

Unicorn Bakery - For the World's Most Ambitious Founders & Teams
Fabian Tausch
Welcome to Unicorn Bakery: The podcast for the most ambitious founders & teams. Learn the tactics and lessons learned from the world's best founders and their teams to find out what it takes to start your startup, successfully scale, or support a founder turning their vision into reality. Unicorn Bakery is the founder's podcast about the essential questions and topics when starting a startup. We interview founders to cover every phase of the startup process, from idea generation and strategy to technical, legal, and financial issues.
Episodes
Mentioned books

Jul 13, 2019 • 1h 1min
Marc Teerlink, SAP Leonardo
Is Artificial Intelligence a chance or a risk for humankind and businesses?
When we mention artificial intelligence (AI), many people think of gloomy future in which machines are completely replacing human workers making an army of unemployed people that are good to nobody and living on the verge of poverty. The question is, are we looking at things in the right perspective? What if artificial intelligence is something that is bringing humanity back to humans? Bringing humans back to their roots? Taking the heavy lifting processes from their shoulders and enabling them to focus on more important things? Freeing them from tedious, repetitive tasks, and giving them a chance to spread their creativity and bring real value?
That is how Marc Teerlink, Global Vice President at SAP sees the goal of artificial intelligence and its development. Marc Teerlink began his professional journey by applying data around observed consumer behavior to statistics. He deeply understood that the value of data would very soon surpass the value of oil. At the same time, he realized data itself is useless if one did not have the knowledge to interpret it. If you know how to interpret and how to use data, which is precisely what artificial intelligence provides, you have a very powerful tool! Data is a driver for growth in today's economy, and only if used in the right perspective, it provides insights that lead to actions which create business value.
Moreover, here are some useful links:
You can get the newest strategies and tools here: https://thevaluelab.co/news
Look at our Digital Leaders merch: https://thevaluelab.co/shop
Digital Leaders on YouTube: https://thevaluelab.co/r/youtube/
Digital Leaders Community on LinkedIn: https://www.linkedin.com/groups/8680696/
Digital Leaders on Instagram: https://instagram.com/digitalleaderspodcast

Jul 11, 2019 • 40min
Tiffani Bova, Salesforce
Hands-on strategies to grow your business
Tiffani Bova is the Customer Growth and Innovation Specialist at Salesforce, author of "Growth IQ" and host of the "What's next"-Podcast.
In this interview, we talk about different strategies to grow your business and give insights into Tiffany's day-to-day life.
Make sure to stay until the end to understand, how you can win one of her books.
See the whole article & shownotes at: https://thevaluelab.co/
Stay in touch with Tiffani:
Linkedin: https://www.linkedin.com/in/tiffanibova/
Growth IQ: https://thevaluelab.co/r/growth-iq
What's next Podcast on Spotify: https://thevaluelab.co/r/whats-next-tiffany-bova
Moreover here are some useful links:
You can get the newest strategies and tools here: https://thevaluelab.co/news
Look at our Digital Leaders merch: https://thevaluelab.co/shop
Digital Leaders on YouTube: https://thevaluelab.co/r/youtube/
Digital Leaders Community on LinkedIn: https://www.linkedin.com/groups/8680696/
Digital Leaders on Instagram: https://instagram.com/digitalleaderspodcast

Jul 2, 2019 • 41min
5 days after Microsoft's GitHub acquisition: What does it take to build a billion dollar company? With Scott Chacon, Co-Foudner of GitHub & Chatterbug
How is it to sell a company for 7.5bn dollars?
Imagine you sit down next to somebody who sold his former company five days ago to Microsoft for more than 7bn dollars.
That's what it felt like when I interviewed Scott.
We sat down in Berlin and talked about GitHub, what he learned for his new company Chatterbug and why customer focus is so important for him.
Have a lot of fun while listening, it is definitely worth it.
See the whole article & show notes at https://thevaluelab.co/
Moreover, here are some useful links:
You can get the newest strategies and tools here: https://thevaluelab.co/news
Look at our Digital Leaders merch: https://thevaluelab.co/shop
Digital Leaders on YouTube: https://thevaluelab.co/r/youtube/
Digital Leaders Community on LinkedIn: https://www.linkedin.com/groups/8680696/
Digital Leaders on Instagram: https://instagram.com/digitalleaderspodcast

Jul 2, 2019 • 44min
Bracken Darrell, CEO of Logitech
How to transform a global player and make it a huge success story
In the last 8 to 9 years, Logitech became one of the great success stories regarding the transformation of a corporate.
I grew up with Logitech keyboards and mice, but over the years I barely heard fresh news.
When I met Bracken at TNW 2018 in Amsterdam (https://thenextweb.com) and listened to his keynote, blew me away.
It's incredible how the companies' approach changed since he came in as CEO. That's why I invited Bracken to the show.
See the whole article & shownotes at: https://thevaluelab.co/
Moreover here are some useful links:
You can get the newest strategies and tools here: https://thevaluelab.co/news
Look at our Digital Leaders merch: https://thevaluelab.co/shop
Digital Leaders on YouTube: https://thevaluelab.co/r/youtube/
Digital Leaders Community on LinkedIn: https://www.linkedin.com/groups/8680696/
Digital Leaders on Instagram: https://instagram.com/digitalleaderspodcast

Jun 19, 2019 • 40min
Guy Kawasaki - Lessons from a life
Today, our guest is Guy Kawasaki, chief evangelist of Canva.com, brand ambassador of Mercedes–Benz, an executive fellow of the Haas School of Business and author of fifteen books. He is also well known as a former evangelist of Apple and a trustee of the Wikimedia Foundation.
We are talking about life, business, family, success in an enjoyable and relaxed atmosphere, catching the glimpses of wisdom, and having a good laugh.
His latest book, Wise Guy – Lessons from a Life is his most personal book.
As he says, it’s not a memoir or autobiography but a series of stories from his life.
He calls it Miso Soup for the Soul (alluding to Chicken Soup series).
He describes his experiences and lessons he learned about life.
His main idea is sharing the knowledge he gained and giving to people something that will empower them and help them grow. Alternatively, at least show them what not to do, what to avoid. Our conversation felt like friendly and humble father-to-son talk in which he wanted to share some useful knowledge but not sound too serious about anything.
Moreover, he did a great job! Besides some great advice, his genuinely positive attitude towards life and not taking himself too seriously made a powerful impression.
To read the lessons, that Guy talked about you can read the LinkedIn article I published about it. (Fabian Tausch)
Moreover here are some useful links:
To take part in the giveaway of Guy's book "Wise Guy - Lessons from a life" please subscribe to our newsletter here: https://thevaluelab.co/news
Digital Leaders on YouTube: https://thevaluelab.co/r/youtube/
Digital Leaders Community on LinkedIn: https://www.linkedin.com/groups/8680696/
Digital Leaders on Instagram: https://instagram.com/digitalleaderspodcast