
The Media Leader Podcast
The Media Leader is the leading source of analysis, data, opinion and trends in commercial media and advertising.Hosted by senior reporter Jack Benjamin, we speak to senior industry leaders and rising stars about the key challenges media faces as part of our mission to stand up for courage, inclusion and excellence in media.Find out more at uk.themedialeader.com and subscribe to our daily newsletter.
Latest episodes

Nov 2, 2022 • 14min
BARB CEO Justin Sampson and the future of TV measurement
BARB CEO Justin Sampson discusses what's next for the UK TV measurement company as independent audience data for Netflix and Disney+ becomes available for the first time. Visit The Media Leader for the most authoritative news analysis and comment on what's happening in commercial media. LinkedIn - The Media LeaderTwitter @TheMediaLeader YouTube - The Media Leader

Oct 31, 2022 • 35min
Carolyn McCall interview: ITVX, her vision, and what's next for TV
ITV CEO Carolyn McCall speaks to Omar Oakes about the launch of ITV's new streaming service ITVX, where it fits into her vision to digitally transform the UK's biggest commercial broadcaster, and what's next for ad-funded television as Netflix and Disney+ enter the arena.This interview was recorded at The Future of Media, Mediatel's flagship conference, in London on 13 October.

Oct 26, 2022 • 29min
The forgotten 500,000
The #Forgotten500k campaign sees media owners provide free ad space for a campaign to make an antiviral available on the NHS for immunocompromised people who don't respond to regular Covid-19 vaccines. Omar speaks to mSix&partners executive chair Jess Burley about why it's so important, campaigner Mark Oakey whose life and been put on hold for more than two years, and Dr Tony Pagliuca for a medical perspective. Find out more about the campaign.Hosted by Omar Oakes, editor of The Media Leader. Check out The Media Leader's website and sign up to our newsletters, or keep up to date with us on Twitter, LinkedIn and YouTube.

Oct 21, 2022 • 1min
COMING SOON: The Media Leader Podcast
The Media Leader Podcast features opinions and analysis about the media and advertising industry. Our mission is to champion excellence, inclusion and courage in media.