Your Daily Real Estate Podcast with Tristan Ahumada

Tristan Ahumada
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Dec 22, 2025 • 16min

Episode 753: I Ran My Business at 60% Until I Fixed My Tech Stack

I realized something uncomfortable. For a long time, I was running my business at maybe 50 or 60 percent. Not because I wasn’t working hard. Not because I didn’t care. But because I picked the wrong technology and then wondered why everything felt heavier than it should. So in this episode, I walk through the real estate tech stack I’m paying attention to for 2026. These are tools I actually use, test with my team, and roll out inside our brokerage before I ever talk about them here. No theory. No shiny object syndrome. Just what’s working and what’s worth watching. This isn’t me telling you to buy everything. It’s me saying, hey, be aware, because AI tools for real estate marketing are either helping agents show up better or quietly replacing the ones who ignore them. If social media feels stale, your CRM feels abandoned, or AI feels like it showed up without sending a calendar invite, this episode connects the dots without pretending I have a magic button. What I cover: • how I think about a real estate tech stack for 2026 • AI tools real estate agents should actually care about • content and branding tools I use weekly • CRM and lead management systems that don’t ghost you If you’re using a tool that actually works, drop it in the comments. If not, subscribe and stop running your business on half power like I was.   #realestate #realestateagents #aiforrealestate #realestatetech #realestatemarketing #crm
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Dec 21, 2025 • 12min

Episode 752: Instagram Doesn’t Hate You. Your Content Just Needs Help

Some real estate agents are blowing up online. Others are yelling into the algorithm like it owes them money. The difference is not luck. It is not the platform. And no, Instagram does not hate you personally. It is process. And yes, prompts. In this episode,I break down the exact AI system I am using to create hyperlocal social media videos that actually get views, saves, and real people paying attention. No dancing. No pointing at text bubbles like you lost a bet. We walk through a four step AI setup that helps real estate agents figure out: • who they are talking to • what to post • what to say on camera • and how to write headlines that stop the scroll This is the same system I use to reverse flat social accounts and help agents connect with the right audience without sounding like a walking open house flyer. You will learn how to: • use AI for audience and market research • generate 20 to 25 hyperlocal video ideas in minutes • write 60 to 90 second teleprompter scripts that sound human • create on screen hooks and headlines that people actually read If your content used to work and now feels invisible, this is probably why. Spoiler: it is not the algorithm. It is the strategy. If you want the full master prompt I mentioned, message me on Instagram and ask for it. Or listen twice. Honestly, that might help too.   #realestateagent #realestatemarketing #realestatebusiness #hyperlocalmarketing #aiforrealestate #socialmediamarketing
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Dec 20, 2025 • 5min

Episode 751: Posting Once Isn’t Marketing Anymore (Here’s Why)

Most agents are still posting the same listing video once and wondering why the algorithm ghosts them. Spoiler alert. That strategy is dead. This video breaks down the three-video per listing protocol that flipped views, woke up the algorithm, and stopped listings from screaming into the void. No complicated tech. No fancy gear. Just smart video strategy that actually gets eyes on the house and on you. If you are a real estate agent trying to get more listing views, better reach on Instagram, TikTok, or Reels, and stop posting to zero engagement, this is for you. In this video, you will learn: Why one listing video is not enough anymore How a POV walkthrough quietly pulls views without showing your face How agent-led videos build authority without sounding salesy How lifestyle videos sell location without saying a word Drop a comment with the one listing video that actually worked for you. Subscribe for daily real estate marketing ideas that work in the real world, not just on paper.   #realestatevideo #listingmarketing #realestateagent #socialmediamarketing #reelsforrealestate #tiktokrealestate #contentstrategy #listingvideos
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Dec 19, 2025 • 11min

Episode 750: Leadership Isn’t Hard. Doing It Is (Rules 12–23)

Most leaders fail for one simple reason. They knew what to do and still did not do it. In this session, we cover principles 12 through 23 inspired by Mary Kay Ash and applied in real leadership, real teams, and real businesses. No theory. No fluff. Just execution. These leadership principles focus on action, follow-through, and people. Not policies. Not excuses. Not endless planning meetings that go nowhere. If you lead a team, manage people, run a business, or work in real estate, sales, or coaching, this applies to you more than you think. In this video, you will learn: Why helping others win fixes most leadership issues How strong principles beat changing tactics every time Why success expires daily and coasting quietly kills teams How execution, trust, and follow-through build real culture Comment which principle hit you hardest. Subscribe for daily leadership and business lessons that actually work.   #leadership #management #businessgrowth #teamculture #realestateleadership #salesleadership #marykayash
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Dec 18, 2025 • 10min

Episode 749: 11 Leadership Rules That Fix 90% of Team Problems

Ninety percent of team problems are not about strategy, systems, or plans. They are about people. That is the number most leaders ignore. Mary Kay Ash built a billion dollar company by focusing on human behavior, not corporate theory. In this video, I break down 11 leadership principles that actually work, including the one rule that prevents problems before they blow up. These are not textbook ideas. These are people-first leadership lessons I have used in real estate leadership, team management, coaching, company culture, and daily decision making. If you lead a team, manage people, run a business, or want better communication at work, this applies to you. Important takeaways: • Why leadership fails when people feel unseen • How listening beats control every time • The praise mistake most managers make • The one habit that stops team drama early Drop the number of the principle you need most in the comments and subscribe for part two.   #leadership #teammanagement #marykayash #peoplefirst #businessleadership #companyculture #realestateleadership
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Dec 17, 2025 • 12min

Episode 748: 10 Listings Agents Miss Every Day (Zero Paid Leads)

Most real estate agents walk past listing opportunities every single day. Not because they are rare, but because they look boring. In this video, you will learn 10 listing strategies hiding in plain sight that do not involve buying leads, cold calling strangers, or begging the algorithm for attention. One agent landed a listing after a casual garage sale chat. Two weeks later, signed. That is awareness, not luck. This breakdown covers real estate listings, listing strategies, seller leads, real estate prospecting, agent mindset, local market knowledge, off market listings, real estate marketing, how to get listings, and real estate tips for agents without sounding salesy or desperate. These are the final 10 ideas in a 32 strategy system that many agents skip because they look too simple to work. Spoiler alert, they work because most agents do not do them. You will learn: • How everyday conversations turn into seller leads • Where motivated homeowners actually show up • Why awareness beats chasing internet leads • The mindset change that brings listings to you Drop a comment with the one idea you will try this week and subscribe for more real estate strategies that actually work. #realestate #listingagent #realestatemarketing #realestatetips #realtorlife #sellerleads #realestatebusiness
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Dec 16, 2025 • 12min

Episode 747: 22 Listing Plays in 8 Minutes After 22 Years Doing This

22 listing strategies. 8 minutes. 22 years of field-tested scar tissue. If you are sitting around waiting for your sphere to magically text you a referral, congrats, you are leaving listings on the table. Referrals are great. I love them. But agents who are winning right now are not waiting. They are showing up where other agents are not even looking. In this video, I walk you through listing strategies 11 through 22 that I still use after 22 years in real estate. These are not theory. These are the exact listing ideas that create appointments, conversations, and inventory when things feel slow. You will hear about expired listings, FSBO follow up, neighborhood events, vendor relationships, reverse prospecting, social media comments, seller newsletters, floor duty, and new construction partnerships. Simple stuff. Ignored stuff. Stuff that works. What you will get: • How to turn old expired listings into new appointments • Why vendors quietly send the best seller leads • How one listing can turn into two • Where to show up when your competition disappears Drop “reverse” in the comments if you want the postcard and letter examples. Subscribe if you actually want more listings, not just more motivation.   #realestateagent #listingtips #realestateprospecting #realestatebusiness #realestatemarketing #listingagent #agentsucces
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Dec 15, 2025 • 8min

Episode 746: 32 Listing Prospecting Methods That You Need

32 listing prospecting methods. Not three. Not five. Thirty two. If you want real estate growth in 2026, this is the fastest path without praying the algorithm feels generous. These are proven listing prospecting ideas built through daily real estate coaching, agent training, and years of watching what actually turns into signed listing agreements. In this episode, I give you part one of a 32-method listing prospecting checklist used by real estate agents across the country. This is not a hype. These prospecting strategies come from real estate sales experience, market farming, door knocking, sphere of influence follow up, neighborhood farming, outbound prospecting, and real conversations with homeowners. You will hear how to build listing inventory, create seller conversations, and stay consistent without burning out or sounding desperate. No gimmicks. Just methods that keep working. What you’ll take away: How daily prospecting builds listing momentum Why sphere and past clients outperform cold leads When farming neighborhoods actually pays off How listing conversations start before sellers are ready Subscribe for real estate prospecting ideas, listing strategies, real estate coaching, agent growth tips, lead generation systems, neighborhood farming advice, sales habits, and daily real estate training. Drop a comment with 746 if you want the full checklist sent to you.   #realestate #listingagent #prospecting #leadgeneration #realestatecoach #realtorlife #salestraining
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Dec 14, 2025 • 12min

Episode 745: 10 Follow-Up Rules That Built Deals for 12+ Years

The number one Realtor.com spender in the country did not win by luck. It came down to follow-up. After 12 years in real estate and refining this system on a national sales floor, these 10 follow-up rules have proven one thing. Most agents do not lose deals because of leads. They lose deals because they stop following up or follow up badly. In this episode, you will hear the exact follow-up system built while coaching real estate agents, training sales teams, and fixing broken CRMs. This is not theory. This comes straight from real estate sales, appointment setting, relationship building, and learning when to walk away. You will learn how follow up builds trust, creates referrals, filters bad leads, and books real estate appointments without sounding desperate or spammy. What you’ll take away: Why relationship building beats chasing transactions every time How to disqualify bad leads without guilt When “no” is actually progress How fast follow up changes how clients feel about you Subscribe for real estate training, sales follow up systems, lead conversion tips, CRM strategy, and agent coaching. Drop a comment if this hit close to home.   #realestate #followup #realestateagent #leadgeneration #salestraining #crm #realtor
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Dec 13, 2025 • 6min

Episode 744: Build Your Story Library Fast

Ever wonder how some real estate agents can tell stories that actually stick, while the rest of us mumble awkwardly into our cameras? Yeah, me too. That’s why I made this episode about building your personal story library step by step. In this episode, I give you five simple steps to capture daily moments, tag them, and save them so you can tell better stories on Instagram, TikTok, YouTube, and Facebook, without sounding like a robot or a walking buzzword generator. You’ll learn: How to pick story seeds from your day before they vanish The three-line trick to freeze moments that actually matter How one-word tags make your stories searchable and reusable Where to stash your story bank so it doesn’t get lost in your messy phone Message me on Instagram with “744” and I’ll send the full system over. Start telling stories that actually connect… or keep embarrassing yourself. Your choice.   #realestate #realestateagent #storytellingtips #socialmediamarketing #realtortips #contentcreation #realestatemarketing #personalbranding

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