

Author U Your Guide to Book Publishing
Dr. Judith Briles
The AuthorU-Your Guide to Book Publishing podcast is ranked by Feedspot in the TOP 10 podcasts for Book Marketing and in the Top 100 in Author-Publishing Careers by Goodpods.
If you want to write and publish a book ... if you want to know the latest in book marketing strategies ... if you want to know what tools an author should be using ... and if you want to be successful as an author, Author YOU - Your Guide to Book Publishing with Dr. Judith Briles ... Everything You Want to Know But Didn't Know What to Ask is for you.
You will hear about statistics, scenarios, and strategies on what to do now! Judith features a variety of experts, besides herself, that are visionaries in publishing, book marketing experts, book design experts—anything that will get your book and YOU as the author—to the next, next level of success.
Sometimes, it's one step at a time; other times, you will leapfrog up the ladder. As The Book Shepherd, Dr. Judith Briles leads the conversation each week. She will include publishing professionals that will reveal tips and secrets to the author's journey. Sometimes, she goes solo and just shares her expertise that she has earned and learned over a 40-year period from the publication of her first book. Each week, you will get a new show, no repeats.
If there is a book in you, then you will want to listen and learn each and every week with Dr. Judith Briles, your Book Shepherd.
If you want to write and publish a book ... if you want to know the latest in book marketing strategies ... if you want to know what tools an author should be using ... and if you want to be successful as an author, Author YOU - Your Guide to Book Publishing with Dr. Judith Briles ... Everything You Want to Know But Didn't Know What to Ask is for you.
You will hear about statistics, scenarios, and strategies on what to do now! Judith features a variety of experts, besides herself, that are visionaries in publishing, book marketing experts, book design experts—anything that will get your book and YOU as the author—to the next, next level of success.
Sometimes, it's one step at a time; other times, you will leapfrog up the ladder. As The Book Shepherd, Dr. Judith Briles leads the conversation each week. She will include publishing professionals that will reveal tips and secrets to the author's journey. Sometimes, she goes solo and just shares her expertise that she has earned and learned over a 40-year period from the publication of her first book. Each week, you will get a new show, no repeats.
If there is a book in you, then you will want to listen and learn each and every week with Dr. Judith Briles, your Book Shepherd.
Episodes
Mentioned books

Mar 8, 2018 • 58min
Kick Butt Strategies Using Amazon Marketing Services for Authors Show 03-08-2018
If you want to have your books available to any buyer, you have to be on Amazon. The question is: Are "eyeballs" finding YOUR book?
The will be after this podcast on AuthorU-Your Guide to Book Publishing.
Face it: Amazon has opportunities … and plenty of challenges and its Marketing Services (AMS) became the game changer for serious authors/publishers and marketing their books. With multiple areas to place your marketing budget toward, the end result will move more eyeballs to a book. The more the eyeballs, the more the book sales. Simple math.
Listen into the podcast with Judith Briles and Amazon Marketing Expert Derek Doepker as they dive into the latest (and greatest) way to get the attention of browsers on Amazon—podcast:

Mar 1, 2018 • 58min
Pinterest Has Greater Marketing Opportunities for ALL Authors Show: 03-01-2018
Ace book marketer John Kremer joins AuthorU-Your Guide to Book Publishing host and The Book Shepherd Judith Briles on all things Pinterest.
-Do you know about Tip-O-Graphics?
-Have you thought about gutting ALL your Boards and doing a total redo … using only key words, phrases that Pinterest visitors would be searching for?
-Have you thought about dumping, merging, renaming your Boards to be totally "SEO" and "Search Friendly" to users?
-Did you know that when you change the name of any Board, the URL connected with it automatically changes?
The bottom line-- it's a “think-over” about Pinterest and coming back to this platform. Afterall, if a Tweet has a half life of 24 minutes; a facebook post 90 minutes; and a Pinterest post 3 ½ months—think of the leverage you will have? DO NOT MISS THIS PODCAST. Listen in to another great and fun show on AuthorU-Your Guide to Book Publishing.

Feb 22, 2018 • 10min
Tips & Tricks for Book Signings and Trade Shows for Authors 02-22-2018
More times then not, book signings and trade shows can turn into "dreaded" events. Who wants to JUST sell 4 books at an event? Nobody, that's who.
Host and The Book Shepherd Judith Briles reveals 11 tips and strategies to rock and score. Sell your books out. Connect with your book visitors.
Another excellent podcast on AuthorU-Yuor Guide to Book Publishing.

Feb 15, 2018 • 58min
Juicy Social Media Tips for Authors for 2018 Podcast 02-15-2018
Every author needs juicy Socialmedia tricks from the cyberworld for any book. On the Author U Your Guide to Book Publishing podcast this week, host and The Book Shepherd Judith Briles has Melody Jones, aka Social Media Melody. They explore how to:
- get much needed breathing space in your bookmarketing-podcast;
-why you don’t want to look like a “content mill” on social media;
-why to create a Live Video Show on Facebook and how long;
-their #1 fave: SocialMediaExaminer for the best step-by-step how-to on just about any program out there
-AND, of course, so much more.
Another meaty show for all authors on the Author U Your Guide to Book Publishing podcast.

Feb 8, 2018 • 58min
Author CYA-Branding, Trademarks, Collaboration Show 01-08-2018
Legal stuff and “this n that” is often a challenge for authors. From when to file the copyright on your book to determining if you should file for a federal trademark or just stake out your territory with a declaration, you’ll come away with the answers plus much more.
IP attorney Julie Bernard joins Judith Briles on the AuthorU-Your Guide to Book Publishing podcast to delve into those areas plus much more.
-Get the nitty gritty on creating a pre-nup with publishing providers as will as future business associates and partners;
-How to create as Assignment Form to protect your intellectual property;
-How to avoid many of the common and repeated mistakes that newbie and ongoing authors do; and
-How to protect your ownership if you are participating in an anthology, compilation or collaboration for a book.
It's AuthorU-Your Guide to Book Publishing with The Book Shepherd, Dr. Judith Briles.

Feb 1, 2018 • 58min
How to Sell and Market Self-Published Books Show 02-01-2018
Rounding out the fourth show on advanced book marketing for self-published authors, Kathy Meis, founder of Bublish joins host Judith Briles. You will learn:
-How to identify what a book marketing channel is.
-How to create a virtual book store.
-Why story telling is essential for nonfiction books.
-Why authors need to start small with ads.
-How to get to a solid sales vs. being surrounded by lookie-loos.
Another excellent, in-depth publishing podcast with Dr. Judith Briles, The Book Shepherd.

Jan 25, 2018 • 58min
John Kremer Forecasts Book Marketing for 2018 Show 01-25-2018
Book marketing expert John Kremer joins Judith Briles for this week’s podcast. It's all about discovering whats old, what's new, what's hot and what's so blue in book marketing for 2018.
Get ready to discover what’s hot for authors in 2018 for book marketing, facebook ads, building lists, building tribes and tracking what they do, creatings videos, and #bookmarketing for those who don’t want to.
It's another fast-paced show that is loaded with ahas and insights.

Jan 18, 2018 • 58min
Mindful Marketing for Authors - Mm Mm Good Show 01-18-2018
This month on AuthorU-Your Guide to Book Publishing with host and The Book Shepherd Judith Briles, it’s been a deep dive into book marketing. From concepts, to roll up your sleeves and jump in strategies. This week, Susan Gilbert is feature. You will love her:
- Mindful Marketing … Mm Mm Good positioning;
- how to stay away from slime marketing;
-non-nonsense updates to SEO;
-projected top tips for book marketing and author positioning in 2018.
Tune in to the podcast:it's another author success show from AuthorU-Your Guide to Book Publishing and The Book Shepherd, Judith Briles.

Jan 11, 2018 • 58min
How to Create a Long-Running eBook Bestseller Show 01-11-2018
Let's face it--we authors want to hit the bestseller's list--as often as possible. Joining Judith Briles The Book Shepherd, eBook strategist Ellen Violette reveals a variety of strategies to soar eBook sales and position.
-What the 3 levels of bestseller launches are.
-2 distinct types of promotions.
-How to get found and sell more books in Kindle.
-How to create an ongoing eBook selling strategy.
-Why authors should use the Amazon pricing recommendations.
-What an urgency bonus is and why authors should use them.
And of course, so much more.
Another excellent "author success" show on AuthorU-Your Guide to Book Publishing.

Jan 4, 2018 • 58min
How to Avoid Tech Help Flakes Show 01-04-2018
Imagine this: all of a sudden, you don’t have access to website. Or your webmaster or tech support has flaked on you.
-What happens if your VA, webmaster, tech support disappears or gulp, dies? -What are you going to do?
Authors—make sure you avoid website disaster. Do you know everything you should know? Bet not—Get 9 essential items that are musts for the new year-this is a must listen to podcast with host Judith Briles and AuthorU-Your Guide to Book Publishing


