
Australian Business Podcast
Australian Business Podcast is Australia's top business podcast for people building, managing and leading a successful small business in Australia.Hosted by Zara McGuffie, CEO of Inflection, and Jordan Kidis, co-founder of Grey Space Advisory, whether you're drawing a small business plan on a serviette, have a growing side hustle, you run a business with 10 employees or 100, the Australian Business Podcast will teach you how to grow, manage, market and steer your business to success.The Australian Business Podcast will help you grow your business faster, take advantage of industry change and opportunities, and identify strategies to make you more profitable.Hosted by Owen Rask, founder of The Rask Group; plus Jordan Kidis & Danil Goloubev, co-founders at Grey Space Advisory, and Zara McGuffie, CEO of Inflection Marketing. You can take our free business course on Rask by following this link: https://bit.ly/3B9XekpOwen's top Australian Business Podcast resources:
Australian Business Podcast - landing page
Ask a question
Inflection community
Free business course
⚠️ General information, tax & legal warning ⚠️The information in this podcast is general information only. That means, the information does not take into account your objectives, financial situation or needs. Because of that, you should consider if the information is appropriate to you and your needs, before acting on the information. In addition, you should obtain and read the product disclosure statement (PDS) before making a decision to acquire a financial product. The Rask Group Pty Ltd is not a licensed tax agent or law firm. If you don’t know what your needs are, you should consult a trusted and licensed financial adviser, tax agent and/or lawyer, who can provide you with personalised advice, tax advice and legal advice. Please read The Rask Group's Terms & Conditions and Financial Services Guide on our website before acting on the information in this podcast.
Latest episodes

Apr 13, 2025 • 21min
How do I manage my cash flow? - Listener Q&A
In this Australian Business Podcast episode, Zara McGuffie sits down with Jordan Kidis to go through 4 of the questions written in from our listeners last month.
When to register for GST
How do you know is a business is worth the asking price
Cash flow management tips
How to build a subscription service into your business
Resources mentioned in this episode:
Free community: https://community.inflection.au/c/say-hello
Ask a question (select the Business podcast): https://bit.ly/R-quest
Chat with Zara: https://calendly.com/zara-inflection/marketing
Chat with Jordan: https://gsadvisory.com.au/contact/#call
Our outsourcing partner: Flexisource IT https://flexisourceit.com.au
_______________________
Rask Resources
All services: https://bit.ly/R-services
Financial Planning: https://bit.ly/R-plan
Invest with us: https://bit.ly/R-invest
Access Show Notes: https://bit.ly/R-notes
Ask a question: https://bit.ly/R-quest
DISCLAIMER: This podcast contains general financial information only. That means the information does not take into account your objectives, financial situation, or needs. Because of that, you should consider if the information is appropriate to you and your needs, before acting on it. If you’re confused about what that means or what your needs are, you should always consult a licensed and trusted financial planner. Unfortunately, we cannot guarantee the accuracy of the information in this podcast, including any financial, taxation, and/or legal information. Remember, past performance is not a reliable indicator of future performance. The Rask Group is NOT a qualified tax accountant, financial (tax) adviser, or financial adviser. Access The Rask Group's Financial Services Guide (FSG): https://www.rask.com.au/fsg
Learn more about your ad choices. Visit megaphone.fm/adchoices

Apr 10, 2025 • 37min
Insurance for business owners: everything you need to know
Phil Thompson from Skye Private, an insurance expert for business owners and sole traders, shares valuable insights. He explains why insurance is crucial for protecting personal and business assets. The discussion highlights types of essential coverage, including income protection, life insurance, and buy-sell agreements. Phil elaborates on the complexities of structuring these insurances and the potential tax implications. Real-world examples illustrate common insurance gaps, making the case for tailored solutions that meet unique business needs.

Apr 6, 2025 • 33min
Zara & Jordan’s Coffee Catch Up - April
In this Australian Business Podcast episode, Zara McGuffie sits down with Jordan Kidis to discuss news within their own businesses, some of the challenges that come with scaling businesses and Jordan’s recent experience going through a rebrand. Resources mentioned in this episode:
Free community
Ask a question (select the Business podcast)
Chat with Zara
Chat with Jordan
Our outsourcing partner: Flexisource IT https://flexisourceit.com.au/
Rask ResourcesAll services: https://bit.ly/R-servicesFinancial Planning: https://bit.ly/R-plan Invest with us: https://bit.ly/R-invest Access Show Notes: https://bit.ly/R-notes Ask a question: https://bit.ly/R-quest DISCLAIMER: This podcast contains general financial information only. That means the information does not take into account your objectives, financial situation, or needs. Because of that, you should consider if the information is appropriate to you and your needs, before acting on it. If you’re confused about what that means or what your needs are, you should always consult a licensed and trusted financial planner. Unfortunately, we cannot guarantee the accuracy of the information in this podcast, including any financial, taxation, and/or legal information. Remember, past performance is not a reliable indicator of future performance. The Rask Group is NOT a qualified tax accountant, financial (tax) adviser, or financial adviser. Access The Rask Group's Financial Services Guide (FSG): https://www.rask.com.au/fsg Learn more about your ad choices. Visit megaphone.fm/adchoices

Apr 3, 2025 • 36min
The Unseen Power of Branding
Discover the transformative power of branding and its impact on business success. Learn about the tangible benefits brands offer, like increased trust and reduced marketing costs. The discussion tackles common misconceptions and explores key moments when rebranding is essential. Hear personal stories about navigating the rebranding journey, focusing on design psychology and aligning with core values. Plus, dive into how effective branding can build trust in e-commerce and service industries, ultimately shaping customer loyalty and engagement.

Mar 30, 2025 • 37min
AI & Automation: The Future of Streamlined Business Operations
In this episode of The Australian Business Podcast, Zara McGuffie and Jordan Kidis explore the transformative power of automation for businesses, highlighting how it saves time, reduces errors, and drives growth through strategic implementation. It emphasises focusing on automating key tasks, avoiding overcomplication, and ensuring team adoption for successful integration. Topics covered today:
The return on investment of implementing automation into your business
5 key areas to automate tasks in your business
The future of automation in business
How to get started
Resources mentioned in this episode:
Free community: https://community.inflection.au/c/say-hello
Ask a question (select the Business podcast): https://bit.ly/R-quest
Our outsourcing partner: Flexisource IT https://flexisourceit.com.au
________________________Rask ResourcesAll services: https://bit.ly/R-servicesFinancial Planning: https://bit.ly/R-plan Invest with us: https://bit.ly/R-invest Access Show Notes: https://bit.ly/R-notes Ask a question: https://bit.ly/R-quest DISCLAIMER: This podcast contains general financial information only. That means the information does not take into account your objectives, financial situation, or needs. Because of that, you should consider if the information is appropriate to you and your needs, before acting on it. If you’re confused about what that means or what your needs are, you should always consult a licensed and trusted financial planner. Unfortunately, we cannot guarantee the accuracy of the information in this podcast, including any financial, taxation, and/or legal information. Remember, past performance is not a reliable indicator of future performance. The Rask Group is NOT a qualified tax accountant, financial (tax) adviser, or financial adviser. Access The Rask Group's Financial Services Guide (FSG): https://www.rask.com.au/fsg#business #motivation Learn more about your ad choices. Visit megaphone.fm/adchoices

Mar 27, 2025 • 27min
Alcove mortgage broking - an overview with CEO Chris Bates
Chris Bates, founder and CEO of Alcove, speaks with Owen Rask, Chief Investment Officer of Rask, about the lessons learned growing Alcove, the role of a broker and future of property advice.Topics:
Chris' journey from financial planning
The partnership with Rask
Name & brand changes
Lessons learned working in an unsuccessful business partnership
The future of mortgage broking
Resources for this episodeWork with Alcove: https://www.raskmedia.com.au/services/mortgage-brokingAsk a question (select the Business podcast): https://bit.ly/R-questRask ResourcesAll services: https://bit.ly/R-servicesFinancial Planning: https://bit.ly/R-planInvest with us: https://bit.ly/R-investAccess Show Notes: https://bit.ly/R-notesAsk a question: https://bit.ly/R-questDISCLAIMER: This podcast contains general financial information only. That means the information does not take into account your objectives, financial situation, or needs. Because of that, you should consider if the information is appropriate to you and your needs, before acting on it. If you’re confused about what that means or what your needs are, you should always consult a licensed and trusted financial planner. Unfortunately, we cannot guarantee the accuracy of the information in this podcast, including any financial, taxation, and/or legal information. Remember, past performance is not a reliable indicator of future performance. The Rask Group is NOT a qualified tax accountant, financial (tax) adviser, or financial adviser. Access The Rask Group's Financial Services Guide (FSG): https://www.rask.com.au/fsg Learn more about your ad choices. Visit megaphone.fm/adchoices

Mar 23, 2025 • 47min
Your 20s Are WASTED If You're Not Doing THIS (Business Edition)
In this Australian Business Podcast episode, Zara McGuffie sits down with Jordan Kidis to chat through the lessons they’ve learned and importance of prioritising learning over immediate earnings and building a robust foundation of skills and knowledge. Ditch the "perfect job" myth and dive into the messy world of diverse learning, experiences, and building resilience. Topics covered today:
Learning over earning - what it means and why
Stepping outside your comfort zone
The importance of developing your financial literacy and networking
When and how to take risks in your career
Resources mentioned in this episode:
Free community: https://community.inflection.au/c/say-hello/
Join our Q&A in March: https://community.inflection.au/c/say-hello/
Ask a question (select the Business podcast): https://bit.ly/R-quest
Our outsourcing partner: Flexisource IT https://flexisourceit.com.au
________________________Rask ResourcesAll services: https://bit.ly/R-servicesFinancial Planning: https://bit.ly/R-plan Invest with us: https://bit.ly/R-invest Access Show Notes: https://bit.ly/R-notes Ask a question: https://bit.ly/R-quest DISCLAIMER: This podcast contains general financial information only. That means the information does not take into account your objectives, financial situation, or needs. Because of that, you should consider if the information is appropriate to you and your needs, before acting on it. If you’re confused about what that means or what your needs are, you should always consult a licensed and trusted financial planner. Unfortunately, we cannot guarantee the accuracy of the information in this podcast, including any financial, taxation, and/or legal information. Remember, past performance is not a reliable indicator of future performance. The Rask Group is NOT a qualified tax accountant, financial (tax) adviser, or financial adviser. Access The Rask Group's Financial Services Guide (FSG): https://www.rask.com.au/fsg Learn more about your ad choices. Visit megaphone.fm/adchoices

Mar 20, 2025 • 48min
Your Fear Is Killing Your Business (And How to Stop It)
Dive into the intriguing influence of fear on decision-making in the business world. Discover how a fear-based mindset can stifle growth and the importance of cultivating a growth and abundance mindset instead. The hosts share valuable strategies for overcoming anxiety-driven decisions and emphasize the power of emotional regulation in leadership. Learn how open communication and support can help navigate risks and challenges while embracing flexibility and rapid decision-making to foster true business success.

Mar 18, 2025 • 53min
Zara & Jordan’s Coffee Catch Up - March
In this Australian Business Podcast episode, Zara McGuffie sits down with Jordan Kidis and discusses different trends they’re seeing in their industries, business pivots they’ve made and why, and also a few deeper insights into who they are outside of work. Topics covered today:
New trends in the marketing + accounting industries
Moments of honesty in running a business
Business pivots they’ve made in the last 6-12 months
Recent experiments they’ve tried and failed
Resources mentioned in this episode:
Free community
Join our Q&A in March
Ask a question (select the Business podcast)
Our outsourcing partner: Flexisource IT https://flexisourceit.com.au
________________________Rask ResourcesAll services: https://bit.ly/R-servicesFinancial Planning: https://bit.ly/R-planInvest with us: https://bit.ly/R-investAccess Show Notes: https://bit.ly/R-notesAsk a question: https://bit.ly/R-questDISCLAIMER: This podcast contains general financial information only. That means the information does not take into account your objectives, financial situation, or needs. Because of that, you should consider if the information is appropriate to you and your needs, before acting on it. If you’re confused about what that means or what your needs are, you should always consult a licensed and trusted financial planner. Unfortunately, we cannot guarantee the accuracy of the information in this podcast, including any financial, taxation, and/or legal information. Remember, past performance is not a reliable indicator of future performance. The Rask Group is NOT a qualified tax accountant, financial (tax) adviser, or financial adviser. Access The Rask Group's Financial Services Guide (FSG): https://www.rask.com.au/fsg Learn more about your ad choices. Visit megaphone.fm/adchoices

Mar 16, 2025 • 49min
From Aviation to Social Media; top hacks for marketing in 2025
In this episode of The Australian Business Podcast, Zara McGuffie, sits down with Petra Bruockova as she shares her journey from being a flight attendant to working in digital marketing, her passion for helping businesses thrive, and her insights into creating impactful social media strategies. We explore everything from the essentials of social media marketing for SMBs to the latest trends and tools for 2025.Topics covered today:
The power of social media in 2025
What style of content converts online
UGC vs. Influencers
Which metrics you need to focus on in 2025
How to choose the right social media platform for your business
Top 3 mistakes businesses make on social media and how to avoid them
How to integrate social media with other, holistic marketing strategies
Resources mentioned in this episode:
Free call with Petra: https://calendly.com/petra-inflection/15min-discovery-call
Free community: https://community.inflection.au/c/say-hello
Join our Q&A in March: https://community.inflection.au/c/say-hello
Ask a question (select the Business podcast): https://bit.ly/R-quest
Our outsourcing partner: Flexisource IT https://flexisourceit.com.au
________________________Rask ResourcesAll services: https://bit.ly/R-servicesFinancial Planning: https://bit.ly/R-plan Invest with us: https://bit.ly/R-invest Access Show Notes: https://bit.ly/R-notes Ask a question: https://bit.ly/R-quest DISCLAIMER: This podcast contains general financial information only. That means the information does not take into account your objectives, financial situation, or needs. Because of that, you should consider if the information is appropriate to you and your needs, before acting on it. If you’re confused about what that means or what your needs are, you should always consult a licensed and trusted financial planner. Unfortunately, we cannot guarantee the accuracy of the information in this podcast, including any financial, taxation, and/or legal information. Remember, past performance is not a reliable indicator of future performance. The Rask Group is NOT a qualified tax accountant, financial (tax) adviser, or financial adviser. Access The Rask Group's Financial Services Guide (FSG): https://www.rask.com.au/fsg Learn more about your ad choices. Visit megaphone.fm/adchoices