

DecaMillionaire Decoded
A Financially Simple Production
No fluff. No theory. Just real conversations with real business owners doing real numbers.
Hosted by entrepreneur and exit strategist Justin Goodbread, DecaMillionaire Decoded helps service-based business owners scale past $10 million in enterprise value. Each episode delivers hard-earned strategies, honest insights, and tactical advice from those who have built, scaled, and exited companies at a high level — and from experts who coach them.
Through direct interviews and expert breakdowns, Justin walks listeners through the Relentless Framework: Foundation, Examination, Execution, Exit, and Freedom.
Whether you're already generating 6- to 7-figures or building toward your own 8-figure breakthrough, DecaMillionaire Decoded will help you turn chaos into clarity—and frustration into freedom.
New episodes drop every Monday and Thursday.
Subscribe now and start scaling with clarity and confidence.
While all the insights shared are for educational purposes, remember to seek advice from a professional regarding your unique circumstances. DecaMillionaire Decoded is a Financially Simple production.
Hosted by entrepreneur and exit strategist Justin Goodbread, DecaMillionaire Decoded helps service-based business owners scale past $10 million in enterprise value. Each episode delivers hard-earned strategies, honest insights, and tactical advice from those who have built, scaled, and exited companies at a high level — and from experts who coach them.
Through direct interviews and expert breakdowns, Justin walks listeners through the Relentless Framework: Foundation, Examination, Execution, Exit, and Freedom.
Whether you're already generating 6- to 7-figures or building toward your own 8-figure breakthrough, DecaMillionaire Decoded will help you turn chaos into clarity—and frustration into freedom.
New episodes drop every Monday and Thursday.
Subscribe now and start scaling with clarity and confidence.
While all the insights shared are for educational purposes, remember to seek advice from a professional regarding your unique circumstances. DecaMillionaire Decoded is a Financially Simple production.
Episodes
Mentioned books

May 28, 2024 • 9min
The $10M Blueprint: Making Your Business Unstoppable
SUBSCRIBE TO MY YOUTUBE CHANNEL - so this show can reach more people youtube.com/@JustinGoodbread Book a strategy call to see if you’re a good fit for coaching: https://justingoodbread.com/call Ready to scale your business to new heights? In this episode, Justin Goodbread shares his seven-step blueprint for building a $10 million business. With insights from his 30-year entrepreneurial journey, Justin covers everything from embracing modern technology and building a dynamic sales team to crafting a detailed marketing plan and prioritizing customer experience. Thank you for joining us today. We hope you found encouragement, inspiration, and valuable insights as you pursue your vision and dreams. The greatest appreciation we could receive is if you share this episode with a fellow business owner. Remember, The Justin Goodbread Show is a Financially Simple production, meant for educational and entertainment purposes. For personalized advice, please consult your professional advisors.

May 21, 2024 • 20min
Stop Self-Sabotage: 10 Lies I Told Myself That Cost Me Millions
SUBSCRIBE TO MY YOUTUBE CHANNEL - so this show can reach more people youtube.com/@JustinGoodbread Book a strategy call to see if you’re a good fit for coaching: https://justingoodbread.com/call Are you unknowingly sabotaging your business success? This week's podcast episode is a wake-up call for every entrepreneur. Join Justin Goodbread as he exposes the ten costly lies he believed as a business owner—misconceptions that led to a staggering financial loss. From the dangers of going it alone to the underestimated power of marketing, this episode is packed with eye-opening insights and actionable advice. Don't let these common lies hinder your growth. Thank you for joining us today. We hope you found encouragement, inspiration, and valuable insights as you pursue your vision and dreams. The greatest appreciation we could receive is if you share this episode with a fellow business owner. Remember, The Justin Goodbread Show is a Financially Simple production, meant for educational and entertainment purposes. For personalized advice, please consult your professional advisors. Advertiser Disclosure: Investment advice offered through OneDigital Investment Advisors LLC, an SEC-registered investment adviser and wholly owned subsidiary of OneDigital.

May 14, 2024 • 21min
How I Built a $10M+ Service-Based Company in 49 Months: The 5 Critical Stages of Business Growth
SUBSCRIBE TO MY YOUTUBE CHANNEL - so this show can reach more people youtube.com/@JustinGoodbread Book a strategy call to see if you’re a good fit for coaching: https://justingoodbread.com/call Embark on a transformative journey with Justin as he reveals the blueprint to building and selling a multi-million-dollar business. With a track record of successful exits, Justin shares his personal roadmap through the five critical stages of business growth, guiding entrepreneurs from the initial launch to a lucrative exit. If you're aiming for a seven, eight, or even nine-figure sale, this episode is your masterclass in value creation and strategic planning. Thank you for joining us today. We hope you found encouragement, inspiration, and valuable insights as you pursue your vision and dreams. The greatest appreciation we could receive is if you share this episode with a fellow business owner. Remember, The Justin Goodbread Show is a Financially Simple production, meant for educational and entertainment purposes. For personalized advice, please consult your professional advisors.

May 7, 2024 • 15min
$10M+ Entrepreneur Gives 30 Years of Business Advice: 5 Challenges Critical to Business Success
SUBSCRIBE TO MY YOUTUBE CHANNEL - so this show can reach more people youtube.com/@JustinGoodbread Book a strategy call to see if you’re a good fit for coaching: https://justingoodbread.com/call Discover the five game-changing lessons that propelled Justin Goodbread to deca-millionaire status in our latest episode. From obsessing over customer value to mastering financial discipline and building a strong team, these insights are crucial for anyone looking to scale their business. Plus, learn why focusing on value over profits can make all the difference. Don't miss out on these valuable strategies – tune in now to elevate your entrepreneurial journey! Thank you for joining us today. We hope you found encouragement, inspiration, and valuable insights as you pursue your vision and dreams. The greatest appreciation we could receive is if you share this episode with a fellow business owner. Remember, The Justin Goodbread Show is a Financially Simple production, meant for educational and entertainment purposes. For personalized advice, please consult your professional advisors. Advertiser Disclosure: Investment advice offered through OneDigital Investment Advisors LLC, an SEC-registered investment adviser and wholly owned subsidiary of OneDigital.

Apr 30, 2024 • 26min
Self-Talk: 5 Ways to Master Your Business Mindset to Crush It
SUBSCRIBE TO MY YOUTUBE CHANNEL - so this show can reach more people youtube.com/@JustinGoodbread Book a strategy call to see if you’re a good fit for coaching: https://justingoodbread.com/call Are you harnessing the full power of your thoughts to drive your business forward? In this episode, Justin shares invaluable insights into how the words we speak to ourselves can make or break our success. Discover five game-changing strategies to shift your mindset and unlock your potential. Thank you for joining us today. We hope you found encouragement, inspiration, and valuable insights as you pursue your vision and dreams. The greatest appreciation we could receive is if you share this episode with a fellow business owner. Remember, The Justin Goodbread Show is a Financially Simple production, meant for educational and entertainment purposes. For personalized advice, please consult your professional advisors.

Apr 23, 2024 • 26min
Employees Suck: Aligning Your Team's Aspirations
SUBSCRIBE TO MY YOUTUBE CHANNEL - so this show can reach more people youtube.com/@JustinGoodbread Book a strategy call to see if you’re a good fit for coaching: https://justingoodbread.com/call Are you feeling the strain of disengaged employees? You're not alone. Join Justin as he tackles the number one frustration for business owners head-on, diving deep into the art of aligning your team's aspirations with your company's vision. Discover how to turn employee engagement from a challenge into your greatest asset. Thank you for joining us today. We hope you found encouragement, inspiration, and valuable insights as you pursue your vision and dreams. The greatest appreciation we could receive is if you share this episode with a fellow business owner. Remember, The Justin Goodbread Show is a Financially Simple production, meant for educational and entertainment purposes. For personalized advice, please consult your professional advisors. Advertiser Disclosure: Investment advice offered through OneDigital Investment Advisors LLC, an SEC-registered investment adviser and wholly owned subsidiary of OneDigital.

Apr 16, 2024 • 16min
Making Better Choices: 10 Steps for Better Decision Making
SUBSCRIBE TO MY YOUTUBE CHANNEL - so this show can reach more people youtube.com/@JustinGoodbread Book a strategy call to see if you’re a good fit for coaching: https://justingoodbread.com/call Are you ready to elevate your business decisions from good to great? In this episode Justin shares a ten-step blueprint for making choices that can lead to monumental success. Discover how to align your decisions with your vision, seek wise counsel, and listen to your internal prompting to navigate the hundreds of choices you face every day. Thank you for joining us today. We hope you found encouragement, inspiration, and valuable insights as you pursue your vision and dreams. The greatest appreciation we could receive is if you share this episode with a fellow business owner. Remember, The Justin Goodbread Show is a Financially Simple production, meant for educational and entertainment purposes. For personalized advice, please consult your professional advisors.

Apr 8, 2024 • 19min
Success is Impossible... Unless: The Importance of Setting Goals
SUBSCRIBE TO MY YOUTUBE CHANNEL - so this show can reach more people youtube.com/@JustinGoodbread Book a strategy call to see if you’re a good fit for coaching: https://justingoodbread.com/call Have you ever wondered why some entrepreneurs seem to effortlessly achieve their dreams while others struggle to make progress? The answer, as it turns out, might be simpler than you think. In the latest episode of the Justin Goodbread show, we delve into the power of one small but mighty word: goals. Thank you for joining us today. We hope you found encouragement, inspiration, and valuable insights as you pursue your vision and dreams. The greatest appreciation we could receive is if you share this episode with a fellow business owner. Remember, The Justin Goodbread Show is a Financially Simple production, meant for educational and entertainment purposes. For personalized advice, please consult your professional advisors. Advertiser Disclosure: Investment advice offered through OneDigital Investment Advisors LLC, an SEC-registered investment adviser and wholly owned subsidiary of OneDigital.

Apr 1, 2024 • 25min
Poor vs. Rich vs. Wealthy: The Five Levels of True Wealth
SUBSCRIBE TO MY YOUTUBE CHANNEL - so this show can reach more people youtube.com/@JustinGoodbread Book a strategy call to see if you’re a good fit for coaching: https://justingoodbread.com/call Are you ready to redefine what it means to be wealthy? Join us on an enlightening journey with Justin Goodbread as he shares the secrets to mastering not just financial success, but also social, time, physical, and spiritual wealth. In this transformative episode, you'll learn the difference between being rich and being truly wealthy, and how to align your life's purpose with a wealth strategy that encompasses more than just money. Don't miss out on this opportunity to elevate your approach to wealth and success. Listen now and take the first step towards a richer, more fulfilling life. Thank you for joining us today. We hope you found encouragement, inspiration, and valuable insights as you pursue your vision and dreams. The greatest appreciation we could receive is if you share this episode with a fellow business owner. Remember, The Justin Goodbread Show is a Financially Simple production, meant for educational and entertainment purposes. For personalized advice, please consult your professional advisors.

Mar 25, 2024 • 30min
Tim McGraw Was Right: Running a Business with Vision and Purpose
SUBSCRIBE TO MY YOUTUBE CHANNEL - so this show can reach more people youtube.com/@JustinGoodbread Book a strategy call to see if you’re a good fit for coaching: https://justingoodbread.com/call In this episode, Justin delves into the profound impact of having a clear vision, the necessity of discipline, and the urgency that a limited timeframe can impose on achieving our goals. Justin explores the wisdom of Tim McGraw's song "Live Like You Were Dying," the lessons from personal loss, and the strategies to define and pursue your vision with relentless discipline. Tune in to transform the way you approach your aspirations and lead with purpose. Thank you for joining us today. We hope you found encouragement, inspiration, and valuable insights as you pursue your vision and dreams. The greatest appreciation we could receive is if you share this episode with a fellow business owner. Remember, The Justin Goodbread Show is a Financially Simple production, meant for educational and entertainment purposes. For personalized advice, please consult your professional advisors. Advertiser Disclosure: Investment advice offered through OneDigital Investment Advisors LLC, an SEC-registered investment adviser and wholly owned subsidiary of OneDigital.