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The CX Cast

Latest episodes

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May 30, 2023 • 20min

307: TD Bank’s CX Journey

Jenn Lang, VP Enterprise Customer Experience and Consumer Insights at TD, joins the Cast to talk about CX at TD and their journey towards building a more strategic and holistic view of customer experience.
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May 23, 2023 • 15min

306: How To Fit The Role Of CMO

What makes a CMO right-fit for the role, and effective as an individual? VP and Principal Analyst Shar VanBoskirk returns to the Cast to discuss what makes CMOs strategic and collaborative.
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May 16, 2023 • 21min

305: Customer Obsession Matters For CX Quality

How can companies be truly customer obsessed? And what impact can that have on customer experience, ROI, and beyond? VP and Principal Analyst Shar VanBoskirk joins for a thorough examination into the concept and practice of customer obsession.
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May 9, 2023 • 23min

304: Why You Can’t Create Value For Customers

How do you provide value to your customers if you can't create it? VP Principal Analyst Maxie Schmidt is back on the cast this week to discuss the meaning of the value network, and how you can leverage this create the best possible experience for your customers.
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May 2, 2023 • 23min

303: We Try Out Our Own Culture Research

The CX Cast's very own co-host, Angelina Gennis, chats with Martin about her research into how to define, assess, and change organizational culture.
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Apr 25, 2023 • 26min

302: Privacy & CX

How do you optimize CX in a new era of privacy? Forrester Principal Analyst Enza Iannopollo discusses the risks and concerns associated with sharing personal data.
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Apr 18, 2023 • 22min

301: Practitioner Stories: Embedding CX Design at Avangrid

Energy company Avangrid and UX research and design firm Blink return to discuss the role of design in creating quality experiences at Avangrid. Forrester Senior Analyst AJ Joplin guest hosts, joined by Avangrid’s Head of CX and Digital Transformation, Craig Paterson, and Blink’s Chief Design Officer, Geoff Harrison.
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Apr 11, 2023 • 21min

300: Practitioner Stories: Building The CX Function At Avangrid

Energy company Avangrid and UX research and design firm Blink give a candid recounting of building the CX function at Avangrid. Forrester Senior Analyst Su Doyle guest hosts, joined by Avangrid’s Head of CX and Digital Transformation, Craig Paterson, and Blink’s Chief Design Officer, Geoff Harrison.
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Apr 4, 2023 • 21min

299: The CX Leader’s Guide To The Green Consumer

VP and Principal Analyst Thomas Husson and Researcher Melissa Chaudet join this week to share their research into the green consumer, touching on generational differences and the factors that contribute to them.
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Mar 28, 2023 • 18min

298: The CX Of Mobility

Forrester analyst Karine Cardona-Smits discusses the untapped potential of optimizing CX for a range of consumer mobility experiences such as ride-share.

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