

Next Up with Adam Breneman
Front Office Sports
On Next Up, college football analyst Adam Breneman sits down with the most influential names in college sports and lets them tell their stories unfiltered, direct to the fans. Next Up is a Front Office Sports Network show featuring candid, open, and honest conversations with the most impactful figures in college sports including head coaches, athletes, athletic directors, commissioners, entrepreneurs, media personalities, agents, and executives shaping the business of college sports.
Episodes
Mentioned books

Jun 27, 2024 • 48min
Kalen DeBoer On Building Alabama His Way, Jalen Milroe’s X-Factor & Upholding Tradition of Winning
Alabama Football Head Coach Kalen DeBoer joins Adam Breneman on today's episode of Next Up. In this interview, Coach Kalen DeBoer gets honest about his transition from Washington to Alabama, how he plans to fill the shoes that Nick Saban left, the changes he's making to Alabama's culture, Jalen Milroe, and much much more.
PRIZEPICKS: Get a $100 Sign Up Bonus with code "AdamB" or this link: https://bit.ly/PrizePicksAdamB
SNHU: Learn more about SNHU's Sport Management Bachelor's Degree with this link: https://snhu.edu/adambreneman
NIL: Email me at adam@brenemanmedia.com to learn how switching your shipping provider can support NIL efforts at your favorite school
EKRIN ATHLETICS: Get 25% off your order with code NEXTUP at https://www.ekrin.com
FOLLOW NEXT UP WITH ADAM BRENEMAN HERE:
► TWITTER | https://twitter.com/NextUpWithAdam
► TIKTOK | https://www.tiktok.com/@nextupwithadam
► INSTAGRAM | https://www.instagram.com/nextupwithab/
► YOUTUBE | https://www.youtube.com/channel/UCfSHvLjhWJ4XEpHC_sVrucw?sub_confirmation=1
For sponsorships or business inquiries reach out to: ads@collegesportsco.com
Next Up is hosted by Adam Breneman and is presented by The College Sports Company. On Next Up, Adam Breneman sits down with the biggest names in sports and lets them tell their stories, unfiltered. Adam is a former All-American and Penn State alum, media personality, college football analyst for ESPN, and co-founder of The College Sports Company (@TheCollegeSportsCo).
CHAPTERS
00:00-Intro
04:22-Catching Up & Adjusting to Alabama
07:29-First Team Meeting at Alabama
08:53-First 48 Hours on the Job
09:49-Deciding to Leave Washington
12:54-Replacing Head Coaches
15:19-Building Alabama’s Staff
18:37-Courtney Morgan
20:20-Biggest Surprises So Far
21:58-Changing Saban’s System
24:29-Core Values
27:17-Time at Fresno State
29:12-Lessons Learned From Last Season at UW
30:48-Jalen Milroe vs. Michael Penix Jr.
32:56-Overcoming Adversity
35:00-Coaching Mindset
37:19-DeBoer’s Culture
39:07-Defining Success
40:51-Building Through the Transfer Portal
43:57-Advice to Younger Self

Jun 21, 2024 • 42min
Lincoln Riley Opens Up: Reviving USC, Attacking Adversity & Developing Elite QBs
USC Football Head Coach Lincoln Riley joins Adam Breneman on today's episode of Next Up. Lincoln Riley gets candid about his coaching journey from his early days as a GA at Texas Tech, how he shaped Baker Mayfield and Kyler Murray into Heisman winners in Oklahoma, and his shocking exit from OU and leap to USC. Coach Riley also reflects back on his first two years building USC football, the coaching changes he's made on the defensive side of the ball, Caleb Williams, and much much more.
PRIZEPICKS: Get a $100 Sign Up Bonus with code "AdamB" or this link: https://bit.ly/PrizePicksAdamB
SNHU: Learn more about SNHU's Sport Management Bachelor's Degree with this link: https://snhu.edu/adambreneman
NIL: Email me at adam@brenemanmedia.com to learn how switching your shipping provider can support NIL efforts at your favorite school
EKRIN ATHLETICS: Get 25% off your order with code NEXTUP at https://www.ekrin.com
FOLLOW NEXT UP WITH ADAM BRENEMAN HERE:
► TWITTER | https://twitter.com/NextUpWithAdam
► TIKTOK | https://www.tiktok.com/@nextupwithadam
► INSTAGRAM | https://www.instagram.com/nextupwithab/
► YOUTUBE | https://www.youtube.com/channel/UCfSHvLjhWJ4XEpHC_sVrucw?sub_confirmation=1
For sponsorships or business inquiries reach out to: ads@collegesportsco.com
Next Up is hosted by Adam Breneman and is presented by The College Sports Company. On Next Up, Adam Breneman sits down with the biggest names in sports and lets them tell their stories, unfiltered. Adam is a former All-American and Penn State alum, media personality, college football analyst for ESPN, and co-founder of The College Sports Company (@TheCollegeSportsCo).
CHAPTERS
00:00-Intro
02:28-Catching Up
03:18-Taking Over at USC
04:54-Initial Changes Made at USC
06:27-Reflecting on First Two Years at USC
09:34-Developing QBs
11:52-Evaluating Talent
13:49-Common Traits Amongst Riley’s QBs
15:24-Balancing Head Coaching Responsibilities
18:25-Young Coaching Journey
20:58-Transfer Portal & Roster Management
24:17-Moving to the Big 10
25:56-University Alignment
27:21-Time at Oklahoma
28:54-Investing in Creative
31:07-Overcoming Adversity
33:35-Defensive Changes
35:50-Path to a Championship
38:34-New Facility
40:55-Riley’s Why

May 30, 2024 • 35min
Scott Satterfield On Building Cincinnati, FCS to Power 4 & NEW $134M Facility
Cincinnati Football Head Coach Scott Satterfield joins Adam Breneman on today's episode of Next Up. Coach Satterfield gives an exclusive look into the highs and lows of his coaching journey, how he intends to transform Cincinnati Football into a national title contender, the challenges he faced in his first year on the job, what Cincinnati fans can expect from the team in 2024, and much much more.
PRIZEPICKS: Get a $100 Sign Up Bonus with code "AdamB" or this link: https://bit.ly/PrizePicksAdamB
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FOLLOW NEXT UP WITH ADAM BRENEMAN HERE:
► TWITTER | https://twitter.com/NextUpWithAdam
► TIKTOK | https://www.tiktok.com/@nextupwithadam
► INSTAGRAM | https://www.instagram.com/nextupwithab/
► YOUTUBE | https://www.youtube.com/channel/UCfSHvLjhWJ4XEpHC_sVrucw?sub_confirmation=1
For sponsorships or business inquiries reach out to: ads@collegesportsco.com
Next Up is hosted by Adam Breneman and is presented by The College Sports Company. On Next Up, Adam Breneman sits down with the biggest names in sports and lets them tell their stories, unfiltered. Adam is a former All-American and Penn State alum, media personality, college football analyst for ESPN, and co-founder of The College Sports Company (@TheCollegeSportsCo).
CHAPTERS
00:00-Intro
02:36-Catching Up
03:02-Taking Over at Cincinnati
04:11-Adjusting to the Big 12
05:31-First Few Days on the Job
08:12-Appalachian State
10:01-Building Culture & Program Values
12:15-Young Coaching Journey
14:07-Toughest Interview
15:58-Analytics
17:26-Win Now vs Build for the Future
19:37-HS Recruiting Strategy
21:02-Overcoming Adversity
23:58-2024 Team Mindset
25:04-University Alignment
26:25-Defining Success for 2024
27:23-NIL
28:26-Common Traits of Elite Players
29:42-Favorite Career Win
30:49-Cincinnati’s Future
31:49-Most Impactful Coach
33:05-Building Relationships
33:38-Scott’s Why

May 21, 2024 • 32min
Curt Cignetti On Building Indiana Into A LEGIT B1G Contender, D2 to P4 Journey & Nick Saban Stories
Indiana Football Head Coach Curt Cignetti joins Adam Breneman on today's episode of Next Up. In this exclusive interview, Curt Cignetti discusses his coaching journey at length and how he plans to build Indiana Football into a Big 10 contender. Coach Cignetti also shares some of the lessons he learned coaching under Nick Saban, what it takes to build a winning formula in today's college football landscape, the value of production vs. potential in evaluating players, and much much more.
PRIZEPICKS: Get a $100 Sign Up Bonus with code "AdamB" or this link: https://bit.ly/PrizePicksAdamB
Control Body Odor ANYWHERE with @shop.mando and get $5 off your Starter Pack (that’s over 40% off) with promo code NEXTUP at https://www.ShopMando.com
The best swim trunks in town. Get 20% off @chubbies with the code NEXTUP at https://www.chubbiesshorts.com/nextup
FOLLOW NEXT UP WITH ADAM BRENEMAN HERE:
► TWITTER | https://twitter.com/NextUpWithAdam
► TIKTOK | https://www.tiktok.com/@nextupwithadam
► INSTAGRAM | https://www.instagram.com/nextupwithab/
► YOUTUBE | https://www.youtube.com/channel/UCfSHvLjhWJ4XEpHC_sVrucw?sub_confirmation=1
For sponsorships or business inquiries reach out to: ads@collegesportsco.com
Next Up is hosted by Adam Breneman and is presented by The College Sports Company. On Next Up, Adam Breneman sits down with the biggest names in sports and lets them tell their stories, unfiltered. Adam is a former All-American and Penn State alum, media personality, college football analyst for ESPN, and co-founder of The College Sports Company (@TheCollegeSportsCo).
CHAPTERS
00:00-Intro
01:33-Catching Up
01:47-Why Indiana
05:21-First Few Weeks on the Job
08:58-Winning Formula
14:39-Recruiting Strategy
15:32-Roster Building
18:02-Nick Saban
18:53-Changing Culture
19:58-Evaluation Process
23:12-NIL
24:26-Evaluating Coaches
25:10-Best Piece of Advice
25:30-Lessons Learned Throughout Coaching Journey
26:43-Indiana’s Future
27:50-Kurtis Rourke
28:24-Evaluating QB’s
29:06-Overcoming Adversity
30:21-Curt’s Why

May 15, 2024 • 1h 17min
USF HC Alex Golesh UNFILTERED: Choosing Family Over Football, Leaving Tennessee & Challenges of CFB
USF Football Head Coach Alex Golesh joins Adam Breneman on today's episode of Next Up. In this exclusive interview, Coach Golesh gives fans a look into the highs and lows of his college football journey. From his early days as a GA to leading Tennessee's offense alongside Josh Heupel to now leading USF Football into a new era. Coach Golesh also sheds some light on the challenges G5 programs face, the current landscape of college football, and much much more.
PRIZEPICKS: Get a $100 Sign Up Bonus with code "AdamB" or this link: https://bit.ly/PrizePicksAdamB
Control Body Odor ANYWHERE with @shop.mando and get $5 off your Starter Pack (that’s over 40% off) with promo code NEXTUP at https://www.ShopMando.com
The best swim trunks in town. Get 20% off @chubbies with the code NEXTUP at https://www.chubbiesshorts.com/nextup
FOLLOW NEXT UP WITH ADAM BRENEMAN HERE:
► TWITTER | https://twitter.com/NextUpWithAdam
► TIKTOK | https://www.tiktok.com/@nextupwithadam
► INSTAGRAM | https://www.instagram.com/nextupwithab/
► YOUTUBE | https://www.youtube.com/channel/UCfSHvLjhWJ4XEpHC_sVrucw?sub_confirmation=1
For sponsorships or business inquiries reach out to: ads@collegesportsco.com
Next Up is hosted by Adam Breneman and is presented by The College Sports Company. On Next Up, Adam Breneman sits down with the biggest names in sports and lets them tell their stories, unfiltered. Adam is a former All-American and Penn State alum, media personality, college football analyst for ESPN, and co-founder of The College Sports Company (@TheCollegeSportsCo).
CHAPTERS
00:00-Intro
01:35-Year One at USF
10:01-Getting Hired
15:23-Uprooting Family for Football
20:15-Finding Success
22:23-Climbing the Coaching Ranks
28:55-Why USF
35:13-First Changes Made at USF
37:48-Managing NIL & Roster Building
47:04-Offer Process & Evaluating Players
55:08-Overcoming Adversity
01:02:02-Traits of Best Players Coached
01:05:16-USF’s Future
01:09:15-Future of College Football
01:13:38-Best Piece of Advice

May 2, 2024 • 19min
Tyler Scott Reveals THE TRUTH Behind $20K Rookie Dinner, Bears QB Situation, & Cincy CFP Run
Chicago Bears WR Tyler Scott joins Adam Breneman on today's special episode of Next Up. Early in the episode, Tyler Scott reflects back on his career with the Cincinnati Bearcats and their 2021 run to the college football playoff. Later on, Tyler talks about his transition from college football to the Chicago Bears, starting with his NFL Draft process, his wild $20k rookie dinner, and what it was like playing alongside QB Justin Fields.
PRIZEPICKS: Get a $100 Sign Up Bonus with code "AdamB" or this link: https://bit.ly/PrizePicksAdamB
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FOLLOW NEXT UP WITH ADAM BRENEMAN HERE:
► TWITTER | https://twitter.com/NextUpWithAdam
► TIKTOK | https://www.tiktok.com/@nextupwithadam
► INSTAGRAM | https://www.instagram.com/nextupwithab/
► YOUTUBE | https://www.youtube.com/channel/UCfSHvLjhWJ4XEpHC_sVrucw?sub_confirmation=1
For sponsorships or business inquiries reach out to: ads@collegesportsco.com
Next Up is hosted by Adam Breneman and is presented by The College Sports Company. On Next Up, Adam Breneman sits down with the biggest names in sports and lets them tell their stories, unfiltered. Adam is a former All-American and Penn State alum, media personality, college football analyst for ESPN, and co-founder of The College Sports Company (@TheCollegeSportsCo).
CHAPTERS
00:00-Intro
01:20-Catching Up
01:38-Cincinnati Career
06:32-Luke Fickell
08:28-NFL Draft Process
11:35-Rookie Dinner
17:36-Justin Fields

Apr 18, 2024 • 49min
Katie Feeney & Adam Breneman On New Wave Of Sports Media, Content Creation & Brand Building
Katie Feeney and Alex Sheinman join Adam Breneman on today's special episode of Next Up. Together, they discuss the ins and outs of content creation, the new wave of sports media, how to navigate brand deals as a creator, what it's like working in sports, and much much more.
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Get 15% off ALL MERCH with the code ADAMB15 at https://shop.teammercury.io/discount/ADAMB15
FOLLOW NEXT UP WITH ADAM BRENEMAN HERE:
► TWITTER | https://twitter.com/NextUpWithAdam
► TIKTOK | https://www.tiktok.com/@nextupwithadam
► INSTAGRAM | https://www.instagram.com/nextupwithab/
► YOUTUBE | https://www.youtube.com/channel/UCfSHvLjhWJ4XEpHC_sVrucw?sub_confirmation=1
For sponsorships or business inquiries reach out to: ads@teammercury.io
Next Up is hosted by Adam Breneman and is presented by The Mercury Podcast Network. On Next Up, Adam Breneman sits down with the biggest names in sports and lets them tell their stories, unfiltered. Adam is a former All-American and Penn State alum, media personality, college football analyst for ESPN, and co-founder of Mercury (@TheCollegeSportsCo).
CHAPTERS
00:00-Intro
01:31-AB’s Background
02:51-Katie’s Background
03:33-Content Creation
10:04-Going all in on Content
16:29-Working in Media & Sports
23:15-Working w/ Brands
34:47-Q&A

Apr 4, 2024 • 7min
Patriots DB Jonathan Jones On His Best Bill Belichick Stories, Tom Brady & The Patriot Way
New England Patriots DB and 2x Super Bowl Champion Jonathan Jones joins Adam Breneman on today's new episode of Next Up. Jonathan Jones talks about his adjustment to the New England Patriots organization and how he's learned to embrace The Patriot Way. Jonathan also reveals his welcome to the NFL moment, opens up about playing alongside Tom Brady, and even reveals some untold Bill Belichick stories.
*This interview was filmed on Radio Row at the 2024 Super Bowl*
Get 15% off ALL MERCH with the code ADAMB15 at https://shop.teammercury.io/discount/ADAMB15
FOLLOW NEXT UP WITH ADAM BRENEMAN HERE:
► TWITTER | https://twitter.com/NextUpWithAdam
► TIKTOK | https://www.tiktok.com/@nextupwithadam
► INSTAGRAM | https://www.instagram.com/nextupwithab/
► YOUTUBE | https://www.youtube.com/channel/UCfSHvLjhWJ4XEpHC_sVrucw?sub_confirmation=1
For sponsorships or business inquiries reach out to: ads@teammercury.io
Next Up is hosted by Adam Breneman and is presented by The Mercury Podcast Network. On Next Up, Adam Breneman sits down with the biggest names in sports and lets them tell their stories, unfiltered. Adam is a former All-American and Penn State alum, media personality, college football analyst for ESPN, and co-founder of Mercury (@TheCollegeSportsCo).
CHAPTERS
00:00-Intro
01:21-Catching Up
02:02-Welcome to the NFL Moment
02:37-Playing w/ Tom Brady
02:50-Bill Belichick Stories
03:18-Favorite Moment w/ Patriots
03:44-Undrafted Journey
04:33-2024 Outlook
04:46-Rapid Fire Segment

Mar 28, 2024 • 57min
Ravens GM Eric Decosta On Resigning Lamar Jackson, Roster Revamp & Draft Strategy
Baltimore Ravens GM Eric Decosta joins Adam Breneman on today's new episode of Next Up. In this episode, Eric Decosta opens up about his long journey becoming the Baltimore Ravens General Manager. Eric reveals the pivotal moment that landed him his first break in the sports industry, how patience has served him throughout his 28 years with the Ravens, and how he's quickly made a name for himself as one of the top executives in the NFL. Eric also discusses how he approached contract negotiations with Lamar Jackson, how he ultimately resigned the MVP-caliber QB, his plans to revamp the Ravens' roster, his draft strategy, and more.
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Get 15% off ALL MERCH with the code ADAMB15 at https://shop.teammercury.io/discount/ADAMB15
FOLLOW NEXT UP WITH ADAM BRENEMAN HERE:
► TWITTER | https://twitter.com/NextUpWithAdam
► TIKTOK | https://www.tiktok.com/@nextupwithadam
► INSTAGRAM | https://www.instagram.com/nextupwithab/
► YOUTUBE | https://www.youtube.com/channel/UCfSHvLjhWJ4XEpHC_sVrucw?sub_confirmation=1
For sponsorships or business inquiries reach out to: ads@teammercury.io
Next Up is hosted by Adam Breneman and is presented by The Mercury Podcast Network. On Next Up, Adam Breneman sits down with the biggest names in sports and lets them tell their stories, unfiltered. Adam is a former All-American and Penn State alum, media personality, college football analyst for ESPN, and co-founder of Mercury (@TheCollegeSportsCo).
CHAPTERS
00:00-Intro
01:32-Catching
01:52-Most Pivotal Moment
04:51-Early Career
07:30-Evaluating High Performers
09:17-Inspiration to Become a GM
11:27-Staying in Baltimore
15:10-Climbing the Corporate Ladder
19:51-Managing the Salary Cap
22:30-Building for the Future vs. Winning Now
27:41-Analytics vs. Intuition
32:14-Draft Day Strategy
38:39-High Performers
39:47-Resigning Lamar Jackson
43:21-Evaluating Players
46:05-Navigating Relationships as a GM
48:28-Other GM’s
50:37-Cutting Players
53:40-Managing Family Life

Mar 21, 2024 • 14min
The Future Of Professional Football w/ UFL President Russ Brandon
UFL President Russ Brandon joins Adam Breneman on today's new episode of Next Up. Russ Brandon talks about his journey working in sports, from serving as the Buffalo Bills GM to now being the President of the UFL. Russ shares the vision for the UFL that he's helping build alongside Dwayne "The Rock" Johnson, why he decided to take over as the UFL's President, the impact of the XFL merger, and more.
*This interview was filmed on Radio Row at the 2024 Super Bowl*
Get 20% off your order using code NEXTUP20 at https://www.trineurosupplements.com/discount/NEXTUP20
Get 15% off ALL MERCH with the code ADAMB15 at https://shop.teammercury.io/discount/ADAMB15
FOLLOW NEXT UP WITH ADAM BRENEMAN HERE:
► TWITTER | https://twitter.com/NextUpWithAdam
► TIKTOK | https://www.tiktok.com/@nextupwithadam
► INSTAGRAM | https://www.instagram.com/nextupwithab/
► YOUTUBE | https://www.youtube.com/channel/UCfSHvLjhWJ4XEpHC_sVrucw?sub_confirmation=1
For sponsorships or business inquiries reach out to: ads@teammercury.io
Next Up is hosted by Adam Breneman and is presented by The Mercury Podcast Network. On Next Up, Adam Breneman sits down with the biggest names in sports and lets them tell their stories, unfiltered. Adam is a former All-American and Penn State alum, media personality, college football analyst for ESPN, and co-founder of Mercury (@TheCollegeSportsCo).
CHAPTERS
00:00-Intro
01:37-Catching Up
02:07-Vision for the UFL
06:22-Becoming UFL’s President
07:45-Working with the Bills
10:39-Evaluating Players & Draft Process
13:13-Leadership Philosophy