
Front and Center
Each week, award-winning graphic designer Alex Center and co-host Kevin Batory discuss branding, design, pop culture, and more. New episodes drop every Wednesday.
Latest episodes

Apr 16, 2025 • 51min
MEAT MAN: WITH PETE FREEMAN
We are thrilled to welcome Pete Freeman to the show! Pete, a willing 3rd, is a Center OG, the first employee. We are blessed with his presence this week as he’s in New York on business by way of sunny California! We talk about the rats of Erewhon, Alex is going to Coachella, Paul American, the Rizzler throwing out the first pitch at the Mets game, pool+, the subway footlong nachos, KFC toothpaste, Glen Powell’s Smash Kitchen, and more!

Apr 2, 2025 • 1h 6min
NOTHING IS STRONGER THAN FAMILY: with Diego Segura and Eliz Akgun
Diego Segura and Eliz Akgun are incredibly talented designers who reside in New York City. They caught Alex’s attention last year with their stunning work on the brand Leggs. Diego worked at COLLINS after dropping out of high school at 18; he runs a progressive studio called Family Office and has aspirations of business beyond branding. Eliz’s talent is boundless, as her artistic vision and learned hotkeys make her an exciting designer to watch for the future (big things to come). The duo joins the podcast this week to go back and forth with high energy, quick banter, lots of bits, and even more laughs. We hope you enjoy this episode as much as we did recording it. It’s a fun one!

Mar 26, 2025 • 56min
PERHAPS WE ARE PART OF THE PROBLEM
Alex and Kevin are back for a regular episode! The fellas discuss their favorite television shows, Ashton Hall and his morning routine, peak protein, funny baseball hats, Doordash x Klarna, Ordinary Eggs, Pepsi buying Poppi, and more!

Mar 19, 2025 • 1h 14min
No Stone Unturned: with Lisa Smith
Lisa Smith is the queen of the rebrand! She is renowned for her transformative work with some of the world's most cherished brands. Currently the Global Executive Creative Director at JKR, her strategic vision has played a pivotal role in the global rebrand efforts for clients such as Burger King, Nordstrom Rack, Impossible Food, and Manischewitz.Lisa, a listener of the pod, joins us to share about her life, her career, and her passion for the beach! We are excited to share this episode with you!

Mar 5, 2025 • 60min
EVERYTHING IS BACK
It’s been a while since since we’ve podded! We are so back! Back from vacations, back in the studio, back in your ears. We talk about our new favorite shows and their marketing promotions, the Oscars, Sweetgreen Fries, Duo Lingo dying and resurrecting, NikeSKIMS, Dove whole body deo, Dove x Crumbl, Graza Fizzle, Nathan’s canned water, Open AI rebrand, and more!

Feb 13, 2025 • 58min
THE SUPER BOWL OF LOVE: WITH JACKIE DEJESU CENTER
Happy Valentine's Day! We love love! We are happy to welcome Jackie DeJesu Center to the pod to break down the best and worst of the Super Bowl and Valentines Day! The brands are wildin out! We talk about Mountain Dew, Nike, Bud Light, Jesus, Coke, Totinos, Dunkin’, Liquid Death, Coca-Cola, Grillos, Skimms, Laneige, Sweethearts, MSCHF, Outback, Stonyfield, Denny’s Hormel, White Castle, and more!

Jan 29, 2025 • 1h 14min
DESIGN IS A LOT LIKE MAGIC: WITH GANDER
Take a Gander, and give it a listen! We've got Katie Levy and Mike McVicar in the house! Katie and Mike are the creative duo behind Gander, a design shop in Brooklyn that creates thoughtful experiences for humans and propels brands with soul and substance. They are the studio behind some of the hottest CPG brands like: Graza, Yellow Bird, Pop Up Grocer, Magic Spoon, Behave, Gotham Greens, Banza, June Wine Bar, and many other bangers! Katie and Mike bring the energy as they advocate for the 4 day work week, rally for studios to come together and charge the same amount for work, plead for designers to come and work on their case studies, and shock Alex and Kevin with an on-air Magic trick! Check out their new website, which conveniently coincides with the episode launch! TAKE A GANDER! WOULD YOU LOOK AT THAT!

Jan 15, 2025 • 57min
NEW YEAR NEW ME
Happy New Year! We’re back, and we’re totally new and different! Nah, just kidding, we’re the same. We’ve got some goals, some things to improve, and a change to the show’s release schedule. We talk about our breaks, Brian Johnson, The Aaron Rodgers Doc, Ladder x Stavros, The Sandisk rebrand, the Walmart rebrand, RX Bar cutting out the BS, Halo Top Dry January flavor drop, Breaking News, The Pizza Hut Pizza Report, and more!

Dec 18, 2024 • 59min
THE 2024 BACKIES
In the last episode of 2024, Alex and Kevin break out the Haterade and dole out awards for the worst of the year. Find out who wins Story Of The Year, Story Of The Year (Number 2), Brand Of The Year, Launch Of The Year, Bozo Of The Year, Snackflation Of The Year, Beef Of The Year, Misprint Of The Year, Mispronouncian Of The Year, Brand Partnership Of The Year, (Not Good) Person Of The Year, This Is Why We Can’t Have Nice Things, And Good Thing We Didn't Buy This. Thanks for a great year! Cya next year!

Dec 11, 2024 • 57min
THE 2024 FRONTIES
IT’S THE END OF THE YEAR, AND YOU KNOW THE DRILL! It’s time for your favorite end-of-the-year design award show: The Fronties! Alex and Kevin recap and celebrate the year in design, branding, and culture! They give out awards for Person Of The Year, Team Of The Year, Brand Of The Year, Story Of The Year, Rebrand Of The Year, Good Job, Thumbs Up, You Tried, Refreshing Refresh, Renegade Of The Year, Comeback Of The Year, Zuck Of The Year, and Egg Champs.
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