#Kidtech

John Baulch, Managing Director of Toy World, talks about the changes in the toy industry since its launch, including brand relaunches and adapting to changes in the target audience. They discuss the evolving world of toy retail, emphasizing the shift to data-driven strategies and the future of physical stores. The podcast also explores the potential for new toy companies, highlighting the importance of innovation and understanding kids' preferences. They speculate on whether Roblox could enter the toy market and discuss the impact of the UK consumer economy on the industry.

Hear Emily Horgan, Independent Kids Media Consultant, discuss what she is seeing work for brands looking to build new IP, her view on gaming and how streaming platforms are approaching it and if family movies do better when released on streaming platforms, theatres or both

Katie Bailey, Content Director & Editor of Kidscreen on what’s changing in the kids’ space, is the industry keeping up with kids changing behaviours & giving a behind the scenes look at her day-to-day,

Chris Priebe, Founder of Two Hat, discusses the evolution of online community moderation, from Club Penguin to tackling child sexual abuse imagery. He shares insights on securing investors, challenges in audio content monitoring, and the future of AI-human collaboration for content safety.

Zak Ringelstein, Founder & CEO of Zigazoo, on how Generation Alpha is a generation of creators, how Zigazoo approaches NFTs for kids and how Zigazoo gets feedback on their UX and app design from young audiences

Hear Julia Goldin discuss the possibilities within the metaverse that come with the recent Epic Games and LEGO partnership as well as what LEGO thinks will be the main challenges and opportunities for digital engagement with this new generation of kids.

Join Dylan Collins in conversation with Lane Merrifield, Founder of Club Penguin, on why your brand needs to put your community first and how the enormous success of Club Penguin was in many ways a precursor to what we understand as the metaverse today.

Pocket.watch is a leading creator media company that specializes in entertaining and inspiring kids and families through digital-first content. Chris Williams, Founder & CEO, joins Dylan Collins to talk about the history of pocket.watch, the challenges they faced along the way, the future of the kids' entertainment space and what platforms creators should put their focus on.

Dubit is a kids research and development agency. SVP, Global Trends, David Kleeman joins SuperAwesome CEO, Dylan Collins, to discuss the changing nature of children’s relationship with technology, the emerging metaverse, and the role brands play in kids digital media

Victor Saeijs, LEGO Group Regional President of Western Europe, discusses the balance of physical and digital play in the LEGO brand, Lego's commitment to digital safety and well-being, and the importance of teaching 21st-century skills and having fun in the toy industry. He also shares predictions for 2022, focusing on sustainability and diversity & inclusion in LEGO products.