

Author U Your Guide to Book Publishing
Dr. Judith Briles
The AuthorU-Your Guide to Book Publishing podcast is ranked by Feedspot in the TOP 10 podcasts for Book Marketing and in the Top 100 in Author-Publishing Careers by Goodpods.
If you want to write and publish a book ... if you want to know the latest in book marketing strategies ... if you want to know what tools an author should be using ... and if you want to be successful as an author, Author YOU - Your Guide to Book Publishing with Dr. Judith Briles ... Everything You Want to Know But Didn't Know What to Ask is for you.
You will hear about statistics, scenarios, and strategies on what to do now! Judith features a variety of experts, besides herself, that are visionaries in publishing, book marketing experts, book design experts—anything that will get your book and YOU as the author—to the next, next level of success.
Sometimes, it's one step at a time; other times, you will leapfrog up the ladder. As The Book Shepherd, Dr. Judith Briles leads the conversation each week. She will include publishing professionals that will reveal tips and secrets to the author's journey. Sometimes, she goes solo and just shares her expertise that she has earned and learned over a 40-year period from the publication of her first book. Each week, you will get a new show, no repeats.
If there is a book in you, then you will want to listen and learn each and every week with Dr. Judith Briles, your Book Shepherd.
If you want to write and publish a book ... if you want to know the latest in book marketing strategies ... if you want to know what tools an author should be using ... and if you want to be successful as an author, Author YOU - Your Guide to Book Publishing with Dr. Judith Briles ... Everything You Want to Know But Didn't Know What to Ask is for you.
You will hear about statistics, scenarios, and strategies on what to do now! Judith features a variety of experts, besides herself, that are visionaries in publishing, book marketing experts, book design experts—anything that will get your book and YOU as the author—to the next, next level of success.
Sometimes, it's one step at a time; other times, you will leapfrog up the ladder. As The Book Shepherd, Dr. Judith Briles leads the conversation each week. She will include publishing professionals that will reveal tips and secrets to the author's journey. Sometimes, she goes solo and just shares her expertise that she has earned and learned over a 40-year period from the publication of her first book. Each week, you will get a new show, no repeats.
If there is a book in you, then you will want to listen and learn each and every week with Dr. Judith Briles, your Book Shepherd.
Episodes
Mentioned books

Sep 11, 2014 • 1h 1min
Publishing Timelines-Roadmap Part 2 Show 09-11-2014
Part II ... Every author and writer needs a Timeline, let few create them ... and in case of BOOK ... most authors just want to get it written ... thinking about marketing, publicity, the production needs post the writing.
Not after this show. Judith lays out in two parts--last week and this what you need to get on your calendar starting (gulp) a year in front on your book birthday ... and post ... get your calendar open and starting IDing key benchmarks for you and your book's success!
Another great show on Author U - Your Guide to Book Publishing with Dr. Judith Briles.

Sep 4, 2014 • 58min
PublishingTimelines-Roadmap Part 1 Show 09-04-2014
I'ts Part I ... Every author and writer needs a Timeline, let few create them ... and in case of BOOK ... most authors just want to get it written ... thinking about marketing, publicity, the production needs post the writing.
Not after this show. Judith lays out in two parts--this week and next what you need to get on your calendar starting (gulp) a year in front on your book birthday ... and post ... get your calendar open and starting IDing key benchmarks for you and your book's success!
Another great show on Author U - Your Guide to Book Publishing with Dr. Judith Briles.

Aug 28, 2014 • 59min
Creativity: Adding Juice to Your Project Show 08-28-2014
Every author and writer gets stuck once in awhile ... we need juice... where does it come from? Joining Judith Briles today is Jake Williams, author, illustrator, artist who develops pics and illustrations on the spot. Learn tips and tricks to get your creativity spark flowing if you are stuck.
Another great show on Author U - Your Guide to Book Publishing.

Aug 21, 2014 • 58min
Romancing the Librarian Show 08-21-2014
Libraries are a great place to sell your book to ... as well as create events around you and your book. In this edition of Author U - Your Guide to Book Publishing, Judith has Kari May, the President of the Elbert County Library District AND President of the Colorado Association of Libraries. She has no aspirations to be an author – after all, all authors need an audience of readers, and reading is something she is good at.
They explore:
-Libraries provide a “test place” for readers to discover new authors
-Evaluation process for selecting books for the library collection
-Digital Commerce – how the eBook format has changed the games for librarians as well as for authors
-How Libraries want to help authors succeed
-Perception by publishers that libraries are a threat to sales, particularly in the digital arena
-How to "romance" your librarian to bring your book(s) in
-and more!
Lots to talk about ... tune in for another great show on Author U - Your Guide to Book Publishing with Dr. Judith Briles, The Book Shepherd.

Aug 14, 2014 • 57min
eBooks, Inkling, Fix Covers Show 08-14-2014
You've got a book, or will soon ... what's next? Next is what's next. Joining Judith Briles today is Rebecca Finkel, multi-award winning designer. Think:
1. conversion to kindle
-Is it a good idea?
-How about kindle only no print book
-What about Smashwords?
2. conversion to Inkling
-Why
-What does it do more
3. Update older covers
-Create a Fresh look
-Get a Better audience
-Seen as new
-Creates Other marketing strategies
4. How to work with a designer?
-Words to images
-How to deal with Egos
- Is it easier to do it by yourself?
And lots more...
Recognized nationally and regionally for award-winning book design, Rebecca Finkel, owner of F + P Graphic Design, specializes in multi-faceted projects; integrating text, photos, and graphics to create a unique look.
Rebecca enjoys finding solutions to complex design projects. In addition to books, Rebecca creates eBooks, calendars, catalogs, logos, brochures, and marketing collateral. From initial concept to printed product, F + P Graphic Design sees projects through on deadline and on budget.

Aug 8, 2014 • 57min
Get Your Book Reviewed by the RIGHT Reviewers Show 08-08-2014
Authors, Books and Book Reviews all go together. Today is a deep dive into what reviews, how to submit, which ones to look at and how to make your submission shine to get attention.
With Judith Briles today is Victoria Sutherland, Founder of ForeWord Reviews, the ONLY magazine dedicated to the independent publishing market. A review in ForeWord is seen by libraries and over 300 B&N stores. You want to be in it.
You will learn:
-Should you pay for book reviews?
-Tips for authors on how to get an objective review for your book.
-What goes into a book review when you submit book.
-How to get your book to pass the first, critical stage of a book review.
-Learn how a book review can get the attention of a journalist in the noisy publishing world.
Savvy insights to creating a “tip sheet” to send in for potential book review.
-Learn how ForeWord Reviews (best indie book review source) selects books to feature.
Don't miss this show ...another high-content hour with Judith Briles, author of Author YOU: Creating and Building Your Author and Book Platforms

Aug 1, 2014 • 58min
How to Create Your Virtual Book Tour Show 08-01-2014
Out with the old ...in with the new. Today's show will focus on creating a Virtual Book Tour for the author and book. Judith's guest is D’vorah Lansky. She has been marketing online and mentoring authors since 2007 and the bestselling author of Book Marketing Made Easy and 21 Ways to Launch a Successful Virtual Book Tour.
You will learn:
-What is a Virtual Book Tour?
-Learn the 3 most important things to prep for a Virtual Book Tour.
-Why a blog is critical to your success.
-Tips for getting blog ready for their Virtual Book Tour.
-How to create awesome content to attract participants.
-When and how to use multimedia in the Virtual Book Tour
-How to locate and connect with blogs to tour.
-What to look for in a blog they are considering touring to.
Another terrific hour on Author U - Your Guide to Book Publishing with Dr. Judith Briles.

Jul 23, 2014 • 1h 4min
ISBNs and Beyond Show 07-24-2014
ISBNs are something every author needs. And there is plenty more that comes along with them and in addition to them. In a fast hour, Judith and her guest will explore what you need, when you need it PLUS new items that are being introduced for author/book findability.
With Judith today is Laura Dawson, a project manager for MyIdentifiers.com at Bowker (the only authorized ISBN creator in North America), and who has in-depth experience in publishing--both traditional and non-traditional. Her clients have included Audible, Chuckwalla, the Book Industry Study Group and Bowker... the publishing companies she has worked with are in the top five as well as small press.
ISBNs-when to use and get discovered
ISNIs-what are they, how to use (perfect for illustrators and authors)
What's a SAN, QR code and EAN barcode-when do you use and what you need.
Meet MyIdentifiers.com and SelfPublishedAuthor.com
And so much more.
Don't miss this show ...another high-content hour with Judith Briles, author of Author YOU: Creating and Building Your Author and Book Platforms and Snappy Sassy Salty: Wise Words for Authors and Writers ... you do have your copies, yes?

Jul 17, 2014 • 57min
eBooks: Create, Format, Sell Show 07-17-2014
eBooks are part of the author's world. You may not read them, but lots of your readers do. You want to create your books in print and "e" and audio. Today's show will focus on the latest and greatest in the "e" world and more specifically, what formatting is open ... what should you be doing ... and how to find the right converter for you.
With Judith today is Nick Taylor, a best selling author in his own right, geek galor and designer of eBooks and Audio Books. Nick is the founder of Light and Sound Graphics in Colorado. His wesite is LightAndSoundGraphics.com
-What is the latest on eBooks.
-Why you need formatting.
-What you can include in a book and what you can't.
-What you should do to prep for eBook formatting.
-How to handle books with forms.
-How you can work with your formatter to save time and money.
-How to select someone to design your book.
-And so much more.
Don't miss this show ...another high-content hour with Judith Briles, author of Author YOU: Creating and Building Your Author and Book Platforms

Jul 10, 2014 • 58min
Author Branding Tips and Strategies Show 07-10-2014
Branding is critical for the success of today's author. Branding with book, website, promotional material ... everything. Today's show is all about creating Rock the World branding.
With Judith today is Lori Ruff, acknowledged by Forbes magazine is #7 globally in social media influence. Lori knows branding--how to create it, how to use it.
-What is author branding
-How to identify your brand
-What is shared influence and why it's critical to your success
-Steps for the "green" author in creating a brand
-Steps for the "experience" author to morph a brand
-And so much more.
Don't miss this show ...another high-content hour with Judith Briles, author of Author YOU: Creating and Building Your Author and Book Platforms


