Denoised
VP Land
When it comes to AI and the film industry, noise is everywhere. We cut through it.Denoised is your twice-weekly deep dive into the most interesting and relevant topics in media, entertainment, and creative technology. Hosted by Addy Ghani (Media Industry Analyst) and Joey Daoud (media producer and founder of VP Land), this podcast unpacks the latest trends shaping the industry—from Generative AI, Virtual Production, Hardware & Software innovations, Cloud workflows, Filmmaking, TV, and Hollywood industry news.Each episode delivers a fast-paced, no-BS breakdown of the biggest developments, featuring insightful analysis, under-the-radar insights, and practical takeaways for filmmakers, content creators, and M&E professionals. Whether you’re pushing pixels in post, managing a production pipeline, or just trying to keep up with the future of storytelling, Denoised keeps you ahead of the curve.New episodes every Tuesday and Friday. Listen in, stay informed, and cut through the noise.Produced by VP Land. Get the free VP Land newsletter in your inbox to stay on top of the latest news and tools in creative technology: https://ntm.link/l45xWQ
Episodes
Mentioned books
Aug 26, 2025 • 48min
We break down Netflix's AI guidelines + Our Cosm experience
Netflix just released their official generative AI rulebook — Addy and Joey unpack the 5 key principles for media production. We also dive into Cosm’s dome screening of The Matrix (what wowed, what didn’t) and a curious case of AI in Hollywood talent negotiations.--The views and opinions expressed in this podcast are the personal views of the hosts and do not necessarily reflect the views or positions of their respective employers or organizations. This show is independently produced by VP Land without the use of any outside company resources, confidential information, or affiliations.
Aug 22, 2025 • 29min
Qwen Edit - The Free AI Imaged Editor That's Better Than Flux Kontext? Plus More AI in Film Updates
Chinese AI giant Alibaba drops Qwen-Image-Edit, a free open-source model rivaling FLUX Kontext – but what's their long-term strategy? This week we dive into the flood of impressive AI tools coming from China, explore Runway's major platform updates (including Veo 3 integration), and examine and emerging AI audio solutions.--The views and opinions expressed in this podcast are the personal views of the hosts and do not necessarily reflect the views or positions of their respective employers or organizations. This show is independently produced by VP Land without the use of any outside company resources, confidential information, or affiliations.
Aug 19, 2025 • 36min
How AI Is Reviving Vertical Content. Plus: Atlanta’s Future After Marvel
Quibi's concept returns as MicroCo - Hollywood executives launch a vertical content platform using AI to slash production costs from $60,000 to $1,500 per minute. Plus, we analyze impressive AI VFX demos from Digital Domain's Greg Teegarden and explore how film production is shifting between Texas, Georgia, London, and a resurgent Los Angeles.--The views and opinions expressed in this podcast are the personal views of the hosts and do not necessarily reflect the views or positions of their respective employers or organizations. This show is independently produced by VP Land without the use of any outside company resources, confidential information, or affiliations.
Aug 15, 2025 • 40min
Is Nano Banana Google's New Image Model? Plus a world model you can edit in real-time!
AI tools for film production are advancing rapidly, with multiple new releases this week that could transform creative workflows. Hosts Joey and Addy dive into Nano Banana (a suspected Google image model), several new world models from Tencent and Skywork, FantasyPortrait's multi-character animation capabilities, and updates from SIGGRAPH including Meta's new hyperrealistic VR headset prototype. Plus, practical updates to fal's workflow tools, Autodesk's free Flow Studio tier, and a fun color grading game.--The views and opinions expressed in this podcast are the personal views of the hosts and do not necessarily reflect the views or positions of their respective employers or organizations. This show is independently produced by VP Land without the use of any outside company resources, confidential information, or affiliations.
Aug 13, 2025 • 48min
We talked to Freepik's CEO about their pivot to AI, going unlimited, and more!
Freepik CEO Joaquin Cuenca Abela reveals how the platform generates 4 million AI images daily while serving over 100 million users. In this interview with Addy and Joey, Joaquin shares the company's swift pivot to AI in 2022, the strategic move to unlimited image generation, and how they're capturing the professional market from marketers to VFX artists. Plus, insights on AI legal challenges, output moderation, and why Freepik filters which AI models make it to their platform.--The views and opinions expressed in this podcast are the personal views of the hosts and do not necessarily reflect the views or positions of their respective employers or organizations. This show is independently produced by VP Land without the use of any outside company resources, confidential information, or affiliations.
Aug 9, 2025 • 42min
Genie 3, ElevenLabs Music, Lightcraft Spark & More! | This Week in AI for Filmmakers
Google DeepMind's Genie 3 stole the show this week with its persistent world generation, outshining OpenAI's underwhelming GPT-5 release. Join Joey and Addy as they break down how Genie 3 creates navigable AI worlds with accurate physics and memory—allowing users to paint a wall, walk away, and return to find their changes intact. Plus: ElevenLabs' music generator, Houdini 21's VFX updates, Lightcraft's new tools for indie filmmakers, and the ongoing ethics debate around Grok Imagine's controversial NSFW capabilities.---The views and opinions expressed in this podcast are the personal views of the hosts and do not necessarily reflect the views or positions of their respective employers or organizations. This show is independently produced by VP Land without the use of any outside company resources, confidential information, or affiliations.
Aug 6, 2025 • 41min
The Truth About the Sphere's Wizard of Oz. Plus Showrunner AI
We dive into the Sphere's Wizard of Oz AI controversy, look at Showrunner AI, and explore how filmmakers are effectively combining practical effects with generative tools to create impressive low-budget content. --The views and opinions expressed in this podcast are the personal views of the hosts and do not necessarily reflect the views or positions of their respective employers or organizations. This show is independently produced by VP Land without the use of any outside company resources, confidential information, or affiliations.
Aug 1, 2025 • 49min
Runway Aleph Changes VFX Forever, Adobe Harmonize, Wan 2.2 & More! | This Week in AI for Filmmakers
Runway Aleph allows you to manipulate your videos using simple text prompts—no more tedious VFX workflows. This week, Addy and Joey break down the wave of new AI tools transforming post-production, including Luma AI's Modify with Instructions feature, Wan 2.2's open-source model, Ideogram's one-shot character generator, Adobe's new Harmonize tool, and more. Plus, we explore what these tools mean for VFX artists, virtual production, and the future of filmmaking workflows.--The views and opinions expressed in this podcast are the personal views of the hosts and do not necessarily reflect the views or positions of their respective employers or organizations. This show is independently produced by VP Land without the use of any outside company resources, confidential information, or affiliations.
Jul 29, 2025 • 31min
We tested JSON prompting in Veo 3
Is JSON prompting a useful technique or just influencer trend? In this episode, we examine the heated debate around structured prompts in Veo 3, test the claims ourselves, and share the results. Plus, we dive into Higgsfield Steal's controversial marketing approach and explore AlphaGo, the AI system designed to build other AI models that could accelerate the path to artificial superintelligence.--The views and opinions expressed in this podcast are the personal views of the hosts and do not necessarily reflect the views or positions of their respective employers or organizations. This show is independently produced by VP Land without the use of any outside company resources, confidential information, or affiliations.
Jul 22, 2025 • 27min
Step-by-Step: The State of AI Filmmaking Workflows
Joey and Addy break down different workflow of creating AI-generated films, exploring which tools to use at each stage and how to maintain consistency. They examine text-to-image creation, character development techniques, and how video-to-video models are shifting the entire approach. Plus, practical tips on using Runway References, ChatGPT, Flux Kontext, and more AI tools that are reshaping production pipelines.--The views and opinions expressed in this podcast are the personal views of the hosts and do not necessarily reflect the views or positions of their respective employers or organizations. This show is independently produced by VP Land without the use of any outside company resources, confidential information, or affiliations.
