Fintech Impact

Jason talks to Mounir Felloula, CEO and Co-Founder of Puulse. It is a challenger bank, that has specifically partnered with the company's HR departments to help enable their employees to have a positive banking experience from the moment they get paid.Episode Highlights01:51: Mounir explains what Puulse is and the services that they provide. 03:43: Mounir explains how they facilitate money getting to the employee's app from day one?05:22: Puulse's specific attack vector was to work with HR Partners to try to basically get involved with the companies.05:39: Puulse have a strong fintech part, but they are also like a nature tech pack because, basically they are able to know when someone finishes a job.08:09: Mounir shares how companies are now conscious about their workers.10:02: Companies that tie up with Puulse don't own the data payroll. The data platforms don't have the expertise to push money to look at regulation to know which license you need to have to push the money, when and how to clean the dealer configuration.11.10: More than 1000 people can implement the Puulse HR software, says Mounir.12:55: Mounir's aim is to facilitate everything related to gig workers.13:21: Mounir talks about employee's initial reaction of the app and what they are planning to launch in the future.15:09: Puulse's goal from the beginning was not only to bring workers, but to build the banking infrastructure to help people to be financially independent.16:25: People want to get paid daily, so this is possible, but the guardian is structure, which basically pays your taxes, restrict it.16:52: Human life is very exciting, and you can do plenty of things you can use to travel.18:56: Mounir discusses about the challenges they faced when launching Puulse.21:20: To build a culture that is effective and enjoyable that people want to be a part of and are happy to go up to every day, and that is unfortunately and a difficult task, but it's achievable.3 Key PointsMounir shares how they come in the middle and create liquidity on one side to the other.Mounir explains how they help companies facilitate on time payment.Mounir talks about the future of Puulse and its growth. He also discusses what they are planning.Tweetable Quotes"When we get the money, we are kind of a box that comes in the middle and start to push the money automatically that cover this gap basically." - Mounir Felloula"We notice when we start at the beginning about talking to HR companies and HR software, every people like every gig, workers complain to their employers, then they get paid all of them when they notice that what someone pays faster, they jump to one up to another." - Mounir Felloula"I can basically go between these jobs and vendors very quickly just by flipping apps and we are talking about essentially a commodity. We are talking about rides. So at the end of the day, if they don't support what the other guys doing and making it easy, then they are going to lose people pretty quickly." - JasonResources MentionedFacebook – Jason Pereira's FacebookLinkedIn – Jason Pereira's LinkedInWoodgate.com – SponsorPodcast Editing Hosted on Acast. See acast.com/privacy for more information.

Jason talks to Kelly Waltrich, CEO of intentionally, a well-known marketing firm within the advisor and fintech space that helps companies market themselves effectively and get results.Episode Highlights01:16: Most people didn't get into a business to market it, they got into a business to do the thing that they wanted to build.05:09: Kelley is extremely particular about the firms that they work with. They conduct a pretty in-depth review of the companies before they agree to market them because they have to have a couple of things right.05:46: It's sort of blows Kelly's mind how little founders and leaders are sort of inspecting the world around them and understanding what they are up against.07:21: Kelly talks about a major red flag when people don't know the competitive landscape.08:51: Kelly shares how they try for the most part, to just make sure that the brand is solid and what the messaging is going to be.10:29: As per Kelley it is important to clearly define goals and she is a stickler about the goal-defining process.11:54: Most ironically, in industry, it's always about helping people reach their goals.15:23: Just because you hung a shingle doesn't mean people are going to walk in and just hand you money. 19:09: Kelly shares how they track revenue through growth of all of their clients.25:47: Your brand is being distributed. More people are seeing it. It's so worth it, and Kelley tells everybody the same story.28:58: Kelley is on a crusade to help firms realize the value of modern marketing that it should have a seat at the table, that it should be driving strategy, and then it should be a driver of company revenue.3 Key PointsKelly shares how she was really compelled to create a company in that everyone in it had a strong industry context, understood the competitive landscape, understood the inner workings of each of the firms, and understood how everything needed to be connected.Kelly explains what content map is and how they use it.Kelly explains how they spend a lot of time building content strategies and content plans that fuel the overall demand generation plans. Tweetable Quotes"When everybody was reevaluating what they were doing with their lives. I wanted to build a firm that could turn that around for this industry and help firms deploy modern marketing to generate revenue, turn their marketing efforts into revenue generating activities." - Kelly Waltrich"I am building this technology. It is so awesome. It's going to change the way advisors work." - Kelly Waltrich"We make sure that we have a story that we can work with because, at the end of the day, we can't create campaigns, we can't drive opportunities." - Kelly Waltrich"Once you have given us your granular, thoughtful, realistic goals, we get after it, and we put a plan together, and we say this is, this is what it's going to take, this is what it's going to take from your time." - Kelly WaltrichResources MentionedFacebook – Jason Pereira's FacebookLinkedIn – Jason Pereira's LinkedInWoodgate.com – Sponsorhttps://intention.ly/team/kelly-waltrich/Podcast Editing Hosted on Acast. See acast.com/privacy for more information.

Jason talks to Jose Luis Salas Calcáneo, Sales Manager at Checkbook.io. It is an online platform for not just processing payments and pushing money to where you need to be but doing it in every method from digital to the old-school methodology of SNL.Episode Highlights00:43: As per Jose checkbook is 6 in one payment disbursement platform. They have six different railways in which they can disburse money, and the beauty of the platform is that the recipient can choose how they want to receive money.02:06: Instead of focusing on the people who were sending money, leaders at Checkbook decided to give a nice experience to the recipient. 03:55: Real-time payments depend upon both people having an account and a balance.05:43: Jose talks about paper cheques and how they still provide it to the end users. 07:47: Jose explains instant payments that entail instantly moving money from your existing Visa and MasterCard.09:47: Besides trying to convince people to value, funding something that basically has physical checks really shows a fly on the wall for that one.12:45: Jose says that they sign a contract, and then they have an onboarding process.13:34: There are people who want to use Instant Pay, NBC only, or ACGH and RTP, but we need to enable that we see what is the full experience for your final recipients we test, validate and deploy, says Jose.14:11: Jose explains how they integrate with some accounting and integrate with accounting seed, SAGE interact, and QuickBooks. 15:41: Jose talks about the benchmarking on how much time and effort is saved by AP departments in terms of being able to streamline the processes.17:24: Jose talks about the migration problem and the unbanked people. He would love to bring a solution for them.19:34: Jose loves connecting with people and solving problems.3 Key PointsJose talks about the six channels of payment that they have in place at Checkbook.io.Checkbook is the bridge to the old world and the new world.Jose explains if they have any integrations into billing processing software or is it just all native.Tweetable Quotes"We are also one-sided platform. For example, if you wanted to send money. You and me in some other environments, we both need to be in the same environment." - Jose Luis Salas Calcáneo"With the printed checks that we are doing now, we are just implementing the magnetic ink, which it might sound like that is not that important, but you have no idea how important this is." - Jose Luis Salas Calcáneo"Sometimes people actually don't want to reveal their account number, routing number, and it makes sense." - Jason"This is getting a lot of traction mostly in loyalty programs, people want to pay their customers, for example, for being loyal and being our current customer using these cards, and it's real." - Jason"We connect with the API of flat, then everything gets connected, and it's done. So you have a lot of money in reprocessing and returns." - Jose Luis Salas CalcáneoResources MentionedFacebook – Jason Pereira's FacebookLinkedIn – Jason Pereira's LinkedInWoodgate.com – Sponsorhttps://checkbook.io/Podcast Editing Hosted on Acast. See acast.com/privacy for more information.

Jason talks to Sharon Bauer, founder of Bamboo Data consulting. It is a niche privacy and security consulting firm that basically helps companies figure out how to foster trust and responsibly profit off the use of their data. Sharon's purpose is to empower businesses to make better decisions that will build sustainable privacy and security programs so that they can instil confidence in their customers, partners, and investors.Episode Highlights02.52: Data and monetization of private data came to be through companies like Google and Facebook.06.07: Sharon explains how laws were first and foremost designed around the surveillance economy.12.28: Sharon shares while setting up frameworks, what are the key best practice areas they look at. 17.02: Sharon explains the importance of having a standard contractual clause.19.20: Sharon talks about the misconception around data breach and how that happens.20.22: The SEC passed the rule that basically requires everybody to be certified if they are going to be a vendor that is used by someone licensed by them.26.33: If you are not going to respond to the liking of the individual or in a timely manner, they are going to go to the privacy commissioner.29.30: Sharon highlights awareness and bringing awareness to employees and making them feel really empowered that they are doing the right thing and that they are trying to work with their existing processes. 31.03: It takes 8 months to a year to truly implement a privacy program that is robust and operational.35.06: Privacy is not always top of mind for all companies. It is a huge, endeavor to educate, educate, educate, and bring awareness so that.3 Key PointsSharon explains how explains privacy program is for companies. If you have a chat on your website, an AI tool or maybe not even an AI tool, but it is recording. There is a transcript recording that chat and you are collecting information from the EU or UK users. You need to seek explicit consent.You need to make sure that the vendor that you are in business with also has good privacy and security practices and are not using that data for their own purpose.Tweetable Quotes"It has become a highly profitable stream of revenue to basically harvest this data and utilize its direct ads and doing a number of other things." – Jason"If you are collecting personal information from residents in the EU or UK or in the US, or any other legislate or jurisdiction, you need to consider whether those regulations also apply." – Sharon"Most recently Facebook came under fire again because they were collecting personal information for the purposes of hitting ads at them instead of seeking explicit consent to do that, what they did was they embedded it in the terms of use terms of service." - Sharon"I feel so fortunate to be working in an industry that is very collaborative and everyone is so supportive of each other." - SharonResources MentionedFacebook – Jason Pereira's FacebookLinkedIn – Jason Pereira's LinkedInWoodgate.com – SponsorPodcast Editing Hosted on Acast. See acast.com/privacy for more information.

Jason talks to Reese Harper, CEO of Elements. It is a financial planning company focused on delivering deep, meaningful conversations between clients and advisors, but specifically focused on the key things that they need to focus on in order to be effective in their financial planning journey. Episode Highlights1.36: Reese shares how the idea of launching Elements came through? What factors motivated him?06.38: Reese tried to create a more efficient way to answer questions without him having to do any of the data entry or data maintenance. 07.49: As per Reese they are trying to get deeper in conversations, but not have as many extensive presentations as they are trying to put in front of people. 13.48: Saving money, spending money, paying taxes and paying debt are the four elements that are the four vital signs that cash flow is made-up of.16.02: Reese explains how the elements financial planning system scorecard works. 18.58: Reese discusses the obligation that they have as the software provider in a world where it's all about financial health. 21.28: As per Reese both benchmarks and heuristics are important and right now, they just have heuristics in the system. 23.37: Reese supports the idea of advisors using guidelines and benchmarks to motivate clients toward a healthier state when needed. 26.27: Insights engine is what are we going to surface to the advisor to show them what's going on with their clientele.30.12: Reese shares the success stories and how well the app is received by clients.33.37: Reese explains how their entire clientele is not on meetings. He is batching responses and he is doing it asynchronously.35.52: A DSO that employs like 200 dentists, it's really hard to cost effectively work with rank-and-file dentists, says Reese.3 Key PointsReese discusses an easy way to measure holistic financial health. He shares how the elements financial planning system helps clients to collect and organize financial data and then gives a snapshot of all their key financial health metrics–in one view.Reese talks about the three main ways that they use to interact with clients.The advisor mobile version is mostly meant for real-time analysis, and when you get on the phone with the client, you will be editing data on the fly with them. The web is there for triage and sort of book-level clientele, explains Reese. Tweetable Quotes"If you ever tried to build your own software for your own needs, using your own money from profits from another business that like an advisory business to pay for software, you realize very quickly that it, it's very challenging." - Reese"You could really overwhelm people quite Quickly if you say we have to collect all the financial vital signs that exist in the world." – Reese"Benchmarking is kind of the V2 of what we see coming. It is when you can create internal when you have a large enough internal sample, you can start creating financial health metrics." - Reese"Almost everything that matters to you in your life has some representation on your phone screen." - JasonResources MentionedFacebook – Jason Pereira's FacebookLinkedIn – Jason Pereira's LinkedInWoodgate.com – Sponsorhttps://www.linkedin.com/in/reeseharper/ Hosted on Acast. See acast.com/privacy for more information.

Jason talks to Richard Vinhais CEO of WAX. It is a platform for ensuring collectible items of high value and making sure that if anything goes wrong with your treasured collectible or sentimental value object that basically you are protected. In addition, they have helped people with custody and leverage of these assets with that.Episode Highlights1.42: Richard talks about his background and how his journey started. 08.22: Chubb is the world's largest publicly traded property and casualty insurer. They have 200 billion in assets, maybe 40 billion plus in gross premium. They are who you want and they kind of concentrate on the high network space. 10.10: Richard talks about the lending business that they launched the previous quarter which is really in pilot.11.15: Richard explains in the collection management process there is an element of doing kind of a rapid income analysis on the individual rapid employment data. 13.14: Richard shares how they determine the value of assets and what is the process that they follow. 17.08: Cash is not as cheap as it, it was even six months ago. If you look back even a year ago when money was virtually free, that is just not the market conditions today. But there is still always a space for an individual that's looking for a quick infusion of cash, says Richard. 19.05: Once we are vaulting, we are responsible that means the insurance needs to be fully in place. The conditions of the vault need to be exceptional, says Richard.22.05: As per Richard, understanding the collector mindset is everything because every collector, they have their own tribe. Every collector also has their why behind, why they collect.25.12: As per Richard, they could open up the valves to allow anybody to enter their ecosystem which will certainly grow the top line of the business, but as claims start rolling in because they not thinking about the quality of what is coming in, then you are no longer running a profitable business. 3 Key PointsRichard explains the technology aspect of Wax and where is the tech coming to play, and how is he delivers Insurance on collectibles?Richard talks about the range of products that they have launched or will launch in future. The list included the collection management, model line insurance, lending, and then vaulting.Richard talks about appraisals, how that was going to work and how it changes the current experience.Tweetable Quotes"Collectibles are now seen as an alternative investment whereas in the past it was just kind of seen as a toy or a strange hobby or target demo has disposable income." - Richard Vinhais"The lending product was an experiment that we put into play last quarter, and we see this as a great way for individuals to kind of unlock value in the collectibles that they have." - Richard Vinhais"The amount of research we went into to find the correct vaulting partner was staggering, mainly because we want to make sure we're doing right by our clients, and we don't have to worry about it." - Richard VinhaisResources MentionedFacebook – Jason Pereira's FacebookLinkedIn – Jason Pereira's LinkedInWoodgate.com – Sponsorhttps://www.wax.insure/about Hosted on Acast. See acast.com/privacy for more information.

Jason talks to Brad Joudrie and Ken Lotocki. Brad is the Chief Revenue Officer of Conquest, and Ken Lotocki, Chief Product. Today they are going to talk about the changes, growth and challenges that have occurred in the past 2.5 years. Episode Highlights1.16: Brad and Ken talk about conquest planning and its origin stories.02.24: Ken talks about the adoption of new technologies and innovation in Conquest Planning. 03:30: There's a lot of in every other profession out there in terms of innovation, whether it's medical profession or legal profession or so on, more and more tools are being built to help make it easier for that professional essentially to do their job and financial planning, specifically building that plan.05.02: Brad and Ken discuss about the challenges they faced and how they implemented processes that helped them to save lot of time and effort.06.14: Jason mentions how Sam built strategies such a way to help advisors work with their clients and understand exactly what's being recommended to them.09.35: It's an easy enough conversation to explain to a client that if you delay you get more money, says Brad.11.18: Brad explains how Sam has shaved hours off the process using automation. 19.02: Ken and Brad discuss about the work and the process of hiring people.21.58: Ken explains how they invest heavily in technology.25.10: Ken talks about their partners and how they are very happy with the stable of partners they have from a venture perspective.27.01: Brad and Ken talk about the next feature or next thing that they are going to do in the company.33.03: There has only been three companies Jason has known of that have ever sold financial planning software outside of their own jurisdiction effectively.45.52: We understand better how advisors and financial professionals are working with their clients today and then have conquest to be agile itself to work within their ecosystem, says Ken.48.16: Ken shares how they are in a different situation than they were when they first sat down.53.21: There are a lot of good advisors, a lot of great advisors out there just approach it.3 Key PointsBrad and Ken talk about the launching of Conquest Planning and how as the company grew it adopted cloud technologies and innovation. Brad and Ken talk about the business and how big the team was when they first started in the company.Brad explains how the company's scaling was almost as a B2B as opposed to an enterprise product.Tweetable Quotes"The club speed knows which club to hit knows the distance, the thing and but in the end it's the advisor." – Brad"You landed the single biggest enterprise contract last year that none of the competition probably heard of yet, so kudos I think that's a testament to just how differentiating you are in the product market." – Jason"We have kept our team reasonably lean, I would say on the distribution side of the House, and that has been fairly intentional." – Brad"I love what we do and I love the fact that everyone in our company is passionate like we were." - KenResources MentionedFacebook – Jason Pereira's FacebookLinkedIn – Jason Pereira's LinkedInWoodgate.com – Sponsor Hosted on Acast. See acast.com/privacy for more information.

Jason talks to Dave Carr-Pries, Vice President – consulting services at InvestorCom. Today they are going to talk about how the implementation of CFR and Reg BI has basically panned out in the last year and where the successes and challenges are? Episode Highlights1.31: InvestorCom is a fintech company, they provide software really focusing on helping the industry make better financial decisions, and with that means their focus is on compliance solutions that aim to make being compliant as intuitive as possible and removing friction and barriers from advisors of dealers. 2.58: Without an advisor or an investor doing anything, when fund companies change their products or things change about their products, suddenly a portfolio may become unsuitable, says Dave.7.23: Dave discusses what is the kind of data points for the elements that you look for significant change.09.30: People like complaining about work and it's like this is not hard. You need to have investment thesis for how you actually manage portfolios and do it consistently and then you just have to look for changes that are pertinent to that, says Jason.14.02: Dave shares how they filter and pass data down to people and give them what to look at.15.30: When an advisor is presented with kind of a relative comparison, things do move slowly and we are starting to see a trend and making recommendations of products that stack up, says Dave.17.40: Jason discusses how it is not hard from the advisory perspective to have a documented process.20.01: Anyone who just basically buys nothing, but passive indexes have an easy time says Jason.22.01: As an advisor professional judgment is about identifying red flags and if there are any red flag be prepared to document your justification relative to those flags.29.30: We put out a process, our documentations are in place, this is really called practice management 101, says Dave.31.02: To not think through the advisor experience and how to make this a manageable experience is a gross failure of management like that, says Dave.3 Key PointsJason and Dave talk about the big changes in regulations both in Canada and US and InvestorCom dealt with the changes. Dave explains how they have taken self-monitor solution that builds the industry audit trail and added advisor alerts. Dave shares that they are working on the product recommendation side and how to do that product comparison or consideration of primitives.Tweetable Quotes"People probably made decisions that weren't good or interpretations that the regulator won't agree to." - Jason"This kind of change management or change monitoring process mean thanks to the regulator's kind of a new thing. So, no one really knows what that magnitude is." - Dave "My concern is people for shooting an arrow and then drawing the bullseye around it." – JasonResources MentionedFacebook – Jason Pereira's FacebookLinkedIn – Jason Pereira's LinkedInWoodgate.com – SponsorDave – LinkedIn  Hosted on Acast. See acast.com/privacy for more information.

Jason talks to Adrian Johnstone, Co-founder, and President of Practifi. Practifi is an advisor centric CRM that was developed on the Salesforce platform but is not Salesforce itself and has made a name for itself in terms of leveraging the advantage to build better automation workflows and tools for advisors.Episode Highlights0.44: Adrian explains that they use the term performance optimization platform in Practifi. They use salesforce as the chassis, but they are actually a product sitting on top and none of the nasty overlay stuff.6.07: Adrian explains that their system is designed to provide the answers to questions you are not yet thinking like, who do I need to call, what do I need to call them about, what might I have missed from a compliance perspective and serve that information up to the right person at the right time.9.20: Adrian told someone that they need to do something along the way is one thing, but what they have done is embed things like the data capture and data transfer within the workflow itself.13.44: Many people don't realize that Salesforce and Microsoft are in pretty much every business where Salesforce exists, but they don't necessarily play great together on their own.17.19: Adrian shares how they have built very specific integrations at an industry level, and they will continue to do that as well. 19.20: Adrian says that they also see newer firms coming into the market who look at integrating the Salesforce and what they find is that they are going to integrate to something that they know everyone has customized because there are a very few standard Salesforce instances out there.21.58: Anyone who's going to really exercise the technology, then we are a great solution because you don't lose any of the flexibility. You just gain such a strong starting position, says Adrian.3 Key PointsPractifi is designed to cater for a multifamily office with complex relationship trees, many to many kinds of structures within there, as well as managing all of your other relationships.Adrian explains how they got away from standard stuff available on salesforce and built what Practifi Propel, which is an entire analytics suite and gives users the comprehensive time series data that one can really look at across the business.Adrian shares how he wants to create a more unified experience between the Salesforce and Microsoft Stacks because they know the Office 365 world is ubiquitous and they want to make that as seamless as possible.Tweetable Quotes"Having something purposely built versus generic from day one is a big advantage for anyone starting off from day one." - Jason"Practifi is not trying to be the solution to the retail banker. It's a solution to the wealth to the financial intermediaries." – Adrian"As the underlying platform changes, you are forced into reinvesting in building because it doesn't stand still and so you can't." – AdrianResources MentionedFacebook – Jason Pereira's FacebookLinkedIn – Jason Pereira's LinkedInWoodgate.com – Sponsorhttps://www.linkedin.com/in/adrianjohnstone/https://www.practifi.com/ Hosted on Acast. See acast.com/privacy for more information.

Jason talks to Don Scott, CEO of Frank Mortgage. It is a new company looking to take the bias out of shopping for a mortgage and make sure that consumers get the best rate possible. Don talks about the surprising piece of feedback that he has received post launching Frank Mortgage. Episode Highlights4.30: The market has a flaw in the way it's set up. The brokers are supposed to represent the customer, but we are paid by the lenders so that can steer a bias into the process and bias because it's not necessarily the same compensation between lenders may not be identical, says Don.5.44: Some of the brokers out there provide wonderful service for their customers. But there is this inherent flaw in the way that business is set up. So, customers often enter the process feeling very uncertain and not informed, and they often exit the process feeling the same way.8.51: Features matter as much as rate does to a lot of customers. It's always not just a pure rate decision and we can help them understand all of that, but then they ultimately can make their own decisions, says Don.12.49: There is a customer adoption and acceptance that has to take place for this kind of product and ultimately where we get down the road is where we can ask the customer for less and go to direct source to get more information, says Don. 17.00: Don explains how customers select products in the portal, how they move to the documentation stage and stages of approval with the lender.27.24: At the end of the day, incentives are often designed to control that person who is the bottleneck or is that person is going to write that business, says Jason.28.06: Raising capital is a major challenge that Don had faced while launching Frank Mortgage. 29.36: As per Don there is a great opportunity to enhance the experience of consumers in the mortgage market and the feedback, they are getting consumers is confirming that it's very positive so far and they don't see the competitors that are in the marketplace.3 Key PointsDon explains how the market has sort of turned into a Marcus. It's very focused on maximizing the outcomes from the brokers of the lenders and not so much for the customers. There is a lot of data scrubbing and a lot of back and forth between the broker network and lenders, but it's of time and resources, and with a digitized process like this, you can simplify that and deliver a complete file 100% of the time that has some algorithmically driven underwriting, says Don. Talking about feedbacks received from consumers Don says that they have heard in surveys that more and more consumers want to have online solutions for mortgages. So, they presented one to them and now Frank Mortgage is getting positive feedback about the experience. Tweetable Quotes"I have been around the mortgage market quite a long time, funded some of the medium and small sized lenders that are in the marketplace space know their businesses fairly well." - Don"It's not the customer that's paying us and so our economic incentive isn't always aligned with the customers best outcome." - DonResources MentionedFacebook – Jason Pereira's FacebookLinkedIn – Jason Pereira's LinkedInWoodgate.com – Sponsor Hosted on Acast. See acast.com/privacy for more information.