PodCraft | How to Podcast & Craft a Fantastic Show
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Podcraft is your weekly, no-nonsense guide to honing the art of podcasting, hosted by veteran creators Colin and Matthew. With over 30 years of combined experience, they cover everything from choosing the right mic to growing your audience and making money from your show. Some episodes dive deep into one topic, like titling episodes or using live events to build your brand, while others feature real-life case studies from podcasters who've been there and done it. Whether you're just starting out or levelling up an existing show, Podcraft gives you the practical advice and honest insights you need to make it work.
Episodes
Mentioned books
Nov 24, 2016 • 19min
What Should I Have On My Podcast Website? Podcraft S7E07
Your website is your podcast’s home online. So what should you have on there? Our free course on how to build a peerless podcasting website can be found here. Your Podcast Website is also an article in our Growing Your Audience series. Transcription Matthew: So this was a question that came in through the website […]Support the show (https://pod.academy)
Nov 22, 2016 • 10min
How Do I Approach Potential Advertisers & Sponsors? Podcraft S7E06
How do you sell the idea of sponsoring your show to someone? Transcription Matthew: So this is a question that came in from Graham. How do I approach potential advertisers or sponsors? So I suppose you’ve maybe started a podcast, you’ve been doing it a wee while. You’re spending some money on it and you’re […]Support the show (https://pod.academy)
Nov 17, 2016 • 17min
What’s the Best Setup for Face to Face Interviews? Podcraft S7E05
There are lots of great options out there for recording in-person interviews. Mentioned on this episode Fan Fission – our membership community Zoom H5 – digital recorder Zoom H1 – digital recorder ATR3350 – lav mic Focusrite Scarlett 2i2 – preamp Focusrite Scarlett 18i8 – preamp SM58 – dynamic mic MXL990 – condenser mic Samson […]Support the show
Nov 15, 2016 • 10min
How Do I Choose a Topic? Podcraft S7E04
For some aspiring podcasters, picking something to talk about is the biggest challenge of them all. Matthew: This question came in from Joan, and it’s an interesting one, Colin, because a lot of people call at the podcast and because they have a topic in mind, but then there’s also a large majority of folk […]Support the show (https://pod.academy)
Nov 10, 2016 • 9min
Is Batching A Good Idea For New Podcasters? S7E03
Batching your podcasts basically means that you record and produce in bulk. There are many benefits to doing things this way, but is it a good idea when you’re just starting out? Matthew: Here’s a great question that comes in from Thomas, is batching a good idea for new pod casters? Before we answer that […]Support the show (https://pod.academy)
Nov 8, 2016 • 10min
How Do I Measure Engagement? Podcraft S7E02
Are download numbers enough to measure the engagement of your show’s audience? Transcription Matthew: This question came in from Linda who is asking, how does she measure engagement with her podcast? I guess the first question that comes up here from her point of view is why might you want to measure your engagement, Colin? […]Support the show
Nov 3, 2016 • 13min
How Do I Research Guests? Podcraft S7E01
If you run an interview podcast, it’s good practice to research your guests before you chat to them. Transcription Matthew: This was a question that came in from Peter, he was wondering how should he go about researching guests before they come on the show? Obviously if you get in touch with somebody you want […]Support the show (https://pod.academy)
Jul 13, 2016 • 6min
How to Present a Perfectly Scripted Podcast | Podcraft Podcast S6E6
I’m subjected to Masterchef occasionally, usually if I pop round to see my mum and dad. They love it, me, not so much. I always think it’s particularly cruel of the judges to be so critical of the foods presentation before they’ve even tasted it. Presentation matters. And it’s the same for your podcast. You’ll […]Support the show
Jul 6, 2016 • 7min
6 Tools for Podcast Planning Perfection | Podcraft Podcast S6E5
A blank page to a writer or an empty canvas to an artist can be daunting. Where do you begin? How do you start? The same questions probably strike you when you’re considering your next podcast episode. Producing an individual podcast or an entire series isn’t easy. But being a better podcast planner and […]Support the show (https://pod.academy)
Jun 29, 2016 • 8min
Hooks, Taglines and the Power of Words | Podcraft Podcast S6E4
I’ve got a secret. But please keep it to yourself. Here goes – “I’m obsessed with taglines.” If a client or business chum asks me for my opinion on their tagline, it’s not uncommon for me to lose hours crafting dozens of alternatives for them. I realised I needed help when I started pulling […]Support the show (https://pod.academy)
