
Stark Reflections on Writing and Publishing
Perspectives and reflections on the writing and publishing life. Mark Leslie Lefebvre, a writer, bookseller, digital publishing advocate, professional speaker, and publishing consultant explores inclusive and collaborative opportunities for writers and book publishing professionals via interviews, discussions, and reflections about the industry. (Mark's personal website is www.markleslie.ca)
Latest episodes

Dec 6, 2024 • 57min
EP 391 - Networking for Authors with Dale L. Roberts
Mark interviews Dale L. Roberts about his new book NETWORKING FOR AUTHORS. Prior to the interview, Mark shares a personal update, reads comments from recent episodes, and shares a word about this episode's sponsor. This episode is sponsored by Mark's book AN AUTHOR'S GUIDE TO WORKING WITH LIBRARIES AND BOOKSTORES. You can get the book for 50% direct from Mark from now until Jan 2024 using coupon code STARK2024 at checkout. Patrons will get access to a 75% off coupon for that book and a wider range of titles from Mark's direct sale store. In their interview Mark and Dale talk about: How long it has been since Dale has been on the Stark Reflections podcast. (Episode 96 - Sept 2019) Dale's first big breakthrough in the indie author space and how that led to him pivoting to becoming a YouTube content creator Dale's passion for helping showing other authors things related to the business of writing and publishing Their mutual passion for Rush How the word networking can be thought of as a "dirty" word Dale's unique approach to networking as an introverted person, by looking at it like a good movie or some other product that he enjoys and wanting to share that "thing" with someone else. IE, "This is super cool. You should know about this" translated into "This person is super cool. You should know them." Having a pool of like-minded business professionals An example of a solid and long-lasting bond Dale helped two people forge and the satisfaction that comes from that How this type of work connecting people is a "let me feed my soul" type of thing The way that some in person events can be extremely overwhelming for Dale and how he deals with it Dale's YouTube platform being up to 1700 videos How it's not about the number of times you fall down, it's the number of times you get back up The advice Dale received from Nick Thacker whenever he's being too hard on himself and picking apart something he has done The importance of at least showing up as a good starting step How S.D. Huston is so good at what she does at connecting with people and making opportunities and the way she shows up in so many different places Some of the things that authors can get wrong when they are networking The importance of asking questions when you're networking not just because it makes you seem more interesting, but it also helps you to uncover more things, some of which you might have in common How you should not try to rush relationships Remember that authors are a rare breed (particularly when you're in non-writer circles) And more... After the interview Mark reflects on a couple of things that Dale talked about. Links of Interest: Self Publishing with Dale Dale L. Roberts YouTube Dale's Books EP 096 - Focusing on And Delivering to Your Audience with Dale L. Roberts EP 390 - Author Accounting Made Simple with D.F. Hart Don Rickles Mark's YouTube channel Mark's Stark Reflections on Writing & Publishing Newsletter (Signup) Buy Mark a Coffee Patreon for Stark Reflections How to Access Patreon RSS Feeds An Author's Guide to Working With Bookstores and Libraries The Relaxed Author Buy eBook Direct Buy Audiobook Direct Publishing Pitfalls for Authors An Author's Guide to Working with Libraries & Bookstores Wide for the Win Mark's Canadian Werewolf Books This Time Around (Short Story) A Canadian Werewolf in New York Stowe Away (Novella) Fear and Longing in Los Angeles Fright Nights, Big City Lover's Moon Hex and the City Only Monsters in the Building The Canadian Mounted: A Trivia Guide to Planes, Trains and Automobiles Yippee Ki-Yay Motherf*cker: A Trivia Guide to Die Hard Merry Christmas! Shitter Was Full!: A Trivia Guide to National Lampoon's Christmas Vacation Dale L. Roberts is a self-publishing advocate, award-winning author, and renowned video creator. With over 50 publications, he has become an authority in self-publishing, leading him to create his own YouTube channel, Self-Publishing with Dale, regarded as one of the premier information resources in the indie publishing community. Dale lives in Columbus, Ohio, with his wife Kelli and two rescue cats, Auggie and Allie. The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

Nov 29, 2024 • 52min
EP 390 - Author Accounting Made Simple with D.F. Hart
Mark interviews author D.F. Hart about 2 of Harts Business Services, a company she founded with her sister by empowering indie authors and small businesses through bookkeeping services that not only track the ‘in and out’ but also provide tailored product analysis reporting to assist authors in growing their business. Prior to the interview, Mark shares comments from recent episodes, a personal update, and a word from this episode's sponsor. This episode is sponsored by the 2024 Novel Writing Storybundle - Only available until the end of November 2024. In the interview, Mark and DeAnna talk about How long it has been since D.F. Hart and Mark co-authored a book (Accounting for Authors) in March 2022 The work she has done as an accountant which started with Wide for the Win, an indie author, and a local newspaper back in April 2022 Walking away from her full-time day job in July of 2024 in order to have the time to support the growing roster of clients she works with The various specific things that she is tracking for her author clients every month How book-keeping firms from outside the book industry might not effectively classify sales by the unique formats and categories, which can help authors track trends Never asking for platform login information out of respect for the confidentiality and privacy of their clients The benefit of having a balance sheet and a profit and loss statement that makes it easier for a CPA to get their taxes done more efficiently How there is a difference between an MBA and a CAP - ie, that the services DeAnna offers do not include taxes DeAnna's recommended 30/30/40 split rule for managing income The importance of trying to figure out what your own time is worth when you're determining which tasks you'll be doing yourself and which tasks you'll hand over to others The initial consultant DeAnna will do with a potential client who is interested in leveraging the 2 of Harts Accounting services How DeAnna and her co-owner/founder sister have a combined 47 years of accounting experience between them The impact that running this full time service for authors has had on DeAnna's own writing And more . . . After the interview Mark reflects on the payment cycles for authors and then also talks about a special virtual workshop that DeAnna will be running for his patrons. Links of Interest: 2 of Harts Business Services Accounting for Authors (Book) Wide for the Win: Getting The Most Out of In Person Conferences Authors Giving Thanks: A Self-Publishing Insiders Thanksgiving Writer Beware Storybundle.com/writing EP 155 - Rebel Reflections with Guest Host Sacha Black EP 133 - Anatomy of a Rebel with Sacha Black EP 387- Rambling Reflections From The Disappointing Aftermath EP 389 - "Now You've Gone" with Cathy Rankin & Ken K. Mary One Hand Screaming: 20 Haunting Years Books2Read Link Shop Local (Canadian Indie Bookstore Lookup) Mark's Stark Reflections on Writing & Publishing Newsletter (Signup) Buy Mark a Coffee Patreon for Stark Reflections How to Access Patreon RSS Feeds An Author's Guide to Working With Bookstores and Libraries The Relaxed Author Buy eBook Direct Buy Audiobook Direct Publishing Pitfalls for Authors An Author's Guide to Working with Libraries & Bookstores Wide for the Win Mark's Canadian Werewolf Books This Time Around (Short Story) A Canadian Werewolf in New York Stowe Away (Novella) Fear and Longing in Los Angeles Fright Nights, Big City Lover's Moon Hex and the City Only Monsters in the Building The Canadian Mounted: A Trivia Guide to Planes, Trains and Automobiles Yippee Ki-Yay Motherf*cker: A Trivia Guide to Die Hard DeAnna Hart is an Accounting veteran with over twenty-seven years’ experience and a deep background in multiple industries including manufacturing, wholesale distribution, commercial construction, higher education, rotorcraft services, and industrial equipment sales and rental. She’s done it all, from full cycle Accounts Payable all the way up to preparing monthly financial statements and everything in between. DeAnna holds a Masters of Business Administration with Accounting concentration. She’s also a fellow indie author! Her pen name is D.F. Hart, and with nineteen titles and counting under her belt – including Accounting for Authors – she understands the nuances and challenges specific to self-publishing that indie authors face. The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

Nov 22, 2024 • 1h 6min
EP 389 - "Now You've Gone" with Cathy Rankin and Ken K. Mary
Mark interviews Cathy Rankin and Ken Mary about Cathy's new single "Now You've Gone." On October 29, 2024, Cathy Rankin released her debut single “Now You’ve Gone,” featuring renowned musicians David Ellefson (formerly of Megadeth) Ken Mary (formerly of Alice Cooper) and John Ronson. The emotional track, inspired by deeply personal experiences, reflects on themes of love, grief, and ultimately hope. Prior to the interview, Mark shares comments from recent episodes, a personal update, and a word from this episode's sponsor. This episode is sponsored by the 2024 Novel Writing Storybundle - Only available until the end of November 2024. In the interview, Mark, Cathy, and Ken talk about: Cathy's various family members who are musicians, her first exposure to music when she was young and how that impacted her creative life Getting into theatre, and acting, when she was little, but not having the confidence in music itself The first time Cathy had to perform a singing scene when she was acting in a film The difference between being a performing musician and being a live host Ken's background as a musician having toured with various different artists over the years How being the lead singer might be one of the more difficult positions to be in, since the majority of the audience focus is on them (rather than, for example, the drummer) The concept of the instrument choosing the musician rather than it being the other way around - and how that's the way it was for Ken and playing the drums How playing drums was never "work" for Ken no matter what type of band he was in The great producers that Ken has worked alongside over the years The way that Cathy and Ken first met and started to work together (When Jon Ronson asked Cathy to interview Ken about his most recent album) Cathy showing some of her poems to Ken and getting some feedback on the option to produce one of them into a song How everything in this production unfolded organically and the chemistry of Cathy and the musicians in producing the song The delightful lyrical and musical Easter Eggs that appear in the song The connection between Neil Peart's loss of his daughter and the loss of Cathy's nephew Christian and why the song is a tribute to both their memories What people who want to support the musical artists can do to help out After the interview Mark reflects on three different things that came up in the conversation, including the magic of organic creativity, the concept of playing a character when on stage, and the value of art, music, poetry, and prose in expressing deep emotion and forging connections. Clips from "Now You've Gone" have been used with permission. "Now You've Gone" is performed by: Cathy Rankin - Vocals, Lyrics Ken Mary - Drums/Percussion David Ellefson - Bass John Bronson - Guitar Produced and Mixed by Ken Mary/Sonic Phish Studios with contribution by Thomas Laufenberg Links of Interest: Now You've Gone (YouTube) Cathy Rankin (Website) Instagram Facebook YouTube TikTok Twitter (X) Ken Mary Instagram Facebook YouTube Twitter (X) Superhero (Band) Merchandise from Deko Entertainment Storybundle.com/writing EP 388 - Unconditional Boundaries with Andy Lidstone EP 387- Rambling Reflections From The Disappointing Aftermath One Hand Screaming: 20 Haunting Years Books2Read Link Shop Local (Canadian Indie Bookstore Lookup) Mark's Stark Reflections on Writing & Publishing Newsletter (Signup) Buy Mark a Coffee Patreon for Stark Reflections How to Access Patreon RSS Feeds An Author's Guide to Working With Bookstores and Libraries The Relaxed Author Buy eBook Direct Buy Audiobook Direct Publishing Pitfalls for Authors An Author's Guide to Working with Libraries & Bookstores Wide for the Win Mark's Canadian Werewolf Books This Time Around (Short Story) A Canadian Werewolf in New York Stowe Away (Novella) Fear and Longing in Los Angeles Fright Nights, Big City Lover's Moon Hex and the City Only Monsters in the Building The Canadian Mounted: A Trivia Guide to Planes, Trains and Automobiles Yippee Ki-Yay Motherf*cker: A Trivia Guide to Die Hard One look and listen at Cathy Rankin and her stellar high notes, and you know she was born to entertain. Whether on stage, on camera, or in any crowd, Rankin brings a strong female voice to her music on every level. Never one to take a backseat, this force-to-be-reckoned-with doesn’t just move fans with her powerful vocals, but also proudly reps the girls while holding her own with the guys. And, in Cathy's case, it's not just any ordinary "guys" that are part of her project, its renowned rockers David Ellefson, bassist (Kings of Thrash, Dieth, formerly of Megadeth), Ken Mary, Drummer/Composer/Producer (Flotsam and Jetsam, Great White, Fifth Angel, formerly of Alice Cooper and House of Lords), and guitarist John Bronson. This formidable line-up is on display on her new single, "Now You've Gone," with more music arriving soon. Cathy’s natural inclination for music and performance was evident from an early age when she vowed she would be a singer and actor, and her dream never wavered. Her grandfather first influenced her love of music. An accomplished professional big band musician, he played saxophone, clarinet, flute, piccolo and piano, primarily by ear, practicing in his music room with Cathy paying close attention. This exposure, along with her grandmother, one of the first female violinists in the Scottsdale Symphony, and guidance from her big sister who played drums in the popular 80s metal band, Whiskey Blu, formed the musical foundation that would be a lifelong passion for this songstress. While Cathy’s influences were wide-ranging, her original work is deeply rooted in classic rock woven with elements of blues, a touch of prog and at times even country, taking listeners on a journey reminiscent of the iconic frontwomen that defined female rock, such as Nicks, Wilson and Benatar. As a member of popular cover bands, Superhero and Daisy Train, Cathy spent years performing full time for thousands of audiences on countless stages, from Superbowl Fanfest, to corporate events, festivals and the Vegas Strip. Cathy is also co-host of the Metal Hall of Fame with Eddie Trunk (That Metal Show, Trunk Nation), and host of the annual Bubba Bash honoring Neil Peart. And through in-depth interviews with award-winning artists such as John Waite, Geoff Tate, Lita Ford, KIX, Winger, Fifth Angel, and more, Cathy has been able to share that education and inspiration with countless other passionate music fans. Ken K. Mary is an American musician who has worked as a drummer, producer, engineer, and record executive on over thirty-five albums. He has worked in genres from heavy rock to choral music. Mary is best known for his work with acts such as Accept, Fifth Angel, Chastain, TKO, Impellitteri, House of Lords, Bonfire and Alice Cooper, and is currently the drummer of Flotsam and Jetsam and Jack Russell's Great White The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

Nov 14, 2024 • 1h 8min
EP 388 - Unconditional Boundaries with Andy Lidstone
Mark interviews Andy Lidstone about the unconditional boundaries he talks about in his life coaching as the Uncondictional Coach. This episode is sponsored by the patrons who support this podcast at https://patreon.com/starkreflections and https://buymeacoffee.com/markleslie. Links of Interest: Andy Lidstone's Unconditional Coach EP 387- Rambling Reflections From The Disappointing Aftermath One Hand Screaming: 20 Haunting Years Books2Read Link Shop Local (Canadian Indie Bookstore Lookup) Mark's Stark Reflections on Writing & Publishing Newsletter (Signup) Buy Mark a Coffee Patreon for Stark Reflections How to Access Patreon RSS Feeds An Author's Guide to Working With Bookstores and Libraries The Relaxed Author Buy eBook Direct Buy Audiobook Direct Publishing Pitfalls for Authors An Author's Guide to Working with Libraries & Bookstores Wide for the Win Mark's Canadian Werewolf Books This Time Around (Short Story) A Canadian Werewolf in New York Stowe Away (Novella) Fear and Longing in Los Angeles Fright Nights, Big City Lover's Moon Hex and the City Only Monsters in the Building The Canadian Mounted: A Trivia Guide to Planes, Trains and Automobiles Yippee Ki-Yay Motherf*cker: A Trivia Guide to Die Hard Andy Lidstone is the Unconditional Coach. Andy's biggest dream it to help other people reach their goals. And HIS goal is to help people of all walks of life make their dreams into reality. He believes the best communities are the ones made up of people that build each other up and help one another reach for the stars. The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

Nov 8, 2024 • 35min
EP 387 - Rambling Reflections From The Disappointing Aftermath
In this solo episode Mark reflects on how disappointed he is with the recent US election, and the importance of creators, artists, and writers to continue to do their work as storytellers and improving the world. This episode contains adult language, but only for a brief moment when Mark loses his cool when trying to express his anger and frustration. Links of Interest: Amie McNee's Website Instagram We Need Your Art (Book) Mark's Stark Reflections on Writing & Publishing Newsletter (Signup) Buy Mark a Coffee Patreon for Stark Reflections How to Access Patreon RSS Feeds An Author's Guide to Working With Bookstores and Libraries The Relaxed Author Buy eBook Direct Buy Audiobook Direct Publishing Pitfalls for Authors An Author's Guide to Working with Libraries & Bookstores Wide for the Win Mark's Canadian Werewolf Books This Time Around (Short Story) A Canadian Werewolf in New York Stowe Away (Novella) Fear and Longing in Los Angeles Fright Nights, Big City Lover's Moon Hex and the City Only Monsters in the Building One Hand Screaming: 20 Haunting Years Books2Read Link The Canadian Mounted: A Trivia Guide to Planes, Trains and Automobiles Yippee Ki-Yay Motherf*cker: A Trivia Guide to Die Hard The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

Nov 1, 2024 • 48min
EP 386 - Inside Every Poem, a Raging Sea of Writerly Advice with Liz Worth
Mark interviews Liz Worth about her new poetry book Inside Every Poem, A Raging Sea. Mark skips the regular introductory matter to skip right to the interview. In their interview Mark and Liz talk about: How the book is about p laying with the idea of the cross-over or similarities between spell-writing and poetry The way that every line, every word counts in each of them Thoughts on what intuition really is as opposed to what many people think it is The importance of having to know the rules before you break them and how that works in both divination and writing How a lot of the poems in this collection were written in the depths of the pandemic when things were closed down, as well as when Liz's mother was living with dementia and in the last years of her life Her mother being a magical thinker and the influence her mother had on Liz Certain lines and ideas that would come to Liz as she was going out on regular walks Filling up a notebook she had found on the curb with these ideas and poems The way a lot of writing happens for Liz not while she's sitting at her desk, but out walking or doing other things How every piece of writing can have its own energy and have a life of its own that helps guide you when creating it The unique interpretations that different readers can apply to a piece of writing The recent popularity in horror-adjacent poetry Remembering that poetry can be rebellious and that it doesn't have to be academic or dry The process of putting the book of poetry together and then pitching it to a publisher The joy of working with a publisher like Book Hug Press The type of light editing that happens with a book of poetry Specific placement of poems within the book A bit behind the title poem "Inside Every Dream, a Raging Sea" Some of the themes that appear in the collection What Liz is working on now Advice Liz would offer to anyone wanting to try their hand at poetry And more... Links of Interest: Liz Worth's Website Instagram Book Hug Press Episode 387 - Vulnerability in Writing....with Liz Worth One Hand Screaming: 20 Haunting Years Books2Read Link Mark's Stark Reflections on Writing & Publishing Newsletter (Signup) Buy Mark a Coffee Patreon for Stark Reflections How to Access Patreon RSS Feeds An Author's Guide to Working With Bookstores and Libraries The Relaxed Author Buy eBook Direct Buy Audiobook Direct Publishing Pitfalls for Authors An Author's Guide to Working with Libraries & Bookstores Wide for the Win Mark's Canadian Werewolf Books This Time Around (Short Story) A Canadian Werewolf in New York Stowe Away (Novella) Fear and Longing in Los Angeles Fright Nights, Big City Lover's Moon Hex and the City Only Monsters in the Building The Canadian Mounted: A Trivia Guide to Planes, Trains and Automobiles Yippee Ki-Yay Motherf*cker: A Trivia Guide to Die Hard Liz Worth is a poet, novelist and nonfiction writer. She is a two-time nominee for the ReLit Award for Poetry for her books The Truth is Told Better This Way and No Work Finished Here: Rewriting Andy Warhol. Her first book, Treat Me Like Dirt, was the first of its kind to provide an in-depth history of southern Ontario’s first wave punk movement. Her new poetry book, Inside Every Dream, a Raging Sea is published through Book*hug Press. The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

Oct 24, 2024 • 31min
EP 385 - Rambling Reflections From The Road: Go West Not So Young Man
In this solo episode, Mark shares a few thoughts from his hotel room in Victoria, British Columbia, on Canada's West Coast. This episode is sponsored by the patrons who support this podcast at https://patreon.com/starkreflections and https://buymeacoffee.com/markleslie. Links of Interest: One Hand Screaming: 20 Haunting Years Books2Read Link Shop Local (Canadian Indie Bookstore Lookup) Mark's Stark Reflections on Writing & Publishing Newsletter (Signup) Buy Mark a Coffee Patreon for Stark Reflections How to Access Patreon RSS Feeds An Author's Guide to Working With Bookstores and Libraries The Relaxed Author Buy eBook Direct Buy Audiobook Direct Publishing Pitfalls for Authors An Author's Guide to Working with Libraries & Bookstores Wide for the Win Mark's Canadian Werewolf Books This Time Around (Short Story) A Canadian Werewolf in New York Stowe Away (Novella) Fear and Longing in Los Angeles Fright Nights, Big City Lover's Moon Hex and the City Only Monsters in the Building The Canadian Mounted: A Trivia Guide to Planes, Trains and Automobiles Yippee Ki-Yay Motherf*cker: A Trivia Guide to Die Hard The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

Oct 17, 2024 • 44min
EP 384 - Rambling Reflections From The Road: World Fantasy Con 2024
In this solo episode, Mark shares a few thoughts from the hotel room at World Fantasy Con 2024 in Niagara Falls, New York. This episode is sponsored by the patrons who support this podcast at https://patreon.com/starkreflections and https://buymeacoffee.com/markleslie. From Mark's extremely detailed bullet points about what he wanted to reflect on: 1) Coming to WFC. 2) The nature of relationships in the writing world/community 3) Feeling like a real writer (via recent events) 4) But also feeling like a failure - afternoon at Indigo 5) Links of Interest: One Hand Screaming: 20 Haunting Years Books2Read Link Shop Local (Canadian Indie Bookstore Lookup) Mark's Stark Reflections on Writing & Publishing Newsletter (Signup) Buy Mark a Coffee Patreon for Stark Reflections How to Access Patreon RSS Feeds An Author's Guide to Working With Bookstores and Libraries The Relaxed Author Buy eBook Direct Buy Audiobook Direct Publishing Pitfalls for Authors An Author's Guide to Working with Libraries & Bookstores Wide for the Win Mark's Canadian Werewolf Books This Time Around (Short Story) A Canadian Werewolf in New York Stowe Away (Novella) Fear and Longing in Los Angeles Fright Nights, Big City Lover's Moon Hex and the City Only Monsters in the Building The Canadian Mounted: A Trivia Guide to Planes, Trains and Automobiles Yippee Ki-Yay Motherf*cker: A Trivia Guide to Die Hard The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

Oct 10, 2024 • 1h 15min
EP 383 - 20 Haunting Years
In this solo episode Mark talks through the logic and reasoning behind a recent book launch by sharing a little of his own experience and publication history. This episode is sponsored by the patrons who support this podcast at https://patreon.com/starkreflections and https://buymeacoffee.com/markleslie. Mark shares the behind-the-scenes story of: Why he first self-published the book One Hand Screaming in 2004 The logistics and strategy behind making it fully returnable and why he was trying to push the envelope of publishing so early in the digital publishing revolution A little bit of his experience as a writer in those manual "mail out submissions" days The reasoning behind wanting to celebrate the 20th Anniversary of this first published book by launching One Hand Screaming: 20 Haunting Years Why he invested into getting this self-published book into a traditional distribution warehouse in Canada with a sales team -- and what that means Collaborating with a local brewery to create a tie-in beer One Hop Screaming Some of the marketing and branding logistics, reasoning, and strategies being used for the book launch Products and marketing swag that Mark is leveraging, including a bonus "haunted beer" story to go along with the beer (QR code printed on the beer cans and the double-sided coasters Mark also shares a couple of new marketing tools that he has come across and been experimenting with that are designed to help an author maximize their ability to create sales copy, draft up press releases, provide comp author/comp title information, and more. Links of Interest: One Hand Screaming: 20 Haunting Years Books2Read Link Counterpoint Brewing One Hop Screaming (Beer - online order) One Hop Screaming and One Hand Screaming (Online order) "As One Hop Screams" (Haunted beer story) Mark's 2006 to 2011 Podcast: Prelude to a Scream Shop Local (Canadian Indie Bookstore Lookup) Marketing Tools Mentioned NoteBookLM (Google) ManuscriptReport.com (Manuscript Marketing Report) Social Media Content Generator Mark's Stark Reflections on Writing & Publishing Newsletter (Signup) Buy Mark a Coffee Patreon for Stark Reflections How to Access Patreon RSS Feeds An Author's Guide to Working With Bookstores and Libraries The Relaxed Author Buy eBook Direct Buy Audiobook Direct Publishing Pitfalls for Authors An Author's Guide to Working with Libraries & Bookstores Wide for the Win Mark's Canadian Werewolf Books This Time Around (Short Story) A Canadian Werewolf in New York Stowe Away (Novella) Fear and Longing in Los Angeles Fright Nights, Big City Lover's Moon Hex and the City Only Monsters in the Building The Canadian Mounted: A Trivia Guide to Planes, Trains and Automobiles Yippee Ki-Yay Motherf*cker: A Trivia Guide to Die Hard The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

Oct 4, 2024 • 1h 8min
EP 382 - From Page to Platform: How to Succeed as an Author Speaker
Mark interviews Matty Dalrymple and Michael La Ronn about their new co-authored book From Page to Platform: How to Succeed as an Author Speaker. Prior to the interview Mark shares comments from recent episodes, a personal update, and a word about this episode's sponsor This episode is sponsored by the Fall 2024 Novel Writing Storybundle. In their conversation, Matty, Michael, and Mark talk about: A bit of a refresher/background for both Matty and Michael Dale L. Roberts being the person who connected the two of them together How they got the idea for the book when both at a Writer's Digest conference together The process of going about writing the book together The flight instructor term of the "awkward exchange of control" Why a writer might be interested in getting into speaking A look at the importance of fleshing out your goals from speaking How speaking can open up new opportunities for a writer Some of the key strengths that can be brought to a speaking engagement, such as storytelling or making a talk feel more like a conversation The "dress for the job that you want" aspect for speakers Ideas for how to get started particularly if you're nervous about speaking to a large group of people Some of the do's and don'ts for doing panels, author readings, keynotes, etc Advise for authors who are on a panel The concept of stepping up if necessary if the moderator isn't performing the job as well as they should Matty's concept of the two different bios - the "speaker application bio" and the "brief speaker introduction" bio Tips for professional behavior and things author speakers should consider doing And more . . . After the interview Mark reflects on a couple of things from the interview and also shares a special offer for Patrons related to the aforementioned Storybundle. Links of Interest: Matty Dalrymple's Author Site Michael's Author Level Up Site The Indy Author EP 379 - Simplify Your Life and Your Work With Dre Baldwin Mark's Stark Reflections on Writing & Publishing Newsletter (Signup) Buy Mark a Coffee Patreon for Stark Reflections How to Access Patreon RSS Feeds An Author's Guide to Working With Bookstores and Libraries The Relaxed Author Buy eBook Direct Buy Audiobook Direct Publishing Pitfalls for Authors An Author's Guide to Working with Libraries & Bookstores Wide for the Win Mark's Canadian Werewolf Books This Time Around (Short Story) A Canadian Werewolf in New York Stowe Away (Novella) Fear and Longing in Los Angeles Fright Nights, Big City Lover's Moon Hex and the City Only Monsters in the Building The Canadian Mounted: A Trivia Guide to Planes, Trains and Automobiles Yippee Ki-Yay Motherf*cker: A Trivia Guide to Die Hard Matty Dalrymple is the author of the Lizzy Ballard Thrillers and the Ann Kinnear Suspense Novels and Suspense Shorts. She also podcasts, writes, speaks, and consults on the writing craft and the publishing voyage as The Indy Author. Her articles have appeared in Writer’s Digest magazine, and she serves as the Campaigns Manager for the Alliance of Independent Authors. Michael La Ronn is the author of over 100 science fiction & fantasy books and self-help books for writers. He writes from the great plains of Iowa and has managed to write while raising a family, working a full-time job, and attending law school. Michael runs the award-winning YouTube channel “Author Level Up,” and Michael serves as the Outreach Manager for ALLi. The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0
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