Entrepreneurial Thought Leaders (ETL)

Throughout life, Steve Vassallo has advanced his career through design thinking, from the slick flyer he created on his parents' computer to get him more work as a boy, to his five years at IDEO, and now as a startup investor at Foundation Capital. Vassallo explains how strategies like user observation and asking the right questions will get you to the heart of any problem that needs solving.

Serial entrepreneur Lisa Alderson, co-founder and CEO of Genome Medical, shares her vision for the future of medicine, along with real-world advice for those seeking to start their own company: Discover and follow your passion to ensure you stay driven through the highs and lows. Above all, venture into unfamiliar territory in order to build the confidence to embrace change.

Gabriel Parisi-Amon, co-founder, CTO and COO of environmentally conscious shower startup, Nebia, bravely challenges the myth of “the perfect startup founder.” Parisi-Amon takes us on a journey through the seven stages of burnout he experienced in the early years of his startup, sharing how he’s emerged a more conscious and balanced leader. He offers tips and exercises for identifying the symptoms of burnout, urging us to prevent the fire before we’re consumed.

Joshua Hoffman, co-founder and CEO of industrial-chemicals maker Zymergen, details how his intellectual dabbling in college and the courage to work on his weaknesses prepared him to be a broadminded business leader. He urges aspiring entrepreneurs to become good storytellers and build strong teams of divergent thinkers, even if they drive you nuts. Hoffman explains why it's all worth the pain.

Stanford business Professor Chip Heath discusses how certain moments we all experience — the first day at a new job, finishing a difficult project —don’t feel as special as they should, and how we can make them much more memorable with a few simple touches. In conversation with Stanford Professor of the Practice Tina Seelig, Heath shares insights from his new book, “The Power of Moments: Why Certain Experiences Have Extraordinary Impact.”

As tech companies come under fire for mishandling our data, with one blog post, a young software engineer forced these firms to share some of the most damning information they keep: the demographics of their workforce. Tracy Chou turned concepts familiar to her profession — like open sourcing, metrics reporting and benchmarking — to push for more diversity and inclusion throughout her industry. She discusses how the uphill battle continues through Project Include and why, in this case, a top-down approach from tech leaders is needed now.

Julayne Virgil, CEO of Girls Inc. of Alameda County, describes how her organization provides youth with the confidence to overcome systemic gender bias, and hopefully, realize their full potential. Girls in the program are given the types of experiences that help them break through their fears and build strength for the challenges ahead. Virgil also talks about how innovation means improving what exists, not just creating something new.

Tech entrepreneur David Baszucki explains how Roblox is essentially the YouTube for online games, a platform that derives immense value entirely from the millions of content creators and players who come together to build and be immersed in virtual worlds for fun. He discusses how the company dictates strategy and product roadmap, while depending on its users for growth.

Stanford University President Marc Tessier-Lavigne tells students that life is long and lived in chapters. Some of his include being a pioneering neuroscientist, head of research at Genentech, a co-founder of two startups, and president of two leading research universities. He shares what he's learned about how to lead organizations that turn discovery into real-world impact.

How do you know when it’s time to start a company? Or when to begin fundraising, and how much? And, as you grow, how do you recruit the best executives and build a culture centered on employees? Venture capitalist Josh McFarland of the firm Greylock Partners answers these questions and more through his experiences as founder and CEO of tech startup TellApart, which Twitter acquired for nearly half a billion dollars.