There are so many things to be aware of when it comes to social media that leaning on it as a main form of marketing seems like a big gamble. Lars Ward, Vice President of Business Development at FreightVana, and Mary O’Connell, Freight Broker/3PL Expert at FreightWaves, are chatting about the all in approach to going all in on LinkedIn and how it’s a platform for more than sharing a highlight reel.Follow FreightWaves PodcastsJoin the Sales & Marketing Summit 2023 Learn more about your ad choices. Visit megaphone.fm/adchoices

Lauren Bailey, founder and president of Factor8, gives logistics sales representatives advice on how to build a positive customer experience from the very first call. She also breaks down sales statistics for managers to better understand the sales cycle and develop strategies for closing business whether the market is hot or not. She is joined by FreightWaves Staff Writer Grace Sharkey in this fireside chat.Follow FreightWaves PodcastsJoin the Sales & Marketing Summit 2023 Learn more about your ad choices. Visit megaphone.fm/adchoices

What lessons were learned in 2022 about sales and marketing what does 2023 hold? Ed Burns, Vice President of Relationships at Burns Logistics, and Anthony Smith, Chief Economist at FreightWaves, chat about the generational shift in selling and the importance of marketing in the coming year. Follow FreightWaves PodcastsJoin the Sales & Marketing Summit 2023 Learn more about your ad choices. Visit megaphone.fm/adchoices

Kaylee Nix talks to Digital Dispatch founder Blythe Brumleve about the ins and outs of starting a podcast, growing an audience and turning words into profits.Follow FreightWaves PodcastsJoin the Sales & Marketing Summit 2023 Learn more about your ad choices. Visit megaphone.fm/adchoices

A one person marketing team is a huge job in a growing company. Let alone build a marketing campaign that lands a 3PL in the top 10. Kacey Schaffer, director of marketing at Sunset Transportation, shares how to grow a one woman operation into a team that maintains the highest level of quality. Kacey Schaeffer, Director of Marketing at Sunset Transportation, is joined by Mary O'Connell, Freight Broker/3PL Expert at FreightWaves, in this fireside chat.Follow FreightWaves PodcastsJoin the Sales & Marketing Summit 2023 Learn more about your ad choices. Visit megaphone.fm/adchoices

In this fireside chat, speaker Michael Beelar VP Supply Chain & Logistics at Intellias joins us to examine the evolution of the TMS and digital supply chain technology, from visibility to real time supply chain mapping. We go over what the future might bring and how you can prepare for it. He is joined by FreightWaves Enterprise Trucking Expert Thomas Wasson in this keynote address.Follow FreightWaves PodcastsJoin the Sales & Marketing Summit 2023 Learn more about your ad choices. Visit megaphone.fm/adchoices

Mickey Cloud, Executive Director at The Sasha Group joins us to talk about the evolving landscape of marketing. We look at pandemic related trends, the rise in newer social media platforms, and what companies and brands can do to navigate these various options. He is joined by FreightWaves Enterprise Trucking Expert Thomas Wasson in this keynote address.Join the Sales & Marketing Summit 2023Follow FreightWaves Podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices

The plunge in sports rates this year didn’t put the brakes on M&A activity. Spencer Tenney from The Tenney Group explains how larger players are rethinking their acquisition strategies. He is joined by Kevin Hill, Managing Director at OTR Advisors.Follow FreightWaves on Apple PodcastsFollow FreightWaves on SpotifyMore FreightWaves Podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices

Tony Tzeng, Chief Product Officer  at Transfix, joins us in this tech in action interview to highlight the evolution of cost plus and how Transfix TrueRate+ helps customers rethink pricing with its transparent pricing system. He is joined by FreightWaves Enterprise Trucking Carrier Expert, Thomas Wasson, in this fireside chat. Follow FreightWaves on Apple PodcastsFollow FreightWaves on SpotifyMore FreightWaves Podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices

This fireside chat looks at how a 7L Freight's real-time rate management and pricing for trucking complements the international air and ocean booking capabilities of Freightos, and how digital freight procurement reduces volatility in a complex world. Brennan O'Dowd, CEO at 7L Freight, is joined by FreightWaves Reporter, Eric Kulisch, in this fireside chat.Follow FreightWaves on Apple PodcastsFollow FreightWaves on SpotifyMore FreightWaves Podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices