Embodied CEO

In this podcast episode, I share valuable insights and tips on how to make your Black Friday sales a success. I discuss the importance of building a warm audience throughout the year, connecting with your audience, and nurturing leads in the weeks leading up to Black Friday. Additionally, I highlight three common reasons why Black Friday sales often fail and how you can prevent your promotion from falling flat. If you're considering a Black Friday sale for your business, this episode provides valuable guidance to make the most of this opportunity. Don't miss out on maximizing your Black Friday potential!

Welcome to this special podcast episode where I dive into 5 practical strategies that can make an immediate impact on your marketing efforts. These strategies are designed to help you not only connect better with your audience but also streamline your efforts, so you're more effective and efficient. Each of these strategies has the potential to enhance your marketing, but remember, you don't have to tackle them all at once. Pick what resonates most with you and aligns with your business needs.  Don't miss the opportunity to enhance your marketing game and make the most of your upcoming endeavors. Tune in now and take your marketing to the next level!

In this podcast episode, I share my recent insights and reflections on the importance of authenticity and leveraging one's natural gifts in marketing and business. By identifying your unique gifts and using them in your marketing, you can create a powerful, impactful, and successful business while staying true to yourself. I invite you to take a moment to reflect on your marketing and business strategies. Are you leveraging your gifts, or are you pushing against something that feels challenging and forced? Whether you're a business owner, content creator, or simply someone looking to enhance your approach to success, this episode provides valuable guidance and a new way of thinking about your journey. Don't miss out on this transformative discussion that could change the way you approach your business and marketing endeavors.

In this episode, I'm going to reveal my number one secret to successful marketing. It's simpler than you might think and it's all about building genuine connections. I'll explain why pushing your products or services on your audience isn't enough. Instead, it's about creating value, understanding your ideal customer's pain points, desires, and frustrations, and providing clarity and motivation. We'll dive into the difference between transactional marketing and relationship-based marketing, and why the latter is the key to success. You'll discover when it's the right time to ask for the sale and how to do it in a way that serves your audience. Join me for this eye-opening episode and learn the secret that has made my marketing strategies so effective. Whether you're new to marketing or a seasoned pro, this episode will transform the way you approach your marketing efforts. Don't miss it!  

Recently, a listener reached out to me on IG. She was on the verge of overhauling her entire marketing strategy, all based on what I had said in an episode last Thursday. I deeply appreciate her getting in touch because it highlighted a crucial need for clarification. Her question revolved around running lead generation ads to grow her list but not having anything to sell those leads immediately because her strategy involves live launching three times a year. Here’s the thing: she didn’t need to change her strategy, because she was already doing it right! When I discussed the importance of having a strategy to send your leads to, I wasn't saying that you should have something to sell them right away. This listener has a well-thought-out strategy that involves live launching and she's intentionally growing her list in between those live launches. This is precisely what I encourage – playing the long game in your marketing. In today’s episode, I’m not only clarifying this but also diving into how to have successful live launches because, let's face it, we all want those! Listen in for some valuable insights on building a strong marketing strategy that sets you up for success.  

This podcast discusses the misconception of relying solely on paid ads to save a struggling business. It emphasizes the importance of having a strong foundation and strategy in place before using paid ads. The episode also highlights the need for a well-developed strategy and complete planning before launching ads. It emphasizes the importance of messaging refinement, strategy optimization, and constant adjustment for success with paid ads.

In today's episode, I’m diving deep into my recent transformative experience at a retreat in Costa Rica and I am so excited to share my story. The retreat focused on tapping into feminine power, a concept that was initially foreign to me. It's been a journey of rediscovery and embracing a different way of being. This transformation has impacted every facet of my life, challenging the identity I'd built around hustle and control. It's shifted how I lead, parent, and show up in the world. Listen in as I share how this retreat wasn’t just a week in Costa Rica; it was an invitation to step into a new version of myself that was always there, just waiting to be acknowledged. _________________________ Ways I can support: [FREE] Get a weekly behind-the-scenes look at what is getting our clients' insane results in real-time delivered straight to your inbox: https://www.notforlazymarketers.com/newsletter  Tired of inconsistent revenue & marketing strategies that leave you overwhelmed? Apply & book a call to see how we can help: http://helpmystrategy.com  

In this podcast, they discuss the top mistakes in marketing that many industries tend to make. They emphasize the need to tailor your marketing strategy to fit your business, audience, offer, and personality. The importance of serving the audience and creating clarity and belief in marketing are also highlighted.

Learn about the common mistakes people make when optimizing marketing efforts. The top mistake is not using data to make decisions. The importance of using data and addressing metrics in marketing optimization is discussed. Balancing action and data-driven optimization is emphasized. The importance of clear expectations in marketing is highlighted.

Learn about the common mistakes made in sales and conversion strategies, including lacking powerful messaging and not speaking to the audience in their own language. Discover the importance of reaching out to potential customers who aren't ready to purchase and the dangers of losing authenticity. Explore the drawbacks of using generic sales templates and the need to stay true to one's values. Delve into the top mistakes made in sales and conversion strategies, emphasizing the importance of maintaining trust and highlighting five commonly made conversion mistakes.