

Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth
Courtney Elmer | PodLaunchHQ.com
This isn’t another “share great content and stay consistent” podcast about podcasting. We’re breaking down 15,000+ hours of study into what top hosts do differently to create bingeworthy podcasts that convert. Hosted by Forbes- and Rolling Stone-featured podcast psychology expert and Webby Awards judge Courtney Elmer—who’s helped over 70+ hosts launch Top 100 shows—you’ll get the tools and strategies other shows won’t dare to share. Expect unfiltered coaching, behind-the-scenes breakdowns, and the kind of “why didn’t anyone tell me this sooner?!” advice to help you build a podcast your future clients can’t stop bingeing (and buying from). So if you’re ready to break out of “less-than-200-download-per-episode” jail and stop settling for downloads that don’t reflect your effort—or you want to launch a podcast that positions you as an authority in your niche and drives real revenue—welcome to the podcast that’s about to change the game for you. Hit play and let’s dive in. Popular Guests Include: Jordan Harbinger, John Lee Dumas, James Cridland, Tom Rossi, Jeremy Enns, Kevin Chemidlin, Dave Jackson, Alex Sanfilippo, Seth Silvers, Stacy Tuschl, Kate Erickson, Grant Baldwin, Hal Elrod, Gay Hendricks, Brandon Lucero, James Wedmore, and more. Popular Episode Topics Include: Podcasting for Business Growth, Starting a Podcast, Podcast Audience Growth, Podcasting for Profit, Podcasting Psychology, Increasing Listener Engagement, Creating Bingeworthy Podcast Content, Lead Generation Through Podcasting, Business Podcasting, Ranking Your Podcast in The Top 100, Podcast Launch Strategy, Podcast Monetization Strategies, Podcast Messaging, Podcast Positioning
Episodes
Mentioned books

Oct 6, 2020 • 22min
Why Everybody is Wrong About Time Management
Are you frustrated with time management tips that don’t work?I was too… until I discovered WHY most strategies for time management are highly ineffective, and what to do instead so you have more time on your calendar to do the things you love.That's why inside of today's episode, I'm going to show you the only strategies for time management worth keeping, and what strategies for time management to throw out the window altogether!WHEN YOU WALK AWAY FROM THIS EPISODE, YOU'LL ALSO DISCOVER:The TWO types of time, and how to use them to your advantageWHY most strategies for time management don't workThe REAL reason the strategies for time management you've tried haven't worked for youHow to multiply your hours and start getting more done in less time -Support the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review. Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

Sep 29, 2020 • 30min
How to Build Your Business in Just 20 Hours a Week | Katie Fleming
If you’ve struggled to grow a business online while balancing work and family, you're going to love what you hear inside today’s episode.But whether you’re a parent or not, you’ll walk away from this episode with the blueprint to double your client base, cross the 6 figure mark in annual income, and make a bigger impact in the world and in the lives of your clients all while growing a business online that you run, not one that runs you.My special guest today, Katie Fleming, is going to give you her refreshingly simple strategy for growing a business online working less than 20 hours a week.Katie is gifted at taking complex business strategy and making it simple so you can lather, rinse, and repeat it all the way to 6+ figures and beyond.BY THE TIME YOU FINISH LISTENING TO TODAY’S EPISODE, YOU’LL LEARN...The refreshingly simple 4-step framework for growing a business onlineHow you can start making more money working with fewer clientsThe only 3 voices you need to listen to in your businessPLUS the simplest way to figure out your life’s purpose and know that you’re fulfilling your highest calling Katie’s also going to spill her secrets on how to help your clients achieve a higher level of transformation, too.This episode is jam-packed with actionable tools and advice, so grab those AirPods and let’s dive in! -Support the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review. Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

Sep 22, 2020 • 24min
The 3 Key Activities That Drive Real Revenue
Do you know why most entrepreneurs struggle to identify the key revenue generating activities in their business?It's not because they don't want to hone their entrepreneurial skills or improve their bottom line.The truth is, most entrepreneurs are so busy chasing shiny objects and vanity metrics that they don't realize how much money they're losing by not spending time on these three simple revenue generating activities each day.That's why inside today's episode, I’m going to reveal how to develop the entrepreneurial skills you need to get an edge on your competition and spend your time on tasks that have a greater impact on your bottom line, so you can finally start experiencing the success in entrepreneurship you deserve.BY THE TIME YOU FINISH LISTENING, YOU'LL KNOW EXACTLY:WHAT these 3 key revenue generating activities areWHY these entrepreneurial skills directly impact how fast or slow your business growsHOW not spending time on these revenue generating activities each day causes you to lose money in your businessPLUS the surprisingly easy way to create wealth and unlock your true success in entrepreneurship -Support the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review. Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

Sep 15, 2020 • 57min
Want More Sales? Simplify Your Online Marketing Strategy | Jen Casey
Do you wish you had a better marketing strategy in place so you could sell more of your programs and products to a wider audience?Our special guest is here today to show you why despite popular opinion, you DON’T actually need a bigger email list, a larger social media following, or a killer online marketing strategy to grow a successful business -- all you need is to master the psychology of sales.Jen Casey, a brain-based business coach and expert in the psychology of sales, is going to help you cultivate one of the key traits of an entrepreneur you need to succeed: selling with confidence.On the show today she’ll help you apply the lesser-known elements of the psychology of sales to your online marketing strategy so you can walk away with a new approach that will help you convert more of your traffic and leads into paying clients and customers.Within 18 months of launching her business, Jen took her own program, “Programs that Profit,” from zero to $500,000+ in sales with no social media following, no email list, and no clue how to build an online course.She simply applied the psychology of sales to her online marketing strategy and is going to teach you her exact techniques so you can go out and do the same.WHEN YOU FINISH TODAY’S EPISODE, YOU’LL DISCOVER:Why using cookie-cutter sales tactics and online marketing strategies are a waste of your timeHow to use the psychology of sales to build and sell more of your programs, products, and servicesThe REAL reason people have money objections when it comes to buying your stuffWhy some entrepreneurs struggle and others succeed, even when they’re using the exact same online marketing strategyIf you’ve struggled to grow your following and convert leads to sales, today’s episode is for you. Jen will show you how to master the psychology of sales so you can improve your online marketing strategy and make more money. Episode Links:Check out Jen's podcast, CEO Psyche -Support the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review. Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

Sep 8, 2020 • 20min
Unlocking the DNA of a 7 Figure Entrepreneur
Did you know that hard work is not one of the required skills for entrepreneurship?It’s counterintuitive because our culture wants you to believe that your entrepreneurial success is entirely dependent on how many hours you put into building your dream.But guess what business built on effort alone (a limited resource) will give you? Limited results. That’s why today, we’re talking about the only three characteristics of entrepreneurship you need to master in order to unlock the DNA of a 7 figure entrepreneur, and create the influence, income, and impact you deserve.BY THE TIME YOU FINISH LISTENING, YOU'LL DISCOVER: The three shockingly simple skills for entrepreneurship required for real entrepreneurial successHow mastering these characteristics of entrepreneurship helped Jeff Bezos (Amazon’s Founder) created a net worth of $200+ billion dollarsWhy most entrepreneurs don’t spend time learning these skills for entrepreneurship (hence, why they’re struggling!)How you can begin to master these 3 skills for entrepreneurship to turn your business around, starting todayMost entrepreneurs aren't lacking in ambition... they simply lack one or more of these three key characteristics of entrepreneurship required to break through to that coveted 6+ figure mark and beyond. -Support the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review. Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

Sep 1, 2020 • 47min
How to Do Less and Scale Your Business Faster | Kate Northrup
Ever wish it was possible to work half the time and make twice the money? It’s not a pipe dream, and you don’t have to be a time management pro to do it, either.It is possible to work less, make more, and live a life you love, and today's special guest will show you how to be more efficient with your time. When you walk away from this episode, you'll know exactly what you need to supercharge your productivity in a way you’ve never experienced before.Kate Northrup is an entrepreneur, bestselling author, speaker, and mother who has built a multimedia digital empire that reaches hundreds of thousands globally.She teaches data-driven energy and time management tips that help you learn how to be more efficient, make more money, and experience less stress. Her work has been featured by The Today Show, Yahoo! Finance, Women’s Health, Glamour, The Institute of Integrative Nutrition, Wanderlust, The Huffington Post, and more.You’re going to love the counter-intuitive time management tips Kate shares today, so you can learn how to be more efficient and grow your business without sacrificing the things you love along the way.BY THE TIME YOU FINISH LISTENING, YOU'LL DISCOVER: A deeper understanding of why we’re culturally so obsessed with being busyWhy most time-management tips don’t work, and how YOU can start looking at time differentlyKate’s unique Upward Cycle of Success: aka, her “secret sauce” on how to be more efficientPractical ways you can apply this exact cycle to your life and so you can learn how to be more efficient and what that means Episode Links:Check out Kate's podcast: Plenty with Kate Northrup -Support the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review. Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

Aug 25, 2020 • 55min
Where Does Stress REALLY Come From?
One of the questions I’m often asked is, “Courtney, how do you deal with stress and anxiety?” My answer usually surprises people.So today I thought I’d share my answer on how to destress with you in a way I’ve never done before.Inside this episode, I explain why “Band-Aid fixes” to deal with stress and anxiety (like journaling, getting a massage, taking a bubble bath etc) aren't effective approaches for dealing with stress and anxiety, so you can put REAL tools in your toolbelt for dealing with stress and anxiety, and finally learn how to destress once and for all and get back in control of your life.BY THE TIME YOU FINISH LISTENING, YOU’LL DISCOVER:How to know when your stress level is in the danger zoneWhy stress can’t be “eliminated” or “managed” (and how to destress, instead)The root cause of most chronic stressThe role your thoughts play in dealing with stress and anxietyWhy some people are better at finding ways to deal with stress and anxiety than othersHow to mitigate stressful situations that “pop up” out of the blue (like when the water heater floods your house, a pandemic hits the globe… etc.) When you finish listening, you’ll walk away with more effective ways to deal with stress, so you can learn how to destress, stop overworking, and find a better rhythm in between your work and life. -Support the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review. Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

Aug 18, 2020 • 21min
When is the Right Time to Raise Your Rates?
Wish you knew the best pricing strategies to attract qualified leads and convert the right clients?If you’ve ever wanted to raise your rates, but you’re struggling to find the right pricing strategies because you're afraid of overpricing yourself, today’s episode is for you.If you’re currently in a place where you HAVEN’T raised your rates…Or you’re starting to resent the work you’re doing because you're not getting paid enough for it…Or if you’re worried that you’ll lose clients if you start charging too much… Listen closely. Because inside this episode, you’ll discover how to put the right pricing strategy in place so you can start getting paid what you deserve.WHEN YOU FINISH TODAY'S EPISODE, YOU'LL DISCOVER: How raising your rates will help you attract more qualified leadsThe counter-intuitive pricing strategies that allow you to raise your rates without losing current clientsHow to overcome pricing objections more easilyThe REAL reason people buy your stuff (hint: it’s NOT because of the price tag)Why having the right prices will help you convert more of the right clientsPLUS, get the exact pricing strategy we use here at Team PodLaunch® when pricing any of our programs, products, or services that helps us attract the right clients we love working with.Ready to discover the pricing strategies that will help you start getting paid what you’re worth so you can attract more qualified leads, convert the right clients, and finally feel what it’s like to experience true freedom in your business? If your answer is YES, listen now! -Support the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review. Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

Aug 11, 2020 • 34min
How This Author Doubled Her Visibility in Just 3 Months | Casey Ferrand
When it comes to personal brand building, have you ever wished you could get out of your own way and simply do the thing you’re here on this earth to do?Today’s special guest is the notable Casey Ferrand, a national award-winning journalist and children's author who doubled her brand visibility in less than 3 months when she began using the Visionary Leader Formula™ (and no, she didn't rely on the media to do it, either).Despite having worked hard in her career for 13+ years, once she discovered what was actually holding her back from creating a brand she loved, she was able to freely walk away from something good… into something GREAT.Today on the show, she’s here to tell you how you can get out of your own way when it comes to creating a brand and doubling your brand visibility, too.WHEN YOU FINISH LISTENING, YOU'LL DISCOVER:The secret sauce for boosting your personal brand visibility (hint: it’s not another marketing tactic!)How “Imposter Syndrome” keeps you from creating a brand you love (and how to overcome it)Why learning to believe in yourself is the first step to brand building, and where you should beginYou'll also hear about the pivotal moment that helped Casey transform her career and build a personal brand she loves and how you can too.Casey’s story is inspiring and uplifting, and by the time you finish this episode, you'll catch a clearer glimpse of how YOU can start creating a brand you love when you learn how to get out of your own way, too. -Support the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review. Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

Aug 4, 2020 • 29min
How Simplifying Your Workflows is the Secret to Visionary Leadership
If you’ve ever thought to yourself, “I wish I knew how to find the right strategy for business growth,” you’re not alone. But experiencing entrepreneurial success is easier than you might think.Inside this episode, I’ll reveal the three key elements you need to become the visionary leader your business needs, so you can achieve true entrepreneurial success and start creating the bigger income and impact you deserve.This is something I’ve never shared here on the show before… and I’m revealing it because I believe you shouldn’t have to work this hard to experience the level of entrepreneurial success you dream of.BY THE TIME YOU FINISH LISTENING, YOU'LL DISCOVER HOW TO: Get back in control of your life and companyLearn to think like a top-level entrepreneur so you can create a greater impactStay focused on the key tasks that move the needle and implement the right strategy for business growthApply what you’ve learned so scaling your business is easy -- no more DIYing it or trying to figure it out on your ownExperience more freedom and attain entrepreneurial success as well as learn the right strategy for business growth.You’re about to learn what most entrepreneurs, course creators, and small biz owners don’t know about business that keeps them stuck and struggling.What you hear here today is guaranteed to help you see your business differently, so you can start to do business differently and ultimately attain entrepreneurial success. -Support the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review. Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.