

Future of Fitness
Eric Malzone
We are putting a shoulder into the fitness industry and pushing it forward into the modern digital age. Eric Malzone, a 14-year industry veteran, entrepreneur, advisor, and coach, interviews the brightest movers and shakers in the fitness and health industries. Interviewing some of the industry's top executives, entrepreneurs, investors, and thought leaders, topics will vary covering cutting edge technology, entrepreneurship, hot industry trends, and so much more. If you're in or around the industry, this is how you keep your edge sharp.
Episodes
Mentioned books

Jan 31, 2018 • 24min
Your Website Fitness - Theresa Smith of For Time Design
Theresa is the founder of For Time Design and has more than 14 years of communications, design and development experience and loves to make her clients’ visions come to life. She has a Bachelor of Arts degree in communication studies and a certificate in graphic and web design from Boston University’s Center for Digital Imaging Arts. Theresa's talents can bring your vision to life so you can go about running your business and doing what you do best. She works in the Adobe Creative Suite, WordPress, and Drupal and enjoys helping organizations and businesses find the best solutions for their technical and communication needs. Due to her experience as a former CrossFit gym owner and her technical and design background, she's found a new specialty in helping other gym owners put their best foot forward in their online presence.

Jan 28, 2018 • 20min
(33) John Ross - Find Out What Your Clients Are Made Of with InBody
Utilizing my degree in Chemistry, a history in healthcare, and a lifelong love of athletics, I've had the opportunity to work with top performers in a variety of industries such as the University of Michigan, Cleveland Clinic, and the Chicago Cubs to provide the latest in cutting-edge body composition technology. I am now helping forward-thinking gym owners to implement that very same technology to add value to their member experience, assist coaches in customization of programming, and create additional revenue streams to improve upon the value and quality of the fitness journey. John is now a Regional Sales Director for InBody USA.

Jan 24, 2018 • 31min
(32) Jeff Martin of The BrandX Method - The World Leader in Youth Fitness
Co-founder of The Brand X Method™ with wife, Mikki Martin. Nearly 40 years of coaching experience Co-owner of The Brand X Method™ – The Lab in Ramona, California TBXM™ Director of Youth Training TBXM™ certification staff Lead Trainer Co-founder of original CrossFit Kids* program Co-creator of original CrossFit Kids* course, 2008 CrossFit Kids training staff, 2008-2014 Director of Youth Training, CrossFit*, 2011-2014 Named official CrossFit* Coach by CrossFit founder Greg Glassman, 2006 CrossFit* trainer, levels 1-3, 2003-2014 CrossFit* Games Southern California Regional Head Judge, 2009-2011 Creator of CrossFit* Strength Bias Program USAW Club Coach USAW Sports Conditioning Coach 5th-degree Kenpo karate black belt, earning the title of sifu KMNTC-certified Krav Maga instructor USA Powerlifting California state record holder Collegiate water polo player * Jeff Martin is no longer associated with CrossFit Inc. and CrossFit Kids

Jan 21, 2018 • 29min
Cody Hunter -Online Coaching for Business Executives
Cody was a New Zealand rugby player who was on track to become a professional rugby player. After multiple devastating injuries, he embraced this “flame” and found a new purpose pursuing fitness in a country he never imagined he would find himself. Inspired by this new direction, he started off by gathering groups of people on the weekends and collecting 5,000KRW ($5) notes in plastic bags, which lead to opening a functional fitness facility. Through this successful business, he partnered with Reebok to help launch CrossFit in Korea. After several successful years of doing this, he helped to launch the Be More Human project with Reebok which seeks to change the culture of fitness of Korea. It's his unique experience in these areas along with years of coaching 1000's of people and launching successful fitness enterprises, that he is able to be here to share his gifts and passion with you. With over 12 years of experience working in the industry, Cody has a real passion for helping people achieve and succeed no matter who they are and what they do.

Jan 17, 2018 • 32min
Mark Samuel - Think As BIG As Possible
As a lifelong fitness enthusiast, CEO Mark A. Samuel had seen one too many of his gym-mates walking around with shapeless, simple, and uninspired bags. He pondered this. He knew these same intense, stylish, and successful people wouldn't settle for a pair of cheap shoes, an ill-fitting suit, a flabby body. So why not set the same exacting standards for a bag? Yet no high-end company that focused solely on fitness bags existed. In 2011, he put his extensive entrepreneurial experience to work and created Fitmark. Like a fine suit, Fitmark is an instant expression of who you are and what you believe: the mark of a fitness enthusiast.

Jan 14, 2018 • 26min
Debbie Lichter - Food Addiction and Spiritual Inflammation
For nearly a decade, Debbie Lichter has been working with women worldwide who struggle with their relationship with food, their bodies and themselves. As a health & fitness expert with 20 years experience, a women’s empowerment leader and a recovered food addict, Debbie has conducted over 200 workshops, trainings and classes on healing, empowerment, and addiction, and has cracked the code to getting free from food addiction in 6 months or less. Her big impact is in her ability to help the food issue just fall away, so you can be more present in your life, have more confidence and help more people. To schedule a 1:1 freedom from food addiction clarity call click here. For press inquiries or speaking engagements, contact debbie@freefromfoodaddiction.com.

Jan 10, 2018 • 31min
Chandler Walker - Relationship Marketing & The Customer-Centric Model
Chandler is a leader in the marketing, business and entrepreneurship landscape and charges forward with strategies well before they are adopted by the masses. Chandler builds brands and understands a customer-centric relationship model in today's business landscape. He works with high-level brands and over 200 unique companies to identify and define the ideal pipeline for their sales and marketing and to truly understand the customer, their needs and wants. Chandler built StoneAgeFuel his first fitness business to be highly profitable and went on to be a key player in building the brand of the MadLab Business Group. In addition to that Chandler owns a large scale relationship focused media agency devoted to helping other businesses define and identify their brand story and to tell that story in a way to connects with the consumer and to ensure that the right team is trained and in place to do the job.

Jan 7, 2018 • 29min
Darrel Wang - Flipping the Traditional Endurance Model Upside Down
Darrel's athletic background began when he was a young kid on the soccer field. After unsuccessfully progressing in the sport, he decided to move onto a vast array of different sports, but primarily succeeding in track & field. After completion of his career in T+F, he went on to enlist in the military and, while on duty overseas, found CrossFit. From there, Darrel got fully immersed in the sport and was invited onto the CrossFit Seminar Staff to educate the future coaches of the sport about the methodology behind it. A few short years later, Darrel opened up a non-profit CrossFit Affiliate, where he prepared the next generation's warfighters and peace-keepers in our nation's Armed Forces. Simultaneously, he is a staff member on Brian + Erin Mackenzie's 'Power Speed Endurance' team - specializing in developing athletes in tactical career fields.

Jan 3, 2018 • 33min
Acea Theroux - A Fitness Educator
Acea is an international and award-winning fitness educator/presenter who has spent over 20+ years sharing his knowledge and experience. As a Health Educational Specialist he has taught a variety of different modalities to fitness professionals all over the world (TRX® Suspension Training, Dance with Zumba Fitness, Sports Specific Training with Plyo Power®). Currently, Acea is a Senior Education Course Instructor for TRX®, Founder & Creator of Plyo Power® and Exercise Physiologist for the US Government. There were two major "Aha moments" in my life. #1: Remain a student of your craft forever... No one knows it all. #2: When you do improve yourself with educational courses, seminars, conferences, training, etc... Make sure that (from time to time) you are stepping out of your comfort zone with what you experience within this incredibly wonderful and diverse industry that we are blessed to call our profession. If you are a die-hard Cross-fitter, then go take a Yoga weekend retreat, if you are a Yogi then sign up for a TRX functional training course, if you live and breath Kettlebells then take Zumba's Basic 1 Training. Step out of your comfort zone and face something that scares you and then nothing will be uncomfortable... You will be fearless. I've learned to use a gracious, knowledgeable, entertaining, systematic and clear approach when presenting health education. My goal is to provide safe, fun and simple ways to improve everyday movement so that we can live life to the fullest.

Dec 27, 2017 • 24min
Mike D'Angelo - Retain More Clients with BodyEvolver
Mike, an Exercise Physiologist from Boston, has been obsessed with human fitness since seeing Conan the Barbarian when he was 13 years old. After years of learning and implementing fitness into his own life, he shared that passion for 20+ years thousands of his clients in the heart of Boston. Upon meeting his business partner J.T. Barnett in 2004, they decided to join J.T.’s passion for technology and Mike’s passion for fitness by dedicated their life's work to the advancement of fitness technology designed to accelerate the advent of humans taking control of their health. The fact the humanity is becoming even sicker. Health care systems, in general, are failing society and 9 out of 10 trainers fail due to not having the necessary tools to succeed, Mike and JT have developed BodyEvolver, an online platform system which serves as a foundation to share knowledge, simplify communication and understanding of a client's state with unique and customized tools to predict and track results. BodyEvolver is now being used at research facilities, health and fitness rehab units, colleges (as part of the student curriculum), as well as by weight loss clinics, health clubs, studios, online coaches and personal trainers from around the world. The system was designed to educate, inspire and motivate action towards improving human health across the spectrum of humanity in the spirit of conscious living.