Content Inc. - The Podcast
Joe Pulizzi
Content Inc. is for entrepreneurs and startups who want to be big - not by creating and selling more products and services - but by developing a loyal audience through remarkable content. Podcast creator Joe Pulizzi, known as the "godfather of content marketing," believes that most small businesses and startups are going to market in the wrong way. Instead of leading first with product, Joe believes entrepreneurs should be building audiences...then they can sell whatever they want. Each podcast contains one inspirational idea that can change your business - all in less than 10 minutes per episode.
Episodes
Mentioned books
Mar 27, 2020 • 13min
202: An Opportunity We've Never Seen in Marketing
Joe rambles about a number of marketing and business thoughts, but there is one huge opportunity the likes we've never seen before. With so many media businesses about to close, marketers have the opportunity to purchase these businesses and/or audiences at a major discount. Plus, don't leave your house. ------- Want to stay in touch with Joe? First, subscribe to this podcast. Second, subscribe to Joe's every-other-week enewsletter. Third, buy his new marketing thriller, The Will to Die.
Mar 12, 2020 • 10min
201: Why We Must Diversify Revenue Streams Now
Joe decides to bring back the Content Inc. podcast...on a strange date (March 12) in a strange way...after just taking a jog. This episode is all about why we need to diversify our revenue streams...and to at least think about it as everyone is in panic mode. How do we get there? By building a truly loyal audience and delivering value OUTSIDE the products and services we sell. ------- Want to stay in touch with Joe? First, subscribe to this podcast. Second, subscribe to Joe's every-other-week enewsletter. Third, buy his new marketing thriller, The Will to Die.
Aug 14, 2017 • 6min
Episode 200: The Final Episode
Aug 7, 2017 • 4min
Episode 199: What Would Your Book Say?
Jul 31, 2017 • 4min
Episode 198: The New Media Buyer
Jul 24, 2017 • 4min
Episode 197: Measure Twice
Jul 17, 2017 • 4min
Episode 196: Minimum Viable Audience
Jul 10, 2017 • 4min
Episode 195: Content IS the Differentiator
Jul 5, 2017 • 4min
Episode 194: Finding Your Crazy
Jun 26, 2017 • 5min
