
Self Storage Investing
This is the Self Storage Investing podcast, where we share the knowledge and skills from the industry’s leading investors, developers, and operators to help you launch and grow your self-storage investing business. What made them a success? Built their wealth? What was their mindset and mentality as they entered the space and found room for business growth? Led by podcast host Scott Meyers, the ORIGINAL SELF STORAGE EXPERT, we have a track record spanning two decades having successfully acquired, converted, developed, and syndicated over 4 1/2 million square feet of self-storage properties nationwide. Discover the secrets to building wealth and creating a thriving business mindset through our insightful episodes with leading experts. We delve into topics such as navigating recessions and market crashes, as well as the lucrative world of real estate investing through self storage. Join us as we explore strategies, tactics and insider tips that will propel your self storage investing journey toward prosperity. Get ready to unlock the potential of this lucrative (recession-proof) industry and embark on a path to financial freedom.
Latest episodes

Dec 11, 2023 • 33min
Industrial Real Estate in Focus with Shannon Robnett
Send us a textShannon Robnett is a real estate investor with a focus on multifamily and industrial properties. In this episode he shares his journey into real estate, starting from a family background in the industry to his current success in syndicating capital. He discusses the importance of understanding market cycles and the fundamentals of real estate investing. Robnett also highlights the potential of industrial real estate, particularly in the context of reshoring and the need for flexible industrial spaces. He emphasizes the importance of prudence and ensuring that a property can stand on its own, rather than relying on future projections.WHAT TO LISTEN FOR2:09 Why Growing Up in a Real Estate Family Was Important for Shannon3:17 Shannon’s transformation from Residential to Commercial4:07 The Evolution of Investment Strategies and Capital Raising23:26 Market Analysis and Asset Class EvaluationLeave a positive rating for this podcast with one clickABOUT SHANNON ROBNETTWith 27 years experience, Shannon is a prominent real estate developer and syndicator in Boise, Idaho. The family legacy runs deeper – spanning five generations of real estate professionals to provide an expertise ingrained in the family’s heritage. The specialization revolves around procuring developmental land and navigating its entitlement. Once the stage is set for construction, the involvement of syndication partners comes into play. CONNECT WITH SHANNONhttps://shannonrobnett.com/contact-us/ CONNECT WITH USWebsite | You Tube | Facebook | X | LinkedIn | InstagramFollow so you never miss a NEW episode! Leave us an honest rating and review on Apple or Spotify.Attend the Self Storage Academy in Seattle, WA August 21-23https://selfstorageacademy.com/

Dec 4, 2023 • 38min
Infinite Banking Secrets with Mark Hutchinson
Send us a textYou might call Mark Hutchinson an active passive investor. He takes pride in using the Infinite Banking Concept (IBC) to build capital. IBC involves using specially constructed dividend-paying whole life insurance as a means of building capital and then borrowing whenever interest would be paid to others. Mark explains the concept is a flexible and self-governed system that allows for investments in a variety of asset classes without restrictions. However, it requires discipline and time to build capital. WHAT TO LISTEN FOR5:30 The Infinite Banking Concept11:56 Flexibility and Control in Financial Management20:24 Strategic Use of Policy Loans for Investments29:51 Building Liquidity and Tax AdvantagesLeave a positive rating for this podcast with one clickABOUT MARK HUTCHINSONMark is a seasoned investor over the last four decades.But the global economic crisis 2008 was the last straw for Mark. Like others, he suffered significant losses an realized the importance of finding strategies that could mitigate or remove market risk. That’s when he connected with the Infinite Banking concept.CONNECT WITH MARKWebsite | Email CONNECT WITH USWebsite | You Tube | Facebook | X | LinkedIn | InstagramFollow so you never miss a NEW episode! Leave us an honest rating and review on Apple or Spotify.Attend the Self Storage Academy in Seattle, WA August 21-23https://selfstorageacademy.com/

Nov 27, 2023 • 26min
Building Wealth Beyond Words: Rick Gibson’s Self-Storage Investing Playbook
Send us a textRick Gibson made his living successfully as a lawyer for nearly four decades. But it was a noteworthy book that made the case for him to think about investing. Rich Dad, Poor Dad. That book inspired Rick to leave corporate America and form an investing team with his sons in real estate. Today Gibson's portfolio includes mobile home parks and storage facilities, which he was able to grow and sell to a real estate investment trust. And along the way Rick has come to see the importance of community in the self-storage industry, highlighting the value of Scott’s mastermind group in providing resources and support. WHAT TO LISTEN FOR4:16 The Role of Family and Legacy in Business10:30 The Importance of Community and Networking18:16 Adapting and Thriving Through Economic Cycles21:16 Leveraging Experience and Collaboration for Success Leave a positive rating for this podcast with one click ABOUT RICK GIBSONRick was a lawyer by trade in the St Louis area for 37 years. As an investor, his family business owns 80 single family rentals, six mobile home parks and nine storage facilities. He’s also involved in passive investing with another half dozen storage facilities and three different storage funds. CONNECT WITH RICKEmail CONNECT WITH USWebsite | You Tube | Facebook | X | LinkedIn | Instagram Follow so you never miss a NEW episode! Leave us an honest rating and review on Apple or Spotify.Attend the Self Storage Academy in Seattle, WA August 21-23https://selfstorageacademy.com/

Nov 20, 2023 • 43min
From the Gridiron to the Storage Unit: Ben Kall's Real Estate Touchdown
Send us a textBen Kall, a former college football player and coach turned real estate agent and investor shares his journey from coaching to real estate, explaining how he started a property management company and brokerage business before moving into self-storage investment. He discusses the importance of diversifying in multiple asset classes and the challenges of managing other people's money. Kall also talks about the importance of systems and processes in managing a growing portfolio and recommends the book "Who Not How" for those looking to improve their operations. WHAT TO LISTEN FOR1:35 Calling an Audible. Ben’s From Football to Real Estate Investing3:29 Ben’s First Foray into Self-Storage Investing Without Prior Experience9:17 Ben’s Involvement in Different Asset Types21:03 Adapting to Current Market Conditions Leave a positive rating for this podcast with one click ABOUT BEN KALLBen is the managing member and co-founder of Legacy Investment Group. Legacy is a real estate investment firm focusing on the acquisition, improvement, and best-in-class management of select self-storage, multifamily, and triple net properties throughout the US Midwest. CONNECT WITH BENInstagram| MN Storage | Waukee Storage | Legacy Storage | Legacy Investment Group | CONNECT WITH USWebsite | You Tube | Facebook | X | LinkedIn | Instagram Follow so you never miss a NEW episode! Leave us an honest rating and review on Apple or Spotify.Attend the Self Storage Academy in Seattle, WA August 21-23https://selfstorageacademy.com/

Nov 13, 2023 • 48min
The Transformation of the Self-Storage Industry
Send us a textGinny Sutton is the executive director for the Texas Self-Storage Association. In this episode she discusses the evolution of the self-storage industry, highlighting the shift from a less professional approach to a more sophisticated business model. Sutton emphasizes the importance of joining industry associations for networking, education, and advocacy purposes. She also shares advice on the importance of insurance, property taxes, and seeking advice from experienced industry professionals. And the future? Sutton says further consolidation in the industry and the increased use of technology, including artificial intelligence is going to shake things up. WHAT TO LISTEN FOR1:21 Growth and the Evolution of the Self-Storage Industry in Texas6:45 The Role of Lobbying and Advocacy on the Business Environment27:02 The Impacts of Technology Advancements on Self-Storage31:48 Trends and Future Predictions in Self-Storage Leave a positive rating for this podcast with one click ABOUT GINNY SUTTONGinny Sutton has been the executive director for the Texas Self Storage Association, the largest state self-storage association in the country, since 1997. Her career in association management spans 30 years, with previous work as the director of education for the Austin Apartment Association. During her tenure at TSSA, the membership has expanded from approximately 800 to 3,000 members who own more than 5,000 facilities in Texas and a few surrounding states. For the past 26 years, Ginny has supported and advised self-storage owners, managers, and developers, as well as the vendors who serve the self-storage industry. Ginny has a bachelor’s degree from the University of Texas with a teaching certification in English and Journalism. She and her husband live in Central Texas and have two grown sons. CONNECT WITH GINNYLinkedIn CONNECT WITH USWebsite | You Tube | Facebook | X | LinkedIn | Instagram Follow so you never miss a NEW episode! Leave us an honest rating and review on Apple or Spotify.Attend the Self Storage Academy in Seattle, WA August 21-23https://selfstorageacademy.com/

Nov 6, 2023 • 31min
How Technology and Automation Will Play a Vital Role in Self-Storage
Send us a textFor Jonah Hall, the journey into the self-storage industry began in 2017 when he worked for a family office in the oil and gas sector. His initial project involved converting a building into a storage facility, which marked his entry into the industry. Hall emphasizes the importance of remote management and self-service features in the self-storage business, as these allow customers to access the facilities with ease. He also sees significant potential in conversions and acquisitions in the current market, especially in medium-sized markets. Hall is optimistic about the increasing role of automation and technology in the industry and believes that they will be crucial for the future of self-storage. WHAT TO LISTEN FOR4:57 Technology and unstaffed facilities12:23 How to adapt to rising construction costs15:19 Why consistent market outreach is so important21:06 Technology and process optimization Leave a positive rating for this podcast with one click ABOUT JONAH HALLJonah is the co-founder of Smartlock Self Storage®. In Garland, Texas, Jonah repurposed a vacant property early in his career. He used a former Dollar General building to test various industry innovations. In October 2020, he co-founded Smartlock Self Storage® with David Hoover. They quickly grew the company. By Summer 2023, they opened sixteen locations with six more underway. CONNECT WITH JONAHWebsite | LinkedIn CONNECT WITH USWebsite | You Tube | Facebook | X | LinkedIn | Instagram Follow so you never miss a NEW episode! Leave us an honest rating and review on Apple or Spotify.Attend the Self Storage Academy in Seattle, WA August 21-23https://selfstorageacademy.com/

Oct 30, 2023 • 33min
Maximizing Revenue Through Effective Self-Storage Call Center Management
Send us a textCori Garrod is an expert in contact centers. In this episode she discusses the importance of having a good call center for a self-storage business. She emphasizes the need for compassionate and knowledgeable staff who can provide excellent customer service. Garrod also highlights the importance of being ready to close a sale at every customer interaction, whether it's through a website, phone call, or in-person visit. And she shares the pros and cons of having an in-house call center versus outsourcing to a third party. WHAT TO LISTEN FOR2:17 Digital transition and online rentals5:01 The importance of customer service in contact centers6:38 In-house vs third party contact centers26:11 Being ready to close sales Leave a positive rating for this podcast with one click ABOUT CORI GARRODCori has over two decades of expertise in the self-storage industry. With a strong focus on local SEO, digital marketing, customer experience, online reputation management, and contact center operations and technologies. CONNECT WITH CORIWebsite | LinkedIn CONNECT WITH USWebsite | You Tube | Facebook | X | LinkedIn | Instagram Follow so you never miss a NEW episode! Leave us an honest rating and review on Apple or Spotify.Attend the Self Storage Academy in Seattle, WA August 21-23https://selfstorageacademy.com/

Oct 23, 2023 • 54min
All-Cash Deals: Mitigating Risk in Industrial Real Estate
Send us a textRegister for our January, 2024 Academy in Mesa, AZ. Use the code SSAP to save $500.Joel Friedland is an industrial real estate veteran with over 40 years of experience. In this episode Joel shares his insights on the industrial real estate market, explaining how he focuses on B and C industrial buildings, which are older and have lower ceilings than modern warehouses. He discusses the high demand for these types of buildings, particularly from manufacturers, and how he often sells them to users at a premium. Joel also shares his strategy of doing all-cash deals with no mortgages to mitigate risk. WHAT TO LISTEN FOR2:33 Why the workforce is so important in the industrial business5:02 The value of B and C industrial buildings10:22 The impact of the internet on industrial real estate35:06 Joel and Scott share their experiences with development and redevelopment ABOUT JOEL FRIEDLANDJoel's entrepreneurial journey began at 14 when he ran a landscaping business, managing the yards of 70 families and employing 40 students. He later founded a brokerage firm overseeing 20 brokers. Over four decades, Joel has participated in nearly 100 acquisitions, amassing about 3 million square feet and raising over $250 million in private capital. Currently, he manages an 18-building industrial portfolio, emphasizing low-risk, cash-flow-centric investments. CONNECT WITH JOELWebsite CONNECT WITH USWebsite | You Tube | Facebook | X | LinkedIn | InstagramFollow so you never miss a NEW episode! Leave us an honest rating and review on Apple or Spotify.Attend the Self Storage Academy in Seattle, WA August 21-23https://selfstorageacademy.com/

Oct 16, 2023 • 42min
Your Questions and Marketing Dynamics in Self-Storage Today
Send us a textRegister for our January, 2024 Academy in Mesa, AZ. Use the code SSAP to save $500.The questions we get from listeners are always gold. We answer more of them in this episode looking at the current state of the market, the importance of networking, and the dynamics of self-storage investing in today’s economic climate with high inflation rates. WHAT TO LISTEN FOR4:42 The Impacts of increasing interest rates and decreasing Loan-to-Value rates11:57 A strategy for creating deal flow in self-storage18:27 Why the personal touch and relationship-building is so important24:39 The S&P 500 vs Self-Storage over the last 25 years. It’s not even close Leave a positive rating for this podcast with one click CONNECT WITH USWebsite | You Tube | Facebook | X | LinkedIn | Instagram Follow so you never miss a NEW episode! Leave us an honest rating and review on Apple or Spotify.Attend the Self Storage Academy in Seattle, WA August 21-23https://selfstorageacademy.com/

Oct 9, 2023 • 53min
Understanding the Legal Landscape of Self-Storage: Insights from Scott Zucker
Send us a textRegister for our January, 2024 Academy in Mesa, AZ. Use the code SSAP to save $500.Scott Zucker, a lawyer specializing in the self-storage industry, discusses the evolution and future of the industry with host Scott Meyers. Zucker highlights the importance of understanding and complying with the legal aspects of running a self-storage business, especially as the industry continues to evolve with technology and market demands. He also emphasizes the need for operators to keep their documents and operations in line with legal requirements to avoid potential liabilities. WHAT TO LISTEN FOR19:51 Why industry ownership is the reverse trend to other industries like assisted living and hospitality24:23 Consolidation trends44:10 Scott’s predictions for the self-storage industry in 202448:31 The lending landscape includes troubled commercial loans on the macro level ABOUT SCOTT ZUCKERScott is a founding partner of the Atlanta-based Weissmann/Zucker law firm. He’s been a legal practitioner since 1987, specializing in representing self-storage owners and managers on a range of legal matters from property development to tenant claims defense. He’s an external counsel to the national Self Storage Association and legal advisor to various state self-storage associations. CONNECT WITH SCOTT ZWebsite | Website for Self Storage Law CONNECT WITH USWebsite | You Tube | Facebook | X | LinkedIn | Instagram Follow so you never miss a NEW episode! Leave us an honest rating and review on Apple or Spotify.Attend the Self Storage Academy in Seattle, WA August 21-23https://selfstorageacademy.com/