Author U Your Guide to Book Publishing

Dr. Judith Briles
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Jun 25, 2021 • 58min

Tips & Strategies for Blogging Power 06-02-2021

This week’s is about the power of blogging—why you should and how to be successful on the AuthorU-Your Guide to Book Publishing podcast with Host Dr. Judith Briles. She reveals: -How to set up a blogging strategy that works for you—not someone else’s. -How to shout out your blog once you create it. -How to pull new blog ideas together in a nano-second. -How to make money via blogging. Blogging takes a commitment. As an author, you are an expert in something. Most likely, that will be the seed of yours. You will need to sprinkle in your creativity to bring the spark that attracts readers. Your blog isn’t a passive venture—you need to shout it out every time a new one pops. Your listening takeaways include: -The Who, Where, Why, Why, and When of your blogging -What the essential components of every blog must include. -The secret sauces that every blog must have. -The power of repurposing blogs and steps on doing it to make the SEO gods happy. And, of course, much more. Tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast. Since its inception, over 7,000,000 listeners have downloaded various shows for practical publishing and book marketing guidance. Join Judith and become a regular subscriber.
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Jun 18, 2021 • 58min

Crowdfunding 101- Tips & Strategies 06-17-2021

This week is about the power of using and implementing a crowdfunding campaign for your book—or any project that is in your wheelhouse. AuthorU-Your Guide to Book Publishing Host Dr. Judith Briles as she reveals how: -Crowdfunding moneys can be used to print your book. -Crowdfunding moneys can be used to push out a marketing and publicity campaign. -Crowdfunding moneys can be used to spin off a screenplay. -Crowdfunding moneys can be used to seed your next project. -Crowdfunding can build buzz for your, your expertise, your book. Crowdfunding is work—don’t kid yourself. It will take some time and definitely energy. You will need to sprinkle in your creativity to bring the spark that becomes a magnet to attract crowdfunding participants you have no previous connection to. Your listening takeaways include: -The Who, Where, Why, Why, and When of your campaign. -What the essential components of every campaign must include. -The secret sauces that every campaign must have. -Judith's cheat sheet for crowdfunding success. And, of course, much more. Tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast. Since its inception, over 7,000,000 listeners have downloaded various shows for practical publishing and book marketing guidance. Join Judith and become a regular subscriber.
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Jun 11, 2021 • 57min

Amazon Bestseller Campaigns Are Gold for Authors! 06-10-2021

Throughout the month of June, AuthorU-Your Guide to Book Publishing Host Dr. Judith Briles will be the solo voice on a variety of topics. This week’s is about the power and privilege of creating an Amazon Bestseller Campaign and become a true #1 on its platform—not for an hour … for many days. It’s a book marketing platform that should not be ignored. -Can being a #1 bestseller on Amazon make a difference in your book marketing forward? -Can it enhance your influence factor and expertise? -Can it increase your book sales? Why YES … YES being able to claim that you and your book is a #1 Amazon bestseller can. Whether you have a new book; one that has been limping along; or one that is an “oldie” but a “goodie”, participating in my Amazon Bestseller Campaign class is what this book coach and doctor recommends. It takes a little work, minimal moneys, and some of your time. The sooner you commit to start on the path on both, the better for your influence building, your social media presence, and of course, your book sales. Your listening takeaways include: -The Who, Where, Why, Why, and When of your campaign. -What the essential components of every campaign must include. -How to create a “set it and forget it” strategy. And, of course, much more. Tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast. Since its inception, over 7,000,000 listeners have downloaded various shows for practical publishing and book marketing guidance. Join me and become a regular subscriber.
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Jun 4, 2021 • 58min

How Speaking Can Morph Your Book Sales 06-03-2021

Throughout the month of June, AuthorU-Your Guide to Book Publishing Host Dr. Judith Briles will be the solo voice on a variety of topics. This week’s is about the power and privilege of speaking. It’s a book marketing platform that should not be ignored. Can speaking on your book … your expertise … morph your book sales? Why YES … YES it can. And the sooner you start speaking on both, the better for your influence building, your social media presence, and of course, your book sales. Your listening takeaways include: -Why you should be speaking on your book and when to start. -When to start charging and what to charge for your speaking fee. -Why handouts are a must and what each should always include. -The key components that every presentation needs. -Why every presentation should have a contract, even free ones. And, of course, much more. Tune in for lots of ideas: AuthorU-Your Guide to Book Publishing podcast. Since its inception, over 7,000,000 listeners have downloaded various shows for practical publishing and book marketing guidance.
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May 28, 2021 • 59min

Author Smarts Create Collaborative Partnerships 05-27-2021

Would you like to have a sponsor for your event? How about a partner to support you and your book? Or, one that just likes to cross-promote you? Ideas are here in this episode of AuthorU-Your Guide to Book Publishing podcast with Dr. Judith Briles and her guest, Philippa Burgess. It's all about creating and building collaborative partnerships. Takeaways include: -what is a collaborative partnership and why would an author want to build them; -how to get sponsors for events; -tips for authors to get sponsors. Tune in for lots of ideas: AuthorU-Your Guide to Book Publishing podcast.
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May 21, 2021 • 56min

How to Get Books into Bookstores 05-20-2021

GET Key Questions to Ask a Bookseller Before a Book Is Published … and After It’s Available Authoring and publishing a book is a major event. And accomplishment. Your local bookstore could be the door opener at the beginning of the process; during; and post when you have book in hand. Do you know what steps to take in engaging a bookseller … what specific questions you should ask … plus what exactly you should be giving one about you and your book? You will get them is this edition of AuthorU-Your Guide to Book Publishing with host Dr. Judith Briles and her guest, Daron Mueller, the contact for local authors and one of the premier independent bookstores: the Tattered Cover Bookstore in Denver, Colorado. Start with Pre and During book development including what to do 3 to 6 months prior to publication: -Why you should attend store events. -Ideas on building your support community. -Items you should be doing online. -What to include on your website. -How to reach out to a distributor. -Tips on bold spine design that gets attention. -Building your social platforms. Then when you have a Printed book: -Must have elements to include on your Book Sell Sheet. -Why blurbs are the next best thing to word-of-mouth buzz. -How often to follow-up with a bookseller. -When to set up a book event. -Continue to build your social platforms. And much more. New podcasts every Thursday. Join me for another fast moving episode of the AuthorU-Your Guide to Book Publishing podcast.
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May 14, 2021 • 58min

How to Get Your Books into Schools 05-13-2021

Jane Wood, author of Schools: A Niche Market for Authors joins Dr. Judith Briles for a lively and informative hour of how to get your books into schools; who to contact; strategies to get schools to buy your books for all classrooms; along with tips to engage students from the get-go. You will take away: -What the most important criteria is when trying to market books to schools. -How to determine if a book reinforces a school’s curricula. -When it’s time to develop additional educational resources for a book. -Learn the two most important resources to contact at the schools. -Strategies on ways to make money selling to schools. -How to get classrooms to buy full sets of books. -How to make money three ways when working with schools. -Tips on developing presentations for students. -How to develop dynamic presentations for an author visit. -Identify book sales opportunities to education-related groups. Listen in to the AuthorU-Your Guide to Book Publishing latest podcast via the show’s podcast page or other platforms including iTunes, Amazon Music, and Google Play. Another excellent podcast with host Dr. Judith Briles on AuthorU-Your Guide to Book Publishing.
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May 7, 2021 • 58min

How to Create VideoBooks for Children 05-06-2021

Imagine creating a book that children who are visually impaired can "hear" and "read". If you are a children's author, it's time to discover the power of Imagination VideoBooks. Richard Rieman of Imagination Videobooks creates the ultimate book for kids who are blind or partially blind. He joins AuthorU-Your Guide to Book Publishing host Dr. Judith Briles for a fun, informative, and inspiring hour. Get ready to discover: -How to convert a children's book into a videobook. -How character characters turn a text and -How to submit your book for consideration to create a videobook. -Get a free copy of Richard Rieman's book--The Author's Guide to AudioBook Creation. Listen to the best author and book publishing podcast for author success on AuthorU-Your Guide to Book PUblishing now on iTunes, GooglePlay and Amazon Music!
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Apr 30, 2021 • 58min

How to Make Money Speaking on Your Book Show 04-29-2021

Did you know that most authors and speakers are dismal at leveraging their book ... their expertise? Yup, it's the truth. In this episode of AuthorU-Your Guide to Book Publishing, speaking industry expert Lois Creamer joins Dr. Judith Briles for an hour revealing the hybrid of speaking to come PLUS how to truly leverage your expertise and book selling. -How the speaking business will change post COVID. -How to get to the real decision-maker in any organization. -How to monetize your message. -How to develop your positioning statement around your book. -How to start leveraging your expertise. Listen in to two experts who "get" speaking and how it can soar your publishing success on the AuthorU-Your Guide to Book Publishing podcast. http://bit.ly/BookPublishingPodcast
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Apr 23, 2021 • 58min

What It Takes to Market a Book Successfully podcast 04-22-2021

Integrating PR and Marketing is an essential element in today’s book marketing landscape. Joining Judith Briles for this episode is 30 years plus PR veteran Brian Feinblum and creator of the BookMarketingBuzzBlog. Your takeaways include: -10 essential strategies and tips to market a book successfully. -Savvy tips for finding a media person or group to pitch to. -What really works for authors, and what doesn’t. -Crucial question for all authors: what do you bring to the table? -Why authors do what they do is all within their brand. -And of course, much more. You will get plenty of essential author tips for PR position plus how to build book marketing buzz within the AuthorU-Your Guide to Book Publishing podcast with host Dr. Judith Briles.

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