

Author U Your Guide to Book Publishing
Dr. Judith Briles
The AuthorU-Your Guide to Book Publishing podcast is ranked by Feedspot in the TOP 10 podcasts for Book Marketing and in the Top 100 in Author-Publishing Careers by Goodpods.
If you want to write and publish a book ... if you want to know the latest in book marketing strategies ... if you want to know what tools an author should be using ... and if you want to be successful as an author, Author YOU - Your Guide to Book Publishing with Dr. Judith Briles ... Everything You Want to Know But Didn't Know What to Ask is for you.
You will hear about statistics, scenarios, and strategies on what to do now! Judith features a variety of experts, besides herself, that are visionaries in publishing, book marketing experts, book design experts—anything that will get your book and YOU as the author—to the next, next level of success.
Sometimes, it's one step at a time; other times, you will leapfrog up the ladder. As The Book Shepherd, Dr. Judith Briles leads the conversation each week. She will include publishing professionals that will reveal tips and secrets to the author's journey. Sometimes, she goes solo and just shares her expertise that she has earned and learned over a 40-year period from the publication of her first book. Each week, you will get a new show, no repeats.
If there is a book in you, then you will want to listen and learn each and every week with Dr. Judith Briles, your Book Shepherd.
If you want to write and publish a book ... if you want to know the latest in book marketing strategies ... if you want to know what tools an author should be using ... and if you want to be successful as an author, Author YOU - Your Guide to Book Publishing with Dr. Judith Briles ... Everything You Want to Know But Didn't Know What to Ask is for you.
You will hear about statistics, scenarios, and strategies on what to do now! Judith features a variety of experts, besides herself, that are visionaries in publishing, book marketing experts, book design experts—anything that will get your book and YOU as the author—to the next, next level of success.
Sometimes, it's one step at a time; other times, you will leapfrog up the ladder. As The Book Shepherd, Dr. Judith Briles leads the conversation each week. She will include publishing professionals that will reveal tips and secrets to the author's journey. Sometimes, she goes solo and just shares her expertise that she has earned and learned over a 40-year period from the publication of her first book. Each week, you will get a new show, no repeats.
If there is a book in you, then you will want to listen and learn each and every week with Dr. Judith Briles, your Book Shepherd.
Episodes
Mentioned books

Jun 1, 2017 • 58min
Essential Steps for Authors in Using Social Media 05-31-2017
All authors need social media strategies to position, market and sell books. On AuthorU-Your Guide to Book Publishing, The Book Shepherd Judith Briles features social media expert Jules Maries. Authors will learn when to start using social media in the writing process and the must haves for essential book marketing. Take-aways include:
-how to do book marketing using social media
-which social media to use for target audience and books;
-when and how to use Twitter to sell books;
-when and how to use Pinterest to sell books;
-when and how to use Google+;
-when and how to use LinkedIn to sell books;
-when and how to use Instagram to sell books; and
-when and how to use Facebook to sell books.
And, of course, much more ...
Join book publishing expert and The Book Shepherd Judith Briles for another excellent edition of AuthorU-Your Guide to Book Publishing.

May 25, 2017 • 58min
Authors ROAR with Hot Editing Tips Show 05-24-2017
Savvy authors pay Pay attention to trends; if you write paranormal and that genre is hot, have manuscripts ready to go (to self-pub or submit to publisher/agent) AND … If you write a genre that isn’t trending right now, keep writing anyway. The show covers POV, Info Dumps and how to avoid, and why you write for what you want vs for the money, and of course, much more.
Get savvy tips from EditPartner.com Barb Wilson on this podcast with The Book Shepherd, Judith Briles on AuthorU-Your Guide to Book Publishing.

May 18, 2017 • 58min
Creating the Book Design of Your Dreams that Sells Books Show 05-11-2017
Today, on AuthorU-Your Guide to Book Publishing, it's all about creating a book that exceeds your expectations.
Nick Zelinger joins Judith Briles for a fun session on book design:
-get the 3 essential tips for vetting your covers;
-how to craft a back cover;
-selecting fonts and trim sizes;
-PLUS why it’s okay to have the book designer “defend” the cover design!
-and much more on AuthorU-Your Guide to Book Publishing.
You want to listen in to this podcast with Judith Briles, The Book Shepherd and award winning book designer Nick Zelinger of NZ Graphics on AuthorU-Your Guide to Book Publishing podcast.

May 11, 2017 • 58min
Writing and Author Creativity Soars-Tips from a Hollywood Master Show 05-11-2017
Master of the Hollywood, Oscar, and Tony award show set designer Steve Bass joins Judith Briles for an essential “how to” in creativity in the “weave” of your story telling in words that snags the emotions of the reader and creates a fan for life.
-Your characters will come alive;
-Your descriptions in setting up a problem and offering a solution will sparkle.
-Why deadlines can lead to writing success.
-Why combos of subtle and outrageous emotions snag your readers.
-and of course, so much more.
You want to listen in to this podcast with Judith Briles, The Book Shepherd and Steve Bass, Hollywood and Award Show set designer on AuthorU-Your Guide to Book Publishing podcast.

May 2, 2017 • 58min
Legally Protect Your Book and Writing, Starting Today Show 05-04-2017
Intellectual Property Attorney Julie Bernard joins Judith Briles for an essential “how to” show:
-protect yourself if your characters are based on real people;
-what to look for in contracts;
-what copyrights and filings are about and when you should do them;
-tips for hiring an attorney and when you should;
-essential – critical—clauses every publishing contract should have but few do and so much more.
Another excellent show dedicated to authors who want to be seriously successful on AuthorU-Your Guide to Book Publishing

Apr 28, 2017 • 56min
How to Create Killer Author Photos for Everything Show 04-25-2017
Every author needs photos that rock—ones that are personal, friendly, shout out trust to the viewer and connect. Host and The Book Shepherd Judith Briles’ guest is Ashlee Bratton, author of Life Before the Lottery and ace author photographer.
Today’s show is all about:
- Why photos;
- Where should they be shot;
- What types of photos are needed;
- When should they be done;
- What the costs are;
- What the author should wear …
and as always, lots more.
It’s a fast hour on AuthorU-Your Guide to Book Publishing.

Apr 19, 2017 • 1h 4min
How to Soar in Author Visibility| Branding in Your Personal Appearances Show 04-19-2017
Joining Host and Book Shepherd Judith Briles is Rhoda Johnson, an expert in image, makeup and color analysis.
It's all about author and book branding and visibility. Get ready to get yourself set up.
-Few authors think about shades, colors and how they can enhance a book signing or presentation or put the damper on them. Have you?
-Discover which are perfect for you and your book.
-Set the stage for product and author branding.
Listen in… you have lots to learn in this session of AuthorU-Your Guide to Book Publishing.

Apr 7, 2017 • 1h 5min
Author Branding Starts Long Before Book is Published Show 04-07-2017
Few authors REALLY think about overall branding—for book, for self, for all that they do. Yet they should from the get-go. Joining @JudithBriles today is Marilyn Heywood Paige, VP Marketing of Fig Advertising. As: is your book—your product—the best it can be?
Take-aways include:
- A huge mistake authors make is thinking they can show up at a book signing store patrons will flock to their table—nope there’s plenty of pre-work.
-A huge mistake authors make is skipping the essential steps that must be taken to ensure success before publishing a book.
-A huge mistake authors make is failing to watch TV shows that use pitches for products-think QVC, infomercials and Shark Tank.
Learn what to do and so much more on this week’s edition of AuthorU-Your Guide to Book Publishing.

Mar 28, 2017 • 0sec
Book Essentials, Getting Sponsors and Rocking Amazon's Advertising Show 03-30-2017
As an author, how would you like to rock Amazon's Marketing Services? Or, how about learning how to get a sponsor to underwrite your book costs? And how about this: get an insider's tips on how to expand your metadata that the SEO gods will gobble up?
It's all yours in this edition of AuthorU-Your Guide to Book Publishing. Joining Judith Briles The Book Shepherd is Kathy Meis, CEO of Bublish.
You will come away with:
-Sizzling ideas for authors to get sponsors for book.
-Essential tips for using Amazon's advertising services.
-Get the whys and hows to create a position analysis and strategy for your book.
-Insider tip on ways to expand your metadata few think about.
- And of course, so much more.
It's a lot to cover, but we do it--another great show on AuthorU-Your Guide to Book Publishing.

Mar 23, 2017 • 58min
AudioBook Bonanza Show! 03-23-2017
The savvy author knows that eBooks have dropped again in sales—three years in a row in increasing sales over print and “e”; yes, print books have increased and leading the JUMP sales in AudioBooks.
A lot has happened since last year. This week's show has a leader in the Audiobook field, Richard Rieman, author of The Author's Guide to AudioBook Creation and an expert in working with the self-publishing and indie published author/publisher.
If you want to compete in the "book industry" ... add an audiobook now to your mix You will learn what’s the latest in the Audiobook Revolution; what the top audiobook genres are; how to proceed with narration—your voice or a professional narrator (and how to find them); how to produce your audiobook at the lowest cost; how to promote your audiobook (wait til you hear the awesome idea from Audible! Don’t miss this one!


