

Decoder Ring
Slate Podcasts
Decoder Ring is the show about cracking cultural mysteries. In each episode, host Willa Paskin takes a cultural question, object, or habit; examines its history; and tries to figure out what it means and why it matters.Get more of Decoder Ring with Slate Plus! Join for exclusive bonus episodes of Decoder Ring and ad-free listening on all your favorite Slate podcasts. Subscribe from the Decoder Ring show page on Apple Podcasts or Spotify. Or, visit slate.com/decoderplus for access wherever you listen.
Episodes
Mentioned books

Mar 13, 2024 • 43min
Why Stylists Rule the Red Carpet
Like a manager or an agent or a publicist, a stylist has become a kind of must-have accessory for well-dressed, A-list celebrities. It’s just expected that they will have hired someone to select the clothes they’ll wear at public appearances. But this was not always the case. In today’s episode, Avery Trufelman, host of Articles of Interest, will guide us through the collapse of a certain kind of Hollywood glamor; to the rise of a growing, financially rewarding relationship between fashion designers and celebrity culture; and then onto the explosion in red carpet events patrolled by fashion police that helped create this new occupation.This episode was produced by Avery Trufelman and Evan Chung, who produces Decoder Ring with Willa Paskin, Katie Shepherd and Max Freedman. Derek John is Executive Producer. Merritt Jacob is Senior Technical Director.You’ll hear from Teri Agins, Dana Thomas, Melissa Rivers, and Jeanne Yang.If you haven’t yet, please subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends.If you’re a fan of the show, please sign up for Slate Plus. Members get to listen to Decoder Ring and all other Slate podcasts without any ads and have total access to Slate’s website. Your support is also crucial to our work. Go to Slate.com/decoderplus to join Slate Plus today. Learn more about your ad choices. Visit megaphone.fm/adchoices

Feb 28, 2024 • 44min
The Gen X Soda That Was Just "OK"
Thirty years ago, a new kind of soda arrived in select stores. Instead of crowing about how spectacular it was, it offered up a liquid shrug, a fizzy irony. OK Soda was an inside joke for people who knew soda wasn’t cool. But what exactly was the punchline? In today’s episode, we’re going to ask how Coca-Cola, a company predicated on the idea that soda is more than "OK," ever bankrolled such a project. It was either a corporate attempt to market authenticity or a bold send-up of consumer capitalism; a project that either utterly, predictably failed or, perhaps more surprisingly, almost succeeded.This episode was written by Willa Paskin. It was edited by Jenny Lawton. It was produced by Willa Paskin and Katie Shepherd, along with Evan Chung. Derek John is Executive Producer. Merritt Jacob is Senior Technical Director.You’ll hear from Sergio Zyman, Brian Lanahan, Robin Joannides Lanahan, Charlotte Moore, Peter Wegner, Todd Waterbury, Dustin Ness, and Matt Purrington.Special thanks to David Cowles, Art Chantry, Seth Godin, Jeff Beer, Gabriel Roth, Mark Hensley for all the OK Soda commercials and Mark Pendergrast, whose book For God, Country, & Coca-Cola was indispensable.If you haven’t yet, please subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends.If you’re a fan of the show, please sign up for Slate Plus. Members get to listen to Decoder Ring and all other Slate podcasts without any ads and have total access to Slate’s website. Your support is also crucial to our work. Go to Slate.com/decoderplus to join Slate Plus today. Learn more about your ad choices. Visit megaphone.fm/adchoices

5 snips
Feb 14, 2024 • 34min
Why Do So Many Coffee Shops Look the Same?
Explore the eerie similarity of coffee shops worldwide and how algorithms are shaping cafe culture. From the evolution of Starbucks to the rise of generic coffee shop aesthetics, discover the impact of digital behavior on physical spaces. Uncover how online exposure leads to a loss of uniqueness while finding comfort in the familiar cafe experience.

Feb 7, 2024 • 1min
2024 Teaser
We’re back with a new batch of cultural mysteries! This year, we’re putting out more new episodes—like many more of them. We’ll be diving down a new rabbit hole every two weeks all year long. Starting with a question hiding in plain sight: why do so many coffee shops look the same? We’re also heading back to the early 1990s to ask if you can successfully sell a soda by celebrating that it’s just… OK?You can hear these episodes and more on Decoder Ring — now in your feed every two weeks beginning Feb. 14. Make sure to follow us so you never miss an episode. Learn more about your ad choices. Visit megaphone.fm/adchoices

Nov 15, 2023 • 47min
The Forgotten Video Game About Slavery
In 1992, a Minnesota-based software company known for its educational hit The Oregon Trail released another simulation-style game to school districts across the country. Freedom! took kids on a journey along the Underground Railroad, becoming the first American software program to use slavery as its subject matter.Less than four months later, it was pulled from the market. In this episode, we revisit this well-intentioned, but flawed foray into historical trauma that serves as a reminder that teaching Black history in America has always been fraught. This episode was written by Willa Paskin. Decoder Ring is produced by Willa Paskin and Katie Shepherd. This episode was also produced by Benjamin Frisch, and edited by Erica Morrison. Derek John is executive producer. Joel Meyer is senior editor-producer and Merritt Jacob is senior technical director.We’re grateful to Julian Lucas for his expertise, reporting, and generosity, without which this episode would not have been possible. His New Yorker article, “Can Slavery Reenactments Set Us Free?,” revisits the Freedom! story as part of an exploration of the live Underground Railroad re-enactments that Kamau Kambui pioneered.Thank you to Jesse Fuchs for suggesting this topic. Thanks also to Coventry Cowens, Brigitte Fielder, Bob Whitaker, Alan Whisman, Wayne Studer, Alicia Montgomery, Rebecca Onion, Luke Winkie, and Kamau Kambui’s children: Yamro Kambui Fields, Halim Fields, Mawusi Kambui Pierre, Nanyamka Salley, and Kamau Sababu Kambui Jr. If you haven’t please yet, subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends.If you’re a fan of the show, please sign up for Slate Plus. Members get to listen to Decoder Ring without any ads and have total access to Slate’s website. Your support is also crucial to our work. Go to Slate.com/decoderplus to join Slate Plus today. Learn more about your ad choices. Visit megaphone.fm/adchoices

Nov 8, 2023 • 38min
The Dating Manual Unlike Any Other
Explore the controversial dating manual 'The Rules' and its enduring popularity despite societal changes. Discover the origins of the book and the challenges of following the rules. Learn about the book's appeal, success, and impact on dating culture. Delve into the debate surrounding these rules and their endurance in the modern era.

Nov 1, 2023 • 41min
Mailbag: The Recorder, Limos, and “Baby on Board” Signs
We receive a lot of fantastic show ideas from our listeners—and we’re grateful for each and every one. For our latest mailbag episode, we’re tackling five of your questions, including “Why the hell do we teach kids to play the recorder?” (We’re paraphrasing a bit.) Also: We’ll explore the rise and fall of the stretch limo, the incredible versatility of the word “like,” the meaning of the “Baby on Board” sign, and why it took so long to develop luggage with wheels. Decoder Ring is produced by Willa Paskin and Katie Shepherd. This episode was also produced by Rosemary Belson. Derek John is executive producer. Joel Meyer is senior editor/producer. Merritt Jacob is our senior technical director.Thank you to every listener who has submitted a suggestion for an episode. We truly appreciate your ideas. We read them all, even if we don’t always respond. Thanks for being a listener and for thinking creatively about this show. If you haven’t yet, please subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends.If you’re a fan of the show, we’d love for you to sign up for Slate Plus. Members get to listen to Decoder Ring without any ads. Their support is also crucial to our work. So please go to Slate.com/decoderplus to join Slate Plus today. Learn more about your ad choices. Visit megaphone.fm/adchoices

Oct 25, 2023 • 42min
When Art Pranksters Invaded Melrose Place
In the mid-1990s, the prime time drama Melrose Place became a home to hundreds of pieces of contemporary art—and no one noticed. In this episode, Isaac Butler tells the story of the artist collective that smuggled subversive quilts, sperm-shaped pool floats, and dozens of other provocative works onto the set of the hit TV show. The project, In the Name of the Place, inspired a real-life exhibition and tested the ability of mass media to get us to see what’s right in front of our faces. Decoder Ring is produced by Willa Paskin and Katie Shepherd. This episode was written and reported by Isaac Butler and produced by Benjamin Frisch. Derek John is executive producer. Joel Meyer is senior editor/producer. Merritt Jacob is our senior technical director.Thank you to Jamie Bennett, JJ Bersch, Mark Flood, and Cynthia Carr, whose book On Edge: Performance at the End of the 20th Century inspired this episode.If you haven’t yet, please subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends.If you’re a fan of the show, we’d love for you to sign up for Slate Plus. Members get to listen to Decoder Ring without any ads. Their support is also crucial to our work. So please go to Slate.com/decoderplus to join Slate Plus today. Learn more about your ad choices. Visit megaphone.fm/adchoices

Oct 18, 2023 • 46min
The Fast Decline of the Slow Dance
Judging from teen dramas on Netflix, the slow dance seems to be alive and well. But when you talk to actual teens, it’s clear this time-honored tradition is on life support. In this episode, we trace the history of slow dancing from its origins in partner dances like the waltz to the modern “zombie sway” seen at middle-school dances and high-school proms. Plus, former slow dancers offer up stiff-armed, nostalgia-soaked stories about a rite of passage that’s fading fast.Decoder Ring is produced by Willa Paskin and Katie Shepherd. This episode was edited by Zakiya Gibbons. Derek John is executive producer. Joel Meyer is senior editor/producer. Merritt Jacob is our senior technical director.Thank you to Benjamin Frisch and Carlos Pareja. Special thanks to everyone who shared their slow dancing stories, including Ralph Giordano, Matt Baume, Meryl Bezrutczyk, Ari Feldman, Ava Canade, Eileen Zheng, and Harper Kois.Here’s the article by Kyle Denis that we mentioned in the episode: The Death of the Slow Dance? How the One-Time Rite of Passage Has Evolved for Gen Z. If you haven’t yet, please subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends.If you’re a fan of the show, we’d love for you to sign up for Slate Plus. Members get to listen to Decoder Ring without any ads. Their support is also crucial to our work. So please go to Slate.com/decoderplus to join Slate Plus today. Learn more about your ad choices. Visit megaphone.fm/adchoices

Oct 11, 2023 • 1min
Fall 2023 Teaser
We’re back with a new batch of cultural mysteries! This season, Decoder Ring explores the decline of an awkward yet unforgettable rite of passage: slow dancing. And, how did millions of TV viewers miss the experimental art installation that was embedded in the 1990s primetime drama Melrose Place? Plus, stories about stretch limos, an ill-fated video game from the makers of Oregon Trail, and the enduring appeal of a controversial dating manual. Launching October 18, 2023. Subscribe wherever you listen to podcasts. Learn more about your ad choices. Visit megaphone.fm/adchoices