The Dime

This week we are joined by the CEO of the Parent Company Troy Datcher, Troy joins us to discuss his first few days, Parents Companies purpose and Portfolio of BrandsJayz and Roc Nation Making the leap from Clorox to CannabisTroy Datcher represents the first time a Black CEO has lead a major public U.S. cannabis organization. Previously in his career he served as Senior Vice President and Chief Customer Officer at The Clorox Company where Troy was responsible for the Company’s worldwide sales organization. During his tenure, Datcher deployed global sales plans for over $6.7 billion in annual revenue across The Clorox Company's vast portfolio of brands…no big deal. Mr. Datcher’s business acumen has lead his career down many other interesting paths, including NASCAR and The Procter & Gamble Companyhttps://www.linkedin.com/in/troy-datcher-9a84664/https://ir.theparent.co/governance/executive-management/default.aspxThis show is presented to by 8th Revolution:At Eighth Revolution (8th Rev) we provide services from capital to cannabinoid and everything in between in regard to the hemp & cannabis industry. Our forward-thinking team can diagnose, analyze & optimize every detailed nuance of your company to keep your business safe, smart, and profitable. Our flexibility and experience combined with ongoing research create unique insights into how to best grow your market share. Contact us directly at info@8threv.com Bryan Fields: @bryanfields24Kellan Finney: @Kellan_Finney 

This week we were joined by Oren Schauble President of Unrivaled Brands to break down their unique strategic approach to the Cannabis IndustryWe discuss California Competitive Cannabis Market Process of acquiring and merging another company into your organization.How Unrivaled Brands utilizes R&D to test new products categories  About Unrivaled Brands :Unrivaled (Unrivaled Brands Inc) is the West Coast’s leading vertically-integrated cannabis multi-state operator and the parent company of multiple dominant, cannabis brands spanning consumer products, cultivation, distribution, and retail.The Unrivaled brand portfolio leads in our respective categories and markets by a focus on customer experience, product innovation, and organic brand building.Unrivaled currently operates in California, Oregon and Nevada, and our brands are licensed in Arizona and Oklahoma.Get in touch with Oren and Unrivaled Brandshttps://twitter.com/unrivaledcorp/@orenmeetsworldThis show is presented to by 8th Revolution: At Eighth Revolution (8th Rev) we provide services from capital to cannabinoid and everything in between in regard to the hemp & cannabis industry. Our forward-thinking team can diagnose, analyze & optimize every detailed nuance of your company to keep your business safe, smart, and profitable. Our flexibility and experience combined with ongoing research create unique insights into how to best grow your market share. Contact us directly at info@8threv.com Follow Bryan on Twitter @ BryanFields24, Kellan Finney: @Kellan_Finney 8th Revolution, Follow The Dime on Twitter, Follow The Dime on Instagram 

This week we were joined by Otha Smith Founder of Tetegram to break down the Cannabis App that is helping consumers make better purchasing decisions. We discussHelping consumers select the right Cannabis ProductHow documenting product-specific characteristics will change our buying behavior Data, trends, terpenes and so much more  Tetragram is a mobile platform positioned to be the “Yelp of Cannabis” by empowering cannabis and CBD consumers with the ability to Track, Rate and Share their personal experiences with cannabis with others. In addition, we partner with dispensaries, cultivators, and brands to help them tell their product's story and connect directly with consumers.https://tetragramapp.com , Facebook, Instagram, Twitter This show is presented to by 8th Revolution: At Eighth Revolution (8th Rev) we provide services from capital to cannabinoid and everything in between in regard to the hemp & cannabis industry. Our forward-thinking team can diagnose, analyze & optimize every detailed nuance of your company to keep your business safe, smart, and profitable. Our flexibility and experience combined with ongoing research create unique insights into how to best grow your market share. Contact us directly at info@8threv.com Follow Bryan on Twitter Kellan Finney: @Kellan_Finney 8th Revolution , Follow The Dime on Twitter, Follow The Dime on Instagram 

This week we are breaking down behind the scenes look at when Canada legalized Cannabis and the forward look to global trade negotiations. We discuss:How Canadians legalization violated international treatiesWhy Consumption Lounges could be a massive opportunity How future global regulations might not include the United States  About Nathan Mison:Nathan Mison is a Founding Partner of Diplomat Consulting. As the former Vice President of Government and Stakeholder Relations at Fire & Flower, he was one of the first employees for the company, helping guide it through legalization and into its place as Canada’s largest independent cannabis retail company. Nathan is the co-chair of the National Cannabis Working Group for the Canadian Chamber of Commerce, a board member of the Alberta Cannabis Council. founding member of NorthCanvas, an ancillary cannabis incubator, a member of the Alberta Cannabis Stakeholder Group and a founding member of the Alberta Cannabis Retailers Association. He has a BA in Political Science and Philosophy from the University of Alberta and has volunteered his time as the Past President of the Valley Zoo Development Society and is the co-founder of Politics on Tap. This show is presented to by 8th Revolution:At Eighth Revolution (8th Rev) we provide services from capital to cannabinoid and everything in between in regard to the hemp & cannabis industry. Our forward-thinking team can diagnose, analyze & optimize every detailed nuance of your company to keep your business safe, smart, and profitable. Our flexibility and experience combined with ongoing research create unique insights into how to best grow your market share. Contact us directly at info@8threv.com Bryan Fields: @bryanfields24Kellan Finney: @Kellan_Finney 

This week we are breaking down franchising opportunities in the cannabinoid industry with an educational focus.  We discuss:- Transitioning from Pharma to Cannabinoid industry  - Franchising opportunity in the cannabinoid industry  - Industrial vs horticulture Hemp   Franny’s Farmacy provides safe access to high-quality hemp straight from Franny’s Farm and its growers located in the Asheville NC area to customers in all 50 states. Because of Franny’s Farmacy’s transparent, vertically integrated seed-to-sale product line, the company has grown to be one of the most distinguished hemp and CBD brands in the U.S. with dispensaries along the east coast. https://frannysfarmacy.comhttps://www.instagram.com/frannysfarmacy/https://www.instagram.com/frannytacy/https://www.youtube.com/channel/UCwBk6cAzY7MujVgXRS1KgRAhttps://www.facebook.com/frannysfarmacy/https://www.linkedin.com/in/franny-tacy-4903518a/ This show is presented to by 8th Revolution:At Eighth Revolution (8th Rev) we provide services from capital to cannabinoid and everything in between in regard to the hemp & cannabis industry. Our forward-thinking team can diagnose, analyze & optimize every detailed nuance of your company to keep your business safe, smart, and profitable. Our flexibility and experience combined with ongoing research create unique insights into how to best grow your market share. Contact us directly at info@8threv.comBryan Fields: @bryanfields24Kellan Finney: @Kellan_Finney 

About Lisa WeserAs the former head of U.S. Marketing Communications at AB InBev, Lisa traded her crown as “Queen of Beers” for a new moniker: “The Cannabis Publicist.”  She established Trailblaze to bring a more sophisticated, disciplined “big CPG” approach to cannabis brand storytelling and help new players in this nascent industry find their way into the mainstream. (Plus, the “Bud Girl” pun was irresistible).With over twenty years of experience working inside some of the world’s most admired companies, Lisa has earned a reputation for building culturally relevant consumer brands through creative campaigns and flawless execution within high-stakes, regulated environments.Under her leadership, Trailblaze has become a go-to marketing communications agency for Fortune 500 companies entering the burgeoning cannabis industry, as well as start-ups looking to put their brands on the map. https://trailblaze.co/ This show is presented to by 8th Revolution:At Eighth Revolution (8th Rev) we provide services from capital to cannabinoid and everything in between in regard to the hemp & cannabis industry. Our forward-thinking team can diagnose, analyze & optimize every detailed nuance of your company to keep your business safe, smart, and profitable. Our flexibility and experience combined with ongoing research create unique insights into how to best grow your market share. Contact us directly at info@8threv.comBryan Fields: @bryanfields24Kellan Finney: @Kellan_Finney 

About Lauren Wilson:Lauren Wilson is a writer who approaches her work with an appreciation that every topic is always—always—more complicated than it seems. It is in the folds of complexity, the threads of nuance and the mending of contradictions that she weaves together meaning as an author, a freelance writer and a human being. hello@laurenmwilson.com  www.laurenmwilson.com   This show is presented to by 8th Revolution:At Eighth Revolution (8th Rev) we provide services from capital to cannabinoid and everything in between in regard to the hemp & cannabis industry. Our forward-thinking team can diagnose, analyze & optimize every detailed nuance of your company to keep your business safe, smart, and profitable. Our flexibility and experience combined with ongoing research create unique insights into how to best grow your market share. Contact us directly at info@8threv.comBryan Fields: @bryanfields24Kellan Finney: @Kellan_Finney              

Kaelan Castetter is the Managing Director of Castetter Cannabis Group Kaelan has been in the New York hemp industry since 2015 as the founder of Sovereign Vines. Kaelan is also a co-founder of NYCGPA and helps to lead the discussion around adult-use cannabis legalization and legislative efforts. He played a key role in negotiations over the Hemp Extract Bill during the 2019 legislative session. the founder of Sovereign Vines: America’s Only Hemp Infused Wine and Castetter Sustainability Group (CSG), receiving the first issued hemp processor license in 2017. As CEO, he has developed CSG as a leader in helping New York hemp companies, and farmers navigate the complex supply-chain, regulations, and compliance on a state and national level. He strives to make CSG a leader in political, regulatory, and compliance advisement throughout the state and helping small businesses succeed in all sectors of the cannabis markets. Kaelan is also a co-founder of the New York Cannabis Growers & Processors Association, a group that was heavily involved in discussions around adult-use cannabis legalization and helped to write the Hemp Extract Bill during the 2019 legislative session.https://www.nycgpa.org/https://www.castettercannabis.com/This show is presented to by 8th Revolution:At Eighth Revolution (8th Rev) we provide services from capital to cannabinoid and everything in between in regard to the hemp & cannabis industry. Our forward-thinking team can diagnose, analyze & optimize every detailed nuance of your company to keep your business safe, smart, and profitable. Our flexibility and experience combined with ongoing research create unique insights into how to best grow your market share. Contact us directly at info@8threv.comBryan Fields: @bryanfields24Kellan Finney: @Kellan_Finney 

MariMed operates in every vertical of the legal cannabis business. MariMed’s operational excellence is rooted in data driven decision making powered by innovative technology & equipment at every vertical of a cannabis operation.https://marimedinc.com/About Howard SchacterHoward Schacter has served as Chief Communications Officer of MariMed, Inc. since 2021. He brings a wealth of communications experience to his role in leading all external and internal communications to key company stakeholders, working to continually strengthen MariMed’s brand reputation, visibility, product sales, and retail store consumer traffic. Prior to joining MariMed, Mr. Schacter served for three years as head of communications for another leading multi-state cannabis operator, Acreage Holdings. Prior to entering the cannabis industry, Mr. Schacter counseled companies including Facebook, McDonald's, Microsoft, Spotify, and many others as a senior executive at leading agencies, and earned a Brandweek Marketer of the Year award for creating and promoting a portfolio of licensed celebrity and athlete brands for apparel retailer Steve & Barry's.This show is presented to by 8th Revolution:At Eighth Revolution (8th Rev) we provide services from capital to cannabinoid and everything in between in regard to the hemp & cannabis industry. Our forward-thinking team can diagnose, analyze & optimize every detailed nuance of your company to keep your business safe, smart, and profitable. Our flexibility and experience combined with ongoing research create unique insights into how to best grow your market share. Contact us directly at info@8threv.comBryan Fields: @bryanfields24Kellan Finney: @Kellan_Finney 

N2N is a boutique firm in the cannabinoid industry so we are agile and can have boots on the ground quickly and efficiently.  We have considerable internal resources that we employ but also have the network and connections to additional independent contractors for whatever job is needed. We do not have the internal hierarchy of a larger firm where politics can get involved or everything is focused just on revenue.  We value the relationship and opportunity to grow with our clients.  https://www.n2nadvisors.com/ This show is presented to by 8th Revolution:At Eighth Revolution (8th Rev) we provide services from capital to cannabinoid and everything in between in regard to the hemp & cannabis industry. Our forward-thinking team can diagnose, analyze & optimize every detailed nuance of your company to keep your business safe, smart, and profitable. Our flexibility and experience combined with ongoing research create unique insights into how to best grow your market share. Contact us directly at info@8threv.comBryan Fields: @bryanfields24Kellan Finney: @Kellan_Finney