Public Speaking with Peter George

Whether you are beginning your speaking career or are a veteran, writing a book on your subject may be one of the most advantageous tings you can do to showcase your expertise.   In this episode, John Jantsch and I discuss how writing a book could affect your speaking career. As you'll discover, it's a daunting undertaking, but can be well worth your time and effort.   John is a veteran marketing speaker and workshop leader with over 200 successful events under his belt. Event organizers and attendees frequently comment on the nature of the practical, actionable “takeaway” value of his presentations. He is also the bestselling author of "Duct Tape Marketing" and other books, including his soon-to-be-released "The Self-Reliant Entrepreneur."   Topics include: how a book helps establish you as an expert in your field know your objective for your book understand how you are going to leverage your book how speaking and writing are entirely different disciplines meeting organizers often look first to those who have written a book how writing a book can increase both your speaking fee and the number of gigs you get each year the need for professionalism, including design and editing   Resources in this episode John Jantsch Bird By Bird Daily Drucker

Public speaking is a craft -- a craft that no one really masters. It is a constant work in process, and for those who work at their craft, it is also a work in progress.   Award-winning speaker and best-selling author Joey Coleman shares how he has shaped his craft and how it has shaped him. And we can all learn from his experience and perspective.   In this episode, you'll discover: Which of the three kinds of speakers you want to be The benefits of looking at speaking as a craft and knowing your purpose The existence of the energetic wave Why you need to address the needs and desires of the audience members Why it's essential to present in alignment with who you are The essence of the human condition Your opportunity to shape the listener's experience When to build rapport with your audience The three audiences you need to address in your presentations   Joey Coleman helps companies keep their customers. An award-winning speaker, he works with organizations around the world ranging from small startups to major brands such as Deloitte, Hyatt Hotels, Zappos, and Whirlpool. His First 100 Days® methodology fuels the remarkable experiences his clients deliver and dramatically improves their profits. His Wall Street Journal #2 best selling book, Never Lose a Customer Again, offers strategies and tactics for turning one-time purchasers into lifelong customers. When not speaking to audiences around the globe, Joey enjoys spending time with his amazing wife and two young sons in the mountains of Colorado. Resources for this episode: - Joey Coleman

Sima Dahl is a branding visionary who revolutionizes the way audiences think about generating demand. Her early career as an award-winning marketer paved the way for Sway Factor™, her groundbreaking model of modern influence that explores personal branding and its impact on traditional business and employer brands.   Sima has traveled from Boston to Budapest showing sales, marketing, and HR leaders how to drive sales, attract top talent, and increase retention by leveraging this unorthodox branding trifecta.    Sima is a Certified Speaking Professional, a Distinguished Toastmaster, and a self-proclaimed live music junkie. Known for her bold candor, unfiltered honesty, and charismatic style.   In this episode, you'll discover: proper practice and preparation the value of effective communication skills for non-professional speakers how confidence is key to connecting with others what to ask your client (or meeting planner) before developing your presentation how the message can be the same but the presentation must change when speaking to different groups how to get more speaking gigs how personal brand and business brand are closer than ever   Resources for this episode Sima Dahl National Speakers Association Toastmasters International

We all know how beneficial word-of-mouth marketing is, yet only 1% of businesses have a word-of-mouth strategy. This is because many of us believe that being competent in our professions inspires people to talk about us and our businesses. Oh, if only this were true.      Jay Baer, Hall of Fame speaker and author of the best-selling "Talk Triggers," explains how you can use talk triggers and other tactics to grow your speaking business.    In this episode, you'll discover: The benefits of making an unconventional choice. How you build word-of-mouth by making a decision to do something different consistently. That competency does not create conversations. Ideas that will help any business, including your speaking business. How to differentiate yourself so meeting planners notice. How speaking benefits your consulting career and vice versa. The 3 things Jay would have done sooner. Jay's biggest suggestion that will help you grow your speaking business.  Jay is one of fewer than 200 living members of the Professional Speakers Hall of Fame and has also been inducted into the Word of Mouth Marketing Hall of Fame. As a speaker, he has given hundreds of insightful, humorous presentations worldwide.    Jay founded and runs Convince & Convert, a digital strategy consulting firm, and has been an advisor to more than 700 companies, including 34 of the FORTUNE 500. He is the host of the popular Social Pros podcast, as well as the weekly Talk Triggers Show.    On top of all of this — and a lot more — Jay is a New York Times best-selling author of six books, including his latest, “Talk Triggers,” which he wrote with Daniel Lemin.

Is being a speaker one of your goals? You'll want to listen to Suzanne Evans, president of Driven, Inc., share your experience and advice to up-and-coming and established speakers alike.   In this episode, you'll discover: How speaking allows you to connect in ways social media does not. How speaking builds trust. The value of speaking when it comes to gaining visibility. Why optimism is a must for speakers. Why preparation is essential. Where speakers should spend their time. How to get free tickets to Suzanne's Build Your Speaking Biz Bootcamp   Resources for this episode: Driven Inc.

Dr. Ivan Misner, renowned raconteur, discusses the power of storytelling and how it can change people's lives and compel them to take action. He also shares insights on introversion and situational extroversion, the importance of reliving stories during presentations, and the significance of being selective about the people we allow into our lives.

Joel Schwartzberg, an expert in communication, discusses the importance of having a clear point in any message. He clarifies what a point is and how to determine if what you're saying is a point or falls short. Joel emphasizes simplicity and giving the audience time to process and digest. He shares insights on effective presentation techniques and resources for further learning.

Renowned speaker and author, Bob Burg, shares advice for up and coming speakers. Topics include focusing on engagement, not perfection, ideas for prospecting, and the importance of understanding clients' needs. They also discuss the success of Bob's Go-Giver series and the power of conducting business authentically.