Author U Your Guide to Book Publishing

Dr. Judith Briles
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Jul 28, 2023 • 58min

Deleting Digital Dinosaur Resistance 07-27-2023

If you are still encountering resistance to the social media world ... it’s time to break through your barriers. Or if you have already, it’s time to either redirect or open up to new ideas and pathways. In the episode of AuthorU-Your Guide to Book Publishing podcast, marketing and publicity expert Robin Samora joins host Dr. Judith Briles. Platforms are essential ...it’s time to revisit yours. Your takeaways include: • Identifying the digital dinosaur within. • How to get out of the digital dinosaur mind set. • What’s a book publicity plan for today’s author—newbies and advanced. • Publicity ... when to take the DIY route and when to hire out. • Why is it important to build or rebuild a platform? • How to keep momentum when you’re super busy. • Tips on how to train AI. Join in ... you will learn a lot! If you don’t want you and your book to be ignored, then the AuthorU-Your Guide to Book Publishing podcast is for you. Host Judith Briles has lots to share in this episode of the AuthorU-Your Guide to Book Publishing podcast.
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Jul 21, 2023 • 58min

How to Create Foreign Rights for Your Book 07-20-2023

Getting your books into foreign markets is something Jan Yager knows about. Her book, Foreign Rights and Wrongs opens up what I’ve called “mailbox” money for years. She joins me, Dr. Judith Briles, on the AuthorU-Your Guide to Book Publishing podcast. Your takeaways include: • The six best ways to sell foreign rights. • What a co-agents are and how to work with them. • What the top foreign markets are and how to pitch to them. • Your book doesn’t have to be a bestseller to generate one or more foreign rights deals. • The #1 foreign right and the #1 foreign wrong you need to know about. • Timeframes for securing a rights sale. • The range of advances from a foreign rights sale. • What you need on a one-sheet. • How to write a query pitch letter to a foreign rights agent or publisher. • What to do when you get a NO. • The three best reasons to sell your book in other territories and/or languages. Final thoughts ... the international rights market moves at a slower pace. Don’t be impatient—you may be viewed as pushie. And this isn’t the flea market ... don’t dicker. you as pushie – don’t dicker. A simple YES goes a long way .... Join in ... you will learn a lot! If you don’t want you and your book to be ignored, then the AuthorU-Your Guide to Book Publishing podcast is for you. Host Judith Briles has lots to share in this episode of the AuthorU-Your Guide to Book Publishing podcast.
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Jul 14, 2023 • 58min

Promo & Publicity...the Author Bugaboo 07-13-2023

It’s an author bugaboo ... I don’t want to do book promo and publicity until my book is available. It’s time to stop it. Joining the AuthorU-Your Guide to Book Publishing podcast host, Dr. Judith Briles is Dr. Jan Yager, the author of 50+ books, in a wide range of genres including adult nonfiction, adult fiction, poetry, dramatic literature, and illustrated children’s books –with translations into 35 languages. She is a master at self-promotion ideas to take YOU and your BOOK to recognition and book opportunities. Jan’s website is https://www.DrJanYager.com Your takeaways include: • What the most common mistakes authors routinely make ... and how to stop them. • Why you are your book’s best promoter and advocate. • When to hire help especially a publicity pro with up-to-date media contacts he/she can tap into for you and your book. • Why media training and/to working with a book coach can be helpful especially if this is your first book or you haven’t published one recently. • Learn about the myriad of promotion options and then focus in on the ones that work best for you and your book. • Why you want to make friends with the media and when to start doing it. • Why you should think about Giveaways. • When and how to create a timeline to roll out publicity. • Why YOU, your BOOK, and your WEBSITE needs a well-written media kit and the essentials that must be included. Join in ... you will learn a lot! If you don’t want you and your book to be ignored, then the AuthorU-Your Guide to Book Publishing podcast is for you. Host Judith Briles has lots to share in this episode of the AuthorU-Your Guide to Book Publishing podcast.
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Jul 7, 2023 • 58min

Writing ... The Who and The Why 07-06-2023

On Writing ... The Who and The Why Authoring and writing can be a lonely number. For most, it’s a solo dance. It’s a focus time. And an exciting time. Dr. Judith Briles has written 43 books. She’s sold over a million copies of her books. Her books have been in four key genres: Finance (80s), Business (late 80s-early 90s), Health Care (90s-early 00s), Writing/Publishing (10s to 2023). The Author’s Walk is her last book for the Writing/Publishing genre. This year, she stepped into her fifth genre: Fiction and specifically, Historical and Women’s Fiction. In this podcast, your takeaways include: -The 7 elements to set yourself up for organizing and moving forward. -Why it’s essential to embrace the WHY you are writing. -Why it’s essential to Know WHO you are writing for. Join in ... you will learn a lot! If you don’t want you and your book to be ignored, then the AuthorU-Your Guide to Book Publishing podcast is for you. Host Judith Briles has lots to share in this episode of the AuthorU-Your Guide to Book Publishing podcast.
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Jun 30, 2023 • 58min

Book Marketing Forward for 2023 06-29-2023

Get ready for an hour with two masters of book marketing and what you should be doing for the rest of 2023 and planning forward for 2024 author success. John Kremer, author of 1001 Ways to Market Your Book and Dr. Judith Briles via the AuthorU-Your Guide to Book Publishing podcast are for updates, getting back to basics, and adding to your marketing mix. Your takeaways include: • More tips for 2023 to do starting now. • Why your CORE message is an essential component in your marketing. • Why being a podcast guest is better and how to take advantage of it when you are the featured guest. • Why authors must move being “proactive” to the top of their marketing list. • What sparks a reader’s interest. • 3 essentials that every book cover must have and do. • How not to be a social media wimp. • How to test social media ads. • Easy peasy way to become a guest on a podcast. Are you ready to start? If you don’t want your book marketing to be mediocre, then AuthorU-Your Guide to Book Publishing podcast is for you. Judith Briles and John Kremer will position you and your book to move forward in this episode of the AuthorU-Your Guide to Book Publishing podcast. Join in ... you will learn a lot!
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Jun 23, 2023 • 58min

Branding and Influence Building Tips for Authors06-022-2023

Branding and influencing building tips for authors should be in the top five must-dos for author success. Host Dr. Judith Briles and the AuthorU-Your Guide to Book Publishing podcast have Gina Carr with them for this episode that sets the stage to roll out an effective branding and influence-building strategy. Your takeaways include: -AI tips .. discover AITools4Biz.com . -Tips for outline articles and blogs plus creating a call to action. -How to build your podcast guesting requests. -The best way to use LinkedIn's newsletter tool. -How to create credibility from the get-go. -Remember WHO you are serving with your words and advice. -Remember that YOU are a problem solver. Of course, there is much more ... It's 57 minutes of success waiting for you through the AuthorU-Your Guide to Book Publishing podcast.
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Jun 16, 2023 • 58min

How to Stay Out of Trouble with AI podcast 06-15-2023

Are you ready to discover what authors and writers need to know about AI that can get them into trouble and how to stay away from it? With host Dr. Judith Briles is Terry Brock, expert in gizmos, gadgets, the internet and AI. Your takeaways include: - How authors can use AI that will surprise you. - What is ahead in the world of publishing that authors need to know. - New tools for book marketing that are working today. - Why info overload isn't the problem for feeling frustrated or exhausted. -Why to use YouTube and discover TubeBuddy. That and much more. Join in on the AuthorU-Your Guide to Book Publishing podcast to advance your author success.
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Jun 9, 2023 • 58min

From OLD Book to NEW BOOK 06-08-2023

From OLD to NEW ... Book Makeovers When was your book published? More than five years ago? Have you thought about doing a makeover? It could be a mini ... or a maxi makeover ... redo ... or a major gutting. Joining Dr. Judith Briles The Book Shepherd is multi-award winning book and cover designer Nick Zelinger of NZ Graphics. Takeaways include: 1. Key changes in the front matter of your book. 2. Key changes and adds to the back matter of your book. 3. Changes to your entire cover--back and front. There are several factors to consider, which is what this edition of the AuthorU-Your Guide to Book Publishing podcast does.
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Jun 2, 2023 • 58min

Tips for Authors When Negotating 06-01-2023

When it comes to dealing with “stuff” for most ... the idea of “negotiating” will most likely not be at the top of the list. And yet, you do it daily. Sometimes with others over meeting places and times; sometimes with a contract that you are considering; and sometimes with yourself. The Master Negotiator Greg Williams joins Dr. Judith Briles with a lively hour that includes: -Understand from the get-go what your “points of leverage” are. -Why you must bring “awareness” to your game. -Why the person who asks the most question is leading the negotiation. -How to handle a difficult person during a negotiation. -How to be ready to walk away BEFORE you say a word. -When you should walk away. -When to know how to use a “tit for tat” strategy that means you give up nothing or very little. -How you can tell what may be important to someone via the other side’s body language and nonverbal presence. -When you should mimic the body language or actions of the other side. -How to crack a stoic person you are attempting to negotiate with. -How you can improve your chances of getting a book deal through better negotiation efforts. -How to position yourself better before seeking or accepting an offer? -When should you back away from an offer or test its validity, and how is that negotiated? By listening to this informative and interactive interview, you will gain insight into all of the above. Join in ... you will learn a lot! If you don’t want you and your book and your author influence to be ignored, then the AuthorU-Your Guide to Book Publishing podcast is for you. Host Judith Briles has lots to share in this episode of the AuthorU-Your Guide to Book Publishing podcast.
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May 26, 2023 • 58min

Libel, Plagiarism, Slander and AI...Oh My! 05-25-2023

Libel, Plagiarism, Slander and AI ... Oh My! It's an As the Legal World Turns episode. Hey authors—the legal world goes round and round. Publishing attorney Jonathan Kirsch joins the latest AuthorU-Your Guide to Book Publishing podcast and reveals the latest on slander, plagiarism, copyright infringement, and AI problems. Your takeaways include: -What could writing a memoir have in common with the Fox News slander lawsuit? -Why would the US Copyright office decide not to copyright books that use AI? -Would you like useable tips for avoiding libel issues when writing a memoir? -Would you like to reduce the possibility of plagiarism and eliminate it in any writing you are working on? -Are your using #AI to write your fiction? STOP. The US Copyright office will not copywrite books that use AI. If you don’t want you and your book to be ignored, then the AuthorU-Your Guide to Book Publishing podcast is for you. Host Judith Briles has lots to share in this episode of the AuthorU-Your Guide to Book Publishing podcast. If you don’t want you and your book to be ignored, then the AuthorU-Your Guide to Book Publishing podcast is for you. Host Judith Briles has lots to share in this episode of the AuthorU-Your Guide to Book Publishing podcast.

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