PodCraft | How to Podcast & Craft a Fantastic Show
The Podcast Host
Podcraft is your weekly, no-nonsense guide to honing the art of podcasting, hosted by veteran creators Colin and Matthew. With over 30 years of combined experience, they cover everything from choosing the right mic to growing your audience and making money from your show. Some episodes dive deep into one topic, like titling episodes or using live events to build your brand, while others feature real-life case studies from podcasters who've been there and done it. Whether you're just starting out or levelling up an existing show, Podcraft gives you the practical advice and honest insights you need to make it work.
Episodes
Mentioned books
Jan 26, 2017 • 32min
Podcast Apps & Discoverability, with Beau York of Satchel | Podcast Case Studies
Satchel Podcast Player co-founder Beau York joins Colin to talk podcast apps, discoverability, and local vs national podcasting. Also mentioned on the episode, the newest addition to our podcasting family – The Audio Drama Production Podcast.Support the show
Jan 19, 2017 • 33min
Monetisation and Growth, with Jon Butt of Marketing For Owners| Podcast Case Studies
Jon Butt runs a daily podcast called Marketing For Owners, which is an integral part of his business marketingforowners.com Mentioned in this episode Growing Your Podcast Audience series of blog posts Meet Egdar Tips & Tricks from Marketing For OwnersSupport the show
Dec 20, 2016 • 16min
I’ve run out of topics to cover | Podcraft S7E12
What do you do when you think you’ve nothing left to say on your topic? Also Mentioned Scottish Podcast Scholarship Transcription Matthew: A question coming in though the website from Brian. What if I’ve run out of topics to cover? What if Brian hadn’t got in touch and we’d run out of topics to cover? […]Support the show
Dec 13, 2016 • 13min
How do I convince someone to start a podcast? Podcraft S7E11
Whether it’s a friend, your employer, or a prospective client, if you think someone has the potential to make a great podcast series, how do you approach the subject with them? Also Mentioned The Podcast Industry in 2016: Latest Market Research Scottish Podcast Scholarship Transcription Matthew: Big thanks to Ronnie for this episode’s question. How […]Support the show (https://pod.academy)
Dec 7, 2016 • 12min
How Many Episodes Do I Need To Launch a Podcast? Podcraft S7E10
What happens if you don’t launch with 3, 5, or 10 episodes? Will your podcast be doomed before it starts? Transcription Matthew: Great question that’s came in from Mary on the website. How many episodes do I need launch a podcast? One. Is that us done now? End of the episode? Colin: Done and […]Support the show
Dec 1, 2016 • 15min
What If My Target Audience Isn’t Technical? Podcraft S7E09
How do you find new listeners in a niche that traditionally isn’t overly technical? Also mentioned on this episode – our Podcast Scholarship Competition Matthew: Here’s a question that came in through the website thepodcasthost.com from Leslie. What if my target audience isn’t technical? What’s the starting point for this Colin? You’re maybe doing a […]Support the show (https://pod.academy)
Nov 29, 2016 • 12min
What If I Need To Take A Break From My Podcast? Podcraft S7E08
How do you put your show on hiatus without losing a chunk of your audience? Transcription Matthew: So this was a question that we got in through the website from Derek and to be honest this is something that I’ve wrestled with in the past as well with my own podcast, so what if you […]Support the show (https://pod.academy)
Nov 24, 2016 • 19min
What Should I Have On My Podcast Website? Podcraft S7E07
Your website is your podcast’s home online. So what should you have on there? Our free course on how to build a peerless podcasting website can be found here. Your Podcast Website is also an article in our Growing Your Audience series. Transcription Matthew: So this was a question that came in through the website […]Support the show (https://pod.academy)
Nov 22, 2016 • 10min
How Do I Approach Potential Advertisers & Sponsors? Podcraft S7E06
How do you sell the idea of sponsoring your show to someone? Transcription Matthew: So this is a question that came in from Graham. How do I approach potential advertisers or sponsors? So I suppose you’ve maybe started a podcast, you’ve been doing it a wee while. You’re spending some money on it and you’re […]Support the show (https://pod.academy)
Nov 17, 2016 • 17min
What’s the Best Setup for Face to Face Interviews? Podcraft S7E05
There are lots of great options out there for recording in-person interviews. Mentioned on this episode Fan Fission – our membership community Zoom H5 – digital recorder Zoom H1 – digital recorder ATR3350 – lav mic Focusrite Scarlett 2i2 – preamp Focusrite Scarlett 18i8 – preamp SM58 – dynamic mic MXL990 – condenser mic Samson […]Support the show
