
Future of Fitness
We are putting a shoulder into the fitness industry and pushing it forward into the modern digital age. Eric Malzone, a 14-year industry veteran, entrepreneur, advisor, and coach, interviews the brightest movers and shakers in the fitness and health industries. Interviewing some of the industry's top executives, entrepreneurs, investors, and thought leaders, topics will vary covering cutting edge technology, entrepreneurship, hot industry trends, and so much more. If you're in or around the industry, this is how you keep your edge sharp.
Latest episodes

Apr 5, 2022 • 51min
Christian Toetzke - HYROX & The Advent of "Fitness Racing"
Christian Toetzke is an industry veteran of the international cycling, marathon and triathlon world, he’s considered one of the world’s leading experts for mass participation events. In the 1990s Toetzke developed several World Triathlon Series and Cyclassics. in 2017 – along with German two-time Olympic gold medal hockey player Moritz Fürste – he created HYROX, a global fitness race that combines functional exercise with endurance. Christian embodies the spirit of competition and strives to spread his passion for sport everyday through HYROX. Links: https://www.instagram.com/hyroxger/ https://www.instagram.com/hyroxworld/ https://www.instagram.com/hyroxamerica/ Pocketsuite: https://pocketsuite.io/register/future connect with us: https://www.futureoffitness.co/

Mar 29, 2022 • 56min
Dr. Sean Pastuch - Gaining Influence When You Don't Have Influence
Dr. Sean Pastuch is a thought leader in the health and fitness world whose industry disrupting company, Active Life, is bridging the gap between performance and rehabilitation. Dr. Sean believes that the larger the problem, the more valuable the solution. He believes that the biggest problem worth solving is the absence of healthcare, and the abundance of sick care in the United States and Internationally. That’s why the mission of Active Life is to humanize the doctor, professionalize the coach, and empower the individual. Links: https://www.facebook.com/activeliferx https://www.facebook.com/Active-Life-Professional-101396418019386 IG: activeliferx / activelifeprofessional https://www.linkedin.com/in/sean-pastuch-02ba88109/ Connect with us: www.futureoffitness.co

Mar 22, 2022 • 1h 3min
Brandon Cullen - MADabolic & The Vast Effects of Decision Fatigue
Brandon Cullen brings an edgy approach to entrepreneurship through the valuable experience he’s earned as a professional athlete turned business owner. Brandon hosts an entrepreneurial-inspired podcast, Playing Guilty, and is the co-founder and chief concept officer of MADabolic—the industry’s first and only strength-driven interval training franchise. Connect with us: www.futureoffitness.co

Mar 15, 2022 • 1h 2min
Shane Farmer - Dark Horse and The Future of Rowing
Shane Farmer is the founder of Dark Horse Rowing the largest rowing YouTube channel in the world and an online fitness business veteran, he's been learning and building from a bootstrap perspective since 2015. Links: https://www.facebook.com/darkhorserowing https://twitter.com/shanefarmer https://www.instagram.com/shanefarmer/ connect with us: www.futureoffitness.co

Mar 8, 2022 • 43min
Liz Clark - The Future of IHRSA
Liz Clark is IHRSA's first female president and chief executive officer in the association's 40-year history, and looks to double down on advocacy and communication efforts. A self-described "Energizer Bunny" and well-regarded Beltway presence, Liz is focused on making IHRSA known in Washington, D.C. She is a lifelong athlete whose commitment to fitness included rowing crew as an undergraduate at the University of Dayton. where she graduated with a B.A. in Communications. Liz lives in Arlington, VA, with her husband and three children.

Mar 1, 2022 • 52min
Daniel Tal Mor - Lumen & The Next Evolution of Nutrition
Daniel Tal Mor is the co-founder and CEO of Lumen, a company developing consumer nutrition management platform based on a small device that measures metabolism in a single breath and provides personalized food, lifestyle, and health recommendations. Lumen sold 10,000 devices on Indiegogo during the pre-campaign. Previously, Daniel co-founded Wibiya, acquired by Conduit, and later held VP roles at Conduit. connect with us: www.futureoffitness.co

Feb 22, 2022 • 49min
Ramon Castillon - Row House & Seeing The Opportunity in 2022
With over a decade of experience in the fitness industry, Ramon Castillon began his fitness career at 24-Hour Fitness as a part of corporate with a focus on pricing and strategy. Ramon followed 24 Hour by working at Basecamp Fitness where he scaled the company and accelerated the growth from one to five locations. Basecamp was acquired in 2018 for an undisclosed amount. Building off his real-world experience, Ramon has intricate knowledge on every aspect of opening and running a successful studio. From site selection, real estate, construction, marketing, pricing, pre-sale, and education, he delivers key insights that help fitness franchise owners navigate the process of opening and operating a successful studio. Ramon graduated from Stanford University in 2004 with a BA in Economics. Links: https://www.instagram.com/rowhouseofficial/?hl=en https://www.facebook.com/rowhouse https://twitter.com/row_house?lang=en https://www.linkedin.com/company/rowhouse/

Feb 15, 2022 • 55min
Jeff Stokes - Stride Franchise & The Wellness Economy
Jeff Stokes has over 25+ years of experience providing strategic leadership in the health and wellness industry at both early and late-stage development, franchising, corporate wellness, medical fitness, diet & weight loss, and club acquisitions. History of service excellence and people-centered leadership style, with a refined ability to develop teams to support enterprise-level systems. Sincere commitment to improving the quality of life for others while enhancing bottom-line profitability for fitness organizations globally. Links: Facebook - https://www.facebook.com/RunWithSTRIDE Instagram - https://www.instagram.com/runwithstride LinkedIn -https://www.linkedin.com/company/stride-franchise/mycompany/ Connect with us: https://www.futureoffitness.co/

Feb 8, 2022 • 51min
Rick Mayo - The Great Resignation & It's Effects on Fitness
Rick Mayo is the founder and CEO of Alloy Personal Training, est 1992. Rick and his team have licensed the Alloy training systems to over 2,000 clubs worldwide. Alloy has recently pivoted to a full franchise model to better serve our communities and owners. Rick is a featured speaker at conferences domestically and internationally, speaking on how to best sell and service personal training. He has written numerous articles on the business of fitness for trade journals and contributes regularly to national publications such as Men’s Health. Rick sits on the board for the GA State exercise science department as well as the Association of Fitness Studios. Rick is also an NSCA certified personal trainer and has also been elected to the Industry Board of Advisors for the American Council on Exercise. Links: Twitter- https://twitter.com/1TeamAlloy LinkedIn-https://www.linkedin.com/in/teamalloy/ FB- https://www.facebook.com/AlloyPTFranchise/ connect with us: www.futureoffitness.co

Feb 1, 2022 • 52min
Josh Leve - Fitness Business Association & Educating Virtually
Josh Leve is the Founder & CEO of the Fitness Business Association (FBA) and SUCCEED! the FBA Virtual Conference & Expo. With a collective audience close to 100,000...within FBA you'll connect to more influencers, discover new trends, learn how to make more money, generate more clients, uncover critical data, and apply key insights to your business. With 70+ industry partnerships including all major certifying organizations, the FBA's success has translated into Josh being featured in all major fitness publications and as a featured speaker at IHRSA, Athletic Business, Mindbody BOLD, Club Industry, NSCA, NASM, EMPOWER!, ZUMBA, and more. Links: https://www.facebook.com/FBAcommunity/ LinkedIn: https://www.linkedin.com/company/3569473/ Twitter: https://twitter.com/fbacommunity Instagram: https://www.instagram.com/TheFBACommunity/ YouTube: https://www.youtube.com/channel/UCzBsU3PIyYJhJND0Esz15hg connect with us: www.futureoffitness.co