Author U Your Guide to Book Publishing

Author question for 2023 ... What’s in your brand and influence wallet? Has your branding and influence stalled? Logos and EPKs to the rescue! And the question for leading into 2024 … all of the above! Multiple award-winning book designer Nick Zelinger dives into the importance of Author logos – creating that instant connection to your author brand. Why do so many self-published authors overlook such a powerful marketing tool? Nick will give tips and strategies on what to look for, and how to even create your own author logo. Originally aired January 26, 2023, this episode was the #3 show in 2023. It has been downloaded 243,496 times. ALSO ON TAP: We’ll discuss the audiobook craze and how to create as audio cover that compliments your printed and digital versions—it’s not a fad! Last but not least, we’ll tackle the topic of creating an EPK–the electronic press kit for authors – what elements to include for the ultimate marketing piece. Your takeaways include: -Websites to use to goose your creativity and discover logos to brand with and morph to. -Why your book covers need makeovers for different formats. -The power of an EPK ... Electronic Press Kit—make sure yours includes the essential ingredients. Join in ... you will learn a lot! If you don’t want you and your book to be ignored, then the AuthorU-Your Guide to Book Publishing podcast is for you. Host Judith Briles has lots to share in this episode of the AuthorU-Your Guide to Book Publishing podcast.

Can writers earn a living writing? That’s a YES from author and the founder of FundsForWriters.com, C Hope Clark. Originally aired February 9, 2023, this episode was the #4 show in 2023. It has been downloaded 233,378 times. In this episode of the AuthorU-Your Guide to Book Publishing, she joins host Dr. Judith Briles and C Hope Clark dive into author and writer success factors: • Why all writers should diversity their writing in earning a living. • Why and how writing contests can catapult a career, opening doors. • Why authors and writers must balance their left and rights brains—the business and creativity. • Why writing regularly is crucial–habits must be groomed. • Why taking the time to apply for grants is a good thing. • Why the “slow and steady” wins the race with a writer—success is slow. • Why it’s an essential to “convince” the judges when submitting for grants that they want to be you. You’ll come away with tips for expanding your writing chops. Join in ... you will learn a lot! If you don’t want you and your book to be ignored, then the AuthorU-Your Guide to Book Publishing podcast is for you. Host Judith Briles has lots to share in this episode of the AuthorU-Your Guide to Book Publishing podcast.

AuthorU-Your Guide to Book Publishing podcast host, Dr. Judith Briles has put together the ultimate 2024 special calendars for authors. Think book days, publishing days, writing days. Months. Weeks. Individual days. Get tips on how to use ... -Posters -Quotes -Book marketing campaigns It's an explosion of resources for 2024 for each month with Judith and the AuthorU-Your Guide to Book Publishing podcast.

It’s Time to Unclutter and Delete Computer Chaos Joining AuthorU-Your Guide to Book Publishing podcast host, Dr. Judith Briles is Nick Zelinger graphic designer at NZ Graphics. Over the twenty years they’ve worked together, they’ve worked with the chaos that is generated from computer disorganization that authors find themselves in. Get a variety of tips and strategies to bring Zen into your writing and publishing life. Between Judith and Nick, they have a list of what to keep and what to dump pronto. Their goal: bring sanity to your computer workspace. Your takeaways include: -What to do before trashing any file. -How to determine which files to SAVE and which to TRASH. -Why you want to embrace the art of creating Folders and Subfolders. -Tips on how to organize and clean up your project folders. -Which remote drive to use for storage and backup. -What to know about syncing services including Dropbox, Box, Google Drive, iCloud. -What emails you should keep.

Tom Antion IS Back … with Oddles Author Success Tips and the Three-Prong Attack. He is the Internet Marketing guru for this edition of the AuthorU-Your Guide to Book Publishing podcast. This edition is all about Internet Marketing … and Tom’s Three-Prong Attack to create big bucks. Listen to his podcasts and grab via ScrewTheCommute.com/automatefree ... his free guide to grow your business and followings. As always, this is another get-out-the-pad for oodles of note-taking. The ideas roll from the get-go. Tips on how to build your influence, sell more books, and definitely gather interest for you and your expertise. -Discover the “content locker” method of grabbing emails. -What are the four elements of engagement that the algorithms look at. -How to verify your engagement factor. -How to create a “microtest” on your emails. -Why you should dump non-response followers on social media. -How to use advertorial and upselling. -Discover the resources on CafePress and Zazzle to create no-thinking products to offer and get paid for. -Use the three-pronged attack on the Internet. Join in ... you will learn lots! If you don’t want you and your book to be ignored, then the AuthorU-Your Guide to Book Publishing podcast is for you. Host Judith Briles has lots to share in this episode of the AuthorU-Your Guide to Book Publishing podcast.

The Master of eMail Marketing joins AuthorU-Your Guide to Book Publishing podcast host Judith Briles for this info-heavy session. Expert Tom Antion has never had a job. He's an Internet Multimillionaire who has sent out over a billion emails over the past 29 years with virtually zero complaints. He's the founder of the only licensed, dedicated Internet and Digital marketing school in the country and the subject of the Hollywood Documentary "The American Entrepreneur" premiering Spring 2024. His website is Antion.com. Don’t start listening until you have a pad of paper and pen in hand. Ideals will come out you like a tsunami. It’s a Master class in eMail Marketing. • Is email marketing dead like lots of marketers try to tell you? • What are some of the most important things to do when you broadcast an email? • Should you use a Single Opt-In vs Double Opt-In? What are they and what are the pros and cons? • Should you start out with free email broadcast systems? • Do you know the difference between a broadcast and an autoresponder? • Do you know what a sequential broadcast is? • Do you know when it makes open rate sense to drop graphics? • Would you like to see your open rate soar? • And there is so much more … Join in ... you will learn a lot! If you don’t want you and your book to be ignored, then the AuthorU-Your Guide to Book Publishing podcast is for you. Host Judith Briles has lots to share in this episode of the AuthorU-Your Guide to Book Publishing podcast.

Are you READY for Book Marketing for the final two months of the year? It’s the giant book-selling season and let’s brainstorm strategies and tips to get your books into the hands of the readers who want them … and need them. Joining the AuthorU-Your Guide to Book Publishing podcast is Brian Jud, author of How to Make REAL Money Selling Books. There was so much information from last week, I invited Brian back for Part II n this weeki. We will start with: -Why and how to bundle books and products. -Why certain government portals are HOT for authors and why you should use them to display your book. -How to reach the Home School marke and the NationalHomeSchoolAssociation.com-it's significant. -Why you should know about the military buyers and where to reach them via AAFES.org. -Why the GSA.gov website could be your magic portal to position your book within. -Why the APTAC.us.org procurement portal could be the site for you that never stops giving. -Why you should never forget the four Ps of marketing...Product, Placement, Pricing, and Promotion.

It’s the giant book-selling season and let’s brainstorm strategies and tips to get your books into the hands of the readers who want them … and need them. Joining the AuthorU-Your Guide to Book Publishing podcast is Brian Jud, author of How to Make REAL Money Selling Books. There was so much information, I invited Brian back for Part II next week. We will start with: -Why and how to define target buyers. -Why create products available only on your website. -Why a special gift edition for corporations and associations makes author sense. -Why niche bookstores make sense to connect with. -What not do to in the final quarter of the year. -Why you should put out a quick Holiday newsletter. -Why and how to use the NCAA "bracketology" strategy to test what works and what doesn’t.

Joining AuthorU-Your Guide to Book Publishing podcast host Dr. Judith Briles is Liza N. Burby, the author of How to Publish Your Children’s Book. She’s the author of 38 nonfiction children’s books and four nonfiction books. She is also an award-winning journalist who has been writing features for newspapers like Newsday and magazines and websites for over 35 years. Her website is https://lizaburby.com/. Your takeaways include: • How to become familiar with the children's book industry and why it matters. • Why it’s essential to know the WHO of the reader and to understand their psychological development. • Know what audience you're writing for. • Don't chase trends; be a trendsetter to thrive. • How a book becomes a gamechanger. • Think about why you want to be published. • Understand that book publishing is a business. • How to get the attention of an agent. • Don't be afraid of rejection—they happen. Join in ... you will learn a lot! If you don’t want you and your book to be ignored, then the AuthorU-Your Guide to Book Publishing podcast is for you. Host Judith Briles has lots to share in this episode of the AuthorU-Your Guide to Book Publishing podcast.

Author and Vision expert Dr. Lynn Hellerstein joins host Judith Briles, The Book Shepherd, for an insightful episode on AuthorU-Your Guide to Book Publishing podcast. It’s all about Vision, and its impact on writing, research, publishing, book marketing, and creating author confidence. It's all about vision and using visualization to soar your author and writing success. Get ready to embrace the rules of visualization and: -Get useful tips to unblock writer's block. -How to envision your author success. -How to initiate the process of writing your book. -How to expand your creativity. -How to expand your author and writing vision. -How to implement multi-sensory imagery. -How to eliminate author burnouts that can spiral out of control. -How to reduce anxiety created by author overwhelm. -Tips on how to open up the “flow.” Join in ... you will learn a lot! If you don’t want you and your book to be ignored, then the AuthorU-Your Guide to Book Publishing podcast is for you. Host Judith Briles has lots to share in this episode of the AuthorU-Your Guide to Book Publishing podcast.