PodCraft | How to Podcast & Craft a Fantastic Show
The Podcast Host
Podcraft is your weekly, no-nonsense guide to honing the art of podcasting, hosted by veteran creators Colin and Matthew. With over 30 years of combined experience, they cover everything from choosing the right mic to growing your audience and making money from your show. Some episodes dive deep into one topic, like titling episodes or using live events to build your brand, while others feature real-life case studies from podcasters who've been there and done it. Whether you're just starting out or levelling up an existing show, Podcraft gives you the practical advice and honest insights you need to make it work.
Episodes
Mentioned books
Aug 29, 2018 • 28min
How to Find Your Niche & Be an Audience Magnet
On this episode, we're talking niche. That's neeeesh, not nitch, but either way, it's all about getting really specific with your content offering.
Karen Reyburn is our guest, and her whole business is built around this concept. She runs a creative agency, but for a particular niche: Accountants.
On this episode you'll learn:
What is a niche, exactly? And why it's not just an industry
How to find your own niche, and be an audience magnet
Can you go too small with a niche?
Resources
The Profitable Firm
The Never Settle Podcast
Alitu - the Podcast Maker appSupport the show (https://pod.academy)
Aug 14, 2018 • 42min
How to Tell Great Stories in Your Podcast, with Jessica Abel
By it's very nature, podcasting is storytelling. But what makes a story good, or interesting?
Well, who better to give us a crash course on how to tell great stories than Jessica Abel, creator of the essential book and podcast series Out on the Wire.
In this episode, the key things you'll learn are;
How to capture good stories
How to draw stories out of interviews
How to use tools such as the X/Y Formula, the Focus Sentence, and the Story MatrixSupport the show (https://pod.academy)
Aug 7, 2018 • 29min
How a Customer Relationship Manager (CRM) Can Help You Simplify & Grow Your Podcast | The Podcraft Podcast
Jon Ferrara was the founder of Goldmine, which was a customer management tool back in the day, but when he sold that company he didn’t stop thinking about connections, and networks. He kept an eye on the CRM market, and spotted the fact that they tended be pretty expensive or over complicated, or a bit […]Support the show
Jul 31, 2018 • 25min
How to Get More Exposure for Your Podcast | The Podcraft Podcast
You can pour your heart and soul into making the best podcast possible. But simply hitting publish and taking the “if you build it, they will come” approach isn’t enough, sadly. Fortunately, there are many things you can do to optimise your show’s exposure and continually grow your audience with new listeners. And to talk […]Support the show (https://pod.academy)
Jul 24, 2018 • 31min
What’s Next? Stepping It up | Podcraft 1013
Planning and launching your first podcast can be a steep learning curve. But once you’re actually putting episodes out there, the pitfalls are a little different. Now the battle is about keeping things consistent, sustainable, and enjoyable. So once you get past your first 20 episodes, what then? That’s what we’re going to help you […]Support the show
Jul 17, 2018 • 28min
Putting Your Podcast out into the World | Podcraft 1012
So far we’ve walked you through to the point where you’ve uploaded your first episode to your media host. At this stage, you have a podcast. But it still can’t actually be found in all the places people actually listen to podcasts. That’s an easy fix though, don’t worry! In this episode we’ll tell you […]Support the show (https://pod.academy)
Jul 10, 2018 • 23min
Podcast Hosting & Websites | Podcraft 1011
So you’ve recorded your first podcast episode and now you’re ready to share it with the world. How exactly do you upload it though? In this episode we’ll give you a crash course on podcast websites and media hosting. Here you’ll learn what you need to publish a podcast episode, and the various options available […]Support the show (https://pod.academy)
Jul 3, 2018 • 24min
Podcast Branding: Artwork and Music | Podcraft 1010
Cover art and music are two ways of branding your podcast and giving it its own unique personality. It isn’t essential to have music in your podcast however. If you want to keep your show really raw and simple then you might avoid using it altogether. But music can create that immediately identifiable opening to […]Support the show (https://pod.academy)
Jun 26, 2018 • 32min
Editing Your Podcast | Podcraft 1009
Without a doubt, editing is the one aspect of podcasting that we’re most frequently asked about. In this episode we’re going to run through some of the options available to you when it comes to editing. What Can I Edit With? You can use a DAW (Digital Audio Workstation) to edit your podcast. Commonly used […]Support the show (https://pod.academy)
Jun 19, 2018 • 23min
Recording Environment | Podcraft 1008
On today’s episode of Podcraft we’re taking a look at something that’s super important. However something that you might not naturally consider. Your recording environment! By this, we mean the place you decide to record and how all of the factors around you can come into play. Recording Environment The recording environment goes hand in […]Support the show
