Entrepreneurial Thought Leaders (ETL)

Kathleen Eisenhardt, a professor of management science and engineering at Stanford, explains the advantages of developing simple rules for business and life, sharing examples from industries ranging from startups to sports and entertainment. Eisenhardt, who teaches in Stanford's School of Engineering, co-wrote the 2015 book "Simple Rules: How to Thrive in a Complex World."

Kyle Forster, co-founder of Big Switch Networks, discusses pivotal moments from his career in Silicon Valley when expertise in early stage technologies propelled him into leadership roles. Forster also shares insights from several of his favorite books and the powerful lessons all aspiring entrepreneurs should heed.

Ron Gutman, founder and CEO of digital-health startup HealthTap, dares entrepreneurs to enjoy, not just endure, the journey by doing something that matters deeply to many people. A serial entrepreneur, inventor and big believer in the power of positivity, Gutman also describes how the heart of success is understanding human need at a granular level.

Sean George, president and chief operating officer of genetics-information company Invitae, explains how the rewards of entrepreneurship come from facing the major challenges along the way. In this insightful talk, the serial entrepreneur also underscores the necessity of a team's focus on mission to see a venture through adversity.

Laurene Powell Jobs, in conversation with Stanford Engineering Professor Tom Byers, shares her path to entrepreneurship and her strong commitment to addressing massive challenges in education and immigration reform through College Track and Emerson Collective, organizations she founded to spark systemic change and improve lives at the individual level.

Joshua Reeves, co-founder and CEO of ZenPayroll, explains how building truly impactful products takes time, and how crucial it is to set aside time throughout one's journey for introspection. Reeves also discusses finding meaning by seeing the people in processes and modeling your future by identifying people you admire.

John Collison, co-founder and president of the online payment system Stripe, explains how even the most celebrated startups repeatedly encountered uncertainty and failures along the way. In conversation with Stanford Professor of the Practice Tina Seelig, Collison shares his thoughts on how a venture's path can evolve after its early days, even as the vision holds constant.

Kathryn Gould, one of the first women venture capitalists in Silicon Valley, shares what she's learned after many years of picking successful startups and forging her own career path. In conversation with tech-industry author and journalist Mike Malone, the co-founder of Foundation Capital tells entrepreneurs to identify a true target customer and market opportunity, and be prepared to give 100 percent.

Alon Cohen, co-founder and president of Houzz, a leading platform for home remodeling and design, shares insights on being an immigrant entrepreneur in Silicon Valley, and how the drive to work hard and persevere are more essential than mere talent. Cohen explains that success rests on building products that are both useful and simplify complicated tasks.

Visionary architect and MacArthur Fellow Jeanne Gang discusses how the process of co-creation with clients and diverse teams leads to uniquely designed works that achieve aesthetic beauty and, at the same time, make bold statements. Founder and principal of Studio Gang Architects, Gang describes growing her firm without diluting creativity or camaraderie.