Embodied CEO

Emily Hirsh
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Jun 28, 2022 • 16min

416: The Delayed Effect Of Today's Actions In Your Business

As entrepreneurs, we’re action takers.   When we have a goal, we move fast to create a plan, and do whatever it takes to achieve our results.   That’s why we work so hard, and why we have lives most people out there don’t have.   Lately, results are harder and harder to achieve.   We’re having to work more this year to get the same results as last year.   Tune in to discover why results are being delayed in every single business, and how to adjust your mindset to make your business grow because of that.
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Jun 23, 2022 • 25min

415: When Is It Time To Change Or Create A New Offer

When is it time to change an offer? I have a saying which is “Do 1 offer until you reach 1 million dollars”. I’m not going against my own teachings here, but there’s something else going on. The conditions in our market are changing, and people are holding on to their money. So you need to be careful about how you’re promoting your offers, or else their effectiveness will diminish until you reach months with $0 in sales.   Tune in today to discover how to know when an offer needs to be changed.
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Jun 21, 2022 • 25min

414: Attention All CEOs - You Need To Hear This

Every CEO must hear this.   The “set it and forget it” model of running online businesses is long gone.   It’s a fragile model that can only exist if all businesses are having an easy time.   But when things get tough, the businesses that set it and forget it close their doors, and the true leaders are the one who stay.   Don’t worry though, by following the basics on this podcast episode, you’re almost guaranteed to make your business grow and succeed in the years that are coming.   Tune it to find out.
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Jun 16, 2022 • 21min

413: Online Businesses Have Been Lied To

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Jun 14, 2022 • 22min

412: The Biggest Mistake People Make With Their Webinars & Funnels

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Jun 9, 2022 • 20min

411: Paradigm Shift In Your Marketing

Running ads online is not like it used to be.   Not that long ago, we saw returns of 6:1, 10:1, even 20:1!   Because of market saturation, heavy competition, and businesses willing to invest a lot into client acquisition, getting a high return on your ads is getting tougher.   But it doesn’t have to be.   Tune in to see how we’re able to take a 2:1 return on ad spend, and use it to bring us customers for months (and years) to come without increasing our ad spend or using complicated methods.  
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Jun 7, 2022 • 16min

410: Marketing In 2022 Rule #5 - Conversion With Connection

Ever since businesses went online, they forgot about one thing that creates trust with people.   And the more you do it, the harder it will be for you to bring new clients into your business.   Rule #5 reveals how to lower buying resistance from clients, even in the middle of a recession.
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Jun 6, 2022 • 19min

409: Marketing In 2022 Rule #4 - This Will Destroy Your Success

Rule #4 of marketing in 2022 is special to me because NO ONE wants to talk about it. It’s the big elephant in the room online marketers want to ignore. And those who do, tend to break the trust of their clients, and their businesses never recover from it. Tune in to this episode and find out what real businesses are doing to stay ahead of the game.
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Jun 3, 2022 • 20min

408: Marketing In 2022 Rule #3 - The King of All Marketing

  Whenever you see diminishing returns in your marketing, what's the best thing you should do?    You should change what you’re doing, right?   But what do you change it to? If you just start doing random things, you may end up worse than you started. That’s throwing spaghetti at the wall hoping it will stick.   Rule #3 shows you what you must focus on when marketing results start to fade.   Tune in to discover how to fix your marketing.
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Jun 2, 2022 • 23min

407: Marketing In 2022 Rule #2 - Does Time = Attention?

Garnering this one thing is key when marketing stops working.   Today I talk about what you should do when you need more leads, more sales and more clients.   Taking more action, and building out more funnels is the wrong move because you’ll waste your energy trying to do something, anything so things get back to normal.   In doing that, we miss this simple ingredient all businesses must have if they want clients to come to them for the coming years.   Tune in to discover Rule #2 Of Marketing In 2022.

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