Embodied CEO

Emily Hirsh
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Oct 5, 2023 • 17min

565: How to Strategically Leverage Paid Ads in Your Business

This podcast discusses the misconception of relying solely on paid ads to save a struggling business. It emphasizes the importance of having a strong foundation and strategy in place before using paid ads. The episode also highlights the need for a well-developed strategy and complete planning before launching ads. It emphasizes the importance of messaging refinement, strategy optimization, and constant adjustment for success with paid ads.
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Oct 3, 2023 • 52min

564: I'm Not The Same Person I Was 7 Days Ago...My Costa Rica Takeaways

In today's episode, I’m diving deep into my recent transformative experience at a retreat in Costa Rica and I am so excited to share my story. The retreat focused on tapping into feminine power, a concept that was initially foreign to me. It's been a journey of rediscovery and embracing a different way of being. This transformation has impacted every facet of my life, challenging the identity I'd built around hustle and control. It's shifted how I lead, parent, and show up in the world. Listen in as I share how this retreat wasn’t just a week in Costa Rica; it was an invitation to step into a new version of myself that was always there, just waiting to be acknowledged. _________________________ Ways I can support: [FREE] Get a weekly behind-the-scenes look at what is getting our clients' insane results in real-time delivered straight to your inbox: https://www.notforlazymarketers.com/newsletter  Tired of inconsistent revenue & marketing strategies that leave you overwhelmed? Apply & book a call to see how we can help: http://helpmystrategy.com  
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Sep 29, 2023 • 29min

563: The Top Mistakes Everybody Makes With Their Marketing As A Whole -- Mistakes Series #5

In this podcast, they discuss the top mistakes in marketing that many industries tend to make. They emphasize the need to tailor your marketing strategy to fit your business, audience, offer, and personality. The importance of serving the audience and creating clarity and belief in marketing are also highlighted.
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Sep 28, 2023 • 24min

562: The Top Mistakes Everybody Makes When It's Time To Optimize What Isn't Working -- Mistakes Series #4

Learn about the common mistakes people make when optimizing marketing efforts. The top mistake is not using data to make decisions. The importance of using data and addressing metrics in marketing optimization is discussed. Balancing action and data-driven optimization is emphasized. The importance of clear expectations in marketing is highlighted.
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4 snips
Sep 27, 2023 • 26min

561: The Top Mistakes Everybody Makes With Their Sales & Conversion Strategy -- Mistakes Series #3

Learn about the common mistakes made in sales and conversion strategies, including lacking powerful messaging and not speaking to the audience in their own language. Discover the importance of reaching out to potential customers who aren't ready to purchase and the dangers of losing authenticity. Explore the drawbacks of using generic sales templates and the need to stay true to one's values. Delve into the top mistakes made in sales and conversion strategies, emphasizing the importance of maintaining trust and highlighting five commonly made conversion mistakes.
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Sep 26, 2023 • 22min

560: The Top Mistakes Everybody Makes With Their Lead Generation Strategy -- Mistakes Series #2

The podcast discusses common mistakes in lead generation strategies, emphasizing the need for a strategy that aligns with the unique ideal customer and offer. It highlights the importance of creating clarity and simplifying information, as well as having both evergreen and live launches in a lead generation strategy. Maximizing sales conversion, maintaining consistency, and tracking data are also discussed.
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4 snips
Sep 25, 2023 • 18min

559: The Top Mistakes Everybody Makes With Their Brand Awareness & Visibility -- Mistakes Series #1

Discover the top mistakes made in brand awareness and visibility, and how to avoid them. Learn about the importance of creating a tailored strategy, running visibility ads, and selecting the right platforms. Explore the significance of creating content that aligns with your marketing goals and amplifying it through ad spend. Understand the crucial role of brand awareness and visibility in building an audience for future marketing success.
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Sep 21, 2023 • 23min

558: The Power Of This Concept In Your Life, Business & Marketing

In today's episode, I’m discussing a concept that sparked a profound shift in perspective for me. I’ll explore various aspects of this concept, from speed and depth to grit and presence, from accomplishment and rest to drive and surrender. We'll see how these dualities coexist and are essential for our overall well-being and success. Whether you're an entrepreneur, a professional, or simply someone seeking a more balanced and fulfilling life, this episode will challenge your perspective and provide valuable insights on how to thrive in the "and." It's not about choosing one extreme or the other but finding harmony in the middle. Don’t miss this! _________________________ Ways I can support: [FREE] Get a weekly behind-the-scenes look at what is getting our clients' insane results in real-time delivered straight to your inbox: https://www.notforlazymarketers.com/newsletter  Tired of inconsistent revenue & marketing strategies that leave you overwhelmed? Apply & book a call to see how we can help: http://helpmystrategy.com
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Sep 19, 2023 • 18min

557: How To Instantly Stop Feeling Overwhelmed With Your Marketing

In this podcast, the speaker addresses the overwhelming world of marketing and provides six key strategies to manage it. They emphasize the importance of setting clear goals, filtering content, and taking temporary responsibility. They also discuss the significance of making smart decisions, prioritizing effectively, and embracing failure as a means of growth.
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Sep 14, 2023 • 21min

556: 3 Unexpected Areas In My Own Marketing That We're Focusing On To Increase Results

In today’s episode, I’m talking through three unexpected areas of my own personal marketing strategy that might just spark some innovative ideas for your own business. In the ever-evolving landscape of marketing, it's easy to get caught up in the allure of new tactics, shiny platforms, and the latest trends. But sometimes, the most significant opportunities for growth lie right under our noses, waiting to be harnessed. These three areas of marketing that we've been improving upon are all centered around optimizing what we already have in place, rather than chasing new and uncharted territories. Don’t miss these three things…they may be areas you need to jump in and optimize in your own business today!  _________________________ Ways I can support: [FREE] Get a weekly behind-the-scenes look at what is getting our clients' insane results in real-time delivered straight to your inbox: https://www.notforlazymarketers.com/newsletter  Tired of inconsistent revenue & marketing strategies that leave you overwhelmed? Apply & book a call to see how we can help: http://helpmystrategy.com  

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