Future of Fitness

Eric Posner, CEO at SWERVE Fitness, SWERVE is the first boutique studio to livestream its experience into gyms around the world AND the first to offer studio vs. studio competition. After graduating from Harvard with a degree in Psychology and Economics, he began his career as an Equity Sales Trader. It was then that he realized that his love for fitness extended far beyond the lacrosse field and he wanted to devote his career to sharing this passion with others. Through his positivity, ambition, and relentless hard work, Eric builds and boosts team morale every day at SWERVE and in all of his fitness endeavors around the city.   Links:   https://swervefitness.com/   ​The FitTech Club is open for summer enrollment! Brought to you by the FitTech Company, the future-driven world economic forum for fitness, health, and wellbeing. The FitTech Club is a global business club for movers and shakers in the fitness, health, sports, wellbeing, and tech industries. Want to get to know the most innovative and powerful people in the fittech space? Think that the power of human connection can drive business forward in insecure times? Looking for cross-industry inspiration to expand your mental models - all of this in a trusted setting? Learn more and apply today. InsideTracker The Ultimate Plan tests up to 43 blood biomarkers—including glucose, cholesterol, cortisol, and hemoglobin—for a complete and holistic analysis of your health. Whether you want to improve athletic performance, extend longevity, or improve your overall wellness, this is your all-encompassing solution. Your data tells the story of your health. Insidetracker goes beyond identifying generic, “clinically normal” ranges to unveil your body’s unique, optimal biomarker zones. you’ll discover where you’re optimized and where there’s room for improvement. Insidetracker puts a nutritionist and personal trainer in your pocket with daily, data-driven recommendations. precise adjustments to your diet, exercise, and supplement intake can help you reach healthy biomarker zones and achieve your wellness goals. What you'll get:  Blood test and analysis of 43 biomarkers  Personalized optimal biomarker zones  Action plan with nutrition, exercise, supplement, and lifestyle recommendations  Connect your Fitbit or Garmin fitness trackers via our iOS or Android app  Ability to upload third party blood test results ​

In this episode, we have Aaron De Jong (CEO of movr) and Steven Webster (CEO of ASENSEI ), ASENSEI & movr Personalize Connected Fitness with AI Movement Analysis. ASENSEI, the company offering the easiest way to add form tracking and personalized coaching to sport and fitness products, has partnered with movement assessment platform movr, to combine 3D computer vision form analysis with movement assessments to personalize exercise selection in Connected Fitness products.   https://asensei.com/ https://movewithmovr.com/  Connect with us: https://www.futureoffitness.co/      

Lauren Foundos is the founder & Chief Executive Officer at FORTË, FORTË has revolutionized the fitness industry by providing access to avant-garde boutique studio classes instructed by leading fitness experts worldwide. Both technology and subscription-based streaming platform, FORTË installs hardware and software into boutique studios, which enable the classes to be streamed live to FORTË ’s platform. Links: https://www.forte.fit/ INSIDETRACKER - Gift cards and clothes are impersonal and expected… so why not get your loved ones a gift that is truly special and unique to them. This Black Friday, save $200 on InsideTracker’s Ultimate Plan—the most comprehensive way to get personalized insight into their body’s wellbeing. Claim this offer HERE. ​ THE FITTECH CLUB - Brought to you by my good friends at the FitTech Summit, Europe’s leading conference devoted to fitness and health technology, The FitTech Club is a unique offering entering North America. For those in fitness & health technology, the FitTech Club brings thought leaders together to inspire them: by making the right contacts at the right time and giving insights to the industry’s most relevant and current trends. Equal parts accelerator, mastermind, investor group, and consultancy, I urge you to learn more HERE www.futureoffitness.co 

Kirt Debique, CEO and CTO of SyncFloor, is a 20 year Microsoft veteran with experience as an engineer, architect, technology strategist and general manager. He has worked on mobile productivity, real-time communications, multimedia systems, distributed security, and operating systems. An accomplished inventor with 37 technology patents, Kirt is also the owner and founder of Brick Lane Records, a Seattle independent label. INSIDETRACKER - Gift cards and clothes are impersonal and expected… so why not get your loved ones a gift that is truly special and unique to them. This Black Friday, save $200 on InsideTracker’s Ultimate Plan—the most comprehensive way to get personalized insight into their body’s wellbeing. Claim this offer HERE. ​ THE FITTECH CLUB - Brought to you by my good friends at the FitTech Summit, Europe’s leading conference devoted to fitness and health technology, The FitTech Club is a unique offering entering North America. For those in fitness & health technology, the FitTech Club brings thought leaders together to inspire them: by making the right contacts at the right time and giving insights to the industry’s most relevant and current trends. Equal parts accelerator, mastermind, investor group, and consultancy, I urge you to learn more HERE www.futureoffitness.co 

Dan Uyemura is a lifelong web application developer turned gym owner that saw a glaring hole in the gym management software space and decided to fill it. He believes customer experience is the primary thing most small business owners don't pay enough attention to, and has a personal mission to help gym owners build better businesses and help more people in their communities. Links: https://www.pushpress.com   https://www.facebook.com/pushpress https://www.facebook.com/danielsan (personal) https://instagram.com/pushpress https://instagram.com/danielsan (personal) https://www.linkedin.com/company/pushpress https://www.linkedin.com/in/danuyemura/ (personal) INSIDETRACKER - Gift cards and clothes are impersonal and expected… so why not get your loved ones a gift that is truly special and unique to them. This Black Friday, save $200 on InsideTracker’s Ultimate Plan—the most comprehensive way to get personalized insight into their body’s wellbeing. Claim this offer HERE. ​ THE FITTECH CLUB - Brought to you by my good friends at the FitTech Summit, Europe’s leading conference devoted to fitness and health technology, The FitTech Club is a unique offering entering North America. For those in fitness & health technology, the FitTech Club brings thought leaders together to inspire them: by making the right contacts at the right time and giving insights to the industry’s most relevant and current trends. Equal parts accelerator, mastermind, investor group, and consultancy, I urge you to learn more HERE

Jim Crowell is the Founder of JWC Advisory Group (now called SageHouse Advisors), former Founder and Investor at Boost Capital, and former CEO of Opex Fitness. Currently, he co-founded and Managing Member of The Sagehouse, they are the first company to work with fitness and wellness startups as both investors and consultants to build long-term foundations for sustainable success. Links: https://www.thesagehouse.com/ https://www.linkedin.com/in/jim-crowell/  https://www.facebook.com/jameswcrowell/  https://www.instagram.com/crowelljim/  INSIDETRACKER - Gift cards and clothes are impersonal and expected… so why not get your loved ones a gift that is truly special and unique to them. This Black Friday, save $200 on InsideTracker’s Ultimate Plan—the most comprehensive way to get personalized insight into their body’s wellbeing. Claim this offer HERE. ​ THE FITTECH CLUB - Brought to you by my good friends at the FitTech Summit, Europe’s leading conference devoted to fitness and health technology, The FitTech Club is a unique offering entering North America. For those in fitness & health technology, the FitTech Club brings thought leaders together to inspire them: by making the right contacts at the right time and giving insights to the industry’s most relevant and current trends. Equal parts accelerator, mastermind, investor group, and consultancy, I urge you to learn more HERE

Helaine Knapp is Founder & CEO of CITYROW, the fitness phenomenon that focuses on smart fitness for the modern consumer. CITYROW pairs rowing with strength and mobility exercises – creating a workout that works. But a workout only works if you do it, and consumers today need choice, motivation and accountability. CITYROW clients can take classes at any one of our studios nationwide, from the comfort of their own home via on-demand classes, and everything in between. It’s top-notch programming combined with giving consumers the ability to participate when, where and how they want – giving CITYROW the ability to reach and impact more consumers. Prior to CITYROW, Knapp, spent a number of years climbing the corporate ladder in media and participated in two SaaS tech exits – Buddy Media (sold to Salesforce.com for $800MM in 2012) and Olapic (which sold to Monotype for $120MM in 2016). During this time, Knapp fell in love with group fitness. But, years of spinning and bootcamp classes left Knapp with lower back pain and minimal results. She set out to find a better and smarter way to maximize results and still enjoy group exercise. Here she uncovered a tried-and-true fitness tool, the rower. Knapp saw the opportunity for a smarter approach to fitness and thus CITYROW was born.   LINKS: https://cityrow.com/en-us/ INSIDETRACKER - Gift cards and clothes are impersonal and expected… so why not get your loved ones a gift that is truly special and unique to them. This Black Friday, save $200 on InsideTracker’s Ultimate Plan—the most comprehensive way to get personalized insight into their body’s wellbeing. Claim this offer HERE. ​ THE FITTECH CLUB - Brought to you by my good friends at the FitTech Summit, Europe’s leading conference devoted to fitness and health technology, The FitTech Club is a unique offering entering North America. For those in fitness & health technology, the FitTech Club brings thought leaders together to inspire them: by making the right contacts at the right time and giving insights to the industry’s most relevant and current trends. Equal parts accelerator, mastermind, investor group, and consultancy, I urge you to learn more HERE  

Scott is an ex-Detective sergeant and founder of Mass participation fundraising events Battle Cancer. Founder of the post-cancer treatment fitness program, The Battle Cancer program. Gym owner and mental health advocate through fitness. He is also a current Nike trainer and Menshealth columnist along. Current competitive Crossfit Athlete and previous world-level strength athlete in Powerlifting. LINKS @battle.cancer @scottbrits https://www.linkedin.com/in/scott-britton-784a92197/ https://www.linkedin.com/company/battle-cancer www.battlecancer.com

Simon Sollberger is co-founder and Creative Director Of Pear Sports, as well as VP of Brand & Design for the parent company Innovate Partners. Previously: Creative Director Logitech Inc. (Ultimate Ears ) Directing brand, industrial design, communication, PR, and advertising. Design Lead / Creative Director Karten Design: Karten Design was named one of the top 5 design agencies in the US by Fast Company Magazine. Directing design, research, consumer insight, and brand strategy for clients like Adidas, Belkin, Blaupunkt, Fujitsu, Hansgrohe, Harmon Kardon, HP, Jabra, Kawasaki, Mitsubishi, Plantronics, P&G, Valli & Valli, Volvo, Yamaha. Mr. Sollberger has a Mechanical Engineering Degree from Technical College of Bern Switzerland and a B.S. in Industrial Design from Art Center College of Design in Pasadena, CA.   Links:  https://pocketsuite.io/register/future    https://pearsports.com/    connect with us: www.futureoffitness.co

Sam is the CEO and a co-founder of FitXR. Sam began his career as a management consultant at PwC in Auckland, New Zealand and then worked in private equity after moving to London in 2014. FitXR is all about making fitness fun and accessible to everyone. The main problem with the traditional gym is that the wrong people are going to it. It’s those who already have a background in exercise and sport, who continue to train throughout their lives. These people enjoy the gym experience or the physical and aesthetic benefits it provides. But this is not the case for the increasingly inactive population who are put off by the traditional gym experience. They believe VR fitness can help bridge this gap and believe the way to appeal to a wider range of people than just those that are in shape is to make exercise feel more like play. When you're a kid running around outside you don’t think of what you are doing as exercise. If adults felt that same joy when they were working out, more would form consistent habits. Links: Pocketsuite: https://pocketsuite.io/register/future   https://fitxr.com/   connect with us: https://www.futureoffitness.co/