and talk about:
Physical vs. info product - how you can diversify your business and increase your margins
How to build a “family” within your buyers’ list with EMAIL marketing, Fb groups and more...AND CRUSH it with remarketing
Spend 2 weeks on making info product and sell it PROFITABLY for 18+ months - how to do it
The SECRET SAUCE - how to actually combine physical and info products and make the same people BUY BOTH
➡ Grab your Facebook CBO Blueprint right here: https://www.ecommercescalingsecrets.c...
➡ Book FREE strategy session for my personal help in scaling your eCom bizz/FB ads: https://www.ecommercescalingsecrets.c...

Mar 23, 2021 • 17min
109: $951K / Month Facebook ads Shopify strategy 2021
Welcome to eCommerce Scaling Secrets! Here I, Alex Fedotoff, share with you valuable knowledge I’ve gained throughout spending millions of $$ on online advertising.
You can find this podcast on Apple Podcasts, CastBox, Deezer, iHeart, Google Podcasts, Podchaser, RadioPublic, RSS, Spotify, Stitcher, and TuneIn!
Hey guys,
I’ll keep it short this time…
I am GIVING AWAY my top Fb ads strategy that helped us to SCALE UP to $951k/mo in revenue, very profitably.
In this video, I will lay out A, B, C, D of that strategy (details in the vid):
Ad accounts infrastructure - how we split the budget between 3+ ad accounts to remain HIGHLY profitable
CBO vs. ABO testing - how to know which one works BEST
Fb ads testing - how we rotate in/out content to remain CONSISTENT with high ROAS
The massage gun case study - why trends don’t go out and how to remain PROFITABLE
How we source UGC content from our customers that convert CRAZY GOOD
You know how I do it - no bs...Real numbers, real accounts, real businesses…
➡ Grab your Facebook CBO Blueprint right here: https://www.ecommercescalingsecrets.c...
➡ Book FREE strategy session for my personal help in scaling your eCom bizz/FB ads: https://www.ecommercescalingsecrets.c...


