Double Your Freelancing Podcast

Brennan Dunn, Zach Swinehart
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Mar 15, 2024 • 41min

[Coaching: Brad #15] Reliant on One Client, Progress Made So Far + Getting Quick Wins for Clients

Links & resources can be found on the show notes page: https://dyf.link/episode123 Coaching series: Can Zach get this beginner freelancer (Brad) to a 6-figure income ($8,333/mo) within 6 months?Follow their journey through the ups and downs and watch them grow!Milestones from today’s episode:Significant progress in networking and niche selection since starting the trainingThe stress of relying on a single client and his aim to diversify his client baseUnderstanding potential clients' needs through direct conversations for service tailoringCoaching highlights from today’s episode:Using an initial quick win to transition clients into longer-term servicesKeep options open with multiple potential clients to leverage scarcity and exclusivity in discussionsThe value of treating early clients as beta testers, asking for honest feedback, and using their experience to refine and improve a service offeringOriginal coaching call recording date: 10/13/2023Check out the DYF Accelerator Community at dyf.link/community
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Mar 13, 2024 • 25min

[Coaching: Maia #15] Hiring a Social Media Manager and Instagram Success + Documenting the Journey

Links & resources can be found on the show notes page: https://dyf.link/episode122Coaching series: Can Zach get this beginner freelancer (Maia) to a 6-figure income ($8,333/mo) within 6 months?Follow their journey through the ups and downs and watch them grow!Milestones from today’s episode:Instagram marketing strategy for generating leads and closing dealsHiring a social media manager to help streamline and scale social media effortsRisks and rewards of starting a new social media channel from scratchCoaching highlights from today’s episode:Calculating cost per lead is crucial for understanding the effectiveness of marketing strategiesLeverage existing audiences through partnerships and collaborations can be a powerful marketing tacticDocument the planning and execution of content creation to provide valuable insights and showcase thought leadershipOriginal coaching call recording date: 09/08/2023Check out the DYF Accelerator Community at dyf.link/community
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Mar 8, 2024 • 43min

[Coaching: Brad #14] Navigating Burnout and Embracing Setbacks + the Value of a Community

Links & resources can be found on the show notes page: https://dyf.link/episode121Coaching series: Can Zach get this beginner freelancer (Brad) to a 6-figure income ($8,333/mo) within 6 months?Follow their journey through the ups and downs and watch them grow!Milestones from today’s episode:Struggle with burnout and the importance of addressing it for sustainable freelancingThe valuable lessons learned from freelancing including the setbacks and disappointments as part of the journeyBeing part of a freelance community is a crucial support system to stay committed and navigate the ups and downsCoaching highlights from today’s episode:The importance of taking time off to restore energy and prevent burnoutManage client expectations by communicating proactively, especially when feeling overwhelmed or needing a breakFocus on actions in our control, like preparation and effort, rather than outcomes, which are often outside of direct controlOriginal coaching call recording date: 10/06/2023Check out the DYF Accelerator community at dyf.link/community
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Mar 6, 2024 • 35min

[Coaching: Maia #14] Building a Paid Community and Pricing Strategy + Dual-Purpose Content

Links & resources can be found on the show notes page: https://dyf.link/episode120Coaching series: Can Zach get this beginner freelancer (Maia) to a 6-figure income ($8,333/mo) within 6 months?Follow their journey through the ups and downs and watch them grow!Milestones from today’s episode:Exploring the transition from one-on-one consulting to building a community-based offeringConsidering the options between high-touch coaching at a higher price or a more inclusive community model at a lower priceCreating educational content, workshops, and resources that serve both her one-on-one clients and community membersCoaching highlights from today’s episode:Validate the interest in her community offering with a minimum number of sign-ups before officially launchingFocus on activities that offer the highest value to potential clients such as high-touch coaching or targeted contentHow to leverage existing clientele and audience for the initial seeding and growth of the paid communityOriginal coaching call recording date: 09/01/2023Check out the DYF Accelerator community at dyf.link/community
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Mar 1, 2024 • 44min

[Coaching: Brad #13] Overcoming Burnout, Affiliate Management Growth + Establishing Authority

Links & resources can be found on the show notes page: https://dyf.link/episode119 Coaching series: Can Zach get this beginner freelancer (Brad) to a 6-figure income ($8,333/mo) within 6 months?Follow their journey through the ups and downs and watch them grow!Milestones from today’s episode:Brad deals with exhaustion, overwork, and the impacts on his life and businessEstablishing authority as an affiliate managerTesting and proving the model to offer affiliate management servicesCoaching highlights from today’s episode:Define in detail the steps involved in delivering a service to clientsThe attributes potential clients need to have to be confident in achieving success with themThe importance of not always pushing out of the comfort zone to prevent burnoutOriginal coaching call recording date: 09/29/2023Check out the DYF Accelerator Community at dyf.link/community
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Feb 28, 2024 • 33min

[Coaching: Maia #13] Converting Instagram Followers to Clients and Email Marketing Strategy + Onboarding Automation

Links & resources can be found on the show notes page: https://dyf.link/episode118Coaching series: Can Zach get this beginner freelancer (Maia) to a 6-figure income ($8,333/mo) within 6 months?Follow their journey through the ups and downs and watch them grow!Milestones from today’s episode:Converting engaged Instagram followers into clients for Maia’s design studioLeveraging email marketing to re-engage leads with free resources and valuable contentSegmenting leads for efficient lead conversion and content utilizationCoaching highlights from today’s episode:Personalizing the content of individual emails to engage leads instead of a general invitationThe use of paid ads or an "ad spot" in newsletters to promote Maia’s design studioSave time by automating the onboarding process for new clients with a pre-recorded onboarding video or a detailed guideOriginal coaching call recording date: 08/24/2023Check out the DYF Accelerator Community at dyf.link/community
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Feb 23, 2024 • 47min

[Coaching: Brad #12] Affiliate Management Success, Checklist for Client Outcomes + Launching Beta Tests

In this coaching session, Brad aims to transition to affiliate management from early-stage freelancing. They discuss strategies for contacting affiliates, setting up programs, and leveraging past clients. The episode covers ways to increase income, delegate tasks, and balance work commitments. The importance of optimizing affiliate management for SaaS companies and strategies for successful affiliate management are explored. They also discuss acquiring beta clients through warm outreach and affiliate marketing.
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Feb 21, 2024 • 36min

[Coaching: Maia #12] Rate Increased to $3K! Live Workshop Success + Revenue From Creating Content

Links & resources can be found on the show notes page: https://dyf.link/episode116 Coaching series: Can Zach get this beginner freelancer (Maia) to a 6-figure income ($8,333/mo) within 6 months?Follow their journey through the ups and downs and watch them grow!Milestones from today’s episode:Launched a free workshop with 48 attendeesIncreased rates to nearly $3K per projectHired additional designer to delegate and increase project workCoaching highlights from today’s episode:Potential revenue generation from creator contentSetting goal to increase client work by 50%Which software to use for a simple, streamlined operationOriginal coaching call recording date: 08/18/2023Check out the DYF Accelerator community at dyf.link/community
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Feb 16, 2024 • 46min

[Coaching: Brad #11] Demonstrating Skills Publicly, Short-Form Content Service + Using Social Media To Find Clients

Brad, a beginner freelancer, refines his service offering by creating short-form content for social media. He showcases his video editing skills on his channel to attract clients. The podcast emphasizes using social media to demonstrate skills and find clients. Tips include specializing in a specific service, targeting clients struggling with content creation, and leveraging social media for promotion.
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Feb 14, 2024 • 49min

[Coaching: Maia #11] Effective Hourly Rate, Lead Gen Focus + Starting a Podcast and the Importance of Time Tracking

Links & resources can be found on the show notes page: https://dyf.link/episode114Coaching series: Can Zach get this beginner freelancer (Maia) to a 6-figure income ($8,333/mo) within 6 months?Follow their journey through the ups and downs and watch them grow!Milestones from today’s episode:How time tracking has helped effectively pricing servicesExploring different channels for lead gen, including starting a podcastChoosing which tasks to simplify or delegateCoaching highlights from today’s episode:The importance of tracking time for profitabilityTesting higher price points for different servicesCreating a monthly recurring revenue streamOriginal coaching call recording date: 08/09/2023Check out the DYF Accelerator community at dyf.link/community

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