Author U Your Guide to Book Publishing

Dr. Judith Briles
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Aug 27, 2015 • 58min

Pinterest Secret Sauce Pinterest Book Marketing Tips Show 08-13-2015

Authors may not know that they need Pinterest, but they do! Book Marketing guru John Kremer joins Judith Briles with 7 awesome reasons why authors need to get on the Pinterest Train pronto. -How to create the right Boards and make them grow fast. -Why Pinterest is the single best selling tool on the Internet. -Savvy tips on how to create massive repins. -Why creating a public Board delivers a huge return to authors. and of course, much more ... Get ready for another fast-moving show on AuthorU-Your Guide to Book Publishing.
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Aug 19, 2015 • 59min

Hot Fiction Tips-Create Compelling Characters & Writing Show 08-19-2015

Fiction authors unite (and nonfiction authors too!) ... this show is for you. Judith Briles has Mark Stevens as her guest today. He is the Denver-based author of the Allison Coil Mystery Series—Antler Dust, Buried by the Roan, Trapline and Lake of Fire, which comes out next month from Midnight Ink. Trapline won the 2015 Colorado Book Award for best mystery. Today we will focus on CHARACTER DEVELOPMENT. You will learn: -Understanding your protagonist and understanding your narrative begins with exploring your point of view and attitude about the world. -Understanding other points of view. -Both the simplicity and complexity of the protagonist. -Characterization:knowing your protagonist and what challenges and tests will determine if they are put together in the correct manner to manage what the world throws at them. All story tellers, get ready to learn from a master of fiction with Dr. Judith Briles on AuthorU-Your Guide to Book Publishing.
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Aug 13, 2015 • 58min

Hot Shot Tips for Author Website Show 08-13-2015

Authors need websites. Your critical online business card that is your branding, your voice, your YOU.The answers are here in this offering of AuthorU-Your Guide to Book Publishing with The Book Shepherd, Dr. Judith Briles and her guest expert graphic designer Nick Taylor. With his background as an author, website designer and ebook formater, you get a triple whammy today. What MATTERS on your website? It's a critical question to get the answers to. You will learn ... -Key elements to a hot website. -Get ideas to revamp what you currently have. -Tips for goosing your SEO rankings and the Google Gods. -Latest on mobile website optimizing. -New Platform options to use. -Everyday mistakes to avoid. and of course, much more ... Get ready for another fast-moving show on AuthorU-Your Guide to Book Publishing.
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Aug 5, 2015 • 58min

How Authors Can Score with Nontraditional Book Sales Show 08-06-2015

Sell Your Books to Non-Bookstore Buyers ... that are Non-Returnable Every year, more books are sold to buyers in market segments outside of bookstores than are sold in bookstores. And they can be sold more profitably, in large quantities and on a non-returnable basis. These include buyers for discount stores, warehouse clubs, corporations, associations, schools, the military and many more. Are you getting your share of these sales? In this show, you will discover how to find new markets for existing titles, locate new users for your existing information, find how to re-purpose your basic information and increase your sales and profits. Joining Dr. Judith Briles on AuthorU-Your Guide to Book Publishing is Brian Jud, a partner in The Premium Book Company and author of How to Make Real Money Selling Books. Your take-aways this hour included: -Where and how to find prospective buyers in each segment, and how to make sales presentations and negotiate profitable sales. -What is the definition of special sales? -How big the market is for non-bookstore sales. -How to prepare for selling in non-bookstore markets. -Great tips for selling into the retail segments. -Why non-bookstore markets are better for the indie and self-publishing publisher/author. -What the selling process is to non-retail buyers. -What kind of books sell best in airport stores,Supermarkets and Gift shops. -Why do businesses, armed services, associations, the government buy special sales books. It's a lot to cover during the hour ... AuthorU-Your Guide to Book Publishing has the answers.
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Jul 29, 2015 • 58min

Publicity Strategies to Promote Author and Book Show 07-30-2015

Your book is coming. Your book is limping along. How are you going to shout it out? By yourself ... or are you going to bring in a publicity specialist? Today's author needs to know what's working in publicty; how to get it; when to avoid it; what to do when an interview goes sour and so much more. The answers are here in this offering of AuthorU-Your Guide to Book Publishing with The Book Shepherd, Dr. Judith Briles and her guest expert Julie Schoerke, CEO of JKS Communications, specializing in books and authors. What MATTERS between the Covers of Your Book are critical to your content! You will learn ... -Key elements to a successful publicity campaign. -What to accept and what to reject in interviews. -What you need in a media kit to extract journalists and producers. -How to self-correct an interview on the spot. -The top mistakes that authors make in interviews. -What social media you need for different genres. and of course, much more ... Get ready for another fast-moving show on AuthorU-Your Guide to Book Publishing.
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Jul 23, 2015 • 58min

Books: Front Matter and Back Matter-What Counts Show 07-23-2015

What goes between the covers of your book? Do you know all the components of the Front Matter and Back Matter of the book--which actually matter and what you can leave out? Did you know why the publication date you put on the copyright page can instantly age your book? Would you like to learn how to cross-promote you, your services and anything else you have to offer on just one page? The answers are here in this offering of AuthorU-Your Guide to Book Publishing with The Book Shepherd, Dr. Judith Briles. What MATTERS between the Covers of Your Book are critical to your content! You will learn ... -What makes up the Front and Back Matter are in a book. -Which items can be moved up. -What critical item lands on the copyright page. -When you should create separate a separate chapter for End Notes. -When an Index is a must have. and of course, much more ... Get ready for another fast-moving show on AuthorU-Your Guide to Book Publishing.
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Jul 16, 2015 • 57min

Sell Your Book to Foreign Rights Show 07-16-2015

How would you like your words to be published in foreign lands? Lands that are beyond the country you live in? You can and this offering of AuthorU-Your Guide to Book Publishing will reveal the ins and outs of getting your book sold into foreign rights. Joining Dr. Judith Briles is Bob Erdmann, President of Columbine Commincations and Publications specializing in foreign rights publishing. You will learn ... -What Foreign Rights are? -What is the current market for books in foreign rights? -What is the difference between a “flat fee” and a “royalty based” foreign rights deal? -How much advance can an author expect? -Does an author/publisher get paid an advance but never hearing anything beyond that from the foreign publisher? -Should an author be worried about sending review copies to foreign publishers, especially PDFs? -What countries are most active? -How is a reasonable advance determined? and of course, much more ... Get ready for another fast-moving show on AuthorU-Your Guide to Book Publishing.
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Jul 9, 2015 • 58min

Legal Red Flags for Authors and Writers 07-09-2015

Writers assume their biggest risks are defamation claims. Not so. Every year, hundreds of thousands of books are published, and only a few hundred libel cases hit the courts. But tens of thousands of writers have signed on to ugly, unfavorable contracts. They have given away the right to publish their work in print, ebook, audio, app, and all future formats, in all languages, worldwide, for the life of the copyright. Learn to spot the red flags of publishing and self-publishing contracts. Joining The Book Shepherd and Host Dr. Judith Briles is Helen Sedwick, and attorney and author of the Self-Publisher’s Legal Handbook. Helen uses thirty years of experience to cut through the legalese and show writers how to protect their work. Her website is http://HelenSedwick.com They will cover: -What is covered by copyright. -How to protect your copyright. -How to keep others from taking control of your work via theft-by-contract. -The scary topics of defamation and privacy. -and of course, much more ... Writing and publishing a book is an investment of time, money and emotion. Don’t give away your copyright by signing the wrong contract, or waste money by buying into a scam, or lose sleep by getting sued for defamation. Join us for another great hour with Judith Briles and AuthorU-Your Guide to Book Publishing.
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Jul 2, 2015 • 58min

Write Your NonFiction Book in Just 4 Weeks Show 07-02-2015

Are you writing non-fiction? Would you like to write non-fiction? How would you like to write a book FAST? Really fast? You can and the reality of today's non-fiction market is getting a book out there, in the hands of your ideal reader. It could be for business development, labeling yourself as the go-to expert, gathering media attention. The landscape is yours. Get ready for a fast-paced hour on writing and how to create a book that isn't a tome. today's show is just with Judith Briles , the author of 33 books and counting. Her published work has been with both traditional and the indie worlds winning multi-awards and combined sales exceeding one million copies. Judith's books have ranged from the 400 page Zapping Conflict in the Health Care Workplace to the 96 page The CrowdFunding Guide for Authors and Writers. She will cover: -How to hone in on your topic and title -Why short is the new black -Could your book be a series? -What parts are vital to your topic, vision and work? -The pitfalls you will run into and how to circumvent them -Social media assists -ted and much more ... Judith teaches a class on How to Write a Book in Only 4 Weeks in Denver Colorado and has created a special online course starting the first Tuesday in August. Details are at http://TheBookShepherd.com Get ready for another fast hour on AuthorU-Your Guide to Book Publishing with Dr. Judith Briles, The Book Shepherd.
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Jun 24, 2015 • 58min

Author & Book Boo-Boos Show 06-25-2015

Get ready for a fast-paced hour on author boo-boos ... some you probably know; many you don't think about. Joining Judith Briles is multi-award winning designer Rebecca Finkel ofr F+P Design vased in Ft. Collins, Colorado. Together, they will cover -The Dos and Don'ts for eBook conversion -How to avoid bad timing on book publication -How to handle pre-mature media interviews before you have a book out -Social media snafus -Author media hiccups and how to avoid why "blitzing it" is critical -and much more ... Get ready for another fast hour on AuthorU-Your Guide to Book Publishing with Dr. Judith Briles, The Book Shepherd.

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