

Next Up with Adam Breneman
Front Office Sports
On Next Up, college football analyst Adam Breneman sits down with the most influential names in college sports and lets them tell their stories unfiltered, direct to the fans. Next Up is a Front Office Sports Network show featuring candid, open, and honest conversations with the most impactful figures in college sports including head coaches, athletes, athletic directors, commissioners, entrepreneurs, media personalities, agents, and executives shaping the business of college sports.
Episodes
Mentioned books

Aug 25, 2023 • 14min
Kaytron Allen On Penn State’s Dynamic Backfield & Untold Recruiting Process
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Give to “Race to 107” today to support Penn State football NIL: https://givebutter.com/HVUraceto107
Massive thank you to Coach Franklin & Greg Kincaid at Penn State football for setting all this up! We will be dropping interviews featuring some Penn State Coaches and Players over the next few weeks leading up to the season. Stay tuned!
On today's new episode of Next Up, Adam Breneman is joined by Penn State RB, Kaytron Allen.
Kaytron Allen gets personal about his freshman season at Penn State and gives PSU fans an early look at the Nittany Lions heading into the 2023 season. Allen talks about the adjustments he's made in the offseason, teammate Nick Singleton, his recruiting process, how he's handling expectations, and more.
Stay tuned for the next interview!
FOLLOW NEXT UP WITH ADAM BRENEMAN HERE:
► TWITTER | https://twitter.com/NextUpWithAdam
► TIKTOK | https://www.tiktok.com/@nextupwithadam
► INSTAGRAM | https://www.instagram.com/nextupwithadam/
► YOUTUBE | https://www.youtube.com/channel/UCfSHvLjhWJ4XEpHC_sVrucw?sub_confirmation=1
For sponsorships or business inquiries reach out to: ads@teammercury.io
Next Up is hosted by Adam Breneman and is presented by the Mercury Podcast Network. On Next Up, Adam Breneman sits down with the biggest names in sports and lets them tell their stories, unfiltered. Adam is a former All-American and Penn State alum, media personality, college football analyst for ESPN, and co-founder of Mercury (@TheCollegeSportsCo).
CHAPTERS
00:00-Intro
02:16-Fat Man Nickname
03:02-Nick Singleton
03:58-Reflecting on Last Season
04:46-Recruiting Process
06:13-Coach Seider
08:24-Adjusting to Penn State
09:08-Offseason Improvements & Camp Standouts
10:19-Favorite Core Value at PSU
12:12-Defining Success in 2023
12:44-Recovery Process

Aug 24, 2023 • 12min
Nick Singleton On Historic Freshman Season, Kaytron Allen Duo & Navigating Expectations
Go to http://drinkAG1.com/nextup for a FREE 1-year supply of Vitamin D AND 5 Free AG1 Travel Packs (with your first purchase).
Give to “Race to 107” today to support Penn State football NIL: https://givebutter.com/HVUraceto107
Massive thank you to Coach Franklin & Greg Kincaid at Penn State football for setting all this up! We will be dropping interviews featuring some Penn State Coaches and Players over the next few weeks leading up to the season. Stay tuned!
On this week's episode of Next Up, Adam Breneman is joined by Penn State RB, Nick Singleton.
Nick Singleton gets personal about his freshman season at Penn State and gives PSU fans an early look at the Nittany Lions heading into the 2023 season. Singleton talks about the adjustments he's made in the offseason, teammate Kaytron Allen, his recruiting process, competition in the QB room, how he's handling expectations, and more.
Stay tuned for the next interview!
FOLLOW NEXT UP WITH ADAM BRENEMAN HERE:
► TWITTER | https://twitter.com/NextUpWithAdam
► TIKTOK | https://www.tiktok.com/@nextupwithadam
► INSTAGRAM | https://www.instagram.com/nextupwithadam/
► YOUTUBE | https://www.youtube.com/channel/UCfSHvLjhWJ4XEpHC_sVrucw?sub_confirmation=1
For sponsorships or business inquiries reach out to: ads@teammercury.io
Next Up is hosted by Adam Breneman and is presented by the Mercury Podcast Network. On Next Up, Adam Breneman sits down with the biggest names in sports and lets them tell their stories, unfiltered. Adam is a former All-American and Penn State alum, media personality, college football analyst for ESPN, and co-founder of Mercury (@TheCollegeSportsCo).
CHAPTERS
00:00-Intro
02:03-Training Camp Update
03:16-Reflecting on 2022 Season
04:30-Playing with Kaytron Allen
05:17-Recruiting Process
06:12-QB Room
07:09-Best & Worst Parts About College Football
08:05-Handling Expectations
08:50-Camp Standouts
09:43-Singleton’s X-Factor
10:22-Saquon & Defining Success
11:22-Favorite Core Value at PSU

Aug 21, 2023 • 15min
Drew Allar On Embracing Leadership, QB Competition & Balancing Expectations
Get 20% off + Free Shipping @Manscaped with the code ADAMB at http://manscaped.com/
Give to “Race to 107” today to support Penn State football NIL: https://givebutter.com/HVUraceto107
Massive thank you to Coach Franklin & Greg Kincaid at Penn State football for setting all this up! We will be dropping interviews featuring some Penn State Coaches and Players over the next few weeks leading up to the season. Stay tuned!
On this week's episode of Next Up, Adam Breneman is joined by Penn State QB, Drew Allar.
Drew Allar gives a season preview and inside look at Penn State's offense heading into the 2023 season. Learn how the offense is shaping up in training camp, how Drew is handling competition in the QB room with Beau Pribula, who has made a splash in training camp so far, and more...
Stay tuned for the next interview!
FOLLOW NEXT UP WITH ADAM BRENEMAN HERE:
► TWITTER | https://twitter.com/NextUpWithAdam
► TIKTOK | https://www.tiktok.com/@nextupwithadam
► INSTAGRAM | https://www.instagram.com/nextupwithadam/
► YOUTUBE | https://www.youtube.com/channel/UCfSHvLjhWJ4XEpHC_sVrucw?sub_confirmation=1
For sponsorships or business inquiries reach out to: ads@teammercury.io
Next Up is hosted by Adam Breneman and is presented by the Mercury Podcast Network. On Next Up, Adam Breneman sits down with the biggest names in sports and lets them tell their stories, unfiltered. Adam is a former All-American and Penn State alum, media personality, college football analyst for ESPN, and co-founder of Mercury (@TheCollegeSportsCo).
CHAPTERS
00:00-Intro
02:27-Training Camp Update
09:48-Embracing Leadership
11:20-QB Battle
11:54-Favorite Core Value at PSU
12:35-Defining Success
13:17-Mike Yurcich & James Franklin

Aug 15, 2023 • 18min
Mike Yurcich Talks Offensive Goals for 2023 & Drew Allar Expectations
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Tickets for The Beaver Stadium VIP Experience: https://shop.teammercury.io/collections/experiences/products/beaver-stadium-vip-experience
Massive thank you to Coach Franklin & Greg Kincaid at Penn State football for setting all this up! We will be dropping interviews featuring some Penn State Coaches and Players over the next few weeks leading up to the season. Stay tuned!
On this week's episode of Next Up, Adam Breneman is joined by Penn State Offensive Coordinator & QB Coach, Mike Yurcich.
Coach Mike Yurcich gives a state of the union on Penn State Football and sheds some light on the Nittany Lions heading into the 2023 season. Get an inside look at the competition boiling in the QB room, how the offense is shaping up, predictions for QB Drew Allar, why the offense-line will be an x-factor in 2023, and more...
Stay tuned for the next interview!
FOLLOW NEXT UP WITH ADAM BRENEMAN HERE:
► TWITTER | https://twitter.com/NextUpWithAdam
► TIKTOK | https://www.tiktok.com/@nextupwithadam
► INSTAGRAM | https://www.instagram.com/nextupwithadam/
► YOUTUBE | https://www.youtube.com/channel/UCfSHvLjhWJ4XEpHC_sVrucw?sub_confirmation=1
For sponsorships or business inquiries reach out to: ads@teammercury.io
Next Up is hosted by Adam Breneman and is presented by the Mercury Podcast Network. On Next Up, Adam Breneman sits down with the biggest names in sports and lets them tell their stories, unfiltered. Adam is a former All-American and Penn State alum, media personality, college football analyst for ESPN, and co-founder of Mercury (@TheCollegeSportsCo).
CHAPTERS
00:00-Intro
01:31-State of the Union
03:13-QB Competition
03:38-Offensive Line
05:01-Install Process
06:31-New First Down Rules
07:39-Offensive Goals
10:02-Coaching Journey
11:37-Drew Allar
14:09-What Should Change About College Football
15:12-Measuring Success in 2023
16:44-Balancing Personnel

Jul 31, 2023 • 57min
Pat Narduzzi Tells All: Pitt’s Championship Culture, Tampering, NIL & Future Of The ACC
Get 20% OFF with our code ADAMB at http://calderalab.com/ADAMB to unlock your youthful glow and be ready for summer with Caldera + Lab! #teamcaldera
Go to http://drinkAG1.com/nextup for a FREE 1-year supply of Vitamin D AND 5 Free AG1 Travel Packs (with your first purchase).
Get 20% off + Free Shipping @Manscaped with the code ADAMB at http://manscaped.com/
On this week's episode of Next Up, Adam Breneman is joined by Pitt Football Head Coach Pat Narduzzi.
Coach Pat Narduzzi gets personal about his coaching journey, the current state of college football, the problems with NIL & the transfer portal, and more. Coach Narduzzi also reveals what it was like coaching QB Kenny Pickett, his recruiting strategy at Pitt, and what it will take for the Pittsburgh Panthers to win a national championship.
FOLLOW NEXT UP WITH ADAM BRENEMAN HERE: ► TWITTER | https://twitter.com/NextUpWithAdam ► TIKTOK | https://www.tiktok.com/@nextupwithadam ► INSTAGRAM | https://www.instagram.com/nextupwithadam/ ► YOUTUBE | https://www.youtube.com/channel/UCfSHvLjhWJ4XEpHC_sVrucw?sub_confirmation=1
For sponsorships or business inquiries reach out to: ads@teammercury.io
Next Up is hosted by Adam Breneman and is presented by the Mercury Podcast Network. On Next Up, Adam Breneman sits down with the biggest names in sports and lets them tell their stories, unfiltered. Adam is a former All-American and Penn State alum, media personality, college football analyst for ESPN, and co-founder of Mercury (@TheCollegeSportsCo).
CHAPTERS 00:00-Intro 04:15-Becoming Pitt’s Head Coach 09:29-Mark Dantonio 10:57-Pitt’s Culture 12:30-Building Pitt’s Staff 15:53-What Makes Narduzzi Different 18:22-2021 Season 19:51-Kenny Pickett 21:53-Future of the ACC 23:15-State of College Football 24:34-Recruiting 29:20-Transfer Portal & NIL 36:12-Coaching Philosophy 43:06-Catching Breaks 44:26-Overcoming Adversity 45:25-Recruiting Wins & Losses 46:55-Hard Work, Luck & Talent 49:50-How Narduzzi Has Changed 53:55-Winning a Championship 55:15 -Rapid Fire

Jul 20, 2023 • 1h 15min
Steve Keim Tells All: Drafting Kyler Murray, Leaving Arizona & Untold Stories Of An NFL GM
Get 20% OFF with our code ADAMB at http://calderalab.com/ADAMB to unlock your youthful glow and be ready for summer with Caldera + Lab! #teamcaldera
Go to http://drinkAG1.com/nextup for a FREE 1-year supply of Vitamin D AND 5 Free AG1 Travel Packs (with your first purchase).
Get 20% off + Free Shipping @Manscaped with the code ADAMB at http://manscaped.com/
This week on Next Up, Adam Breneman is joined by former Arizona Cardinals GM, Steve Keim. Steve spent over two decades as an executive with the Arizona Cardinals and got his start in the NFL as an area scout for the Cardinals. During his time with the Cardinals, Steve served as the team's general manger from 2013-2022.
In this episode, Steve Keim gets personal about his time as the Cardinals' GM, his decision to draft QB Kyler Murray, and what it takes to be a top executive in the NFL. Steve also reveals some untold stories from his time in Arizona, how he sealed the deal on the DeAndre Hopkins trade, and gives a great look at what it's actually like being an NFL GM.
FOLLOW NEXT UP WITH ADAM BRENEMAN HERE: ► TWITTER | https://twitter.com/NextUpWithAdam ► TIKTOK | https://www.tiktok.com/@nextupwithadam ► INSTAGRAM | https://www.instagram.com/nextupwithadam/
► YOUTUBE | https://www.youtube.com/channel/UCfSHvLjhWJ4XEpHC_sVrucw?sub_confirmation=1
For sponsorships or business inquiries reach out to: ads@teammercury.io
Next Up is hosted by Adam Breneman and is presented by the Mercury Podcast Network. On Next Up, Adam Breneman sits down with the biggest names in sports and lets them tell their stories, unfiltered. Adam is a former All-American and Penn State alum, media personality, college football analyst for ESPN, and co-founder of Mercury (@TheCollegeSportsCo).
CHAPTERS 00:00-Intro 04:30-Steve’s Big Break 07:53-Life as an NFL Scout 10:48-Becoming Arizona’s GM 14:11-Challenges as a GM & Hiring Bruce Arians 16:42-Best Trades 19:52-Landing DeAndre Hopkins 23:34-Adam Schefter & Jay Glazer 24:34-Reflecting on Draft Picks 27:24-Signing JJ Watt 31:34-Deals That Fell Through 32:49-Drafting Kyler Murray 37:43-Getting Draft Advice from other GMs 39:29-Head Coach Hiring Process 41:25-Moving Past Mistakes 43:35-Win-Now vs. Long-Term Success 45:35-Free Agent Contract Negotiations 49:29-Moving on From Josh Rosen 51:31-Draft Day 53:54-Lessons Learned as a GM 55:06-Hard Work / Luck / Talent 57:32-Most Talented Prospects 59:33-Anquan Boldin & Budda Baker 01:00:27-Rapid Fire 01:02:22-Drafting Tyrann Mathieu 01:06:47-Life After Football 01:11:27-Best Piece of Advice 01:13:04-What Steve Will Miss About Being a GM 01:13:54-Steve’s Legacy

Jul 13, 2023 • 1h 5min
Brent Pry Tells All: Virginia Tech Rebuild, Year One Challenges & Transfer Portal Strategy
Get 20% OFF with our code ADAMB at http://calderalab.com/ADAMB to unlock your youthful glow and be ready for summer with Caldera + Lab! #teamcaldera
Go to http://drinkAG1.com/nextup for a FREE 1-year supply of Vitamin D AND 5 Free AG1 Travel Packs (with your first purchase).
Get 20% off + Free Shipping @Manscaped with the code ADAMB at http://manscaped.com/
This week, Virginia Tech Football's Head Coach Brent Pry joins Next Up for an exclusive sit-down interview. In this episode, Coach Pry gets personal about his coaching journey, year one with the Hokies, NIL, the transfer portal, and more.
Coach Brent Pry also reveals some of the biggest lessons he's learned from James Franklin, his plan to rebrand Virginia Tech Football, how he's balancing win now vs. long-term success, and the biggest recruiting battles he has experienced throughout his coaching journey.
FOLLOW NEXT UP WITH ADAM BRENEMAN HERE:
► TWITTER | https://twitter.com/NextUpWithAdam
► TIKTOK | https://www.tiktok.com/@nextupwithadam
► INSTAGRAM | https://www.instagram.com/nextupwithadam/
For sponsorships or business inquiries reach out to: ads@teammercury.io
Next Up is hosted by Adam Breneman and is presented by the Mercury Podcast Network. On Next Up, Adam Breneman sits down with the biggest names in sports and lets them tell their stories, unfiltered. Adam is a former All-American and Penn State alum, media personality, college football analyst for ESPN, and co-founder of Mercury (@TheCollegeSportsCo).
CHAPTERS
00:00-Intro
03:49-Catching Up
06:53-Brand Building at Virginia Tech
08:22-Why Virginia Tech?
12:31-Biggest Surprises Joining VT
14:28-Lessons Learned from James Franklin
17:09-Virginia Tech’s Culture
22:22-First Few Weeks on the Job
25:53-Building VT’s Staff
29:28-Recruiting Philosophy
32:42-NIL & Transfer Portal
38:16-Win Now vs. Long Term Success
40:58-Year 1 vs. Year 2
41:43-Enter Sandman
42:56-Lessons Learned After Year 1
45:23-Balancing Defensive Duties w/ Being a Head Coach
47:46-Facing Adversity
53:53-Micah Parsons
54:53-What it Will Take to Win a Championship
55:50-Best Piece of Advice
57:57-Balancing Family & Work
01:00:37-Recruiting Battles
01:03:16-Motivation

Jul 6, 2023 • 1h 22min
Sahil Bloom Reveals His Multi-Million Dollar Business Model, Lessons Learned From Tim Cook & Frameworks For Life
Go to http://drinkAG1.com/nextup for a FREE 1-year supply of Vitamin D AND 5 Free AG1 Travel Packs (with your first purchase).
Get a $100 PrizePicks bonus at https://prizepicks.onelink.me/ivHR/NextUp
Get 20% off + Free Shipping @Manscaped with the code ADAMB at http://manscaped.com/
This week, content creator Sahil Bloom (@SahilBloom) joins Next Up for an exclusive sit-down interview. In this episode, Sahil Bloom opens up about:
- His content creation journey - College Baseball career at Stanford - The importance of identity diversification - The lessons he learned from Apple CEO, Tim Cook - Why he left private equity to become an entrepreneur - The life frameworks he lives by - Best piece of advice for college athletes with NIL - The future of AI
And more...
FOLLOW NEXT UP WITH ADAM BRENEMAN HERE: ► TWITTER | https://twitter.com/NextUpWithAdam ► TIKTOK | https://www.tiktok.com/@nextupwithadam ► INSTAGRAM | https://www.instagram.com/nextupwithadam/ ► YOUTUBE | https://www.youtube.com/channel/UCfSHvLjhWJ4XEpHC_sVrucw?sub_confirmation=1
For sponsorships or business inquiries reach out to: ads@teammercury.io
Next Up is hosted by Adam Breneman and is presented by the Mercury Podcast Network. On Next Up, Adam Breneman sits down with the biggest names in sports and lets them tell their stories, unfiltered. Adam is a former All-American and Penn State alum, media personality, college football analyst for ESPN, and co-founder of Mercury (@TheCollegeSportsCo).
CHAPTERS 00:00-Intro 02:46-Content Creator Journey 05:09-Becoming an Entrepreneur 06:53-College Baseball Career 09:37-Identity Diversification 11:02-Parents 12:32-Working in Private Equity 24:15-Lessons Learned From Baseball Career 25:56-Stitch Fix 29:50-Transitioning to Content Creation Full-Time 35:01-Sahil’s Business Model 37:46-Balancing Quantity vs. Quality 39:52-Evolution of Sahil’s Content 42:35-Finding Balance 45:58-The Secret to Sahil’s Success 48:11-Hitting Rock Bottom 52:11-Book Deal 54:01-Tim Cook Mentorship & Dealing with Fame 58:45-Advice to College Athletes 01:06:17-Challenges 01:09:46-Advice to Professional Athletes 01:13:35-Life Frameworks to Live By 01:16:41-AI 01:19:11-Best Piece of Advice 01:20:32-Sahil’s Future…

Jun 29, 2023 • 55min
James Franklin Tells All: Restoring Penn State To National Prominence
Go to http://drinkAG1.com/nextup for a FREE 1-year supply of Vitamin D AND 5 Free AG1 Travel Packs (with your first purchase).
Get a $100 PrizePicks bonus at https://prizepicks.onelink.me/ivHR/NextUp
Get 20% off + Free Shipping @Manscaped with the code ADAMB at http://manscaped.com/
This week, Penn State's Head Coach James Franklin joins Next Up for an exclusive sit-down interview. In this episode, Coach Franklin opens up about:
• Taking the Penn State job in 2014
• Navigating the sanctions & rebuilding Penn State Football
• NIL & the transfer portal at Penn State
• Winning the 2016 Big Ten Championship
• What it will take to win the College Football Playoff in 2023
• His expectations for Drew Allar
And more...
FOLLOW NEXT UP WITH ADAM BRENEMAN HERE:
► TWITTER | https://twitter.com/NextUpWithAdam
► TIKTOK | https://www.tiktok.com/@nextupwithadam
► INSTAGRAM | https://www.instagram.com/nextupwithadam/
► YOUTUBE | https://www.youtube.com/channel/UCfSHvLjhWJ4XEpHC_sVrucw?sub_confirmation=1
For sponsorships or business inquiries reach out to: ads@teammercury.io
Next Up is hosted by Adam Breneman and is presented by the Mercury Podcast Network. On Next Up, Adam Breneman sits down with the biggest names in sports and lets them tell their stories, unfiltered. Adam is a former All-American and Penn State alum, media personality, college football analyst for ESPN, and co-founder of Mercury (@TheCollegeSportsCo).
CHAPTERS
00:00-Intro
03:15-Taking the Penn State Job
05:56-Navigating the Challenges at Penn State
12:07-The Turning Point
16:08-Coach Franklin’s Model for Success
18:24-2016 Minnesota Game
20:47-Coaching Philosophy
26:07-Why Coach Franklin Can Relate to Everyone
28:18-Evolution of Coach Franklin’s Coaching Style
31:11-Signing a Long-Term Contract
33:50-Leveraging Coaching Rumors
36:14-AD Pat Kraft
38:26-Garnering National Respect
40:25-NIL & Transfer Portal at Penn State
45:31-Balancing Football with Family
47:35-Looking Back on Decision to Come to Penn State
49:26-Handling Expectations & Drew Allar
52:04-What it Will Take to Win a Championship

Jun 16, 2023 • 1h 17min
Tom Herman Reflects on Coaching Journey, NIL Chaos & Building FAU
Get a FREE 1-year supply of Vitamin D AND 5 Free AG1 Travel Packs - http://drinkAG1.com/nextup
Use code ADAMB for 20% off + Free Shipping at http://manscaped.com/
Get a $100 PrizePicks BONUS at https://prizepicks.onelink.me/ivHR/NextUp
Head Coach Tom Herman joins Adam Breneman for a sit-down conversation covering the highs and lows of his coaching journey, the current state of college football & NIL, what it took for Coach Tom Herman to end up at FAU, and more...
FOLLOW THE NEXT UP PODCAST HERE: ► TWITTER | https://twitter.com/NextUpWithAdam ► TIKTOK | https://www.tiktok.com/@nextupwithadam ► INSTAGRAM | https://www.instagram.com/nextupwithadam/ ► YOUTUBE | https://www.youtube.com/channel/UCfSHvLjhWJ4XEpHC_sVrucw?sub_confirmation=1
For sponsorships or business inquiries reach out to: ads@teammercury.io
Next Up is hosted by Adam Breneman and is presented by the Mercury Podcast Network. On Next Up, college football analyst Adam Breneman sits down with the biggest names in college sports and lets them tell their stories unfiltered, direct to the fans. Adam is a former All-American and Penn State alum, media personality, and co-founder of Mercury.